About CMO Talk Series

The role of a Chief Marketing Officer (CMO) is evolving and has transformed faster than any other. In this age of disruption, the CMO plays an even more crucial role in creating and managing a strategy to achieve sustainable, profitable growth. Understanding the advances in marketing and economic disruptions in the global business landscape is vital for enterprises to chart lucrative revenue growth.

Meet our host:

Krishnan Chatterjee

COO, Marketsandmarkets

Krishnan is a seasoned business leader and an expert at helping companies capitalize on upcoming disruptions and emerging revenue opportunities to accelerate growth and build market share. With decades of experience in marketing across various industries, Krishnan now occupies the role of COO at MarketsandMarkets. Prior to joining MarketsandMarkets, Krishnan was the Chief Customer Officer and Head of Marketing, Indian Subcontinent at SAP, where he was responsible for driving business results across the Indian Subcontinent.

To enable effective growth, CMOs need to drive the demand from market segments that matter, demand pockets that build the pipe, and positioning that differentiate from competitors

CMO Talk Series Episode 1

Power of Purpose in Thought Leadership

Meet Our Guest Speaker:

Emily is a C-suite marketing leader with proven success in enhancing awareness and driving profitability. Her expertise lies in digital and global strategic communications and winning with metrics-led decisions. She has a proven track record of turning brands around and building value and relevance.

CMO Talk Series Episode 2

Effective Demand Engines

Meet Our Guest Speaker:

Sumit is a business leader with more than two decades of experience in leading high-growth companies across diverse industries and markets, including leading global services focusing on B2B Demand Gen, Finance & Accounting, Research & Analytics, Procurement, SaaS solutions.

CMO Talk Series Episode 3

The Art of Effective B2B Marketing

Meet Our Guest Speaker:

Matt is an energetic, highly collaborative, and results-driven Business Leader and Marketing professional with 25 years' experience in Marketing, Demand Generation and Revenue management, CX, Digital, MarTech deployment, PR and Communications. In 2017, Matt was recognized by Forbes as one of the "world's most influential CMOs (ranked #20).

CMO Talk Series Episode 4

Artificial Intelligence for Effective Marketing

Meet Our Guest Speaker:

Dario is a highly experienced international executive who has helped companies expand their footprint, transform, and grow across several markets, including the USA, Latin America, Asia Pacific, Europe, the Middle East, and Africa. He possesses deep expertise in technology, including sales, marketing, and channelling strategies in Cloud, Digital Transformation, Blockchain, Artificial Intelligence, Big Data, Mobile, DevOps, the Internet of Things, and the API Economy.

CMO Talk Series Episode 5

Demand Effectiveness by Enabling Sales

Meet Our Guest Speaker:

Simon has over 15 years of international experience in Strategy Consulting, Global Program Management, General Management, Marketing, and Sales. He has established himself as an expert in Marketing, Strategy, and Sales working for GE, and has worked and consulted for Blue Chip companies, SMEs, and Private Equity Funds, providing them with reliable and objective advice. His portfolio of projects includes brand structure definition, Go-To-Market strategy,

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