About CMO Talk Series
The role of a Chief Marketing Officer (CMO) is evolving and has transformed faster than any other. In this age of disruption, the CMO plays an even more crucial role in creating and managing a strategy to achieve sustainable, profitable growth. Understanding the advances in marketing and economic disruptions in the global business landscape is vital for enterprises to chart lucrative revenue growth.
Meet our host:
Krishnan is a seasoned business leader and an expert at helping companies capitalize on upcoming disruptions and emerging revenue opportunities to accelerate growth and build market share. With decades of experience in marketing across various industries, Krishnan now occupies the role of COO at MarketsandMarkets. Prior to joining MarketsandMarkets, Krishnan was the Chief Customer Officer and Head of Marketing, Indian Subcontinent at SAP, where he was responsible for driving business results across the Indian Subcontinent.
CMO Talk Series
Power of Purpose in Thought Leadership
Emily Foley, CMO/ Head of Global Marketing and Communications, Cisco Capital & Cisco Research with our host Krishnan discusses the advances in marketing and economic disruptions in the global business landscape is vital for enterprises to chart lucrative revenue growth.
15 Dec 2022 | S01E01 | Read Blog
Effective Demand Engines
Sumit Mahajan, Chief Sales & Marketing Officer, Datamatics Business Solutions Ltd. with our Host Krishnan discusses on building effective demand-generation engines and strategies.
13 Jan 2023 | S01E02 | Read Blog
The Art of Effective B2B Marketing
Matt J Preschern, Chief Marketing and Demand Generation Officer at NTT Ltd. with our host, Krishnan Chatterjeeexplore the art of effective B2B marketing and factors marketers can focus on to increase ineffectiveness.
6 Feb 2023 | S01E03 | Read Blog
Marketing at The Core of Strategic Decision
Sumit Virmani, EVP and Global Chief Marketing Officer, Infosys, and our host, Krishnan Chatterjee, COO, MarketsandMarkets, to discuss 'Marketing at the Core of Strategic Decisions' while continuing the debate of 'efficiency vs effectiveness'
17 Aug 2023 | S01E06