In-flight Content Market

In-flight Content Market by Type (Movie, TV Shows, Music, Games, Magazine, News), Access (Seatback Display Unit, Portable Device), Operation (Stored, Streamed) , Platform (Commercial Aviation, Business Aviation) and Region - Global Forecast to 2029

Report Code: AS 9031 May, 2024, by marketsandmarkets.com

The Inflight Content Market is projected to grow from USD 691 million in 2024 to USD 931 million by 2029, at a CAGR of 6.1% from 2024 to 2029. The inflight content market has rapidly evolved, becoming a crucial aspect of the airline industry. This market includes a wide range of entertainment options, such as movies, TV shows, music, and games, for passengers during their flights. This chapter discusses the market dynamicssuch as drivers, restraints, opportunities, and challenges pertaining to the inflight content market, and how these factors are expected to influence the growth of the key market players, including Panasonic Avionics Corporation (US), Collins Aerospace (US), Astronics Corporation (US), and Thales (France). As airlines seek to enhance passenger satisfaction and explore new revenue streams, the Inflight Content Industry remains a dynamic segment of the aviation industry.

 

In-flight Content Market

In-flight Content Market

In-flight Content Market Forecast to 2029

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Inflight content market Dynamics:

Driver:  Increasing consumer preference for high-quality in-flight content services

Increasing consumer preference for high-quality in-flight content services is reshaping the airline industry. Travelers today expect a rich and engaging in-flight entertainment (IFE) experience, featuring a diverse range of movies, TV shows, music, and games. This demand stems from a broader trend where passengers seek a more enjoyable and immersive travel experience.

The importance of IFE is underscored by statistics from Honeywell, which indicate that 73% of buyers consider customer experience a crucial factor in their purchasing decisions. This highlights the competitive edge that high-quality IFE can provide airlines in attracting and retaining customers. Moreover, about 89% of passengers regard a fast Wi-Fi connection as critical to their ability to stream content in flight. Recognizing this, airlines such as JetBlue (US) and Southwest Airlines (US) have implemented high-speed Wi-Fi services on most of their flights, allowing passengers to stream content seamlessly, work online, and stay connected during their journey.

Additionally, many airlines are now providing advanced IFE systems and faster internet connectivity to enhance the passenger experience. This offerings not only meets current consumer demands but also positions airlines to remain competitive in a market where customer expectations continue to rise. By prioritizing high-quality in-flight content and connectivity, airlines can significantly improve customer satisfaction and loyalty, ultimately driving their business success.

Restraint: Data security concerns

As airlines increasingly rely on digital platforms to deliver entertainment and connectivity services, safeguarding sensitive data has become a critical priority. The use of these platforms involves the collection and storage of various types of passenger data, such as viewing habits, preferences, and payment information for premium content.
The potential risks associated with data breaches are substantial. If an airline's in-flight entertainment system is compromised, the consequences could include unauthorized access to passengers' personal and financial information. This could lead to identity theft, financial fraud, and other forms of cybercrime. The fear of such breaches can make passengers wary of using in-flight connectivity services, potentially diminishing their overall travel experience and satisfaction.

Opportunity: Trend of cloud-based content streaming

Cloud-based content streaming represents a significant opportunity in the in-flight content market by leveraging cloud technology to deliver seamless, high-quality entertainment and information to passengers. This method involves storing content on remote servers and streaming it directly to passengers’ devices via the aircraft’s Wi-Fi system. Compared to traditional systems that rely on pre-loaded media, cloud streaming allows airlines to provide a broader selection of movies, TV shows, music, and real-time updates, which can be refreshed more frequently. This ensures passengers can always access the latest entertainment options, enhancing their in-flight experience

Challenge: Costly installation of in-flight entertainment devices

Outfitting an aircraft with IFE systems requires a substantial initial investment which includes the purchase of high-quality screens, control units, and other necessary hardware, along with the associated installation labor costs. Given the complexity of integrating these systems into aircraft cabins without compromising space or passenger comfort, the expenses can quickly escalate.

