Forecourts Market

Report Code AT 9509
Published in Aug, 2025, By MarketsandMarkets™
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Forecourts Market by Revenue Model (Revenue from Charging Points, Value-added Service, and Energy Storage), Region/Country (Europe, North America, Asia Pacific, and China), Business Models, Stakeholder Mapping, Competitive Benchmarking - Global Forecast to 2035

Overview

The forecourts market is projected to grow from USD 7.0 billion in 2024 to USD 316.7 billion by 2035 at a CAGR of 37.3%. The integration of digital payment systems and real-time customer engagement apps is enhancing customer experience, increasing visit frequency, and thereby boosting revenue potential for forecourts. Additionally, value-added services such as F&B options, wellness center, logistics hubs, car wash, and SPA & salon services, among others, for customers and energy storage services by selling the energy stored at peak price further create revenue-generating opportunities for forecourts. Besides, the governments of emerging economies are promoting clean mobility through subsidies for EV charging and forecourt infrastructure development. These policy measures support both capital investment and long-term growth in forecourt deployment and operations.

Forecourts Market

Attractive Opportunities in the Forecourts Market

ASIA PACIFIC

Major fuel retailers and convenience store chains are making significant investments to expand their networks and enhance their offerings in the Asia Pacific region.

As EV adoption accelerates, forecourts are adapting by integrating EV charging stations.

Forecourts are transforming into multi-service points, offering not just fuel but also a variety of products and services.

Vehicle ownership (both private and commercial) is surging in the region. More vehicles on the road directly correlate to a higher demand for fuel.

Advanced forecourt controllers and integrated systems offer features like tamper detection and secure payment processing, contributing to market expansion.

Global Forecourts Market Dynamics

Driver: Rise in forecourt infrastructure supporting EV transition

The growing penetration of EVs and government mandates are encouraging the reduction of carbon emissions. The development of forecourts with EV charging points is being witnessed across Europe, the UK, and parts of Asia, where new-age charging stations are being integrated within or adjacent to traditional service areas. For instance, Shell and BP have announced plans to retrofit hundreds of their fuel stations into EV charging hubs across Europe by 2030. This growing infrastructure development directly contributes to the expansion of E-forecourts across the globe.

Restraint: Rise of decentralized charging infrastructure

One of the significant restraints to the expansion of forecourts is the growing presence of decentralized EV charging infrastructure. With governments and private players pushing for wider access to home, workplace, and destination charging, the reliance on dedicated forecourts for daily charging is diminishing. Residential complexes, corporate campuses, and shopping malls are increasingly installing their EV chargers to serve their localized customer base. For example, Indian real estate developers are now including EV-ready parking in new residential projects, and US-based REITs like Simon Property Group are integrating EV chargers at mall parking lots, thereby drawing traffic away from traditional forecourt locations.

Moreover, for most EV owners, the ability to charge at home remains the most cost-effective and convenient option. Home chargers offer charging at lower electricity tariffs and eliminate the need for detours to a charging station. This trend poses a direct challenge to forecourts, which often rely on highway or city traffic. Especially in developed countries with high home ownership and reliable power infrastructure, the preference for home charging significantly reduces the addressable market for forecourts. Unless consumers need to charge fast during long-distance travel, their dependence on public charging infrastructure remains relatively low.

 

Opportunity: Monetization through battery energy storage systems (BESS)

As forecourts evolve, one of the most promising avenues for growth lies in integrating BESS. These systems store electricity during off-peak hours and release it during peak demand, enabling significant cost savings for the operator and ensuring grid stability. With time-of-use electricity pricing becoming more common, BESS allows E-forecourts to manage energy costs better while also offering backup power during outages. In regions like California, where grid stress is frequent, forecourts with integrated BESS have seen lower operating costs and higher uptime. The presence of on-site storage also reduces the dependency on high-capacity grid connections, which are expensive and often slow to approve.

V2G technology, which enables bidirectional energy flow between EVs and the grid, offers a new business model for E-forecourts. By acting as intermediaries between EV users and the electricity grid, forecourts can facilitate the return of excess energy from idle EVs during peak grid demand, earning incentives from utilities. In places like the Netherlands and parts of the UK, pilot projects are underway where fleets use V2G-enabled forecourts to stabilize local grids. This transforms the forecourt into a dynamic energy trading hub rather than just a charging point, opening new revenue streams and aligning with the broader transition toward smart grids.

