Land O’lakes is an agriculture company, operating in industry segments such as Feed and animal nutrition, Agrochemicals and seeds. The company has been focussing on a number of fast growing markets in these industry segments for its medium to long term growth. Land O’lakes operates in markets such as Plant breeding and CRISPR plants market (growing at 14% CAGR), Probiotics in Animal Feed market (8.8% CAGR), Animal Micronutrients market (8.7% CAGR), Animal Intestinal health market (8% CAGR) and Phytogenic Feed additives market (7.8% CAGR).
Land O’lakes also operates in mature markets such as Seeds market ($59 billion global market in 2020), hybrid seeds market ($23.6 billion market) and feed premix market ($22.93 billion market).
Land O’Lakes High Growth Opportunities across Industry Segments
Top Hot bets of Land O’Lakes in Feed and Animal Nutrition Industry
Animal Intestinal Health Market – $3.13 billion market globally, growing at 8% CAGR
The most promising adjacent market opportunities for Land O’lakes to potentially exploit for long term revenue growth are –
Molecular breeding market with a global market opportunity size of $5.4 billion by 2025, growing at 17.1% CAGR
Biopesticides market with a global market opportunity of $8.5 billion by 2025, growing at 14.7%
Seed treatment market with a global opportunity size of $11.3 billion by 2025, growing at 12.1% five year CAGR
Insecticides seed treatment market with a global market size of $6.95 billion by 2025
Agrigenomics market with a market potential of $4.83 billion by 2025 at a CAGR of 9.7%
Land O’Lakes VS Corteva
Corteva is one of the closest competitors of Land O’Lakes. Both the companies compete aggressively in a number of markets such as Seeds market, Feed Premix market, Forage Seeds market, Agricultural micronutrients market and Acquatic Herbicides market.
Land O’lakes has also been focussing on a number of high growth markets where Corteva does not operate in. These include Probiotic in Animal feed market, Animal Intestinal health market, Phytogenic feed additives market, Milk replacers market and Cheese powder market. All of these markets have been growing at more than 2x the industry average.
Corteva has been investing in a number of high growth markets which can present potential medium to long term growth opportunities for Land O’Lakes. These include AI in agriculture market ($3bn market opportunity by 2025, growing at 25% CAGR), Molecular breeding market ($5.4 bn market by 2025, growing at 17.1% CAGR), Agricultural Pheromones market ($5.25bn market by 2025, growing at 16% CAGR) and Bioinsecticides market ($4.6 bn market opportunity with a growth rate of 15.8%). Together these markets represent a potential market opportunity of over $18bn by 2025.
Strategies following by Land O’lakes in Probiotics in Animal feed Market
KEY STRENGTHS/RIGHT TO WIN
Land O’Lakes has a significant presence outside its domestic market in Europe. Development of new products and increase in sales in some categories of the probiotics in animal feed market have mostly been due to health issues, as the behavior of consumers suggests that they prefer quality feed. This trend has led to the improvement in the performance of the probiotics market generally, in comparison to other product options offered by Land O’Lakes.
STRATEGIC CHOICES MADE
Land O’ Lakes is involved in the probiotics for animal feed business through its subsidiary, Purina Mills, LLC (US). It is the largest manufacturer of animal feed products in the US. The company went through agreement, acquisition, and investment strategies for growth in this market. For instance, it acquired Southern States Cooperatives Incorporated’s (US) feed business and investment of USD 2.4 million to boost the production capacity of its Iowa-based plant.
WEAKNESSES AND COMPETITIVE THREATS
The current strategies adopted by other key players, such as Alltech (US) and Lallemand (US), have a competitive edge over other companies, which has a scope of capturing a larger market share. Therefore the company has a threat from various companies.