Moreover, these installations are not a one-time expense. IFE devices require regular maintenance and periodic upgrades to stay current with technological advancements and passenger expectations. Airlines must continually invest in new software updates, improved hardware, and better user interfaces to remain competitive. This ongoing financial commitment can strain budgets, especially for smaller carriers or those operating on thin margins.

Additionally, the weight of these IFE systems can lead to increased fuel consumption, further driving up operational costs. Some airlines might consider using passengers' personal devices to deliver entertainment content via onboard Wi-Fi as an alternative. However, this approach still necessitates a robust connectivity infrastructure and has its own set of challenges and costs

Ecosystem Map For The Inflight Content Market

In-flight Content Market by Ecosystem

Based on type, the movie segment is projected to grow at the highest CAGR during the forecast period.

Based on type, the in-flight content market has been segmented into movie, TV show, live TV, music, game, magazine, news, and other types. The movie segment is estimated to grow at the highest CAGR of 6.9% during the forecast period. This is because airlines curate a diverse selection of films, including recent blockbusters, classic favorites, documentaries, and international cinema, to cater to the varied tastes of their passengers.

Based on access, the portable device segment will have the highest CAGR< during the forecast period.

Based on access, the in-flight content market has been segmented into seatback display unit  and portable device. Portable segment will dominate the market with highest CAGR during the forecast period. This is because passengers are using their personal devices to access various entertainment options during flights. Airlines provide onboard Wi-Fi connectivity and dedicated in-flight entertainment platforms, enabling passengers to stream movies, TV shows, and music directly on their smartphones, tablets, or laptops.

Based on operation, the stored segment is estimated to lead the market in 2024

Based on operation, the in-flight content market has been classified into stored and streamed. The stored segment will lead the market as it ensures passengers to have reliable entertainment options throughout their flight, regardless of Wi-Fi availability or quality. This approach enhances the in-flight experience by providing consistent and high-quality entertainment.

Based on platform, the commercial aviation segment will dominate the inflight content market

Based on platform, the in-flight content market has been segmented into commercial aviation and business aviation. The commercial aviation platforms have entertainment systems, connectivity solutions, and real-time information services onboard, which significantly contribute to the overall travel experience. High-quality in-flight content can turn routine commercial flights into enjoyable and productive journeys, which is critical to passenger loyalty and airline differentiation. This results in increased demand for inflight content services leading the segment with highest market share and CAGR.

The North America region is estimated to have the highest market share in 2024.

North America is poised to have the highest market share in the inflight content market due to its robust technological infrastructure, significant investment in aviation innovation, and a high concentration of frequent flyers. The region's airlines are at the forefront of adopting cutting-edge inflight entertainment systems, driven by a competitive market that prioritizes enhancing passenger experience. Additionally, North America's strong entertainment and media industries provide a rich source of premium content, catering to diverse passenger preferences. The combination of advanced technology, consumer demand for superior travel experiences, and an abundant supply of high-quality content positions North America as a leader in the inflight content market.

In-flight Content Market by Region

In-flight Content Market by Region

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Key Market Players

The major players in the Inflight Content Companies are Panasonic Avionics Corporation (US), Collins Aerospace (US), Astronics Corporation (US), and Thales (France). These players have adopted various growth strategies expand their presence in the inflight content market.

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Scope of the Report

Report Metric

Details

Estimated Value USD 691 million in 2024
Projected Value USD 931 million by 2029
Growth Rate CAGR of 6.1%

Market size available for years

2020-2029

Base year considered

2023

Forecast period

2024-2029

Forecast units

Value (USD)

Segments Covered

By Type, Access, Operation, Platform and Region

 

Geographies covered

North America, Europe, Asia Pacific, the Middle East and Rest of the World

Companies covered

Panasonic Avionics Corporation (US), Thales (France), Anuvu (US), Collins Aerospace (US), Astronics Corporation (US),  Viasat, Inc. (US), Gogo Business Aviation LLC ( US), Display Interactive (France), Ideanova Technologies, Inc. (US) among others.

