AI for Sales and Marketing Market by Offering (CRM, AI Email Generators, Chatbots, AI Agents, Sales Forecasting Tools, Content Generation, SEO Software), Application (Sentiment Analysis, Conversation Mining, Campaign Management) – Global Forecast to 2030

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USD 240.59 BN
MARKET SIZE, 2030
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CAGR 32.9%
(2025-2030)
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424
REPORT PAGES
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410
MARKET TABLES

OVERVIEW

AI for Sales and Marketing Market Overview

Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis

The AI market for sales and marketing is anticipated to hit USD 58.00 billion by 2025 and USD 240.59 billion by 2030, boasting a CAGR of 32.9%. This trajectory underscores AI’s emergence as a core enabler of intelligent revenue operations, driving transformation across customer engagement, lead generation, and campaign optimization. The AI market for sales and marketing is entering a phase of accelerated transformation, driven by enterprise demand for predictive intelligence, hyper-personalized engagement, and automated revenue operations. As vendors embed AI across the go-to-market stack—from lead scoring and pipeline forecasting to generative content creation and real-time customer journey orchestration—AI is evolving from a tactical enhancement to a strategic growth enabler. This shift reflects a broader redefinition of sales and marketing functions, where data-driven decisioning, agentic automation, and context-aware personalization are becoming foundational to competitive differentiation and scalable growth.

KEY TAKEAWAYS

  • BY SOFTWARE
    AI-powered marketing platforms are driving the largest share of adoption, as enterprises prioritize generative content, predictive analytics, and personalization engines to maximize campaign ROI and customer engagement.
  • BY DEPLOYMENT MODE
    Cloud-native AI solutions dominate due to their scalability, agility, and ability to support real-time segmentation, automated CRM workflows, and secure data orchestration across distributed teams.
  • BY APPLICATION
    Marketing applications lead as businesses leverage AI-driven market intelligence, trend forecasting, and performance optimization to refine targeting and enhance brand positioning.
  • BY END USER
    BFSI is the top adopter, integrating AI-powered cross-selling, regulatory-compliant engagement, and personalized financial experiences to drive customer retention and digital transformation.
  • BY REGION
    North America leads in adoption due to mature CRM ecosystems and predictive engagement platforms, while Asia Pacific is the fastest-growing region, fueled by e-commerce acceleration, digital marketing scale, and cloud-based personalization investments.
  • COMPETITIVE LANDSCAPE
    Vendors are scaling through platform innovation, strategic alliances, and AI-native product development, with leaders like Microsoft, Google, and IBM focusing on scalable personalization, real-time engagement orchestration, and intelligent revenue operations.

The AI market for sales and marketing is undergoing rapid evolution, driven by enterprise-wide shifts toward data-driven decision-making, hyper-personalized engagement, and automated revenue operations. Vendors are embedding AI across the customer lifecycle—from lead generation and CRM automation to campaign targeting and conversational AI—to enable scalable, intelligent, and context-aware interactions. The market’s momentum is fueled by demand for predictive insights, sentiment analysis, and generative AI capabilities that enhance sales conversions and customer retention. AI is becoming foundational to future-ready sales and marketing strategies as organizations accelerate cloud adoption, leverage machine learning and natural language processing, and seek to reduce operational costs while boosting efficiency.

TRENDS & DISRUPTIONS IMPACTING CUSTOMERS' CUSTOMERS

The AI for sales & marketing market is undergoing rapid transformation, driven by advancements in generative AI, automation, and predictive analytics. Traditionally, vendors have relied on subscription-based SaaS models, licensing fees, professional services, and advertising-driven lead generation. However, shifting customer expectations and the rise of autonomous AI solutions are disrupting revenue models. Businesses now seek performance-based AI-driven revenue sharing, reducing upfront costs and aligning vendor incentives with sales outcomes. Conversational AI assistants are replacing traditional chatbots, offering full-fledged AI sales agents. Meanwhile, generative AI is redefining content creation, allowing hyper-personalized marketing at scale. Additionally, AI-powered sales coaching is enhancing performance in real-time. These trends signify a shift from static software offerings to dynamic, revenue-generating AI solutions that directly impact business outcomes, making AI vendors more integrated partners in their customers’ success rather than just technology providers

AI for Sales and Marketing Market Disruptions

Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis

MARKET DYNAMICS

Drivers
Impact
Level
  • Explainable AI models help sales teams understand and justify recommendations
  • Expansion of E-commerce and digital marketing
RESTRAINTS
Impact
Level
  • AI's limitations in interpreting complex emotions and nuanced buyer intent
OPPORTUNITIES
Impact
Level
  • Multimodal AI is revolutionizing video content, enabling real-time adaptation to viewer engagement
  • Convergence of AR and AI for immersive product demonstrations
CHALLENGES
Impact
Level
  • Rise of synthetic data and AI-generated personas

Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis

Driver: Explainable AI models help sales teams understand and justify recommendations

The adoption of explainable AI models is transforming sales and marketing strategies by enabling transparency in lead scoring, customer insights, and campaign recommendations. Unlike black-box systems, explainable AI fosters trust, supports personalized engagement, and aligns with regulatory and ethical standards, making it a critical enabler of accountable, insight-led decision-making.

Restraint: AI's limitations in interpreting complex emotions and nuanced buyer intent

AI’s limitations in interpreting complex emotions and nuanced buyer intent remain a barrier to fully autonomous engagement. While AI excels in data-driven personalization, it often lacks the empathy, authenticity, and contextual sensitivity required for high-touch interactions—highlighting the need for human-AI collaboration in emotionally driven sales scenarios.

Opportunity: Multimodal AI is revolutionizing video content, enabling real-time adaptation to viewer engagement

The emergence of multimodal AI is revolutionizing video marketing by enabling real-time content adaptation based on viewer engagement metrics. By integrating text, audio, and visual cues, multimodal AI allows brands to deliver hyper-personalized video experiences, optimize messaging dynamically, and drive higher ROI through responsive, data-driven storytelling.

Challenge: The rise of synthetic data and AI-generated personas

The increasing use of synthetic data and AI-generated personas introduces complexity in accurately modeling real customer behavior. While beneficial for training and scalability, these tools raise concerns around authenticity, bias, and ethical targeting, requiring vendors to invest in responsible AI frameworks and transparent data governance to maintain trust and compliance.

AI for Sales and Marketing Market: COMMERCIAL USE CASES ACROSS INDUSTRIES

COMPANY USE CASE DESCRIPTION BENEFITS
Conceptsales adopted Synthesia’s AI-powered video creation platform to automate training and marketing content production. Videos are generated in under 30 minutes using synthetic media and virtual presenters. Achieved a 66% reduction in video production costs, improved training effectiveness, enhanced client engagement, and enabled scalable content creation across teams
Deltic Group integrated IBM Watson Assistant to automate customer interactions and streamline booking processes using conversational AI. Predicted a 10% uplift in pre-booked sales and a 5% increase in group revenue, driven by faster response times, improved customer satisfaction, and AI-enabled engagement
Ulrich deployed Drift’s bionic chatbots to manage inbound inquiries and automate lead qualification through real-time, AI-driven conversations. Increased lead conversion rates, reduced dependency on human agents, and enhanced customer engagement, contributing to pipeline growth and operational efficiency
Leica Geosystems implemented Conversica’s AI sales assistant to automate follow-ups and re-engage dormant leads using natural language processing and behavioral analytics. Realized a 300% increase in lead conversions and a 23x return on investment (ROI), demonstrating the impact of AI-enabled sales acceleration and automated lead nurturing

Logos and trademarks shown above are the property of their respective owners. Their use here is for informational and illustrative purposes only.

MARKET ECOSYSTEM

The AI for sales and marketing market ecosystem is shaped by a mix of vendors, comprising sales software providers and marketing software providers. This segmented ecosystem works collaboratively to drive the transition toward more efficient workflows and output generation, leveraging technology and data to achieve goals.

AI for Sales and Marketing Market Ecosystem

Logos and trademarks shown above are the property of their respective owners. Their use here is for informational and illustrative purposes only.

MARKET SEGMENTS

AI for Sales and Marketing Market Segments

Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis

AI for Sales and Marketing Market, By Software

The sales software segment is experiencing rapid growth, largely fueled by the integration of AI-driven productivity tools that enhance efficiency and decision-making. By harnessing the capabilities of generative AI and machine learning, vendors are not only automating workflows but also significantly boosting lead conversion rates and streamlining sales cycles. This transition towards advanced analytics and personalized outreach strategies is setting a new standard for sales operations, enabling organizations to achieve greater agility and responsiveness in a competitive marketplace.

AI for Sales and Marketing Market, By Deployment Mode

Cloud-native AI solutions are increasingly favored in the business landscape due to their scalability and agility, which allow organizations to rapidly adapt to evolving market demands. By enabling real-time segmentation, these solutions enhance customer insights, driving more targeted marketing efforts. Furthermore, the integration of automated CRM workflows and secure data orchestration supports seamless collaboration among distributed teams, ultimately improving operational efficiency and decision-making processes.

AI for Sales and Marketing Market, By Application

Predictive analytics is central to marketing transformation, helping businesses forecast demand, optimize campaigns, and allocate resources efficiently. Vendors are integrating AI-driven behavioral modeling and engagement signal analysis to support churn prediction, cross-selling, and upselling strategies.

