HOME Top Market Reports IT Operations Analytics Market by Application (Real-Time Log Analytics, Application Performance Management), Technology/Tool (Visual Analytics, Machine-Based Learning), Deployment Model, Organization Size, Vertical & Region - Global Forecast to 2022

IT Operations Analytics Market by Application (Real-Time Log Analytics, Application Performance Management), Technology/Tool (Visual Analytics, Machine-Based Learning), Deployment Model, Organization Size, Vertical & Region - Global Forecast to 2022

By: marketsandmarkets.com
Publishing Date: April 2017
Report Code: TC 4054

 

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The IT operations analytics market is projected to grow from estimated USD 2.78 Billion in 2016 to USD 19.84 Billion by 2022, at a Compound Annual Growth Rate (CAGR) of 38.7% from 2016 to 2022. Major growth drivers for this market include the tremendous growth of IT operations data and adoption of BYOD and IoT in organizations across industries.

Objectives of the study:

The main objective of this report is to define, describe, and forecast the IT operations analytics market on the basis of solution, deployment type, organization size, vertical and region. The report provides detailed information regarding factors influencing the growth of the market (drivers, restraints, opportunities, and industry-specific challenges). The report aims to strategically analyze each submarket with respect to individual growth trends and contribution towards the overall market and to analyze the opportunities in the market for stakeholders and details of a competitive landscape for market leaders. The report attempts to forecast the market size with respect to five main regions, namely, North America, Europe, Asia-Pacific (APAC), Latin America, and Middle East and Africa (MEA). The report strategically profiles key players and comprehensively analyzes their core competencies. This report also tracks and analyzes competitive developments such as acquisitions, partnerships, new product developments, and Research & Development (R&D) activities in the IT operations analytics market.

The research methodology used to estimate and forecast the market begins with capturing data on key vendor’s revenues through secondary research. The vendor offerings are also taken into consideration to determine the market segmentation. The bottom-up procedure was employed to arrive at the overall market size of the IT operations analytics market from the revenues of the key players in the market. After arriving at the overall market size, the total market was split into several segments and subsegments, which were then verified through primary research by conducting extensive interviews with key people, such as CEOs, VPs, directors, and executives. The data triangulation and market breakdown procedures were employed to complete the overall market engineering process, and to arrive at the exact statistics for all segments and subsegments. The breakdown of profiles of primary interviews is depicted in the below figure:

IT Operations Analytics Market

To know about the assumptions considered for the study, download the pdf brochure

The primary vendors in the IT operations analytics market include Oracle Corporation (U.S.), IBM Corporation (U.S.), SAP SE (Germany), Hewlett Packard Enterprise Company (U.S.), Splunk Inc. (U.S.), Microsoft Corporation (U.S.), Evolven Software Inc. (U.S.), ExtraHop Networks (U.S.), VMware Inc. (U.S.), and Prelert Inc. (U.S.).

The target audiences of the IT operations analytics market report are:

  • IT operations and Technology/Tools Savvy Business Leaders
  • Analytics Solutions Vendors
  • Security and Intelligence Service Vendors
  • Value-added Resellers
  • Investors and Venture Capitalists
  • Network and System Integrators
  • Cloud Service Providers

 “This study answers several questions for the stakeholders, primarily which market segments they need to focus upon during the next two to five years to prioritize their efforts and investments”.

Scope of the Report

The research report categorizes the IT operations analytics market to forecast revenues and analyze the trends in each of the following subsegments:

By Application

  • Real-time Log Analytics
  • Application Performance Management
  • Infrastructure Management
  • Network and Security Management,
  • Others (Cloud Monitoring and Virtualization Monitoring)

By Technology/Tool

  • Visual Analytics
  • Machine-Based Learning
  • Predictive Analytics
  • User-Behavior Analytics
  • Root-Cause Analytics

By Deployment Model

  • On-Premises
  • On-Demand

By Organization Size

  • SMEs
  • Large Enterprises

By Vertical

  • BFSI
  • Healthcare and Life Sciences
  • Retail and Consumer Goods
  • Manufacturing
  • Travel and Hospitality
  • IT and Telecommunication
  • Media and Entertainment
  • Government
  • Others

By Region

  • North America
  • Europe
  • Asia-Pacific
  • Middle East and Africa
  • Latin America

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization options are available for the report:

Product Analysis

  • Product matrix which gives a detailed comparison of the product portfolio of each company.

