Inflight Retail and Advertising Market

Inflight Retail and Advertising Market by End-User (Commercial Aviation, Business Aviation), Mode (Advertising, Retail), Seat Class (First, Business, Economy, Premium Economic), Operation (Stored and Streamed) and Region - Global Forecast to 2029

Report Code: AS 9036 Jun, 2024, by marketsandmarkets.com

[350 Pages Report] The inflight retail and advertising market is projected to grow from USD 3.5 billion in 2024 to USD 5.1 billion by 2029, at a CAGR of 7.8%. The in-flight retail and advertising market encompasses the commercial activities undertaken to generate revenue while passengers are aboard aircraft through in-flight e-commerce and advertising. In-flight advertisement entails the display of commercials and promotional content to passengers through various channels within the airplane cabin, through various digital platforms like seatback screens, overhead screens and in-flight apps. In-flight retail involves facilitating the sale of goods and services to airline passengers during their flight. Facilitating the sale of branded products allows retail logistics providers of travel essentials, alcohol & beverages, travel essentials including electronics, etc., to enhance brand visibility and recognition among a diverse, international customer base.

Attractive Opportunities in the Inflight Retail and Advertising Market

Inflight Retail and Advertising Market

Inflight Retail and Advertising Market

Inflight Retail and Advertising Market Forecast to 2029

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Inflight Retail & Advertising Market Dynamics

Driver: Rising Passenger numbers

Airline passenger traffic has been steadily increasing over the years due to various factors such as rising demand for air travel, enhanced airport infrastructure, and improved economic conditions. The growth trend in global air passenger traffic has been consistent, with projections indicating a continuous rise. In January 2024, Asia-Pacific airlines witnessed a robust 45.4% surge in traffic compared to January 2023, signaling a continued rapid recovery following the easing of pandemic restrictions in the region. China, in particular, led the growth in domestic demand, fueled by strong Lunar New Year travel demand, likely contributing to the increased traffic. The top 10 countries in terms of passenger traffic account for 82.3% of the total passenger traffic in the world in 2023. The United States is the largest country in terms of passenger traffic, accounting for 28.3% of the total. China is the second largest country in terms of passenger traffic, accounting for 18.8% of the total. Turkey, Mexico, Russia, South Korea, United Kingdom, Japan, France, and Germany account for the remaining 35.2% of the total passenger traffic.

The International Air Transport Association (IATA) anticipates a substantial uptick in global passenger traffic for 2024. Projections indicate that air travel will see approximately 4.7 billion passengers, marking a notable increase from the 4.5 billion passengers recorded in 2019. This surge is attributed to shifting travel behaviors, as indicated by IATA survey findings: one-third of respondents report increased travel compared to pre-pandemic levels, while roughly half state their travel habits remain unchanged. In 2024, a significant milestone is anticipated in the recovery of global passenger traffic, with projections reaching 9.4 billion passengers. This figure surpasses the pre-pandemic level of 2019, which saw 9.2 billion passengers, representing 102.5% of the 2019 volume. This surge in passenger volume not only expands the potential customer base for airlines but also creates lucrative opportunities for targeted advertising and personalized retail experiences. This trend towards higher air passenger numbers acts as a primary catalyst for the growth and innovation within the in-flight retail and advertising market, driving airlines and industry stakeholders to adapt and capitalize on the evolving demands of travelers.

Restraints: Limited Inflight Connectivity

Limited inflight connectivity presents a major restraint for the effective implementation of inflight retail and advertising services. High-speed, reliable internet access is not yet universally available on all flights or in all regions, which can hinder the functionality of real-time services. This limitation affects the ability to offer dynamic content, real-time inventory management, and up-to-date advertising. For instance, if connectivity is slow or unstable, passengers may experience delays or disruptions while browsing products, making purchases, or viewing advertisements. This can lead to frustration and decreased engagement, negatively impacting sales and advertising effectiveness. Moreover, limited connectivity can impede the collection and analysis of real-time data, which is crucial for delivering personalized experiences and targeted advertisements.

Opportunities: Exclusive Inflight Offers

Offering exclusive deals and promotions available only during the flight is driving immediate action and increasing ad effectiveness. These limited-time offers create a sense of urgency, encouraging passengers to make on-the-spot purchases. By highlighting unique products or special discounts that are accessible solely during the flight, airlines can capture the attention of travelers who are looking for value and convenience. Additionally, exclusive inflight offers can enhance the overall passenger experience by providing a sense of novelty and excitement. This strategy not only boosts immediate sales but also strengthens brand loyalty, as passengers associate the airline with exceptional and unique opportunities. 3Sixty Duty Free & More has announced a partnership with Thai VietJet to elevate the shopping experience for passengers and explore new opportunities within the Vietnamese travel retail market. Through the onboard Inflight Duty-Free program, passengers will have access to a wide range of premium product brands.