AI for Sales and Marketing Market, By End User

The BFSI sector leads adoption, using AI to deliver personalized financial services, streamline campaign management, and analyze transactional and behavioral data. Banks, insurers, and investment firms are deploying advanced AI tools to enhance customer acquisition, retention, and product recommendation accuracy.

REGION

Asia Pacific to be the fastest-growing region in the AI for sales and marketing market during the forecast period.

Asia Pacific is the fastest-growing region in the AI for sales and marketing market, fueled by rapid digital transformation, rising AI infrastructure investments, and enterprise demand for automated customer engagement. Countries like India, China, and Japan are leading the adoption of chatbots, predictive analytics, and personalized marketing automation to streamline sales workflows and enhance customer experiences. Vendors such as Gupshup and Uniphore are expanding AI-driven platforms across Southeast Asia, demonstrating the region’s readiness for scalable, integrated AI solutions across sales, marketing, and customer service functions.

AI for Sales and Marketing Market Region

AI for Sales and Marketing Market: COMPANY EVALUATION MATRIX

In the AI for sales and marketing market matrix, Microsoft (Star) leads with a strong market presence and a comprehensive suite of AI-driven media capabilities, enabling large-scale adoption in areas such as intelligent content creation, automated dubbing and subtitling, advanced audience targeting, and immersive media experiences. Vimeo (Emerging Leader) is gaining traction with its AI-powered video editing, adaptive streaming, and creator-focused monetization tools, helping media enterprises deliver personalized and engaging content in real time. While Microsoft dominates with scale, innovation, and enterprise-wide integration, Vimeo demonstrates strong growth potential, steadily advancing toward the star quadrant.

AI for Sales and Marketing Market Evaluation Matrics

Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis

MARKET SCOPE

REPORT METRIC DETAILS
Market Size in 2024 (Value) USD 58.00 Billion
Market Forecast in 2030 (Value) USD 240.59 Billion
Growth Rate CAGR of 32.9% from 2025 to 2030
Years Considered 2020–2030
Base Year 2024
Forecast Period 2025–2030
Units Considered Value (USD Million/Billion)
Report Coverage Revenue forecast, company ranking, competitive landscape, growth factors, and trends
Segments Covered
  • By Offering - Sales
  • Marketing Sales - Customer Relationship Management
  • Email Generators
  • Chatbots & Virtual Assistants
  • Sales Agents
  • Sales Forecasting Tools
  • Sales Intelligence Tools
  • Lead Scoring Tools
  • Other Sales Offerings Marketing - Advertising Tools
  • Digital Marketing Tools
  • Content Creation & Copywriting Tools
  • Social Media Management
  • SEO Optimization Software
  • Marketing Agents
  • Customer Data Platforms
  • Chatbots & Conversational Marketing Tools
  • Other Marketing Offerings Deployment Mode - Cloud
  • On-Premises Technology - Generative AI
  • Other AI Other AI - Machine Learning
  • Natural Language Processing
  • Predictive Analytics
  • Context-Aware AI Application - Sales
  • Marketing Sales (Sentiment Analysis
  • Predictive Forecasting
  • Call Summaries & Exploration
  • Guided Selling & Reporting
  • Conversation Mining
  • Pricing And Quotation Optimization
  • Revenue Intelligence
  • Competitor Analysis
  • Deal & Pipeline Management
  • Other Sales Applications ) Marketing (Predictive Analytics
  • Content Marketing & Generation
  • Audience Segmentation & Personalization
  • Programmatic Advertising
  • Customer Experience Management
  • Campaign Management
  • Voice Search Optimization
  • Other Marketing Applications) End User - Enterprises
  • Individual Users Enterprises (BFSI
  • Retail & E-Commerce
  • Technology & Software
  • Media & Entertainment
  • Manufacturing
  • Healthcare & Life Sciences
  • Education
  • Telecommunications
  • Automotive
  • Travel & Hospitality
  • Other Enterprise End Users) Individual users
Regions Covered North America, Asia Pacific, Europe, the Middle East & Africa, and Latin America

WHAT IS IN IT FOR YOU: AI for Sales and Marketing Market REPORT CONTENT GUIDE

AI for Sales and Marketing Market Content Guide

DELIVERED CUSTOMIZATIONS

We have successfully delivered the following deep-dive customizations:

CLIENT REQUEST CUSTOMIZATION DELIVERED VALUE ADDS
Leading Solution Provider (US) Delivered competitive profiling of additional vendors, brand comparative analysis, and a drill-down of country-level segmentation across key markets Enabled competitive positioning insights, product differentiation clarity, and multi-country market intelligence, supporting go-to-market strategy refinement and stakeholder alignment
Leading Solution Provider (Europe) Provided competitive profiling, brand benchmarking, and segmentation analysis across additional geographies Delivered in-depth market insights, comparative brand positioning, and segment-level intelligence, empowering strategic decision-making and regional growth planning

RECENT DEVELOPMENTS

  • February 2025 : SAP deepened its collaboration with Databricks to embed generative AI and advanced analytics into its business applications. This integration empowers marketing and sales teams with real-time insights, data-driven decision-making, and automated campaign optimization, enhancing customer targeting and engagement.
  • January 2025 : Microsoft expanded its partnership with OpenAI to infuse large language models (LLMs) into Dynamics 365. This move enhances sales forecasting, lead scoring, and customer relationship management (CRM) through AI-assisted workflows and natural language interfaces.
  • December 2024 : Adobe Experience Platform (AEP) became available on AWS, enabling brands to deliver hyper-personalized customer journeys using AI-powered tools like Real-Time CDP, Journey Optimizer, and Customer Journey Analytics. This integration supports omnichannel engagement and real-time audience segmentation.
  • November 2024 : Amazon’s additional USD 4 billion investment in Anthropic accelerates the development of next-gen AI models like Claude 3.5 Haiku and Sonnet. These models, trained on AWS Trainium, are designed to support intelligent content generation, automated customer interactions, and scalable marketing operations.
  • September 2024 : Google and Adobe joined forces to enhance AI-powered marketing automation, enabling businesses to create context-aware campaigns and improve customer engagement through machine learning-driven personalization.

 

Table of Contents

Exclusive indicates content/data unique to MarketsandMarkets and not available with any competitors.

TITLE
PAGE NO
1
INTRODUCTION
 
 
 
40
2
RESEARCH METHODOLOGY
 
 
 
45
3
EXECUTIVE SUMMARY
 
 
 
57
4
PREMIUM INSIGHTS
 
 
 
65
5
MARKET OVERVIEW AND INDUSTRY TRENDS
AI's evolving capabilities revolutionize marketing with real-time insights, yet authenticity and personalization remain challenges.
 
 
 
68
 
5.1
INTRODUCTION
 
 
 
 
5.2
MARKET DYNAMICS
 
 
 
 
 
5.2.1
DRIVERS
 
 
 
 
 
5.2.1.1
DEVELOPMENT OF EXPLAINABLE AI MODELS ALLOWS SALES TEAMS TO UNDERSTAND AND ARTICULATE NEED FOR SPECIFIC RECOMMENDATIONS
 
 
 
 
5.2.1.2
EMERGENCE OF PRIVACY-PRESERVING MACHINE LEARNING TECHNIQUES ENABLED MARKETERS TO EXTRACT INSIGHTS FROM CUSTOMER DATA WHILE MAINTAINING COMPLIANCE
 
 
 
 
5.2.1.3
EVOLUTION OF REAL-TIME PROCESSING CAPABILITIES ALLOWED AI SYSTEMS TO ANALYZE AND RESPOND TO CUSTOMER INTERACTIONS INSTANTLY
 
 
 
5.2.2
RESTRAINTS
 
 
 
 
 
5.2.2.1
AI STRUGGLES TO INTERPRET COMPLEX HUMAN EMOTIONS AND NUANCED BUYER INTENT DESPITE ADVANCES IN SENTIMENT ANALYSIS
 
 
 
 
5.2.2.2
AI-GENERATED SALES OUTREACH OFTEN LACKS AUTHENTICITY NEEDED FOR HIGH-CONVERSION ENGAGEMENT
 
 
 
 
5.2.2.3
SHORTAGE OF MARKETING PROFESSIONALS WHO UNDERSTAND AI CAPABILITIES AND MARKETING PRINCIPLES TO CREATE KNOWLEDGE GAP
 
 
 
5.2.3
OPPORTUNITIES
 
 
 
 
 
5.2.3.1
CONVERGENCE OF AUGMENTED REALITY AND AI TO CREATE OPPORTUNITIES FOR IMMERSIVE PRODUCT DEMONSTRATIONS ADAPTING TO INDIVIDUAL CUSTOMER PREFERENCES
 
 
 
 
5.2.3.2
MULTIMODAL AI MODELS OPEN NEW POSSIBILITIES FOR CREATING DYNAMIC VIDEO CONTENT THAT ADAPTS IN REAL TIME TO VIEWER ENGAGEMENT METRICS
 
 
 
 
5.2.3.3
INTEGRATION OF QUANTUM COMPUTING WITH AI MARKETING SYSTEMS TO ENABLE REAL-TIME OPTIMIZATION OF COMPLEX, MULTI-CHANNEL CAMPAIGNS
 