Strategies following by Land O’lakes in Hybrid Seeds Market
Land O’Lakes has a strong product portfolio and a broad customer base in the US. The company is currently focusing on inorganic growth strategies, such as expansion to expand globally. For instance, in 2017, WinField United expanded in North America by launching WinField United Canada (Canada) to enter the growing Canadian agriculture business. The company has a high focus on seed R&D and an efficient team working on five research centers of WinField United. These centers include Answer Plot Shared Operations Center, WinField United Innovation Center, Forage Genetics International Research Labs, SureTech Laboratories, and Solum Labs. Through these centers, the company caters to the innovative product demands from clients and sustains itself with a high market share.
Strategies following by Land O’lakes in Feed Premix Market
KEY STRENGTHS/RIGHT TO WIN
The company has a strong footprint in the North American feed premix market. In combination with its wholly-owned subsidiary, Purina Mills, LLC, is among the leading feed companies in North America. It has an animal nutrition R & D facility in the US, which is among the premier facilities in North America; the facility provides products and services to feed manufacturers. The company’s research team develops new ideas for a wide range of livestock and companion animals. Thus, with an impressive R&D base, the growth of the company in the feed premix market looks promising in the years to come.
STRATEGIC CHOICES MADE
Land O’Lakes currently leverages the capabilities and proprietary products of its subsidiary businesses Purina Animal Nutrition and United crop protection to help improve dairy productivity in China.
WEAKNESSES AND COMPETITIVE THREATS
Land O'Lakes, Inc., one of America's premier agribusiness and food companies, is a member-owned cooperative with industry-leading operations that span the spectrum from agricultural production to consumer foods.
LAND OLAKES, INC - POTENTIAL OPPORTUNITIES
LAND OLAKES, INC - COMPANY COMPARISON
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LAND OLAKES, INC - PEERS & MARKET MIX
LAND OLAKES, INC - KEY PRODUCTS & TECHNOLOGIES
LAND OLAKES, INC - TRENDING SEGMENTS/PRODUCTS/TECHNOLOGIES
LAND OLAKES, INC - LATEST INDUSTRY DEVELOPMENTS
Publish Date
Headline
26-Jun-24
Why Land O'Lakes now has a CTO after 97 years without one
29-Apr-24
Land O'Lakes profits jump in 2023 as dairy sales return to pre-pandemic 'rhythm'
17-Apr-24
Land O'Lakes CEO Beth Ford featured in TIME100 list of the 100 most influential people in the world
06-Mar-24
Mike Gross of Outplay Marketing Honored as Land O Lakes\u2019 2024 Local Business Person of the Year
13-Oct-23
How Land O'Lakes is sowing the future of agriculture
01-Oct-22
Land O'Lakes unveiled a strategic collaboration with Fonterra, a dairy cooperative from New Zealand....
15-Sep-22
Land O'Lakes, Inc. Project Aimed at Scaling Production and Addressing Equity in Climate-Smart Farming Selected by USDA in Historic Funding for Climate-Smart Commodities
30-Aug-22
Land O'Lakes, Inc. positioned to support carbon-curious farmers
25-Aug-22
Robert OConnor, of Robb Luxury Home Group, Announces Buyer Representation at Angeline in Land O Lakes
24-Jun-22
Leftovers: Land O'Lakes cuts corners on butter; Saputo spreads into plant-based cheese
14-Apr-22
Land O'Lakes Is Feeding Its Personalization Program With A CDP And Smarter Analytics
14-Mar-22
Land O'Lakes, Inc. Sustainability Business Truterra's CO2 Removal Project Selected by Microsoft's Carbon Removal Program for 2022 and 2023
01-Mar-22
Land O'Lakes, Inc. reports record sales of $16 billion
19-Jan-22
Land O'Lakes, Inc. Teams Up with Center on Rural Innovation to Launch American Connection Communities
03-Dec-21
Land O'Lakes Played Key Role in Securing $65B for Federal Broadband Funding