Global Forecourts Market Ecosystem Analysis

The forecourts market ecosystem includes charging service providers, energy players, convenience store players, and energy storage system players.

Top Companies in Forecourts Market
 

Revenue from charging points segment to lead the forecourts market during forecast period

The exponential increase in global adoption of electric vehicles (EVs) has led to a growing demand for accessible charging infrastructure. Forecourts, traditionally associated with fuel refueling, are now evolving to cater to EV users, with charging points contributing a substantial share of their overall revenue streams. Besides, unlike traditional fuel dispensers, EV charging stations offer more than just energy. With time spent during charging averaging 20 to 40 minutes, customers are more likely to visit convenience stores, dine-in areas, or explore adjacent services, thereby increasing ancillary revenue at forecourts.

North America to witness tremendous growth during forecast period

North America has a strong culture of roadside convenience retailing. Forecourts are capitalizing on this by offering expanded food and beverage services, transforming them into lifestyle destinations, and increasing customer footfall. Besides, forecourts in North America are being rebranded as "mobility hubs," integrating services such as car washes, repair bays, EV charging, pick-up lockers, and food delivery zones, attracting both individual and commercial clients.

With millions of EVs projected on the roads by 2030, North America is witnessing a boom in forecourts being upgraded with EV chargers. The US and Canada are targeting significant reductions in carbon emissions by promoting electric mobility. Initiatives like the US National Electric Vehicle Infrastructure (NEVI) program are investing billions into building charging stations, a large portion of which are situated at forecourts, driving market growth exponentially. Moreover, major chains like Shell, Circle K, and 7-Eleven have embarked on aggressive expansion, upgrading thousands of forecourt locations with EV infrastructure and digital payment systems across suburban and urban areas.

Key Market Players

List of Top Forecourts Market Companies

The Forecourts Market is dominated by a few major players that have a wide regional presence. The major players in the Forecourts Market are

Scope of the Report

Report Attribute Details
Market size available for years 2024–2035
Base year considered 2024
Forecast period 2025–2035
Forecast units Value (USD Billion)
Regions covered North America, Europe, and Asia Pacific

Key Questions Addressed by the Report

What is the current size of the forecourts market?

The forecourts market is projected to grow from USD 7.0 billion in 2024 to USD 316.7 billion by 2035 at a CAGR of 37.3%.

Which revenue segment is projected to experience the largest share of the forecast during the forecast period?

The revenue from the charging points segment is projected to achieve the highest growth in the forecourts market during the forecast period.

How does the demand for forecourts vary by region?

China is projected to be the largest forecourts market.

What are the growth opportunities for key stakeholders in the forecourts market?

The surging adoption of electric vehicles, driven by EV mandates, continuous battery range improvements, and substantial government funding for charging infrastructure, directly fuels the growth of charging revenue for forecourts. As charging durations increase, extended dwell time creates an opportunity to significantly boost revenue from value-added services. As customers waiting for their vehicles are more likely to spend on convenience store items, food and beverages, or even car washes, necessary charging stops are turning into profitable retail experiences.
Beyond direct charging, forecourts can tap into new income streams by leveraging energy storage solutions. Practices like grid balancing, peak shifting, and general smart energy usage are creating burgeoning storage revenue. By managing their energy consumption and potentially contributing to grid stability, forecourts can reduce operational costs and even generate revenue by selling excess stored energy back to the grid during periods of high demand. This transforms the forecourt into a dynamic energy hub, adding a powerful new dimension to its business model.

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Table of Contents

Exclusive indicates content/data unique to MarketsandMarkets and not available with any competitors.

