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Unknown: In the customized hardware segment, top use cases such as virtual fitting rooms for apparel, accessories, eyewear, jewelry and watches, beauty and cosmetics, etc. are expected to drive the adoption of the virtual fitting rooms in eCommerce and retail sector. Retail and eCommerce companies are focused on making a lot of investment in virtual fitting room solutions to reduce inventory cost, inefficiency, and time wastage. By deploying a virtual fitting room platform into the operations, retail and eCommerce companies have started offering personalized ads to individual users based on their online activities. With digitalized touch-based technologies in the boom, virtual fitting room uses across various areas offer a significant revenue opportunity for our clients.
YC shift: The use of augmented reality (AR) and virtual reality (VR) has been on the rise in recent years and it is expected that the use of these tools to further grow due to pandemic that has rendered sampling and trying on products in-person obsolete. The AR/VR enables companies to offer solutions across newer areas such as remote collaboration, workflow optimization, contactless payments, motion detection, smart glasses, smart helmets, etc. With growing technology adoption and increasing innovation in the digitalized sector, AR/VR solution providers will witness a new stream of opportunities across industry verticals in near future.