 
 
5.2.4
CHALLENGES
 
 
 
 
 
5.2.4.1
RISE OF SYNTHETIC DATA AND AI-GENERATED PERSONAS TO AFFECT DISTINCTION BETWEEN GENUINE CUSTOMER BEHAVIOR AND ARTIFICIAL INTERACTIONS
 
 
 
 
5.2.4.2
AI STRUGGLES TO GENERATE TRULY PERSONALIZED MARKETING CONTENT THAT RESONATES WITH DIVERSE AUDIENCES
 
 
 
 
5.2.4.3
AI-DRIVEN LEAD SCORING SYSTEMS OFTEN MISINTERPRET BUYER INTENT, LEADING TO INACCURATE PRIORITIZATION
 
 
5.3
EVOLUTION OF AI FOR SALES & MARKETING
 
 
 
 
5.4
SUPPLY CHAIN ANALYSIS
 
 
 
 
 
5.5
ECOSYSTEM ANALYSIS
 
 
 
 
 
 
5.5.1
AI SALES SOFTWARE TYPE
 
 
 
 
 
5.5.1.1
EMAIL GENERATORS
 
 
 
 
5.5.1.2
CHATBOTS & ASSISTANTS
 
 
 
 
5.5.1.3
SALES AGENTS
 
 
 
 
5.5.1.4
SALES FORECASTING
 
 
 
 
5.5.1.5
LEAD SCORING
 
 
 
 
5.5.1.6
SALES INTELLIGENCE
 
 
 
 
5.5.1.7
CUSTOMER RELATIONSHIP MANAGEMENT (CRM)
 
 
 
 
5.5.1.8
SALES COACH
 
 
 
 
5.5.1.9
REVENUE INTELLIGENCE
 
 
 
 
5.5.1.10
PERSONALIZED OUTREACH
 
 
 
 
5.5.1.11
PIPELINE MANAGEMENT
 
 
 
5.5.2
AI MARKETING SOFTWARE TYPE
 
 
 
 
 
5.5.2.1
CAMPAIGN MANAGEMENT
 
 
 
 
5.5.2.2
SEO OPTIMIZATION
 
 
 
 
5.5.2.3
ADVERTISING
 
 
 
 
5.5.2.4
DIGITAL MARKETING
 
 
 
 
5.5.2.5
CONTENT CREATION
 
 
 
 
5.5.2.6
SOCIAL MEDIA MANAGEMENT
 
 
 
 
5.5.2.7
MARKETING AGENTS
 
 
 
 
5.5.2.8
CUSTOMER DATA PLATFORM (CDP)
 
 
 
 
5.5.2.9
CONVERSATIONAL MARKETING
 
 
 
 
5.5.2.10
EMAIL MARKETING
 
 
 
 
5.5.2.11
INFLUENCER MARKETING
 
 
5.6
INVESTMENT LANDSCAPE AND FUNDING SCENARIO
 
 
 
 
5.7
IMPACT OF GENERATIVE AI ON SALES & MARKETING MARKET
 
 
 
 
 
5.7.1
PERSONALIZED CONTENT GENERATION
 
 
 
 
5.7.2
CHATBOTS AND VIRTUAL ASSISTANTS
 
 
 
 
5.7.3
AD AND CREATIVE DESIGN GENERATION
 
 
 
 
5.7.4
SALES COACHING AND ENABLEMENT
 
 
 
 
5.7.5
MARKET RESEARCH AND TREND ANALYSIS
 
 
 
 
5.7.6
LEAD SCORING AND PROSPECTING
 
 
 
5.8
CASE STUDY ANALYSIS
 
 
 
 
 
5.8.1
CONCEPTSALES REDUCED VIDEO PRODUCTION COSTS BY 66% WITH SYNTHESIA’S AI-POWERED SOLUTION
 
 
 
 
5.8.2
DELTIC GROUP TRANSFORMED CUSTOMER INTERACTIONS AND BOOSTED REVENUE WITH IBM WATSONX ASSISTANT
 
 
 
 
5.8.3
ULRICH BOOSTED LEAD CONVERSION AND CUSTOMER ENGAGEMENT WITH DRIFT’S BIONIC CHATBOTS
 
 
 
 
5.8.4
LEICA GEOSYSTEMS INCREASED LEAD CONVERSIONS BY 300% WITH CONVERSICA’S AI ASSISTANT
 
 
 
 
5.8.5
GECKO HOSPITALITY AUTOMATED 90% OF CUSTOMER SERVICE WITH TIDIO’S AI-POWERED CHATBOTS
 
 
 
5.9
TECHNOLOGY ANALYSIS
 
 
 
 
 
5.9.1
KEY TECHNOLOGIES
 
 
 
 
 
5.9.1.1
CONVERSATIONAL AI
 
 
 
 
5.9.1.2
ROBOTIC PROCESS AUTOMATION (RPA)
 
 
 
 
5.9.1.3
AUTONOMOUS AI AND AUTONOMOUS AGENTS
 
 
 
 
5.9.1.4
AUTOML
 
 
 
 
5.9.1.5
COMPUTER VISION
 
 
 
 
5.9.1.6
DECISION INTELLIGENCE
 
 
 
5.9.2
COMPLEMENTARY TECHNOLOGIES
 
 
 
 
 
5.9.2.1
INTERNET OF THINGS (IOT)
 
 
 
 
5.9.2.2
CAUSAL AI
 
 
 
 
5.9.2.3
BIG DATA
 
 
 
 
5.9.2.4
AR/VR
 
 
 
5.9.3
ADJACENT TECHNOLOGIES
 
 
 
 
 
5.9.3.1
BLOCKCHAIN
 
 
 
 
5.9.3.2
EDGE COMPUTING
 
 
 
 
5.9.3.3
CYBERSECURITY
 
 
5.10
REGULATORY LANDSCAPE
 
 
 
 
 
5.10.1
REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
 
 
 
 
5.10.2
REGULATIONS, BY REGION
 
 
 
 
 
5.10.2.1
NORTH AMERICA
 
 
 
 
5.10.2.2
EUROPE
 
 
 
 
5.10.2.3
ASIA PACIFIC
 
 
 
 
5.10.2.4
MIDDLE EAST & AFRICA
 
 
 
 
5.10.2.5
LATIN AMERICA
 
 
5.11
PATENT ANALYSIS
 
 
 
 
 
 
5.11.1
METHODOLOGY
 
 
 
 
5.11.2
PATENTS FILED, BY DOCUMENT TYPE
 
 
 
 
5.11.3
INNOVATION AND PATENT APPLICATIONS
 
 
 
5.12
PRICING ANALYSIS
 
 
 
 
 
 
5.12.1
AVERAGE SELLING PRICE OF OFFERING
 
 
 
 
5.12.2
AVERAGE SELLING PRICE OF APPLICATION
 
 
 
5.13
KEY CONFERENCES AND EVENTS
 
 
 
 
5.14
PORTER’S FIVE FORCES ANALYSIS
 
 
 
 
 
5.14.1
THREAT OF NEW ENTRANTS
 
 
 
 
5.14.2
THREAT OF SUBSTITUTES
 
 
 
 
5.14.3
BARGAINING POWER OF SUPPLIERS
 
 
 
 
5.14.4
BARGAINING POWER OF BUYERS
 
 
 
 
5.14.5
INTENSITY OF COMPETITION RIVALRY
 
 
 
5.15
TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES
 
 
 
 
 
5.15.1
TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES
 
 
 
5.16
KEY STAKEHOLDERS & BUYING CRITERIA
 
 
 
 
 
 
5.16.1
KEY STAKEHOLDERS IN BUYING PROCESS
 
 
 
 
5.16.2
BUYING CRITERIA
 
 
6
AI FOR SALES & MARKETING MARKET, BY OFFERING
Market Size & Growth Rate Forecast Analysis to 2030 in USD Million | 40 Data Tables
 
 
 
120
 
6.1
INTRODUCTION
 
 
 
 
 
6.1.1
OFFERING: AI FOR SALES & MARKETING MARKET DRIVERS
 
 
 
6.2
SALES
 
 
 
 
 
6.2.1
CUSTOMER RELATIONSHIP MANAGEMENT (CRM)
 
 
 
 
 
6.2.1.1
AI-POWERED CRM SYSTEMS REVOLUTIONIZE SALES AND CUSTOMER ENGAGEMENT BY AUTOMATING PROCESSES AND PROVIDING REAL-TIME INSIGHTS
 
 
 
6.2.2
EMAIL GENERATORS
 
 
 
 
 
6.2.2.1
AI-DRIVEN EMAIL GENERATORS ENHANCE OUTREACH AND PERSONALIZATION BY CRAFTING CUSTOMIZED MESSAGES AT SCALE
 
 
 
6.2.3
CHATBOTS & VIRTUAL ASSISTANTS
 
 
 
 
 
6.2.3.1
TRANSFORMING CUSTOMER INTERACTIONS AND SALES PROCESSES BY PROVIDING INSTANT SUPPORT AND AUTOMATING ENGAGEMENT
 
 
 
6.2.4
SALES AGENTS
 
 
 
 
 
6.2.4.1
INTELLIGENT SALES AGENTS AUTOMATE LEAD NURTURING AND CONVERSION TO IMPROVE EFFICIENCY AND MAXIMIZE REVENUE
 
 
 