Geographic Analysis

  • Further breakdown of the North American IT operations analytics market
  • Further breakdown of the European market
  • Further breakdown of the APAC market
  • Further breakdown of the MEA market
  • Further breakdown of the Latin American market

Company Information

  • Detailed analysis and profiles of additional market players

Table of Contents

1 Introduction (Page No. - 13)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Market Scope
           1.3.1 Markets Covered
           1.3.2 Years Considered for the Study
    1.4 Currency
    1.5 Stakeholders

2 Research Methodology (Page No. - 16)
    2.1 Research Data
           2.1.1 Secondary Data
           2.1.2 Primary Data
                    2.1.2.1 Key Industry Insights
                    2.1.2.2 Breakdown of Primaries
    2.2 Market Size Estimation
    2.3 Market Breakdown and Data Triangulation
    2.4 Research Assumptions
           2.4.1 Limitations

3 Executive Summary (Page No. - 23)

4 Premium Insights (Page No. - 26)
    4.1 Attractive Market Opportunities in IT Operations Analytics Market
    4.2 IT Operations Analytics Market: Top Three Applications and Verticals
    4.3 Lifecycle Analysis, By Region
    4.4 Market Investment Scenario

5 Market Overview (Page No. - 28)
    5.1 Introduction
    5.2 Market Segmentation
           5.2.1 By Application
           5.2.2 By Technology
           5.2.3 By Deployment Model
           5.2.4 By Organization Size
           5.2.5 By Vertical
           5.2.6 By Region
    5.3 Evolution
    5.4 Market Dynamics
           5.4.1 Drivers
                    5.4.1.1 Increased Amount of IT Operations Data
                    5.4.1.2 Advancements in Bring Your Own Device (BYOD) and Internet of Things (IoT)
           5.4.2 Restraints
                    5.4.2.1 Frequent Changes in IT Operations
           5.4.3 Opportunities
                    5.4.3.1 Increasing Numbers of Data Centers
           5.4.4 Challenges
                    5.4.4.1 Less Skilled IT Staff
                    5.4.4.2 Lack of Investments By Organizations in IToa Solutions

6 Industry Trends (Page No. - 35)
    6.1 Introduction
    6.2 Value Chain Analysis
    6.3 Strategic Benchmarking

7 IT Operations Analytics Market, By Application (Page No. - 37)
    7.1 Introduction
    7.2 Real-Time Log Analytics
    7.3 Application Performance Management
    7.4 Infrastructure Management
    7.5 Network and Security Management
    7.6 Others

8 IT Operations Analytics Market, By Technology (Page No. - 47)
    8.1 Introduction
    8.2 Visual Analytics
    8.3 Machine-Based Learning
    8.4 Predictive Analytics
    8.5 User Behavior Analytics
    8.6 Root-Cause Analytics

9 IT Operations Analytics Market, By Deployment Model (Page No. - 54)
    9.1 Introduction
    9.2 On-Premise
    9.3 On-Demand

10 IT Operations Analytics Market, By Organization Size (Page No. - 58)
     10.1 Introduction
     10.2 Large Enterprise
     10.3 Small & Medium-Sized Enterprises (SMES)

11 IT Operations Analytics Market, By Vertical (Page No. - 62)
     11.1 Introduction
     11.2 Banking, Financial Services and Insurance (BFSI)
     11.3 Healthcare and Life Sciences
     11.4 Retail and Consumer Goods
     11.5 Manufacturing
     11.6 Travel and Hospitality
     11.7 IT and Telecommunication
     11.8 Media and Entertainment
     11.9 Government
     11.10 Others

