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Unknown: Inherently, strains of Trichoderma were used for the manufacture of biofungicides. However, due to the longer shelf-life and need for lesser application rates, strains of Bacillus are becoming popular among the farmers in North America and Europe.

Interconnections : The adoption of organic farming practices by farming community in North American and European countries would boost the growth of the market. The market for biological seed treatment is also growing owing to the increasing demand for biofungicides. The use of biofungicides reduces the number of visits farmers require to make to the fields which would promote the market for smart farming techniques such as irrigation automation, and drone technologies.

Revenue Impact Created: Based on the cropping pattern analysis across the globe, it has been deduced that the market for biofungicides is growing in Europe, South America and Asia Pacific housing some of the major fruits & vegetables, and cereals & grains exporting countries in the world, are experiencing high growth in the market. MnM helped the client identify a US$ 70 million revenue opportunity by tapping into the European biofungicides market.