29-Sep-21
BlackRock taps Land O'Lakes CEO Ford for its board
09-Aug-21
Land O'Lakes reports strong Q2 2021, HY results
05-Aug-21
Land O'Lakes delivers strong 2021 mid-year earnings
04-Aug-21
Land O'Lakes 2Q Sales Rise as Farmers Invest in Crops, Animals -- Commodity Comment
19-Jul-21
Lead For America, Land O'Lakes, Inc. Place Three American Connection Corps Fellows in Kansas
03-Jun-21
New Land O'Lakes Tip Jar Program Helps Restaurants as They Reopen and Welcome Back Diners
11-May-21
'Broadband access is a fundamental right': Land O'Lakes launches boots-on-the-ground effort to bridge the digital divide
03-May-21
Land O'Lakes, Inc. announces first quarter results
30-Apr-21
Land O\u2019Lakes more than triples net earnings in Q1
29-Apr-21
Land O'Lakes, Inc. delivers strong results for first quarter 2021
27-Apr-21
Young Leaders for Hire: Land O'Lakes Inc. Unveils American Connection Corps
17-Mar-21
Inside Land O'Lakes' New Sustainable Agriculture Pilot
16-Mar-21
Bel Brands USA partners with Land O'Lakes, Inc. to pilot sustainable agriculture program
24-Feb-21
Land O'Lakes, Inc. reports strong annual results for 2020
24-Feb-21
Baking, spending on farm animals drove profits higher at Land O'Lakes in 2020
09-Feb-21
Modus Customer Land O\u2019Lakes Wins Silver Stevie Award in 2021 Stevie Awards for Sales & Customer Service
08-Feb-21
Modus Customer Land O'Lakes Wins Silver Stevie\u00ae Award in 2021 Stevie Awards for Sales & Customer Service
04-Feb-21
Land O\u2019Lakes Sustainability Company Truterra Launches TruCarbon , the First Farmer-Owned Carbon Program | News
LAND OLAKES, INC - TRENDING COMPETITORS
LAND OLAKES, INC - COMPETITORS LATEST INDUSTRY DEVELOPMENTS
Publish Date
Headline
19-Sep-24
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ADM Animal Nutrition Expands Recall To Include Additional Lots Of Various Feed Products
10-May-24
ADM division expands recall to include additional animal feed products
24-Apr-24
ADM's gut health probiotic approved by the Chinese NHC
18-Apr-24
Cargill Seals Wind & Solar Renewable Energy Deals
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Cargill recalls feed for meat birds due to lack of vitamin D
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ADM Animal Nutrition expands recall to include 17 additional feed products
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ADM Animal Nutrition recalls 17 more lots of animal feed
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ADM predicts strong recovery in animal nutrition business
12-Mar-24
ADM predicts strong recovery in animal nutrition business, boost to grain supply
12-Mar-24
Cargill Power Canola\u2122 Program Helps Farmers Take Advantage of Growing Bioenergy Market Opportunities for Canadian Canola
15-Feb-24
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Cargill Purchases Two Meat Plants From Long-time Partner Ahold Delhaize USA
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05-Feb-24
Cargill \u201cProtein Profile\u201d Finds Shrinking, Time-Strapped U.S. Households Demand Easier Meal Options That Deliver More Value at the Dinner Table
01-Feb-24
ADM closes on flavor company purchase amid accounting probe
11-Jan-24
Adm. Franchetti lays out plans for \u2018America\u2019s Warfighting Navy\u2019
22-Dec-23
ADM to acquire UK-based flavor producer
20-Dec-23
ADM swoops for UK flavor house as acquisition activity gathers pace
19-Dec-23
ADM acquires dairy ingredients firm Revela Foods in North ...
19-Dec-23
FDL, a Portfolio Company of Highlander Partners, Enters into Definitive Agreement to Be Acquired By ADM
LAND OLAKES, INC - HIGH GROWTH MARKETS
All market sizes are in USD Bn
Market
2018
2019
2020
2025
CAGR
Seeds Market
89.3
7.2
Feed Premix Market
39.41
6.2
Cattle Feed & Feed Additives Market
91.66
2.7
Animal Growth Promoters and Performance Enhancers Market