Challenges: Technological Integration

Integrating new inflight advertising and retail systems with existing airline IT infrastructure can be a complex and resource-intensive process. Airlines often operate with a mix of legacy and modern systems, leading to potential compatibility issues when introducing new technology. These older systems may not readily support the advanced functionalities required by contemporary inflight advertising and retail solutions, necessitating significant customization and integration efforts. Secondly, the need for robust and reliable connectivity to support real-time transactions and data streaming can be technically complex and costly. Airlines must invest in satellite or air-to-ground networks that ensure consistent internet availability across diverse flight paths, including over oceans or remote areas. Ensuring the security and privacy of passenger data against potential breaches requires advanced encryption and constant vigilance, adding layers of complexity to technological upgrades. Addressing these challenges requires ongoing investment in technology and expertise, potentially straining airline resources.

Inflight Retail & Advertising Market Ecosystem

Inflight Retail and Advertising Market by Ecosystem

Based on the end-user, the commercial aviation segment is estimated to account for the largest market share during the forecast period.

Based on the end-user, commercial aviation is projected to hold the largest market share in the global inflight retail & advertising market. Commercial airlines transport a substantially larger number of passengers, providing a vast audience for targeted retail and advertising initiatives. This high volume facilitates economies of scale, allowing for cost-effective marketing and diverse retail opportunities. Additionally, the wide-ranging demographics of commercial passengers enhance market reach for advertisers. Advances in digital inflight systems further bolster this segment by improving the passenger experience and driving higher revenue through enhanced entertainment and shopping options.

Based on the mode, the advertising segment is anticipated to dominate the market.

Based mode, the advertising segment holds the largest market share. The advertising segment in the inflight retail and advertising market is experiencing faster growth than retail due to its broader reach, affecting all passengers simultaneously, which maximizes exposure. Advertising offers lower operational costs and higher profit margins than retail, enhanced by advanced targeting capabilities through digital platforms. These platforms allow for embedded advertising, increasing marketer appeal. Additionally, improved inflight connectivity has led to higher passenger engagement with digital content, making advertising more effective for capturing attention during flights.

Based on the operation, the stored segment is anticipated to dominate the market.

Based operation, the stored segment holds the largest market share. The stored inflight retail and advertising market is expanding more than its streamed counterpart primarily due to its reliability and cost efficiency. Stored content ensures seamless access during flights, avoiding the inconsistencies of in-flight internet connectivity. Additionally, it avoids the high costs associated with bandwidth required for streaming. With broader accessibility and more control over content, airlines can consistently provide curated advertising and retail opportunities, enhancing passenger experience and generating more revenue. These driving factors contribute to the robust growth of the stored content market.

The North America market is projected to account largest share for the inflight retail & advertising market.

In the global inflight retail & advertising market, the Asia Pacific region is poised to claim the highest market share in 2024. The North America region is seeing significant growth in the inflight retail and advertising market, driven by the rapid expansion of its aviation sector, fueled by economic growth and a burgeoning middle class. Airlines are leveraging advanced digital technologies to enhance inflight connectivity and entertainment, providing ample opportunities for retail and advertising. Competitive pressures are pushing airlines to explore new revenue streams, while cultural trends towards consumerism and strategic partnerships with e-commerce platforms are further boosting inflight sales and engagement.

Inflight Retail and Advertising Market by Region

Inflight Retail and Advertising Market by Region

To know about the assumptions considered for the study, download the pdf brochure

Key Market Players

The inflight retail and advertising companies is dominated by a few globally established players such as Panasonic Avionics Corporation (US),Thales (France), Viasat, Inc. (US), Anuvu (US) and IMM International (France) are some of the leading players operating in the inflight retail and advertising market; they are the key manufacturers and solution providers that secured inflight retail and advertising contracts in the last few years. Major focus was given to the contracts and new product development due to the changing requirements in commercial and business aviation.