6.2.5
SALES FORECASTING TOOLS
 
 
 
 
 
6.2.5.1
ADVANCED SALES FORECASTING TOOLS ENABLE DATA-DRIVEN DECISION-MAKING WITH ACCURATE REVENUE PREDICTIONS
 
 
 
6.2.6
SALES INTELLIGENCE TOOLS
 
 
 
 
 
6.2.6.1
AI-POWERED SALES INTELLIGENCE PLATFORMS DELIVER MARKET AND COMPETITOR INSIGHTS TO GIVE SALES TEAMS COMPETITIVE EDGE
 
 
 
6.2.7
LEAD SCORING TOOLS
 
 
 
 
 
6.2.7.1
PREDICTIVE LEAD SCORING TOOLS TO HELP SALES TEAMS PRIORITIZE PROSPECTS BY IDENTIFYING HIGH-VALUE OPPORTUNITIES
 
 
 
6.2.8
OTHER SALES OFFERINGS
 
 
 
6.3
MARKETING
 
 
 
 
 
6.3.1
ADVERTISING TOOLS
 
 
 
 
 
6.3.1.1
AI-POWERED ADVERTISING TOOLS TO OPTIMIZE AD TARGETING AND MAXIMIZE ROI WITH MACHINE LEARNING AND PREDICTIVE ALGORITHMS
 
 
 
6.3.2
DIGITAL MARKETING TOOLS
 
 
 
 
 
6.3.2.1
AI-DRIVEN DIGITAL MARKETING TOOLS TO AUTOMATE PROCESSES AND PERSONALIZING CAMPAIGNS FOR GREATER CUSTOMER ENGAGEMENT AND EFFICIENCY
 
 
 
6.3.3
CONTENT CREATION & COPYWRITING TOOLS
 
 
 
 
 
6.3.3.1
AI CONTENT GENERATION AND COPYWRITING TOOLS TRANSFORM CONTENT CREATION BY PRODUCING HIGH-QUALITY, PERSONALIZED COPY AT SCALE
 
 
 
 
6.3.3.2
TEXT GENERATORS
 
 
 
 
6.3.3.3
IMAGE GENERATORS
 
 
 
 
6.3.3.4
VIDEO GENERATORS
 
 
 
 
6.3.3.5
AUDIO & SPEECH GENERATORS
 
 
 
6.3.4
SOCIAL MEDIA MANAGEMENT
 
 
 
 
 
6.3.4.1
AI SOCIAL MEDIA MANAGEMENT TOOLS TO ENHANCE ENGAGEMENT, TRACK PERFORMANCE, AND ENABLE REAL-TIME BRAND ADJUSTMENTS
 
 
 
6.3.5
SEO OPTIMIZATION SOFTWARE
 
 
 
 
 
6.3.5.1
AI-POWERED SEO OPTIMIZATION SOFTWARE TO MODERNIZE SEARCH STRATEGIES WITH DATA-DRIVEN INSIGHTS AND ADVANCED KEYWORD ANALYSIS
 
 
 
6.3.6
MARKETING AGENTS
 
 
 
 
 
6.3.6.1
AI MARKETING AGENTS TO AUTOMATE LEAD NURTURING AND CUSTOMER SEGMENTATION TO INCREASE MARKETING EFFICIENCY AND CONVERSION RATES
 
 
 
6.3.7
CUSTOMER DATA PLATFORM (CDP)
 
 
 
 
 
6.3.7.1
UNIFYING CUSTOMER DATA FOR HYPER-TARGETED MARKETING CAMPAIGNS AND IMPROVED ENGAGEMENT
 
 
 
6.3.8
CHATBOTS & CONVERSATIONAL MARKETING TOOLS
 
 
 
 
 
6.3.8.1
ENGAGING CUSTOMERS, QUALIFYING LEADS, AND IMPROVING CUSTOMER EXPERIENCES WITH AI-DRIVEN INTERACTIONS
 
 
 
6.3.9
OTHER MARKETING OFFERINGS
 
 
7
AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE
Market Size & Growth Rate Forecast Analysis to 2030 in USD Million | 6 Data Tables
 
 
 
145
 
7.1
INTRODUCTION
 
 
 
 
 
7.1.1
DEPLOYMENT MODE: AI FOR SALES & MARKETING MARKET DRIVERS
 
 
 
7.2
ON-PREMISES
 
 
 
 
 
7.2.1
ENSURING MAXIMUM DATA CONTROL WHILE DEMANDING HIGH INVESTMENT
 
 
 
7.3
CLOUD
 
 
 
 
 
7.3.1
DRIVING SCALABILITY AND INNOVATION BUT RAISES SECURITY CONCERNS
 
 
8
AI FOR SALES & MARKETING MARKET, BY APPLICATION
Market Size & Growth Rate Forecast Analysis to 2030 in USD Million | 42 Data Tables
 
 
 
150
 
8.1
INTRODUCTION
 
 
 
 
 
8.1.1
APPLICATION: AI FOR SALES & MARKETING MARKET DRIVERS
 
 
 
8.2
SALES APPLICATIONS
 
 
 
 
 
8.2.1
SENTIMENT ANALYSIS
 
 
 
 
 
8.2.1.1
LEVERAGING AI TO DECODE CUSTOMER EMOTIONS AND ENHANCE SALES CONVERSATIONS IN REAL TIME
 
 
 
8.2.2
PREDICTIVE FORECASTING
 
 
 
 
 
8.2.2.1
IMPROVING SALES ACCURACY WITH AI-DRIVEN PREDICTIVE FORECASTING FOR SMARTER DECISION-MAKING AND REVENUE GROWTH
 
 
 
8.2.3
CALL SUMMARIES & EXPLORATION
 
 
 
 
 
8.2.3.1
AUTOMATING CALL SUMMARIES AND INSIGHTS TO IMPROVE SALES PRODUCTIVITY AND CUSTOMER ENGAGEMENT
 
 
 
8.2.4
GUIDED SELLING & REPORTING
 
 
 
 
 
8.2.4.1
EMPOWERING SALES TEAMS WITH AI-POWERED GUIDED SELLING AND DATA-DRIVEN REPORTING FOR BETTER CONVERSIONS
 
 
 
8.2.5
CONVERSATION MINING
 
 
 
 
 
8.2.5.1
UNCOVERING ACTIONABLE SALES INSIGHTS THROUGH AI-DRIVEN CONVERSATION MINING AND CUSTOMER INTERACTION ANALYSIS
 
 
 
8.2.6
PRICING & QUOTATION OPTIMIZATION
 
 
 
 
 
8.2.6.1
MAXIMIZING PROFITABILITY WITH AI-DRIVEN PRICING AND QUOTATION OPTIMIZATION FOR COMPETITIVE ADVANTAGE
 
 
 
8.2.7
REVENUE INTELLIGENCE
 
 
 
 
 
8.2.7.1
LEVERAGING AI-POWERED REVENUE INTELLIGENCE TO DRIVE SALES GROWTH AND FORECASTING ACCURACY
 
 
 
8.2.8
COMPETITOR ANALYSIS
 
 
 
 
 
8.2.8.1
HARNESSING AI-POWERED INSIGHTS TO STAY AHEAD OF MARKET TRENDS AND OUTPERFORM BUSINESS RIVALS
 
 
 
8.2.9
DEAL & PIPELINE MANAGEMENT
 
 
 
 
 
8.2.9.1
OPTIMIZING SALES PIPELINES WITH AI-DRIVEN DEAL INTELLIGENCE FOR HIGHER CONVERSION RATES AND REVENUE GROWTH
 
 
 
8.2.10
OTHER SALES APPLICATIONS
 
 
 
8.3
MARKETING APPLICATIONS
 
 
 
 
 
8.3.1
PREDICTIVE ANALYTICS
 
 
 
 
 
8.3.1.1
HARNESSING AI-POWERED PREDICTIVE ANALYTICS TO ANTICIPATE CONSUMER BEHAVIOR AND OPTIMIZE DATA-DRIVEN MARKETING STRATEGIES FOR GROWTH
 
 
 
8.3.2
CONTENT MARKETING & GENERATION
 
 
 
 
 
8.3.2.1
REVOLUTIONIZING CONTENT MARKETING WITH AI-GENERATED TEXT IMAGES AND VIDEOS TO ENHANCE ENGAGEMENT AND STREAMLINE PRODUCTION
 
 
 
8.3.3
AUDIENCE SEGMENTATION & PERSONALIZATION
 
 
 
 
 
8.3.3.1
LEVERAGING AI-DRIVEN AUDIENCE SEGMENTATION AND PERSONALIZATION TO DELIVER HIGHLY TARGETED MARKETING CAMPAIGNS THAT DRIVE CONVERSIONS
 
 
 
8.3.4
PROGRAMMATIC ADVERTISING
 
 
 
 
 
8.3.4.1
MAXIMIZING ADVERTISING EFFICIENCY WITH AI-POWERED PROGRAMMATIC BUYING FOR REAL-TIME BIDDING AND OPTIMIZED AD PLACEMENTS
 
 
 
8.3.5
CUSTOMER EXPERIENCE MANAGEMENT
 
 
 
 
 