In-flight Content Market Highlights

This research report categorizes the In- flight Content markets based on Type, Access, Operation, Platform and Region.

Segment

Subsegment

By Type

  • Movie
  • TV Show
  • Music
  • Game
  • Magazine
  • News 
  • Other Types

By Access

  • Seatback Display Unit
  • Portable Device

By Operation

  • Stored
  • Streamed.

By Platform

  • Commercial Aviation
  • Business Aviation

By Region

  • North America
  • Europe
  • Asia Pacific
  • Middle East
  • Rest of the World

Recent Developments

  • In February 2024, As part of a contract with Thales, Air India will equip 51 aircraft with Thales’ AVANT Up in-flight entertainment system. These will include 40 existing aircraft (777 and 787) retrofit and 11 new aircraft (787 and A350) line fit.
  • In December 2023, Panasonic Avionics Corporation signed an agreement with Icelandair for the installation of its Astrova in-flight entertainment solution and a suite of digital solutions on the airline’s new fleet of Airbus A321neo LR aircraft.
  • In November 2023, Panasonic Avionics Corporation signed an agreement for the installation of the Astrova seat-end solution on EGYPTAIR’s new Airbus A350-900 fleet.
  • In November 2023, Ethiopian Airlines Group awarded a contract to Thales to supply AVANT Up in-flight entertainment system for its upcoming aircraft, Airbus A350-1000.
  • In November 2023, Anuvu entered an exclusive content partnership with learning and development company BecomingX, co-founded by survival expert and television personality Bear Grylls.
  • In October 2023, Porter Airlines and Viasat announced a partnership where Viasat’s wireless in-flight entertainment systems will be factory-installed on an additional 20 new Embraer E195-E2 aircraft on order. The in-flight Wi-Fi also enables access to a wide range of free streaming entertainment, including movies and popular TV series.
  • In October 2023, Anuvu announced a pioneering partnership that will introduce the largest Arabic podcast platform, Podeo, to in-flight listeners for the first time.
  • In June 2023, Panasonic Avionics Corporation and SAUDIA, the national flag carrier of Saudi Arabia, signed an agreement for the installation of the Astrova seat-end solution on up to 30 aircraft.
  • In July 2022, LOT Polish Airlines and Thales signed a nine-year in-flight entertainment turnkey maintenance agreement extension for the airline’s B787 Fleet. The renewal of this agreement also includes support from a dedicated Thales team based at Warsaw, Frederic Chopin Airport.

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TABLE OF CONTENTS
 
1 INTRODUCTION 
    1.1 OBJECTIVES OF THE STUDY 
    1.2 MARKET DEFINITION 
    1.3 STUDY SCOPE 
           1.3.1 MARKETS COVERED
           1.3.2 REGIONAL SCOPE
           1.3.3 YEARS CONSIDERED FOR THE STUDY
    1.4 CURRENCY CONSIDERATION 
    1.5 INCLUSIONS & EXCLUSIONS 
    1.6 MARKET STAKEHOLDERS 
 
2 RESEARCH METHODOLOGY 
    2.1 RESEARCH DATA 
           2.1.1 SECONDARY DATA
                    2.1.1.1 KEY DATA FROM SECONDARY SOURCES
           2.1.2 PRIMARY DATA
                    2.1.2.1 KEY DATA FROM PRIMARY SOURCES
                    2.1.2.2 BREAKDOWN OF PRIMARIES
    2.2 FACTOR ANALYSIS 
           2.2.1 INTRODUCTION
           2.2.2 DEMAND-SIDE INDICATORS
           2.2.3 SUPPLY-SIDE INDICATORS
    2.3 MARKET SIZE ESTIMATION & METHODOLOGY 
           2.3.1 BOTTOM-UP APPROACH
           2.3.2 TOP-DOWN APPROACH
    2.4 MARKET BREAKDOWN & DATA TRIANGULATION 
    2.5 RECESSION IMPACT ANALYSIS 
    2.6 RISK ANALYSIS 
    2.7 RESEARCH ASSUMPTIONS 
    2.8 LIMITATIONS 
 