TITLE
PAGE NO
EXECUTIVE SUMMARY
1
  • 1.1 ENHANCING CUSTOMER EXPERIENCE THROUGH SERVICE DIVERSIFICATION
    CUSTOMER EXPERIENCE (SERVICE IMPLEMENTATION): CLOUD-BASED AND AI-LED FORECOURTS
  • 1.2 EMERGING USE CASES: LOCATION-BASED SERVICES
    LOCATION-BASED SERVICES: GRIDSERVE CASE STUDY
  • 1.3 NEW ENERGY BUSINESS MODELS
    LOCATION-BASED SERVICES: GRIDSERVE CASE 1.5X REVENUE POTENTIAL THROUGH ENERGY INNOVATION (1/2)
    FUEL FORECOURTS ARE ACTIVELY ‘SOLARIZING’ OPERATIONS WITHOUT EARNING ADDITIONAL REVENUES (2/2)
  • 1.4 FAVORABLE REGULATORY ENVIRONMENT
CASE STUDIES
2
  • 2.1 GRIDSERVE
  • 2.2 ENI – ENILIVE
  • 2.3 CIRCLE K
  • 2.4 SHELL RECHARGE
  • 2.5 ELECTRIFY AMERICA
  • 2.6 PORSCHE CHARGING LOUNGE
  • 2.7 AUDI
STAKEHOLDER MAPPING & COMPETITOR BENCHMARKING
3
  • 3.1 OVERVIEW OF FORECOURT OPERATORS
  • 3.2 COMPETITOR BENCHMARKING
    E-FORECOURT & INDEPENDENT FORECOURT RETAILER
    C-STORES
    ENERGY PLAYERS
  • 3.3 E-FORECOURT STAKEHOLDER MAPPING: FUTURE OUTLOOK
FORECOURT INFRASTRUCTURE AND COST TO OPERATOR
4
  • 4.1 FORECOURT INFRASTRUCTURE: GRIDSERVE
  • 4.2 E-FORECOURTS: CAPEX AND OPEX
MARKET POTENTIAL AND BUSINESS CASE
5
  • 5.1 E-FORECOURTS REVENUE MODELS
    REVENUE FROM CHARGING POINTS IN EUROPE TO GROW AT A CAGR OF ~33% BETWEEN 2025 AND 2035
    IN EUROPE, MORE THAN 6% OF FORECOURTS HAVE EV CHARGING POINTS
    REVENUE FROM CHARGING POINTS IN NORTH AMERICA TO GROW AT CAGR OF ~44% FROM 2025 TO 2035
    IN NORTH AMERICA, NEARLY 3% OF FORECOURTS HAVE EV CHARGING POINTS.
    REVENUE FROM EV CHARGING FROM FORECOURT IS EXPECTED TO GROW AT A CAGR OF ~33% FROM 2025 TO 2035 IN ASIA PACIFIC.
    IN ASIA PACIFIC, NEARLY 2% OF FORECOURTS HAVE EV CHARGING POINTS
  • 5.2 GLOBAL ANNUAL REVENUE POTENTIAL OF BESS AND V2G IN E-FORECOURTS
    PROJECTED REVENUE AND UNIT ECONOMICS OF E-FORECOURTS WITH BESS AND V2G IN CHINA (2024–2035)
    PROJECTED REVENUE & UNIT ECONOMICS OF E-FORECOURTS WITH BESS AND V2G IN GERMANY (2024–2035)
    PROJECTED REVENUE & UNIT ECONOMICS OF E-FORECOURTS WITH BESS AND V2G IN US (2024–2035)
  • 5.3 KEY INSIGHTS ON BESS AND V2G DEVELOPMENTS IN CHINA, GERMANY, AND US
  • 5.4 PENETRATION OF E-FORECOURTS TO GROW AT A CAGR OF ~29% FROM 2024 TO 2035
  • 5.5 PENETRATION OF CHARGING POINTS TO GROW AT A CAGR OF ~28% FROM 2024 TO 2035
  • 5.6 PENETRATION OF ENERGY STORAGE BUSINESS MODELS
  • 5.7 STRATEGIC CONCLUSIONS
APPENDIX
6
  • 6.1 KEY ASSUMPTIONS FOR BESS BUSINESS CASE AND REVENUE POTENTIAL OF E-FORECOURTS
  • 6.2 STRATEGIC CONCLUSIONS KEY ASSUMPTIONS V2G BUSINESS CASE AND REVENUE POTENTIAL OF E-FORECOURTS
  • 6.3 STRATEGIC CONCLUSIONS

The study encompassed four primary tasks to determine the present and future scope of the forecourts market energy players, convenience store players, independent retailers, OEMs, charging point operators, and energy storage service players in the market. Initially, extensive secondary research was conducted to gather data on the market, its related sectors, and overarching industries. Subsequently, primary research involving industry experts across the value chain corroborated and validated these findings and assumptions. The complete market size was estimated by using the bottom-up and top-down methodologies. Following this, a market breakdown and data triangulation approach were utilized to determine the size of specific segments and subsegments within the market.