8.3.5.1
AI-DRIVEN CHATBOTS FOR SENTIMENT ANALYSIS AND PERSONALIZED INTERACTIONS ACROSS DIGITAL PLATFORMS
 
 
 
8.3.6
CAMPAIGN MANAGEMENT
 
 
 
 
 
8.3.6.1
AI AUTOMATION FOR SMARTER BUDGET ALLOCATION PERFORMANCE OPTIMIZATION AND AUDIENCE TARGETING
 
 
 
8.3.7
VOICE SEARCH OPTIMIZATION
 
 
 
 
 
8.3.7.1
OPTIMIZING VOICE SEARCH STRATEGIES WITH AI TO IMPROVE SEARCH RANKINGS AND INCREASE VISIBILITY IN CONVERSATIONAL QUERIES
 
 
 
8.3.8
OTHER MARKETING APPLICATIONS
 
 
9
AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY
Market Size & Growth Rate Forecast Analysis to 2030 in USD Million | 14 Data Tables
 
 
 
175
 
9.1
INTRODUCTION
 
 
 
 
 
9.1.1
TECHNOLOGY: AI FOR SALES & MARKETING MARKET DRIVERS
 
 
 
9.2
GENERATIVE AI
 
 
 
 
 
9.2.1
HELPING BUSINESSES TO SCALE THEIR MARKETING EFFORTS WHILE MAINTAINING HIGH LEVELS OF PERSONALIZATION AND CREATIVITY
 
 
 
9.3
OTHER AI
 
 
 
 
 
9.3.1
MACHINE LEARNING
 
 
 
 
 
9.3.1.1
OPTIMIZING CUSTOMER SEGMENTATION AND CAMPAIGN PERFORMANCE THROUGH DATA-DRIVEN INSIGHTS
 
 
 
9.3.2
NATURAL LANGUAGE PROCESSING
 
 
 
 
 
9.3.2.1
IMPROVING CUSTOMER INTERACTIONS AND CONTENT CREATION WITH ADVANCED LANGUAGE UNDERSTANDING
 
 
 
9.3.3
PREDICTIVE ANALYTICS
 
 
 
 
 
9.3.3.1
ANTICIPATING CUSTOMER BEHAVIOR AND OPTIMIZING MARKETING CAMPAIGNS FOR BETTER RESULTS
 
 
 
9.3.4
CONTEXT-AWARE AI
 
 
 
 
 
9.3.4.1
DELIVERING REAL-TIME PERSONALIZED EXPERIENCES AND ADAPTING TO CUSTOMER BEHAVIOR
 
10
AI FOR SALES & MARKETING MARKET, BY END USER
Market Size & Growth Rate Forecast Analysis to 2030 in USD Million | 28 Data Tables
 
 
 
185
 
10.1
INTRODUCTION
 
 
 
 
 
10.1.1
END USER: AI FOR SALES & MARKETING MARKET DRIVERS
 
 
 
10.2
ENTERPRISES
 
 
 
 
 
10.2.1
BFSI
 
 
 
 
 
10.2.1.1
TRANSFORMING SALES AND MARKETING WITH AI-DRIVEN PERSONALIZATION PREDICTIVE ANALYTICS AND AUTOMATED CUSTOMER ENGAGEMENT
 
 
 
10.2.2
RETAIL & E-COMMERCE
 
 
 
 
 
10.2.2.1
LEVERAGING AI FOR HYPER-PERSONALIZED MARKETING, OPTIMIZED CUSTOMER JOURNEYS, AND AUTOMATED SALES PROCESSES
 
 
 
10.2.3
TECHNOLOGY & SOFTWARE
 
 
 
 
 
10.2.3.1
ENHANCING SALES AND MARKETING WITH AI-POWERED AUTOMATION PREDICTIVE ANALYTICS AND TARGETED OUTREACH
 
 
 
10.2.4
MEDIA & ENTERTAINMENT
 
 
 
 
 
10.2.4.1
AI TO REVOLUTIONIZE CONTENT MARKETING AUDIENCE TARGETING AND CUSTOMER ENGAGEMENT STRATEGIES
 
 
 
10.2.5
MANUFACTURING
 
 
 
 
 
10.2.5.1
INTEGRATING AI FOR STREAMLINED SALES, AUTOMATED MARKETING, AND DATA-DRIVEN CUSTOMER ENGAGEMENT STRATEGIES
 
 
 
10.2.6
HEALTHCARE & LIFE SCIENCES
 
 
 
 
 
10.2.6.1
ADOPTING AI FOR PREDICTIVE ANALYTICS, PERSONALIZED MARKETING, AND IMPROVED PATIENT ENGAGEMENT
 
 
 
10.2.7
EDUCATION
 
 
 
 
 
10.2.7.1
LEVERAGING AI TO ENHANCE ENROLLMENT MARKETING STUDENT ENGAGEMENT AND DATA-DRIVEN PERSONALIZATION STRATEGIES
 
 
 
10.2.8
TELECOMMUNICATIONS
 
 
 
 
 
10.2.8.1
UTILIZING AI FOR PREDICTIVE CUSTOMER INSIGHTS, TARGETED MARKETING, AND ENHANCED SERVICE PERSONALIZATION
 
 
 
10.2.9
AUTOMOTIVE
 
 
 
 
 
10.2.9.1
USING AI FOR SMART SALES, TARGETED MARKETING, AND PERSONALIZED CUSTOMER EXPERIENCES IN VEHICLE RETAIL
 
 
 
10.2.10
TRAVEL & HOSPITALITY
 
 
 
 
 
10.2.10.1
ADOPTING AI FOR SEAMLESS BOOKINGS, HYPER-PERSONALIZED MARKETING, AND ENHANCED CUSTOMER EXPERIENCES
 
 
 
10.2.11
OTHER ENTERPRISE END USERS
 
 
 
10.3
INDIVIDUAL USERS
 
 
 
11
AI FOR SALES & MARKETING MARKET, BY REGION
Comprehensive coverage of 7 Regions with country-level deep-dive of 20 Countries | 174 Data Tables.
 
 
 
203
 
11.1
INTRODUCTION
 
 
 
 
11.2
NORTH AMERICA
 
 
 
 
 
11.2.1
NORTH AMERICA: AI FOR SALES & MARKETING MARKET DRIVERS
 
 
 
 
11.2.2
NORTH AMERICA: MACROECONOMIC OUTLOOK
 
 
 
 
11.2.3
US
 
 
 
 
 
11.2.3.1
TECH GIANTS AND AI-DRIVEN STARTUPS CONTINUOUSLY INNOVATE AND LEVERAGE AI TO OPTIMIZE CUSTOMER EXPERIENCES
 
 
 
11.2.4
CANADA
 
 
 
 
 
11.2.4.1
THRIVING STARTUP LANDSCAPE ALONGSIDE MAJOR AI RESEARCH HUBS TO ACCELERATE AI ADOPTION IN SALES AND MARKETING
 
 
11.3
EUROPE
 
 
 
 
 
11.3.1
EUROPE: AI FOR SALES & MARKETING MARKET DRIVERS
 
 
 
 
11.3.2
EUROPE: MACROECONOMIC OUTLOOK
 
 
 
 
11.3.3
UK
 
 
 
 
 
11.3.3.1
COMPANIES INTEGRATE INTELLIGENT SOLUTIONS TO REFINE CUSTOMER TARGETING, AUTOMATE LEAD GENERATION, AND IMPROVE CONVERSION RATES
 
 
 
11.3.4
GERMANY
 
 
 
 
 
11.3.4.1
BERLIN AND MUNICH BECAME AI INNOVATION HUBS, FOSTERING COLLABORATION BETWEEN TECH STARTUPS, ESTABLISHED ENTERPRISES, AND RESEARCH INSTITUTIONS
 
 
 
11.3.5
FRANCE
 
 
 
 
 
11.3.5.1
FRENCH BUSINESSES INCREASINGLY LEVERAGE AI TO AUTOMATE MARKETING CAMPAIGNS AND GAIN DEEPER INSIGHTS INTO CONSUMER BEHAVIOR
 
 
 
11.3.6
ITALY
 
 
 
 
 
11.3.6.1
EMPHASIS ON BRAND STORYTELLING AND CUSTOMER RELATIONSHIPS, INGRAINED IN ITALIAN BUSINESS CULTURE, AUGMENTED BY AI'S ABILITY TO PROVIDE GRANULAR CUSTOMER INSIGHTS
 
 
 
11.3.7
SPAIN
 
 
 
 
 
11.3.7.1
SPANISH FOCUS ON CUSTOMER-CENTRICITY ALIGNS WITH AI'S ABILITY TO PROVIDE TAILORED SOLUTIONS, FOSTERING STRONGER BRAND RELATIONSHIPS
 
 
 
11.3.8
REST OF EUROPE
 
 
 
11.4
ASIA PACIFIC
 
 
 
 
 
11.4.1
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET DRIVERS
 
 
 
 
11.4.2
ASIA PACIFIC: MACROECONOMIC OUTLOOK
 
 
 
 
11.4.3
CHINA
 
 
 
 
 
11.4.3.1
GOVERNMENT INITIATIVES PROPEL CHINA'S AI DOMINATION IN SALES AND MARKETING
 
 
 
11.4.4
JAPAN
 
 
 
 
 
