Telecom Service Assurance Market

Ericsson (Kista, Stockholm) and Nokia Corporation (Espoo, Finland), are the leading players in the Telecom Service Assurance Market

Service assurance solutions in the telecommunications sector analyze data related to parameters, such as customers, network, operations, workforce, price, and service for insights to boost the operational efficiency, reduce response time, automate & streamline work, enhance performance, and improve customer experience. The telecom service assurance market is expected to grow significantly as it enables Communication Service Providers (CSPs) to identify faults in the network and resolve these issues in a timely manner to minimize service downtime. MarketsandMarkets forecasts the telecom service assurance market to grow from USD 4.30 Billion in 2016 to USD 7.01 Billion by 2021, at a Compound Annual Growth Rate (CAGR) of 10.3% during the forecast period. The rapid growth in the telecom service assurance market is mainly due to the voluminous increase in the number of subscribers. Furthermore, need for high optimization and increased cost savings, and ability to measure the performance of a service and Quality of Service (QoS) are also fueling the growth rate of this market.

The key players in the telecom service assurance market are CA Technologies (New York, U.S.), Ericsson (Kista, Stockholm), Hewlett Packard Enterprise (HPE) Company (California, U.S.), NEC Corporation (Tokyo, Japan), Nokia Corporation (Espoo, Finland), Accenture (Chicago, Illinois, U.S.), Amdocs Inc. (Missouri, U.S.), Comarch S.A. (Kraków, Poland), Huawei Technologies Co. Ltd. (Shenzhen, China), IBM (New York, U.S.), MYCOM OSI (Berkshire, U.K.), NetScout Systems, Inc. (Massachusetts, U.S.), Oracle Corporation (California, U.S.), Spirent Communications PLC (Crawley, U.K.), Tata Consultancy Services Limited (Mumbai, India), TEOCO Corporation (Virginia, U.S.), Viavi Solutions Inc. (California, U.S.), and ZTE Corporation (Shenzhen, China). These players have adopted various strategies, such as new product developments; business expansions; mergers & acquisitions; and partnerships, agreements, and collaborations to achieve growth in the global telecom service assurance market.

Ericsson is an eminent player in the telecommunication industry. The company is currently focusing on serving its customers with highly competent technology-enabled products in service assurance to sustain in the competition. Ericsson provides service assurance products that enable enterprises to efficiently handle user and service information. Ericsson’s strategy is to outshine in its core business, establish a strong global footprint in the targeted areas, and expand its business in new areas of technology. It has been adopting various organic strategies to strengthen its position in the telecom service assurance market. The company has launched several products to serve the needs of the customers. For instance, in October 2016, Ericsson, in cooperation with General Electric launched Keyless Signature Infrastructure (KSI) blockchain-based cloud assurance, planned especially for industrial data and analytics within a high security cloud environment. During the period of 2014–2016, Ericsson focused on inorganic growth strategies, such as partnerships, agreements, and collaborations. For instance, in February 2015, Ericsson entered into a partnership with Agama Technologies, an expert in video service quality assurance, to monitor and assure the next-generation interactive viewing experience.

Nokia leverages upon its strong multivendor relationship with key players to provide customized services to clients suiting their requirements. This helps the company in providing very efficient innovative solutions, thereby increasing customer satisfaction. It is continuously innovating to broaden its product portfolio to cater to the changing demands of customers. By leveraging upon its expertise in global network solutions, it is helping its customers maximize efficiency in service. It substantially invests a large amount of its annual revenue in Research and Development (R&D). For instance, it invested 16.6% in R&D 2014 and increased it to 17.0% in 2015. With the acquisition of Alcatel-Lucent in November 2016, Nokia has achieved innovation capability, enhanced product portfolio, increased customer base, and approximately doubled its employee base. Nokia primarily focuses on the inorganic strategy of partnerships, agreements, and acquisitions. In February 2017, Nokia announced to acquire Comptel, a Finnish telecom company. The combination of Nokias Service Assurance portfolio and Comptels Service Orchestration portfolio is expected to create a connection between service assurance and fulfillment that would abridge management of complex heterogeneous networks.

Related Reports:

Telecom Service Assurance Market by Software (Probe Monitoring, Fault & Event Management, Quality & Service Management, Network Performance Monitoring, and Workforce Management), Service, Organization Size, Deployment Type - Global Forecast to 2021

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