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Scope of the Report

Report Metric

Details

Market size available for years

2021–2029

Base year considered

2023

Forecast period

2024-2029

Forecast units

Value (USD Million/Billion)

Segments Covered

By end-user, mode, seat class, operation and Region

Geographies covered

North America, Europe, Asia Pacific, Middle East, and the Rest of the world

Companies covered

Panasonic Avionics Corporation (US), Thales (France), Viasat, Inc. (US), Anuvu (US) and IMM International (France) are some of the major players in the Inflight Retail and Advertising Market.

Inflight Retail and Advertising Market Highlights

The study categorizes the Inflight Retail and Advertising Market based on end-user, mode, seat class, operation and Region.

Segment

Subsegment

By End-User

  • Commercial Aviation
  • Business Aviation

By Mode

  • By Advertising
  • By Retail

By Seat Class

  • First Class
  • Business Class
  • Economic Class
  • Premium Economic Class

By Operation

  • Stored
  • Streamed

By Region

  • North America
  • Europe
  • Asia Pacific
  • Middle East
  • Rest of the World

Recent Developments

  • In December 2023, Panasonic Avionics Corporation:- Icelandair (Iceland) selected Panasonic Avionics’ Astrova IFE solution for its new Airbus A321neo LR aircraft. The contract includes 4K OLED screens, Bluetooth audio, and additional digital solutions like Marketplace eCommerce, OneMedia, Arc Moving Map, and ZeroTouch.
  • In September 2023,  Anuvu (US):- Anuvu partnered with Parrot Analytics (US) to offer customers insights on global film and TV content demand. Parrot Analytics provided unified audience metrics across platforms like Subscription Video on Demand (SVOD), Advertising Video on Demand (AVOD), and linear TV, analyzing data from every country.
  • In March 2022, Dnata:- easyJet (UK) awarded dnata a contract to manage its inflight retail services. dnata will deliver a tailored retail program, including strategy, product development, procurement, marketing, crew engagement, and financial management.

Frequently Asked Questions (FAQs) Addressed by the Report:

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TABLE OF CONTENTS
 
1 INTRODUCTION  
    1.1 OBJECTIVES OF THE STUDY 
    1.2 MARKET DEFINITION 
    1.3 MARKET SCOPE 
           1.3.1 MARKETS COVERED
           1.3.2 REGIONAL SCOPE
           1.3.3 YEARS CONSIDERED FOR THE STUDY
    1.4 INCLUSIONS AND EXCLUSIONS 
    1.5 LIMITATIONS 
    1.6 CURRENCY & PRICING 
    1.7 MARKET STAKEHOLDERS 
    1.8 SUMMARY OF CHANGES  
           1.8.1 RECESSION IMPACT ANALYSIS
 
2 RESEARCH METHODOLOGY  
    2.1 RESEARCH DATA 
           2.1.1 SECONDARY DATA
                    2.1.1.1 Key Data From Secondary Sources
           2.1.2 PRIMARY DATA
                    2.1.2.1 Key Data From Primary Sources
                    2.1.2.2 Breakdown Of Primaries
    2.2 FACTOR ANALYSIS 
           2.2.1 INTRODUCTION
           2.2.2 DEMAND-SIDE INDICATORS
           2.2.3 SUPPLY-SIDE INDICATORS
           2.2.4 RUSSIA UKRAINE WAR IMPACT
    2.3         RECESSION IMPACT ANALYSIS   
    2.4 MARKET SIZE ESTIMATION 
           2.4.1 BOTTOM-UP APPROACH
           2.4.2 TOP-DOWN APPROACH
    2.5 MARKET BREAKDOWN & DATA TRIANGULATION 
    2.6 RISK ASSESMENT 
    2.7 RESEARCH ASSUMPTIONS 
 