11.4.4.1
JAPANESE GOVERNMENT'S SOCIETY 5.0 INITIATIVE, AIMED AT INTEGRATING ADVANCED TECHNOLOGIES INTO VARIOUS ASPECTS OF LIFE, PROVIDES STRONG FRAMEWORK FOR AI ADOPTION
 
 
 
11.4.5
INDIA
 
 
 
 
 
11.4.5.1
DIGITAL INDIA INITIATIVE, COUPLED WITH POLICIES PROMOTING AI RESEARCH AND DEVELOPMENT, PROVIDES STRONG IMPETUS FOR MARKET GROWTH
 
 
 
11.4.6
SOUTH KOREA
 
 
 
 
 
11.4.6.1
STRONG CONSUMER ELECTRONICS AND E-COMMERCE SECTORS: KEY DRIVERS OF AI INNOVATION
 
 
 
11.4.7
AUSTRALIA & NEW ZEALAND
 
 
 
 
 
11.4.7.1
COMPANIES IN ANZ LEVERAGE AI FOR CUSTOMER SEGMENTATION, TARGETED ADVERTISING, AND PERSONALIZED PRODUCT RECOMMENDATIONS
 
 
 
11.4.8
SINGAPORE
 
 
 
 
 
11.4.8.1
TECHNOLOGICAL ADVANCEMENTS AND SMART NATION INITIATIVE TO MAKE IT PIVOTAL HUB
 
 
 
11.4.9
REST OF ASIA PACIFIC
 
 
 
11.5
MIDDLE EAST & AFRICA
 
 
 
 
 
11.5.1
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET DRIVERS
 
 
 
 
11.5.2
MIDDLE EAST & AFRICA: MACROECONOMIC OUTLOOK
 
 
 
 
11.5.3
MIDDLE EAST
 
 
 
 
 
11.5.3.1
KINGDOM OF SAUDI ARABIA (KSA)
 
 
 
 
11.5.3.2
UAE
 
 
 
 
11.5.3.3
QATAR
 
 
 
 
11.5.3.4
KUWAIT
 
 
 
 
11.5.3.5
REST OF THE MIDDLE EAST
 
 
 
11.5.4
AFRICA
 
 
 
11.6
LATIN AMERICA
 
 
 
 
 
11.6.1
LATIN AMERICA: AI FOR SALES & MARKETING MARKET DRIVERS
 
 
 
 
11.6.2
LATIN AMERICA: MACROECONOMIC OUTLOOK
 
 
 
 
11.6.3
BRAZIL
 
 
 
 
 
11.6.3.1
SUBSTANTIAL GOVERNMENT INITIATIVES AND STRATEGIC INVESTMENTS DIRECTED AT AI INFRASTRUCTURE
 
 
 
11.6.4
MEXICO
 
 
 
 
 
11.6.4.1
WIDESPREAD ADOPTION OF AI REFLECTS NATIONAL TREND TOWARD EMBRACING ADVANCED TECHNOLOGIES TO REMAIN COMPETITIVE IN DIGITAL MARKETPLACE
 
 
 
11.6.5
ARGENTINA
 
 
 
 
 
11.6.5.1
GROWTH IN MARKET DRIVEN BY NEED TO ENHANCE EFFICIENCY AND PERSONALIZATION IN MARKETING STRATEGIES
 
 
 
11.6.6
REST OF LATIN AMERICA
 
 
12
COMPETITIVE LANDSCAPE
Discover key player strategies and market share insights shaping the competitive landscape.
 
 
 
283
 
12.1
OVERVIEW
 
 
 
 
12.2
KEY PLAYER STRATEGIES/RIGHT TO WIN, 2022–2025
 
 
 
 
12.3
REVENUE ANALYSIS, 2020–2024
 
 
 
 
 
12.4
MARKET SHARE ANALYSIS, 2024
 
 
 
 
 
12.5
PRODUCT COMPARATIVE ANALYSIS
 
 
 
 
 
12.5.1
PRODUCT COMPARATIVE ANALYSIS, BY PROMINENT/ LEADING VENDOR
 
 
 
 
 
12.5.1.1
SALESFORCE EINSTEIN AI AND PARDOT (SALESFORCE)
 
 
 
 
12.5.1.2
GOOGLE CLOUD AI AND GOOGLE ADS (GOOGLE)
 
 
 
 
12.5.1.3
ADOBE SENSEI AND MARKETO (ADOBE)
 
 
 
 
12.5.1.4
MICROSOFT DYNAMICS 365 AND MICROSOFT AI (MICROSOFT)
 
 
 
 
12.5.1.5
ORACLE ELOQUA AND ORACLE AI FOR CUSTOMER EXPERIENCE (IBM)
 
 
 
12.5.2
PRODUCT COMPARATIVE ANALYSIS, BY PROMINENT STARTUP/SME VENDOR
 
 
 
 
 
12.5.2.1
OUTREACH PLATFORM (OUTREACH)
 
 
 
 
12.5.2.2
COGNISM PROSPECTOR (COGNISM)
 
 
 
 
12.5.2.3
PEOPLE.AI PLATFORM (PEOPLE.AI)
 
 
 
 
12.5.2.4
SALESLOFT PLATFORM (SALESLOFT)
 
 
 
 
12.5.2.5
CLARI REVENUE PLATFORM (CLARI)
 
 
12.6
COMPANY VALUATION AND FINANCIAL METRICS
 
 
 
 
12.7
COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024
 
 
 
 
 
 
12.7.1
STARS
 
 
 
 
12.7.2
EMERGING LEADERS
 
 
 
 
12.7.3
PERVASIVE PLAYERS
 
 
 
 
12.7.4
PARTICIPANTS
 
 
 
 
12.7.5
COMPANY FOOTPRINT: KEY PLAYERS, 2024
 
 
 
 
 
12.7.5.1
COMPANY FOOTPRINT
 
 
 
 
12.7.5.2
TECHNOLOGY FOOTPRINT
 
 
 
 
12.7.5.3
APPLICATION FOOTPRINT
 
 
 
 
12.7.5.4
APPLICATION FOOTPRINT
 
 
 
 
12.7.5.5
END USER FOOTPRINT
 
 
 
 
12.7.5.6
REGIONAL FOOTPRINT
 
 
12.8
COMPANY EVALUATION MATRIX: STARTUPS/SMES (SALES), 2024
 
 
 
 
 
 
12.8.1
PROGRESSIVE COMPANIES
 
 
 
 
12.8.2
RESPONSIVE COMPANIES
 
 
 
 
12.8.3
DYNAMIC COMPANIES
 
 
 
 
12.8.4
STARTING BLOCKS
 
 
 
 
12.8.5
COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2024
 
 
 
 
 
12.8.5.1
DETAILED LIST OF KEY STARTUPS/SMES
 
 
 
 
12.8.5.2
COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES (SALES)
 
 
 
 
12.8.5.3
COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES (END USER AND REGION)
 
 
12.9
COMPANY EVALUATION MATRIX: STARTUPS/SMES (MARKETING), 2024
 
 
 
 
 
 
12.9.1
PROGRESSIVE COMPANIES
 
 
 
 
12.9.2
RESPONSIVE COMPANIES
 
 
 
 
12.9.3
DYNAMIC COMPANIES
 
 
 
 
12.9.4
STARTING BLOCKS
 
 
 
 
12.9.5
COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2024
 
 
 
 
 
12.9.5.1
DETAILED LIST OF KEY STARTUPS/SMES
 
 
 
 
12.9.5.2
COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES (MARKETING)
 
 
 
 
12.9.5.3
COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES (END USER AND REGION)
 
 
12.10
COMPETITIVE SCENARIO AND TRENDS
 
 
 
 
 
12.10.1
PRODUCT LAUNCHES AND ENHANCEMENTS
 
 
 
 
12.10.2
DEALS
 
 
13
COMPANY PROFILES
In-depth Company Profiles of Leading Market Players with detailed Business Overview, Product and Service Portfolio, Recent Developments, and Unique Analyst Perspective (MnM View)
 
 
 
315
 
13.1
INTRODUCTION
 
 
 
 
13.2
KEY PLAYERS
 
 
 
 
 
13.2.1
IBM
 
 
 
 
 
13.2.1.1
BUSINESS OVERVIEW
 
 
 
 
13.2.1.2
PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
13.2.1.3
RECENT DEVELOPMENTS
 
 
 
 
13.2.1.4
MNM VIEW
 
 
 
13.2.2
NVIDIA
 
 
 
 
13.2.3
GOOGLE
 
 
 
 
13.2.4
MICROSOFT
 
 
 
 
13.2.5
AWS
 
 
 
 
13.2.6
SALESFORCE
 
 
 
 
13.2.7
ORACLE
 
 
 
 
13.2.8
ADOBE
 
 
 
 
13.2.9
SAP
 
 
 
 
13.2.10
SPROUT SOCIAL
 
 
 
 
13.2.11
OPENAI
 
 
 
 
13.2.12
HOOTSUITE
 
 
 
 
13.2.13
ZOHO
 
 
 
 
13.2.14
DIALPAD
 
 
 
 
13.2.15
GONG.IO
 
 
 
 
13.2.16
BRAND24
 
 
 
 
13.2.17
HUBSPOT
 
 
 
 
13.2.18
6SENSE
 
 
 