3 EXECUTIVE SUMMARY 
 
4 PREMIUM INSIGHTS 
 
5 MARKET OVERVIEW 
    5.1 INTRODUCTION 
    5.2 MARKET DYNAMICS 
           5.2.1 DRIVERS
           5.2.2 RESTRAINTS
           5.2.3 OPPORTUNITIES
           5.2.4 CHALLENGES
    5.3 PRICING ANALYSIS 
           5.3.1 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY PLATFORM 
           5.3.2 AVERAGE SELLING PRICE TREND, BY REGION
    5.4 VALUE CHAIN ANALYSIS 
    5.5 MARKET ECOSYSTEM MAP 
           5.5.1 PROMINENT COMPANIES
           5.5.2 PRIVATE AND SMALL ENTERPRISES
           5.5.3 END USERS
    5.6 DISRUPTION IMPACTING INFLIGHT CONTENT MARKET  
           5.6.1 REVENUE SHIFT & NEW REVENUE POCKETS FOR INFLIGHT CONTENT  MANUFACTURERS
    5.7 TRADE ANALYSIS 
    5.8 TARIFF AND REGULATORY LANDSCAPE 
           5.8.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 
    5.9 CASE STUDY ANALYSIS  
    5.10 OPERATIONAL DATA  
    5.11 KEY STAKEHOLDERS & BUYING CRITERIA 
           5.11.1 KEY STAKEHOLDERS IN THE BUYING PROCESS 
           5.11.2 BUYING CRITERIA 
    5.12 KEY CONFERENCES & EVENTS IN 2024-2025 
    5.13 INVESTMENT & FUNDING SCENARIO 
    5.14 BUSINESS MODEL 
 
6 INDUSTRY TRENDS 
    6.1 INTRODUCTION 
    6.2 TECHNOLOGY TRENDS FOR INFLIGHT CONTENT MARKET 
    6.3 TECHNOLOGY ANALYSIS 
           6.3.1 KEY TECHNOLOGIES
           6.3.2 COMPLEMENTARY TECHNOLOGY
           6.3.3 ADJACENT TECHNOLOGY
    6.4 IMPACT OF MEGATRENDS 
    6.5 SUPPLY CHAIN ANALYSIS 
    6.6 USE CASE ANALYSIS 
    6.7 PATENT ANALYSIS 
 
7 INFLIGHT CONTENT MARKET, BY TYPE  
    7.1 INTRODUCTION 
    7.2 MOVIES  
    7.3 TV SHOWS  
    7.4 MUSIC 
    7.5 GAMES  
    7.6 MAGZINE  
    7.7 NEWS   
    7.8 OTHERS  (MAPS AND WEATHER SERVICES) 
 
8 INFLIGHT CONTENT MARKET, BY ACCESS  
    8.1 INTRODUCTION 
    8.2 SEATBACK DISPLAY UNIT  
    8.3 PORTABLE DEVICE 
 
9 INFLIGHT CONTENT MARKET, BY OPERATION  
    9.1 INTRODUCTION 
    9.2 STORED   
    9.3 STREAMED  
 
10 INFLIGHT CONTENT MARKET, BY PLATFORM 
     10.1 INTRODUCTION 
     10.2 COMMERCIAL AVIATION  (NBA, WBA, RTA) 
     10.3 BUSINESS AVIATION  
 