12 Regional Analysis (Page No. - 75)
     12.1 Introduction
     12.2 North America
     12.3 Europe
     12.4 Asia-Pacific
     12.5 Middle East & Africa (MEA)
     12.6 Latin America

13 Competitive Landscape (Page No. - 87)
     13.1 Overview
     13.2 Competitive Situation and Trends
             13.2.1 New Product Launches
             13.2.2 Partnerships, Collaborations, and Agreements
             13.2.3 Acquisitions

14 Company Profiles (Page No. - 93)
     14.1 Introduction
(Overview, Financials, Products & Services, Strategy, and Developments)*
     14.2 Oracle Corporation
     14.3 IBM Corporation
     14.4 SAP SE
     14.5 Hewlett Packard Enterprise
     14.6 Splunk Inc.
     14.7 Evolven Software Inc.
     14.8 Microsoft Corporation
     14.9 VMware, Inc.
     14.10 Extrahop Networks
     14.11 Prelert Inc.

*Details on Overview, Financials, Product & Services, Strategy, and Developments Might Not Be Captured in Case of Unlisted Companies.

15 Key Innovators (Page No. - 123)
     15.1 Nexthink
     15.2 Accelops Inc.
     15.3 Bay Dynamics
     15.4 Appdynamics
     15.5 Sumo Logic

16 Appendix (Page No. - 125)
     16.1 Key Insights
     16.2 Recent Developments
     16.3 Discussion Guide
     16.4 Knowledge Store: Marketsandmarkets’ Subscription Portal
     16.5 Introducing RT: Real-Time Market Intelligence
     16.6 Available Customizations
     16.7 Related Reports
     16.8 Author Details


List of Tables (73 Tables)