 
13.2.19
PALANTIR TECHNOLOGIES
 
 
 
 
13.2.20
KHOROS
 
 
 
 
13.2.21
SPRINKLR
 
 
 
13.3
STARTUPS/SMES
 
 
 
 
 
13.3.1
AICHAT
 
 
 
 
13.3.2
PEOPLE.AI
 
 
 
 
13.3.3
COPY.AI
 
 
 
 
13.3.4
MOVEWORKS (SERVICENOW)
 
 
 
 
13.3.5
OUTREACH
 
 
 
 
13.3.6
H20.AI
 
 
 
 
13.3.7
SYNTHESIA
 
 
 
 
13.3.8
JASPER
 
 
 
 
13.3.9
WRITESONIC
 
 
 
 
13.3.10
SALESLOFT
 
 
 
 
13.3.11
ZAPIER
 
 
 
 
13.3.12
HEYGEN
 
 
 
 
13.3.13
CONVERSICA
 
 
 
 
13.3.14
RELEVANCE AI
 
 
 
 
13.3.15
VELOXY
 
 
 
 
13.3.16
COGNISM
 
 
 
 
13.3.17
LAVENDER
 
 
 
 
13.3.18
CLARI
 
 
 
 
13.3.19
TIDIO
 
 
 
 
13.3.20
WRITER
 
 
 
 
13.3.21
SEAMLESS.AI
 
 
 
 
13.3.22
CREATIO
 
 
 
 
13.3.23
LATELY.AI
 
 
 
 
13.3.24
REGIE.AI
 
 
14
ADJACENT AND RELATED MARKETS
 
 
 
400
 
14.1
INTRODUCTION
 
 
 
 
14.2
ARTIFICIAL INTELLIGENCE (AI) MARKET
 
 
 
 
 
14.2.1
MARKET DEFINITION
 
 
 
 
14.2.2
MARKET OVERVIEW
 
 
 
 
 
14.2.2.1
ARTIFICIAL INTELLIGENCE MARKET, BY OFFERING
 
 
 
 
14.2.2.2
ARTIFICIAL INTELLIGENCE MARKET, BY TECHNOLOGY
 
 
 
 
14.2.2.3
ARTIFICIAL INTELLIGENCE MARKET, BY BUSINESS FUNCTION
 
 
 
 
14.2.2.4
ARTIFICIAL INTELLIGENCE MARKET, BY VERTICAL
 
 
 
 
14.2.2.5
ARTIFICIAL INTELLIGENCE MARKET, BY REGION
 
 
14.3
GENERATIVE AI MARKET
 
 
 
 
 
14.3.1
MARKET DEFINITION
 
 
 
 
14.3.2
MARKET OVERVIEW
 
 
 
 
 
14.3.2.1
GENERATIVE AI MARKET, BY OFFERING
 
 
 
 
14.3.2.2
GENERATIVE AI MARKET, BY APPLICATION
 
 
 
 
14.3.2.3
GENERATIVE AI MARKET, BY VERTICAL
 
 
 
 
14.3.2.4
GENERATIVE AI MARKET, BY REGION
 
15
APPENDIX
 
 
 
411
 
15.1
DISCUSSION GUIDE
 
 
 
 
15.2
KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
 
 
 
 
15.3
CUSTOMIZATION OPTIONS
 
 
 
 
15.4
RELATED REPORTS
 
 
 
 
15.5
AUTHOR DETAILS
 
 
 
LIST OF TABLES
 
 
 
 
 
TABLE 1
INCLUSIONS AND EXCLUSIONS
 
 
 
 
TABLE 2
UNITED STATES DOLLAR EXCHANGE RATES, 2020–2024
 
 
 
 
TABLE 3
PRIMARY INTERVIEWS
 
 
 
 
TABLE 4
FACTOR ANALYSIS
 
 
 
 
TABLE 5
RESEARCH ASSUMPTIONS
 
 
 
 
TABLE 6
GLOBAL AI FOR SALES & MARKETING MARKET SIZE AND GROWTH RATE, 2020–2024 (USD MILLION, Y-O-Y GROWTH)
 
 
 
 
TABLE 7
GLOBAL AI FOR SALES & MARKETING MARKET SIZE AND GROWTH RATE, 2025–2030 (USD MILLION, Y-O-Y GROWTH)
 
 
 
 
TABLE 8
AI FOR SALES & MARKETING MARKET: ECOSYSTEM
 
 
 
 
TABLE 9
NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
 
 
 
 
TABLE 10
EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
 
 
 
 
TABLE 11
ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
 
 
 
 
TABLE 12
MIDDLE EAST & AFRICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
 
 
 
 
TABLE 13
LATIN AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
 
 
 
 
TABLE 14
PATENTS FILED, 2015–2024
 
 
 
 
TABLE 15
LIST OF FEW PATENTS IN AI FOR SALES & MARKETING MARKET, 2023–2024
 
 
 
 
TABLE 16
PRICING DATA OF AI FOR SALES & MARKETING, BY OFFERING
 
 
 
 
TABLE 17
PRICING DATA OF AI FOR SALES & MARKETING, BY APPLICATION
 
 
 
 
TABLE 18
AI FOR SALES & MARKETING MARKET: DETAILED LIST OF CONFERENCES & EVENTS, 2025–2026
 
 
 
 
TABLE 19
PORTER’S FIVE FORCES’ IMPACT ON AI FOR SALES & MARKETING MARKET
 
 
 
 
TABLE 20
INFLUENCE OF STAKEHOLDERS IN BUYING PROCESS FOR TOP THREE ENTERPRISE END USERS
 
 
 
 
TABLE 21
KEY BUYING CRITERIA FOR TOP THREE ENTERPRISE END USERS
 
 
 