11 REGIONAL ANALYSIS 
     11.1 INTRODUCTION 
     11.2 NORTH AMERICA 
             11.2.1 INTRODUCTION
             11.2.2 NORTH AMERICA: RECESSION IMPACT ANALYSIS
             11.2.3 NORTH AMERICA: PESTLE ANALYSIS
             11.2.4 US (NUMBER OF AILINE HERE CREATING DEMAND) (HOW MANY OF THEM ACTUALLY PROVIDE IFEC)
             11.2.5 CANADA 
     11.3 EUROPE 
             11.3.1 INTRODUCTION
             11.3.2 EUROPE: RECESSION IMPACT ANALYSIS
             11.3.3 EUROPE: PESTLE ANALYSIS
             11.3.4 UK
             11.3.5 GERMANY 
             11.3.6 FRANCE 
             11.3.7 ITALY
             11.3.8 SPAIN 
             11.3.9 REST OF EUROPE 
     11.4 ASIA PACIFIC 
             11.4.1 INTRODUCTION
             11.4.2 ASIA PACIFIC: RECESSION IMPACT ANALYSIS
             11.4.3 ASIA PACIFIC: PESTLE ANALYSIS
             11.4.4 CHINA
             11.4.5 INDIA
             11.4.6 JAPAN
             11.4.7 AUSTRALIA
             11.4.8 SOUTH KOREA
             11.4.9 REST OF ASIA PACIFIC 
     11.5 MIDDLE EAST  
             11.5.1 INTRODUCTION
             11.5.2 MIDDLE EAST: RECESSION IMPACT ANALYSIS
             11.5.3 MIDDLE EAST: PESTLE ANALYSIS
             11.5.4 GCC
                        11.5.4.1 SAUDI ARABIA
                        11.5.4.2 QATAR
                        11.5.4.3 UAE
             11.5.5 REST OF THE MIDDLE EAST & AFRICA 
     11.6 LATIN AMERICA 
             11.6.1 INTRODUCTION
             11.6.2 LATIN AMERICA: RECESSION IMPACT ANALYSIS
             11.6.3 LATIN AMERICA: PESTLE ANALYSIS
             11.6.4 BRAZIL
             11.6.5 MEXICO
             11.6.6 REST OF LATIN AMERICA 
     11.7 AFRICA 
             11.7.1 INTRODUCTION
             11.7.2 AFRICA: RECESSION IMPACT ANALYSIS
             11.7.3 AFRICA: PESTLE ANALYSIS
             11.7.4 SOUTH AFRICA
             11.7.4 NIGERIA
             11.7.6 REST OF AFRICA 
 
12 COMPETITIVE LANDSCAPE 
     12.1 INTRODUCTION 
     12.2 KEY PLAYERS STRATEGIES/RIGHTS TO WIN 
     12.3 MARKET SHARE ANALYSIS OF LEADING PLAYERS, 2023 
     12.4 REVENUE ANALYSIS OF TOP 5 MARKET PLAYERS, 2023 
     12.5 COMPETITIVE OVERVIEW 
     12.6 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023 
             12.6.1 STARS
             12.6.2 EMERGING LEADERS
             12.6.3 PERVASIVE PLAYERS 
             12.6.4 PARTICIPANTS
             12.6.5 COMPANY FOOTPRINT
                        12.6.5.1 COMPANY FOOTPRINT
                        12.6.5.2 REGION FOOTPRINT
                        12.6.5.3 TYPE FOOTPRINT
                        12.6.5.4 PLATFORM FOOTPRINT
                        12.6.5.5 OPERATION FOOTPRINT
     12.7 COMPANY EVALUATION MATRIX: START-UPS/SME PLAYERS, 2023 
             12.7.1 PROGRESSIVE COMPANIES
             12.7.2 RESPONSIVE COMPANIES
             12.7.3 DYNAMIC COMPANIES
             12.7.4 STARTING BLOCKS
             12.7.5              COMPETITIVE BENCHMARKING 
                        12.7.5.1 DETAILED LIST OF KEY STARTUPS/SMES
                        12.7.5.2 COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES
     12.8 COMPANY VALUATION AND FINANCIAL METRICS  
     12.9 COMPETITIVE SCENARIO 
             12.9.1 DEALS
             12.9.2 CONTRACTS
             12.9.3 PARTNERSHIPS, AGREEMENTS, JOINT VENTURES, AND COLLABORATIONS
             12.9.4 PRODUCT LAUNCHES
     12.1 BRAND/PRODUCT COMPARISON  
 