Table 1 IT Operations Analytics Market Size, By Application, 2014–2022 (USD Million)
Table 2 Real-Time Log Analytics Segment, By Vertical, 2014–2022 (USD Million)
Table 3 Real-Time Log Analytics Segment, By Deployment Model, 2014–2022 (USD Million)
Table 4 Real-Time Log Analytics Segment, By Organization Size, 2014–2022 (USD Million)
Table 5 Application Performance Management Segment, By Vertical, 2014–2022 (USD Million)
Table 6 Application Performance Management Segment, By Deployment Model, 2014–2022 (USD Million)
Table 7 Application Performance Management Segment, By Organization Size, 2014–2022 (USD Million)
Table 8 Infrastructure Management Segment, By Vertical, 2014–2022 (USD Million)
Table 9 Infrastructure Management Segment, By Deployment Model, 2014–2022 (USD Million)
Table 10 Infrastructure Management Segment, By Organization Size, 2014–2022 (USD Million)
Table 11 Network and Security Management Segment, By Vertical, 2014–2022 (USD Million)
Table 12 Network and Security Management Segment, By Organization Size, 2014–2022 (USD Million)
Table 13 Other Applications Segment, By Vertical, 2014–2022 (USD Million)
Table 14 Other Applications Segment, By Deployment Model, 2014–2022 (USD Million)
Table 15 Others Applications Segment, By Organization Size, 2014–2022 (USD Million)
Table 16 IT Operations Analytics Market Size, By Technology, 2014–2022 (USD Million)
Table 17 Visual Analytics Segment, By Vertical, 2014–2022 (USD Million)
Table 18 Machine-Based Learning Segment, By Vertical, 2014–2022 (USD Million)
Table 19 Predictive Analytics Segment, By Vertical, 2014–2022 (USD Million)
Table 20 User Behavior Analytics Segment, By Vertical, 2014–2022 (USD Million)
Table 21 Root-Cause Analytics Segment, By Vertical, 2014–2022 (USD Million)
Table 22 IT Operations Analytics Market Size, By Deployment Model, 2014–2022 (USD Million)
Table 23 On-Premise Segment, By Region, 2014–2022 (USD Million)
Table 24 On-Premise Segment, By Application, 2014–2022 (USD Million)
Table 25 On-Demand Segment, By Region, 2014–2022 (USD Million
Table 26 On-Demand Segment, By Application, 2014–2022 (USD Million)
Table 27 IT Operations Analytics Market, By Organization Size, 2014–2022 (USD Million)
Table 28 Large Enterprise Segment, By Region, 2014–2022 (USD Million)
Table 29 Large Enterprise Segment, By Application, 2014–2022 (USD Million)
Table 30 SME Segment, By Region, 2014–2022 (USD Million)
Table 31 SME Segment, By Application, 2014–2022 (USD Million)
Table 32 IT Operations Analytics Market Size, By Vertical, 2014–2022 (USD Million)
Table 33 BFSI Segment, By Region, 2014–2022 (USD Million)
Table 34 BFSI Segment, By Application, 2014–2022 (USD Million)
Table 35 Healthcare and Lifesciences Segment, By Region, 2014–2022 (USD Million)
Table 36 Healthcare and Lifesciences Segment, By Application, 2014–2022 (USD Million)
Table 37 Retail and Consumer Goods Segment, By Region, 2014–2022 (USD Million)
Table 38 Retail and Consumer Goods Segment, By Application, 2014–2022 (USD Million)
Table 39 Manufacturing Segment, By Region, 2014–2022 (USD Million)
Table 40 Manufacturing Segment, By Application, 2014–2022 (USD Million)
Table 41 Travel and Hospitality Segment, By Region, 2014–2022 (USD Million)
Table 42 Travel and Hospitality Segment, By Application, 2014–2022 (USD Million)
Table 43 IT and Telecommunication Segment, By Region, 2014–2022 (USD Million)
Table 44 IT and Telecommunication Segment, By Application, 2014–2022 (USD Million)
Table 45 Media and Entertainment Segment, By Region, 2014–2022 (USD Million)
Table 46 Media and Entertainment Segment, By Application, 2014–2022 (USD Million)
Table 47 Government Segment, By Region, 2014–2022 (USD Million)
Table 48 Government Segment, By Application, 2014–2022 (USD Million)
Table 49 Others Segment, By Region, 2014–2022 (USD Million)
Table 50 Others Segment, By Application, 2014–2022 (USD Million)
Table 51 IT Operations Analytics Market Size, By Region, 2014–2022 (USD Million)
Table 52 North America IT Operations Analytics Market Size, By Vertical, 2014–2022 (USD Million)
Table 53 North America IT Operations Analytics Market Size, By Application, 2014–2022 (USD Million)
Table 54 North America IT Operations Analytics Market Size, By Technology, 2014–2022 (USD Million)
Table 55 Europe IT Operations Analytics Market Size, By Vertical, 2014–2022 (USD Million)
Table 56 Europe IT Operations Analytics Market Size, By Application, 2014–2022 (USD Million)
Table 57 Europe: IT Operations Analytics Market Size, By Technology, 2014–2022 (USD Million)
Table 58 Asia-Pacific IT Operations Analytics Market Size, By Vertical, 2014–2022 (USD Million)
Table 59 Asia-Pacific IT Operations Analytics Market Size, By Application, 2014–2022 (USD Million)
Table 60 Asia-Pacific IT Operations Analytics Market Size, By Technology, 2014–2022 (USD Million)
Table 61 Middle East & Africa IT Operations Analytics Market Size, By Vertical, 2014–2022 (USD Million)
Table 62 Middle East & Africa IT Operations Analytics Market Size, By Application, 2014–2022 (USD Million)
Table 63 Middle East & Africa IT Operations Analytics Market Size, By Technology, 2014–2022 (USD Million)
Table 64 Latin America IT Operations Analytics Market Size, By Vertical, 2014–2022 (USD Million)
Table 65 Latin America IT Operations Analytics Market Size, By Application, 2014–2022 (USD Million)
Table 66 Latin America: IT Operations Analytics Market Size, By Technology, 2014–2022 (USD Million)
Table 67 Partnership, Agreements, and Collaborations is the Key Strategy Used By Major Market Players
Table 68 New Product Launches, 2015-2017
Table 69 Partnerships, Collaborations, and Agreements, 2013-2017
Table 70 Acquisitions, 2015-2017
Table 71 New Product Launches, 2015–2017
Table 72 Partnerships, Collaborations, and Agreements 2013–2017
Table 73 Acquisitions, 2015-2017
 