3 EXECUTIVE SUMMARY 
 
4 PREMIUM INSIGHTS 
 
5 MARKET OVERVIEW 
    5.1 INTRODUCTION  
    5.2 MARKET DYNAMICS 
           5.2.1 DRIVERS
           5.2.2 RESTRAINTS
           5.2.3 OPPORTUNITIES
           5.2.4 CHALLENGES
    5.3 VALUE CHAIN ANALYSIS 
    5.4 TRENDS/DISRUPTION IMPACTING CUSTOMER’S BUSINESS 
           5.4.1 REVENUE SHIFT & NEW REVENUE POCKETS FOR  IN-FLIGHT RETAIL & ADVERTISING MARKET
    5.5 CASE STUDY ANALYSIS 
    5.6 PRICING ANALYSIS 
           5.6.1 INDICATIVE PRICING ANALYSIS, BY END-USER
           5.6.2 AVERAGE SELLING PRICE TREND, BY REGION
    5.7 IN-FLIGHT RETAIL & ADVERTISING MARKET ECOSYSTEM 
           5.7.1 PROMINENT COMPANIES
           5.7.2 PRIVATE AND SMALL ENTERPRISES
           5.7.3 END USERS
    5.8 VOLUME ANALYSIS 
    5.9 RANGE/SCENARIO 
    5.1 TRADE ANALYSIS 
    5.11 KEY CONFERENCES & EVENTS IN 2024-25 
    5.12 REGULATORY LANDSCAPE 
           5.12.1 REGULATORY BODIES, GOVERNMENT AGENCIES AND OTHER ORGANIZATIONS 
    5.13 KEY STAKEHOLDERS & BUYING CRITERIA 
           5.13.1 KEY STAKEHOLDERS IN BUYING PROCESS  
           5.13.2 BUYING CRITERIA  
    5.14 TECHNOLOGY ANALYSIS  
           5.14.1 KEY TECHNOLOGIES  
           5.14.2 COMPLEMENTARY TECHNOLOGIES 
    5.15 BUSINESS MODEL 
    5.16 INVESTMENT AND FUNDING SCENARIO 
 
6 INDUSTRY TRENDS 
    6.1 INTRODUCTION 
    6.2 TECHNOLOGY TRENDS 
    6.3 IMPACT OF MEGATRENDS 
    6.4 PATENT ANALYSIS 
 
7 IN-FLIGHT RETAIL & ADVERTISING MARKET, BY END-USER  
    7.1. INTRODUCTION 
    7.2. COMMERCIAL AVIATION 
           7.2.1 NARROW BODY AIRCRAFT
           7.2.2 WIDE BODY AIRCRAFT
           7.2.3 REGIONAL TRANSPORT AIRCRAFT
    7.3. BUSINESS AVIATION 
 
8 IN-FLIGHT RETAIL & ADVERTISING MARKET, BY MODE  
    8.1. INTRODUCTION 
    8.2. BY ADVERTISING 
           8.2.1 SEATBACK SCREENS
           8.2.2 OVERHEAD SCREENS
           8.2.2 IN-FLIGHT MOBILE APPS 
    8.3. BY RETAIL 
    8.1 ALCOHOL BEVERAGES 
    8.2. BEAUTY & CARE PRODUCTS 
    8.3 TRAVEL ESSENTIALS & ELECTRONICS 
 
9 IN-FLIGHT RETAIL & ADVERTISING MARKET, BY SEAT CLASS  
    9.1 INTRODUCTION 
    9.2 FIRST CLASS 
    9.3 BUSINESS CLASS 
    9.4 PREMIUM ECONOMY CLASS 
    9.5 ECONOMY CLASS 
 
10 INFLIGHT CONTENT MARKET, BY OPERATION  
     10.1 INTRODUCTION 
     10.2 STORED   
     10.3 STREAMED  
 
11 REGIONAL ANALYSIS 
     11.1 INTRODUCTION 
     11.2 NORTH AMERICA 
             11.2.1 INTRODUCTION
             11.2.2 NORTH AMERICA: RECESSION IMPACT ANALYSIS
             11.2.3 NORTH AMERICA: PESTLE ANALYSIS
             11.2.4 US (NUMBER OF AILINE HERE CREATING DEMAND) (HOW MANY OF THEM ACTUALLY PROVIDE IFEC)
             11.2.5 CANADA 
     11.3 EUROPE 
             11.3.1 INTRODUCTION
             11.3.2 EUROPE: RECESSION IMPACT ANALYSIS
             11.3.3 EUROPE: PESTLE ANALYSIS
             11.3.4 UK
             11.3.5 GERMANY 
             11.3.6 FRANCE 
             11.3.7 ITALY
             11.3.8 SPAIN 
             11.3.9 REST OF EUROPE 
     11.4 ASIA PACIFIC 
             11.4.1 INTRODUCTION
             11.4.2 ASIA PACIFIC: RECESSION IMPACT ANALYSIS
             11.4.3 ASIA PACIFIC: PESTLE ANALYSIS
             11.4.4 CHINA
             11.4.5 INDIA
             11.4.6 JAPAN
             11.4.7 AUSTRALIA
             11.4.8 SOUTH KOREA
             11.4.9 REST OF ASIA PACIFIC 
     11.5 MIDDLE EAST  
             11.5.1 INTRODUCTION
             11.5.2 MIDDLE EAST: RECESSION IMPACT ANALYSIS
             11.5.3 MIDDLE EAST: PESTLE ANALYSIS
             11.5.4 GCC
                        11.5.4.1 SAUDI ARABIA
                        11.5.4.2 QATAR
                        11.5.4.3 UAE
             11.5.5 REST OF THE MIDDLE EAST & AFRICA 
     11.6 LATIN AMERICA 
             11.6.1 INTRODUCTION
             11.6.2 LATIN AMERICA: RECESSION IMPACT ANALYSIS
             11.6.3 LATIN AMERICA: PESTLE ANALYSIS
             11.6.4 BRAZIL
             11.6.5 MEXICO
             11.6.6 REST OF LATIN AMERICA 
     11.7 AFRICA 
             11.7.1 INTRODUCTION
             11.7.2 AFRICA: RECESSION IMPACT ANALYSIS
             11.7.3 AFRICA: PESTLE ANALYSIS
             11.7.4 SOUTH AFRICA
             11.7.4 NIGERIA
             11.7.6 REST OF AFRICA 
 