13 COMPANY PROFILES 
     13.1 MAJOR PLAYERS 
             13.1.1 AEROPLAY ENTERTAINMENT
             13.1.2 AIRFI
             13.1.3 ANUVU
             13.1.4 APIOS
             13.1.5 ARGONFDS
             13.1.6 ASTRONICS CORPORATION
             13.1.7 AXINOM
             13.1.8 BURRANA
             13.1.9 DIGECOR
             13.1.10 DISPLAY INTERACTIVE
     13.2 OTHER PLAYERS 
*Details on Business Overview, Products Offered, Recent Developments, SWOT Analysis, and MnM View might not be captured in the case of unlisted companies.  
** Only a few key players are mentioned above. However, the top 25 key players will be profiled during the course of the research study  
*** The above tentative TOC is based on preliminary secondary data and could improve based on primary data in the course of the research study  
**** All segments above will be further assessed & considered to be a part of the market breakdown. The breakdown of segments will be finalized during the course of the research.  
***** Request for the addition of company profiles or countries in the scope can be considered and included post feasibility  
 
14 APPENDIX 
     14.1 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 
     14.2 AVAILABLE CUSTOMIZATION 
     14.3 RELATED REPORTS 
     14.4 AUTHOR DETAILS 
       
 

This research study involved the extensive use of secondary sources, directories, and databases, such as the International Air Transport Association (IATA), Federal Aviation Administration (FAA), and CAPA- Center for Aviation to identify and collect relevant information on the in-flight content market. The primary sources included industry experts from the concerned market, preferred suppliers, manufacturers, solution providers, technology developers, alliances, and organizations related to all segments of the industry’s value chain. All primary sources were interviewed to obtain and verify critical qualitative and quantitative information as well as to assess the prospects of the market.

Secondary Research

The market share of the companies offering in-flight content for airlines was procured based on the secondary data available through paid and unpaid sources and by analyzing the product portfolios of major companies and rating them based on their performance and quality. In the secondary research process, sources such as corporate filings; annual reports, press releases, and investor presentations of companies; white papers, journals, and certified publications; articles by recognized authors; and directories & databases were used to identify and collect information for this study.

Secondary research was mainly used to obtain key information about the industry's value and supply chain. The method was also used to identify the essential players by various products, market classifications, and segmentations according to their offerings. Secondary information helped to understand the industry trends related to the type, access, operation, platform and critical developments from the market and technology-oriented perspectives.

Primary Research

Extensive primary research was conducted after obtaining information about the current scenario of the inflight content market through secondary research. Several primary interviews were conducted with market experts from both demand and supply sides across North America, Europe, Asia Pacific, Middle East and Rest of the World. This primary data was collected through questionnaires, emails, and telephonic interviews. Primary sources from the supply side included various industry experts, such as chief experience officers (CXOs), vice presidents (VPs), directors from business development, marketing, and product development/innovation teams, related key executives from airline cloud providers, independent aviation consultants, aircraft manufactures, integrators and inflight content providers. Interviews were conducted to gather insights such as market statistics, data on revenue collected from the products & services, market breakdowns, market size estimations, market forecasting, and data triangulation. Primary research also helped understand trends related to type, access operation, platform and region.