 
List of Figures (47 Figures)
 
Figure 1 IT Operations Analytics Market Segmentation
Figure 2 IT Operations Analytics Market: Years Considered
Figure 3 IT Operations Analytics Market: Research Design
Figure 4 Breakdown of Primary Interviews: By Company, Designation, and Region
Figure 5 Bottom-Up Approach
Figure 6 Top-Down Approach
Figure 7 Data Triangulation
Figure 8 IT Operations Analytics Market: Assumptions
Figure 9 North America is Estimated to Account for the Largest Share of the IT Operations Analytics Market in 2016
Figure 10 Top Three Segments for IT Operations Analytics Market By Market Share in 2016
Figure 11 Rise in IT Operations Data in Organizations Across Verticals is Expected to Drive the Growth of the IT Operations Analytics Market During the Forecast Period
Figure 12 Real-Time Log Analytics is Expected to Contribute the Largest Share to the IT Operations Analytics Market in 2016
Figure 13 Geographic Lifecycle Analysis: the IT Operations Analytics Market in Asia-Pacific is Expected to Witness Highest Growth During the Forecast Period
Figure 14 Market Investment Scenario: Asia-Pacific Expected to Be the Best Market for Investments During the Forecast Period
Figure 15 IT Operations Analytics Market, By Application
Figure 16 IT Operations Analytics Market, By Technology
Figure 17 IT Operations Analytics Market, By Deployment Model
Figure 18 IT Operations Analytics Market, By Organization Size
Figure 19 IT Operations Analytics Market, By Vertical
Figure 20 IT Operations Analytics Market, By Region
Figure 21 Evolution of IT Operations Analytics Market
Figure 22 IT Operations Analytics Market: Drivers, Restraints, Opportunities, and Challenges
Figure 23 IT Operations Analytics: Value Chain Analysis
Figure 24 Strategic Benchmarking: IT Operations Analytics Market
Figure 25 Visual Analytics is Estimated to Be the Largest Segment of the IT Operations Analytics Market From 2016 to 2021
Figure 26 On-Premise is Expected to Be A Larger Segment of the Market During the Forecast Period
Figure 27 The Large Enterprise Segment Led the IT Operations Analytics Market in 2016
Figure 28 The BFSI Segment Led the IT Operations Analytics Market in 2016
Figure 29 North America Led the IT Operations Analytics Market in 2016
Figure 30 North America IT Operation Analytics Market Snapshot
Figure 31 Asia-Pacific IT Operations Analytics Market Snapshot
Figure 32 Top 5 Companies Adopted New Product Launches as A Key Growth Strategy From 2013 to 2017
Figure 33 Battle for Market Share: Partnership, Agreements, and Collaborations Accounted for A Major Share of the Developments Between 2014 and 2017
Figure 34 Geographic Revenue Mix of the Top Five Market Players
Figure 35 Oracle Corporation: Company Snapshot
Figure 36 Oracle Corporation: SWOT Analysis
Figure 37 IBM: Company Snapshot
Figure 38 IBM: SWOT Analysis
Figure 39 SAP SE: Company Snapshot
Figure 40 SAP SE: SWOT Analysis
Figure 41 Hewlett Packard Enterprise: Company Snapshot
Figure 42 Hewlett Packard Enterprise: SWOT Analysis
Figure 43 Splunk Inc.: Business Overview
Figure 44 Splunk Inc.: SWOT Analysis
Figure 45 Microsoft Corporation: Company Snapshot
Figure 46 Microsoft Corporation: SWOT Analysis
Figure 47 VMware Inc.: Business Overview

The IT operations analytics (ITOA) market is projected to grow from an estimated USD 2.78 Billion in 2016 to USD 19.84 Billion by 2022, at a CAGR of 38.7% during the forecast period. Major growth drivers for this market include the tremendous growth of IT operations data and adoption of BYOD and IoT in organizations across industries.