12 COMPETITIVE LANDSCAPE 
     12.1 KEY PLAYER STRATEGIES/ RIGHT TO WIN 
     12.2 COMPANY OVERVIEW 
     12.3 MARKET SHARE ANALYSIS 
             12.3.1 MARKET RANK ANALYSIS
     12.4 REVENUE ANALYSIS  
     12.5 COMPANY EVALUATION MATRIX, KEY PLAYERS 2023 
             12.5.1 STARS
             12.5.2 EMERGING LEADERS
             12.5.3 PERVASIVE PLAYERS
             12.5.4 PARTICIPANTS
             12.5.5 COMPANY FOOTPRINT
                        12.5.5.1 COMPANY FOOTPRINT  
                        12.5.5.2 REGIONAL FOOTPRINT  
                        12.5.5.3 END-USER FOOTPRINT  
                        12.5.5.4 SEAT CLASS FOOTPRINT  
     12.6 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023 
             12.6.1 PROGRESSIVE COMPANIES
             12.6.2 RESPONSIVE COMPANIES
             12.6.3 DYNAMIC COMPANIES
             12.6.4 STARTING BLOCKS
             12.6.5 COMPETITIVE BENCHMARKING 
                        12.6.5.1 DETAILED LIST OF KEY STARTUPS/SMES 
                        12.6.5.2 COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES 
     12.7 COMPANY VALUATION AND FINANCIAL METRICS 
     12.8 BRAND COMPARISON 
     12.9 COMPETITIVE SCENARIO 
             12.9.1 PRODUCT LAUNCHES
             12.9.2 DEALS
             12.9.3 OTHERS
 
13  COMPANY PROFILES  
     13.1 INTRODUCTION 
     13.2 KEY PLAYERS 
             13.2.1 AEROPLAY ENTERTAINMENT 
             13.2.2 IMM INTERNATIONAL
             13.2.3 AIRFI
             13.2.4  PANASONIC AVIONICS CORPORATION
             13.2.5  WEST ENTERTAINMENT
             13.2.6  GATEGROUP
             13.2.7  WIPRO
             13.2.8  COLLINS AEROSPACE
             13.2.9  ANUVU
             13.2.10 EAM
             13.2.11 RETAIL INMOTION
             13.2.12 SKYDEALS
             13.2.13 3SIXTY DUTY
             13.2.14 SPAFAX
             13.2.15 THALES
     13.3 OTHER PLAYERS 
             13.3.1 AZEROIN
             13.3.2 SKYBUY
             13.3.3 MOJOBOXX
 
14 APPENDIX 
     14.1 DISCUSSION GUIDE 
     14.2 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL  
     14.3 INTRODUCING RTS: REAL-TIME MARKET INTELLIGENCE 
     14.4 AVAILABLE CUSTOMIZATION 
     14.5 RELATED REPORTS 
     14.6 AUTHOR DETAILS 
       
 

The study involved four major activities in estimating the current size of the Inflight Retail and advertising Market. Exhaustive secondary research was done to collect information on the Inflight Retail and Advertising Market, its adjacent markets, and its parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Demand-side analyses were carried out to estimate the overall size of the market. After that, market breakdown and data triangulation procedures were used to estimate the sizes of different segments and subsegments of the Inflight Retail and Advertising Market.

