About CMO Talk Series

The role of a Chief Marketing Officer (CMO) is evolving and has transformed faster than any other. In this age of disruption, the CMO plays an even more crucial role in creating and managing a strategy to achieve sustainable, profitable growth. Understanding the advances in marketing and economic disruptions in the global business landscape is vital for enterprises to chart lucrative revenue growth.

Meet our host:

Krishnan Chatterjee

COO, Marketsandmarkets

Krishnan is a seasoned business leader and an expert at helping companies capitalize on upcoming disruptions and emerging revenue opportunities to accelerate growth and build market share. With decades of experience in marketing across various industries, Krishnan now occupies the role of COO at MarketsandMarkets. Prior to joining MarketsandMarkets, Krishnan was the Chief Customer Officer and Head of Marketing, Indian Subcontinent at SAP, where he was responsible for driving business results across the Indian Subcontinent.

CMO Talk Series

Power of Purpose in Thought Leadership

Power of Purpose in Thought Leadership

Emily Foley, CMO/ Head of Global Marketing and Communications, Cisco Capital & Cisco Research with our host Krishnan discusses the advances in marketing and economic disruptions in the global business landscape is vital for enterprises to chart lucrative revenue growth.

15 Dec 2022 | S01E01 | Read Blog

Effective Demand Engines

Effective Demand Engines

Sumit Mahajan, Chief Sales & Marketing Officer, Datamatics Business Solutions Ltd. with our Host Krishnan discusses on building effective demand-generation engines and strategies.

13 Jan 2023 | S01E02 | Read Blog

The Art of Effective B2B Marketing

The Art of Effective B2B Marketing

Matt J Preschern, Chief Marketing and Demand Generation Officer at NTT Ltd. with our host, Krishnan Chatterjeeexplore the art of effective B2B marketing and factors marketers can focus on to increase ineffectiveness.

6 Feb 2023 | S01E03 | Read Blog

Artificial Intelligence For Effective Marketing

Artificial Intelligence For Effective Marketing

Dario Debarbieri, VP & Head of Marketing, HCLSoftware and our host, Krishnan Chatterjee take this discussion forward and break down the many aspects of AI integration in marketing

12 Apr 2023 | S01E04

Demand Effectiveness by Enabling Sales

Demand Effectiveness by Enabling Sales

Simon Rost, CMO, GE Healthcare, and our host, Krishnan Chatterjee, continue the 'efficiency vs effectiveness' debate by focusing on one of the crucial aspects of effective marketing—Demand Effectiveness by Enabling Sales

4 May 2023 | S01E05

Marketing at The Core of Strategic Decision

Marketing at The Core of Strategic Decision

Sumit Virmani, EVP and Global Chief Marketing Officer, Infosys, and our host, Krishnan Chatterjee, COO, MarketsandMarkets, to discuss 'Marketing at the Core of Strategic Decisions' while continuing the debate of 'efficiency vs effectiveness'

17 Aug 2023 | S01E06

How Can Marketing Earn a Seat at the Table?

How Can Marketing Earn a Seat at the Table?

Rosie Guest, Chief Marketing & Communications Officer at Apex Group Ltd, and our host, Krishnan Chatterjee, unfold how marketing must be at the centre to scale success.

31 Aug 2023 | S01E07

CMO Talk Series - Season 2

Bridging Marketing Effectiveness and Efficiency with AI

Bridging Marketing Effectiveness and Efficiency with AI

Arturo Pena, CMO at SoftServe, as the guest speaker and Krishnan Chatterjee discusses on Marketing Effectiveness and Efficiency with AI.

29 Nov 2023 | S02E02

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