The solutions provided by various vendors in the ITOA market are segmented by application, technology/tool, deployment model, organization size, vertical, and region. Based on application, it is segmented into real-time log analytics, application performance management, infrastructure management, network and security management, and others, which include cloud monitoring and virtualization monitoring. The IT operations analytics market, based on technology, has been segmented into visual analytics, machine-based learning, predictive analytics, user-behavior analytics, and root-cause analytics. Based on the deployment model, this market has been segmented into on-premises and on-demand. Based on organization size, this market is segmented into large enterprises and SME’s. Based on vertical, this market is segmented into BFSI, healthcare and life sciences, retail and consumer goods, manufacturing, travel and hospitality, IT and telecommunication, media and entertainment, government, and so on. Based on regions, this market is segmented into North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America.

Among deployment models, the on-premises segment is expected to hold the largest market share during the forecast period. Organizations prefer ITOA solutions deployed on-premises, as the pre-defined infrastructure of organizations has made it difficult to move data from on-premises to the cloud. For instance, the migration of data from a legacy system to another deployment type may result in problems, such as data loss, loss of data integrity, loss of data confidentiality, incompatible data formats, and encoding issues. Hence, organizations prefer ITOA solutions being deployed on-premises due to the primary concern of ensuring data privacy and security.

Among verticals, the BFSI segment is projected to lead the global IT operations analytics market during the forecast period. The BFSI industry is leveraging the power of ITOA solutions to enhance its IT operations and meet the growing demand for the digital transformation of the environment. The IT department is playing a vital role in enhancing the core businesses of banking and financial institutions. With the rise of mobile banking, consumers access their financial information online for quick banking with mobile applications. However, with such applications, a high amount of data is generated, and managing and securing this data effectively is a challenge for the BFSI sector. Several BFSI organizations are encountering various challenges in data management due to the increasing adoption of the BYOD policy. ITOA solutions are being deployed in the BFSI vertical to identify threats and predict possible outcomes to manage situations that could hamper IT operations, before such situations occur.

Among regions, the global IT operations analytics market is segmented into North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America. North America is one of the highest revenue generating regions in the ITOA market. The growth of IT operational data and the increasing demand for next-generation ITOA solutions are the major factors driving the ITOA market in this region.  It has been estimated that in North America, the amount of data generated as well as collected by various organizations is increasing tremendously on a daily basis. The primary reason for such growth in data in this region is the increasing use of mobiles and social media, BYOD in organizations, and the adoption of IoT, among others.

IT Operations Analytics Market

The primary factor that is restraining the growth of the ITOA market is the frequent changes in IT operations in organizations. The primary vendors in the IT operations analytics market include Oracle Corporation (U.S.), IBM Corporation (U.S.), SAP SE (Germany), Hewlett Packard Enterprise Company (U.S.), Splunk Inc. (U.S.), Microsoft Corporation (U.S.), Evolven Software Inc. (U.S.), ExtraHop Networks Inc. (U.S.), VMware Inc. (U.S.), and Prelert Inc. (U.S.). Companies have adopted both organic and inorganic growth strategies. The primary growth strategy adopted by players is partnerships, followed by new product launches. For instance, in August 2016, ExtraHop (U.S.) partnered with Kedron U.K., a leading network and application performance management consultancy, to solve complex performance issues by using wire data analytics. This helped ExtraHop to provide a higher degree of control over IT operations to mutual customers in the U.K. Similarly, in January 2017, HPE launched HPE Operations Bridge Analytics (OBA) 3.0, and IT operations analytics solutions. This is an integration of HPE Operations Analytics and HPE Operations Bridge Suite and is renamed HPE Operations Bridge Analytics (OBA). OBA 3.0 has additional features, such as anomaly detection, smart search, host name, and IP reconciliation, among others.

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