Secondary Research

In the secondary research process, various sources were referred to for identifying and collecting information for this study. The secondary sources included government sources, such as SIPRI; corporate filings such as annual reports, press releases, and investor presentations of companies; white papers, journals, and certified publications; and articles from recognized authors, directories, and databases.

Primary Research

Extensive primary research was conducted after acquiring information regarding the Inflight Retail and Advertising Market scenario through secondary research. Several primary interviews were conducted with market experts from both the demand and supply sides across major countries of North America, Europe, Asia Pacific, the Middle East, and the Rest of the World, which includes Africa and Latin America. Primary data was collected through questionnaires, emails, and telephonic interviews.

Inflight Retail and Advertising Market
 Size, and Share

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

The top-down and bottom-up approaches were used to estimate and validate the size of the Inflight Retail and Advertising Market. The research methodology used to estimate the size of the market includes the following details.

Key players in the Inflight Retail and Advertising Market were identified through secondary research, and their market share was determined through primary and secondary research. This included a study of the annual and financial reports of the top market players and extensive interviews with leaders such as directors, engineers, marketing executives, and other stakeholders of leading companies operating in the Inflight Retail and Advertising Market.

All percentage shares, splits, and breakdowns were determined using secondary sources and verified through primary sources. All possible parameters that affect the markets covered in this research study were accounted for, viewed in extensive detail, verified through primary research, and analyzed to obtain the final quantitative and qualitative data on the Inflight Retail and Advertising Market. This data was consolidated, enhanced with detailed inputs, analyzed by MarketsandMarkets, and presented in this report.

Inflight Retail and Advertising Market Size: Bottom-up Approach

Inflight Retail and Advertising Market
 Size, and Bottom-up Approach

Inflight Retail and Advertising Market Size: Top-Down Approach

Inflight Retail and Advertising Market
 Size, and Top-Down Approach

Data Triangulation

After arriving at the overall market size, the total market was split into several segments and subsegments. The data triangulation and market breakdown procedures explained below were implemented, wherever applicable, to complete the overall market engineering process and arrive at the estimated market numbers for the market segments and subsegments. The data was triangulated by studying various factors and trends from the demand and supply sides. Along with this, the market size was validated using the top-down and bottom-up approaches.

Market Definition

The inflight retail and advertising market encompasses the commercial activities undertaken to generate revenue while passengers are aboard aircraft through in-flight e-commerce and advertising. In-Flight advertisement entails the display of commercials and promotional content to passengers through various channels within the airplane cabin, through various digital platforms like seatback screens, overhead screens and in-flight apps. In-flight retail involves facilitating the sale of goods and services to airline passengers during their flight. Facilitating the sale of branded products allows retail logistics providers of travel essentials, alcohol & beverages, travel essentials including electronics, etc, to enhance brand visibility and recognition among a diverse, international customer base.

Market Stakeholders

  • Airlines
  • Inflight Entertainment Providers
  • Retail Concessionaires
  • Advertising Agencies
  • Technology Providers
  • Passengers

Report Objectives

  • To define, describe, and forecast the inflight retail and advertising market size based on end-user, mode, seat class, operation and Region.
  • To forecast the size of different segments of the market with respect to five major regions: North America, Europe, Asia Pacific, the Middle East, and the Rest of the World, along with their respective key countries
  • To identify and analyze key drivers, restraints, opportunities, and challenges influencing the market’s growth
  • To identify industry trends and technology trends currently prevailing in the market
  • To analyze micromarkets1 with respect to their individual growth trends, prospects, and contribution to the overall market
  • To profile companies operating in the market based on their product portfolios, market share, and key growth strategies
  • To analyze the degree of competition among players in the market by identifying and analyzing their business revenues,   products offered, and recent developments and ranking them based on these parameters
  • To analyze competitive developments such as deals, new product launches/developments, and partnerships/acquisitions undertaken by key market players
  • To strategically profile key players and comprehensively analyze their share and core competencies in the market

Available Customizations

MarketsandMarkets offers the following customizations for this market report:

  • Additional country-level analysis of the Inflight Retail and Advertising Market
  • Profiling of other market players (up to 5)

Product Analysis

  • Product matrix, which provides a detailed comparison of the product portfolio of each company in the Inflight Retail and Advertising Market
Custom Market Research Services

We will customize the research for you, in case the report listed above does not meet with your exact requirements. Our custom research will comprehensively cover the business information you require to help you arrive at strategic and profitable business decisions.

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Report Code
AS 9036
Published ON
Jun, 2024
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