In-flight Content Market
 Size, and Share

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

Both top-down and bottom-up approaches were used to estimate and validate the size of the in-flight content market. The research methodology used to estimate the market size also included the following details:

  • The key players were identified through secondary research, and their market ranking was determined through primary and secondary research. This included a study of the annual and financial reports of the top market players and extensive interviews of leaders, including chief executive officers (CEOs), directors, and marketing executives.
  • All percentage shares, splits, and breakdowns were determined using secondary sources and verified through primary sources. All possible parameters that affect the markets covered in this research study were accounted for, viewed in extensive detail, verified through primary research, and analyzed to obtain the final quantitative and qualitative data. This data was consolidated, enhanced with detailed inputs, analyzed by MarketsandMarkets, and presented in this report.

Bottom-Up Approach

The bottom-up approach was employed to arrive at the overall size of the in-flight content market. The growth in the penetration of in-flight content has been tracked through primary avenue such as penetration of Inflight content in the current fleet of aircraft.

In-flight Content Market
 Size, and Bottom-Up Approach

Top-Down Approach

In the top-down approach, the size of the in-flight content market was used to estimate the size of individual markets (mentioned in the market segmentation) through percentage splits from secondary and primary research. For the calculation of the sizes of specific segments, the size of the most appropriate immediate parent market was used to implement the top-down approach.

In-flight Content Market
 Size, and Top-Down Approach

Data triangulation

After arriving at the overall size of the in-flight content market from the market size estimation process explained above, the total market was split into several segments and subsegments. The data triangulation and market breakdown procedures explained below were implemented, wherever applicable, to complete the overall market engineering process and arrive at the estimated sizes of different market segments and subsegments. The data was triangulated by studying various factors and trends from both the demand and supply sides. Additionally, the market size was validated using both the top-down and bottom-up approaches.

Market Definition

In-flight content refers to a wide range of multimedia entertainment options available for passengers during air travel, including movies, TV shows, music, audiobooks, podcasts, and interactive games, all accessible through the aircraft's in-flight entertainment system. This content selection by airlines aims to enhance the passenger experience during long flights and provide relaxation. In-flight content allows passengers to engage in entertainment and interactive digital games of various genres, from puzzles to immersive adventures, catering to diverse demographics and preferences of different age groups. Airlines invest in sourcing and curating high-quality content to differentiate their services, grow customer loyalty, and elevate the overall in-flight experience for travelers.

Stakeholders

Various stakeholders of the market are listed below:

  • Airlines
  • In-flight Content Providers
  • Internet Service Providers
  • Satellite Operators
  • Aircraft Manufacturers
  • Regulatory Bodies
  • Technology Providers
  • Content Providers
  • Investors
  • Passengers

Report Objectives

  • To define, describe, segment, and forecast the size of the in-flight content market based on type, access, operation, platform, and region
  • To forecast the size of market segments with respect to five major regions, namely North America, Europe, Asia Pacific, the Middle East, and the Rest of the World, along with the major countries in each region
  • To identify and analyze key drivers, restraints, opportunities, and challenges influencing the market growth
  • To strategically analyze micromarkets1 with respect to individual growth trends, prospects, and their contribution to the overall market
  • To analyze opportunities for stakeholders in the market by identifying key trends
  • To profile key players and comprehensively analyze their market shares and core competencies2
  • To provide a detailed competitive landscape of the in-flight content market, along with a ranking analysis, market share analysis, and revenue analysis of key players
  • To identify detailed financial positions, key products, and unique selling points of leading companies in the market
  • To analyze the degree of competition in the market by identifying key growth strategies, such as, product/service launches, contracts, and partnerships, adopted by key players

1. Micromarkets are further segments and subsegments of the In-flight Content market.

2. Core competencies of companies were captured in terms of their key developments and strategies adopted to sustain their position in the market.

Available Customizations:

Along with the market data, MarketsandMarkets offers customizations as per the specific needs of companies. The following customization options are available for the report:

Product Analysis

  • Product matrix, which gives a detailed comparison of the product portfolio of each company.

Regional Analysis

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