Secondary Research

The secondary sources referred to the company's annual reports/presentations, industry association publications, directories, technical handbooks, international energy agency, technical articles, and databases, which were used to identify and collect information for an extensive study of the energy players, convenience store players, independent retailers, OEMs, charging point operators, BESS and V2G operators in the market. The secondary sources used while estimating the market sizing are the corporate filings (such as annual reports, investor presentations, and financial statements), automotive sales database, and government websites. Secondary data was collected and analyzed to determine the overall market size, further validated through primary research. The primary sources—experts from related industries, OEMs, energy players, and convenience stores—were interviewed to obtain and verify critical information and assess prospects and market estimations. Historical sales data were collected and analyzed, and industry trends were considered to arrive at the forecast, which was further validated by primary research.

Primary Research

In the primary research process, various primary sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information on the market. The primary sources from the supply side included various industry experts, such as CXOs, vice presidents, directors from business development, marketing, product development/innovation teams, and related key executives from various key companies. Various system integrators, industry associations, independent consultants/industry veterans, and key opinion leaders were also interviewed.

Primary interviews were conducted to gather insights such as sizing estimates on the forecourts market, charging infrastructure development, EV adoption rate, BESS and V2G projects during the forecast period, and future technology trends. Data triangulation of all these points was done using the information gathered from secondary research and model mapping. Stakeholders from the demand and supply sides were interviewed to understand their views on the abovementioned points.

Forecourts Market Size, and Share

Note: Other designations include sales, marketing, and product managers.
Source: Secondary Research, Primary Interviews, and MarketsandMarkets Analysis

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

As mentioned below, a detailed market estimation approach was followed to estimate and validate the value of the forecourts market.

  • The bottom-up approach was used to estimate and validate the forecourts market size. The forecourts market size - total gas stations and convenience stores with EV charging points per country- was derived by mapping the existing number of gas stations and convenience stores with EV charging points at the country level. The market potential for revenue from charging points was forecasted based on factors such as expected public charging points, share of public vs. private charging, and average charging sessions per public charger.
  • The revenue from value-added services and energy storage (BESS and V2G) was calculated using the top-down approach.
  • The data points were largely fetched from country-level associations, databases, and data experts. Each country/region's total value was then summed up to reveal the total revenue of the forecourts market. The data was validated through primary interviews with industry experts. The penetration of different segments was derived from secondary research and primary interviews.
  • The market data gathered was consolidated, enhanced with detailed inputs, analyzed, and presented in this report.

Forecourts Market : Top-Down and Bottom-Up Approach

Forecourts Market Top Down and Bottom Up Approach

Market Definition

E-forecourts are gas charging stations that have one or more EV charging points, and convenience stores with at least one EV charging point are considered part of the report.

  • Value-added service: Revenue earned from offering convenience services on premises, such as operators offering services directly or in partnerships with other service providers
  • Energy storage service: Revenue earned through the BESS model and V2G
  • Revenue from charging: Revenue received from charging on its premises

Stakeholders

  • E-Forecourt Retailers
  • Charging Point Operators
  • OEMs
  • Convenience Stores
  • Energy Players
  • Independent Retailers
  • Forecourt Operators

Report Objectives

  • To define, describe, and forecast the forecourts market in terms of value (USD million) and analyze the revenue models
    • To understand the dynamics (drivers, restraints, opportunities, and challenges) of the forecourts market
    • To analyze the revenue earned by leading players operating in the forecourts market  
    • To strategically analyze key player strategies and revenue analysis
    • To study the following with respect to the market
      • Trends and Disruptions Impacting Customers' Businesses
      • Market Ecosystem
      • Investment and Funding Scenario
      • Case Studies  
      • Forecourt Players’ Strategies
  • To analyze the growth opportunities in the forecourts market  for stakeholders

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