 
TABLE 22
AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 23
AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 24
AI FOR SALES & MARKETING MARKET, BY SALES OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 25
AI FOR SALES & MARKETING MARKET, BY SALES OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 26
AI FOR CRM MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 27
AI FOR CRM MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 28
AI FOR EMAIL GENERATORS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 29
AI FOR EMAIL GENERATORS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 30
AI FOR CHATBOTS & VIRTUAL ASSISTANTS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 31
AI FOR CHATBOTS & VIRTUAL ASSISTANTS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 32
AI FOR SALES AGENTS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 33
AI FOR SALES AGENTS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 34
AI FOR SALES FORECASTING TOOLS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 35
AI FOR SALES FORECASTING TOOLS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 36
AI FOR SALES INTELLIGENCE TOOLS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 37
AI FOR SALES INTELLIGENCE TOOLS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 38
AI FOR LEAD SCORING TOOLS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 39
AI FOR LEAD SCORING TOOLS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 40
AI FOR OTHER SALES OFFERINGS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 41
AI FOR OTHER SALES OFFERINGS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 42
AI FOR SALES & MARKETING MARKET, BY MARKETING OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 43
AI FOR SALES & MARKETING MARKET, BY MARKETING OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 44
AI FOR ADVERTISING TOOLS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 45
AI FOR ADVERTISING TOOLS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 46
AI FOR DIGITAL MARKETING TOOLS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 47
AI FOR DIGITAL MARKETING TOOLS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 48
AI FOR CONTENT CREATION & COPYWRITING TOOLS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 49
AI FOR CONTENT CREATION & COPYWRITING TOOLS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 50
AI FOR SOCIAL MEDIA MANAGEMENT MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 51
AI FOR SOCIAL MEDIA MANAGEMENT MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 52
AI FOR SEO OPTIMIZATION SOFTWARE MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 53
AI FOR SEO OPTIMIZATION SOFTWARE MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 54
AI FOR MARKETING AGENTS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 55
AI FOR MARKETING AGENTS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 56
AI FOR CUSTOMER DATA PLATFORM (CDP) MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 57
AI FOR CUSTOMER DATA PLATFORM (CDP) MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 58
AI FOR CHATBOTS & CONVERSATIONAL MARKETING TOOLS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 59
AI FOR CHATBOTS & CONVERSATIONAL MARKETING TOOLS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 60
AI FOR OTHER MARKETING OFFERINGS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 61
AI FOR OTHER MARKETING OFFERINGS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 62
AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 63
AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 64
ON-PREMISE AI FOR SALES & MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 65
ON-PREMISE AI FOR SALES & MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 66
CLOUD-BASED AI FOR SALES & MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 67
CLOUD-BASED AI FOR SALES & MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 68
AI FOR SALES & MARKETING MARKET, BY APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 69
AI FOR SALES & MARKETING MARKET, BY APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 70
AI FOR SALES & MARKETING MARKET, BY SALES APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 71
AI FOR SALES & MARKETING MARKET, BY SALES APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 72
AI FOR SENTIMENT ANALYSIS IN SALES MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 73
AI FOR SENTIMENT ANALYSIS IN SALES MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 74
AI FOR PREDICTIVE FORECASTING IN SALES MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 75
AI FOR PREDICTIVE FORECASTING IN SALES MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 76
AI FOR CALL SUMMARIES & EXPLORATION IN SALES MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 77
AI FOR CALL SUMMARIES & EXPLORATION IN SALES MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 78
AI FOR GUIDED SELLING & REPORTING IN SALES MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 79
AI FOR GUIDED SELLING & REPORTING IN SALES MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 80
AI FOR CONVERSATION MINING IN SALES MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 81
AI FOR CONVERSATION MINING IN SALES MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 82
AI FOR PRICING & QUOTATION OPTIMIZATION IN SALES MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 83
AI FOR PRICING & QUOTATION OPTIMIZATION IN SALES MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 84
AI FOR REVENUE INTELLIGENCE IN SALES MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 85
AI FOR REVENUE INTELLIGENCE IN SALES MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 86
AI FOR COMPETITOR ANALYSIS IN SALES MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 87
AI FOR COMPETITOR ANALYSIS IN SALES MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 88
AI FOR DEAL & PIPELINE MANAGEMENT IN SALES MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 89
AI FOR DEAL & PIPELINE MANAGEMENT IN SALES MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 90
AI FOR OTHER SALES APPLICATIONS IN SALES MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 91
AI FOR OTHER SALES APPLICATIONS IN SALES MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 92
AI FOR SALES & MARKETING MARKET, BY MARKETING APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 93
AI FOR SALES & MARKETING MARKET, BY MARKETING APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 94
AI FOR PREDICTIVE ANALYTICS IN MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 95
AI FOR PREDICTIVE ANALYTICS IN MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 96
AI FOR CONTENT MARKETING & GENERATION IN MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 97
AI FOR CONTENT MARKETING & GENERATION IN MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 98
AI FOR AUDIENCE SEGMENTATION & PERSONALIZATION IN MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 99
AI FOR AUDIENCE SEGMENTATION & PERSONALIZATION IN MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 100
AI FOR PROGRAMMATIC ADVERTISING IN MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 101
AI FOR PROGRAMMATIC ADVERTISING IN MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 102
AI FOR CUSTOMER EXPERIENCE MANAGEMENT IN MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 103
AI FOR CUSTOMER EXPERIENCE MANAGEMENT IN MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 104
AI FOR CAMPAIGN MANAGEMENT IN MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 105
AI FOR CAMPAIGN MANAGEMENT IN MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 106
AI FOR VOICE SEARCH OPTIMIZATION IN MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 107
AI FOR VOICE SEARCH OPTIMIZATION IN MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 108
AI FOR OTHER MARKETING APPLICATIONS MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 109
AI FOR OTHER MARKETING APPLICATIONS MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 110
AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 111
AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 112
GENERATIVE AI FOR SALES & MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 113
GENERATIVE AI FOR SALES & MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 114
OTHER AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 115
OTHER AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 116
MACHINE LEARNING FOR SALES & MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 117
MACHINE LEARNING FOR SALES & MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 118
NATURAL LANGUAGE PROCESSING FOR SALES & MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 119
NATURAL LANGUAGE PROCESSING FOR SALES & MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 120
PREDICTIVE ANALYTICS FOR SALES & MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 121
PREDICTIVE ANALYTICS FOR SALES & MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 122
CONTEXT-AWARE AI FOR SALES & MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 123
CONTEXT-AWARE AI FOR SALES & MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 124
AI FOR SALES & MARKETING MARKET, BY END USER, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 125
AI FOR SALES & MARKETING MARKET, BY END USER, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 126
AI FOR SALES & MARKETING MARKET, BY ENTERPRISE END USER, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 127
AI FOR SALES & MARKETING MARKET, BY ENTERPRISE END USER, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 128
AI FOR SALES & MARKETING MARKET IN BFSI, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 129
AI FOR SALES & MARKETING MARKET IN BFSI, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 130
AI FOR SALES & MARKETING MARKET IN RETAIL & E-COMMERCE, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 131
AI FOR SALES & MARKETING MARKET IN RETAIL & E-COMMERCE, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 132
AI FOR SALES & MARKETING MARKET IN TECHNOLOGY & SOFTWARE, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 133
AI FOR SALES & MARKETING MARKET IN TECHNOLOGY & SOFTWARE, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 134
AI FOR SALES & MARKETING MARKET IN MEDIA & ENTERTAINMENT, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 135
AI FOR SALES & MARKETING MARKET IN MEDIA & ENTERTAINMENT, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 136
AI FOR SALES & MARKETING MARKET IN MANUFACTURING, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 137
AI FOR SALES & MARKETING MARKET IN MANUFACTURING, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 138
AI FOR SALES & MARKETING MARKET IN HEALTHCARE & LIFE SCIENCES, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 139
AI FOR SALES & MARKETING MARKET IN HEALTHCARE & LIFE SCIENCES, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 140
AI FOR SALES & MARKETING MARKET IN EDUCATION, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 141
AI FOR SALES & MARKETING MARKET IN EDUCATION, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 142
AI FOR SALES & MARKETING MARKET IN TELECOMMUNICATIONS, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 143
AI FOR SALES & MARKETING MARKET IN TELECOMMUNICATIONS, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 144
AI FOR SALES & MARKETING MARKET IN AUTOMOTIVE, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 145
AI FOR SALES & MARKETING MARKET IN AUTOMOTIVE, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 146
AI FOR SALES & MARKETING MARKET IN TRAVEL & HOSPITALITY, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 147
AI FOR SALES & MARKETING MARKET IN TRAVEL & HOSPITALITY, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 148
AI FOR SALES & MARKETING MARKET AMONG OTHER ENTERPRISE END USERS, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 149
AI FOR SALES & MARKETING MARKET AMONG OTHER ENTERPRISE END USERS, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 150
AI FOR SALES & MARKETING MARKET AMONG INDIVIDUAL USERS, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 151
AI FOR SALES & MARKETING MARKET AMONG INDIVIDUAL USERS, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 152
AI FOR SALES & MARKETING MARKET, BY REGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 153
AI FOR SALES & MARKETING MARKET, BY REGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 154
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 155
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 156
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY SALES OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 157
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY SALES OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 158
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY MARKETING OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 159
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY MARKETING OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 160
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 161
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 162
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 163
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 164
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY SALES APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 165
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY SALES APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 166
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY MARKETING APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 167
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY MARKETING APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 168
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 169
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 170
NORTH AMERICA: OTHER AI TECHNOLOGIES FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 171
NORTH AMERICA: OTHER AI TECHNOLOGIES FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 172
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY END USER, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 173
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY END USER, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 174
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY ENTERPRISE END USER, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 175
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY ENTERPRISE END USER, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 176
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY COUNTRY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 177
NORTH AMERICA: AI FOR SALES & MARKETING MARKET, BY COUNTRY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 178
US: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 179
US: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 180
CANADA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 181
CANADA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 182
EUROPE: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 183
EUROPE: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 184
EUROPE: AI FOR SALES & MARKETING MARKET, BY SALES OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 185
EUROPE: AI FOR SALES & MARKETING MARKET, BY SALES OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 186
EUROPE: AI FOR SALES & MARKETING MARKET, BY MARKETING OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 187
EUROPE: AI FOR SALES & MARKETING MARKET, BY MARKETING OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 188
EUROPE: AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 189
EUROPE: AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 190
EUROPE: AI FOR SALES & MARKETING MARKET, BY APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 191
EUROPE: AI FOR SALES & MARKETING MARKET, BY APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 192
EUROPE: AI FOR SALES & MARKETING MARKET, BY SALES APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 193
EUROPE: AI FOR SALES & MARKETING MARKET, BY SALES APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 194
EUROPE: AI FOR SALES & MARKETING MARKET, BY MARKETING APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 195
EUROPE: AI FOR SALES & MARKETING MARKET, BY MARKETING APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 196
EUROPE: AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 197
EUROPE: AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 198
EUROPE: OTHER AI TECHNOLOGIES FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 199
EUROPE: OTHER AI TECHNOLOGIES FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 200
EUROPE: AI FOR SALES & MARKETING MARKET, BY END USER, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 201
EUROPE: AI FOR SALES & MARKETING MARKET, BY END USER, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 202
EUROPE: AI FOR SALES & MARKETING MARKET, BY ENTERPRISE END USER, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 203
EUROPE: AI FOR SALES & MARKETING MARKET, BY ENTERPRISE END USER, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 204
EUROPE: AI FOR SALES & MARKETING MARKET, BY COUNTRY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 205
EUROPE: AI FOR SALES & MARKETING MARKET, BY COUNTRY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 206
UK: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 207
UK: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 208
GERMANY: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 209
GERMANY: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 210
FRANCE: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 211
FRANCE: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 212
ITALY: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 213
ITALY: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 214
SPAIN: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 215
SPAIN: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 216
REST OF EUROPE: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 217
REST OF EUROPE: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 218
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 219
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 220
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY SALES OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 221
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY SALES OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 222
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY MARKETING OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 223
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY MARKETING OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 224
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 225
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 226
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 227
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 228
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY SALES APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 229
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY SALES APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 230
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY MARKETING APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 231
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY MARKETING APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 232
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 233
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 234
ASIA PACIFIC: OTHER AI TECHNOLOGIES FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 235
ASIA PACIFIC: OTHER AI TECHNOLOGIES FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 236
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY END USER, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 237
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY END USER, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 238
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY ENTERPRISE END USER, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 239
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY ENTERPRISE END USER, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 240
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY COUNTRY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 241
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY COUNTRY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 242
CHINA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 243
CHINA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 244
JAPAN: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 245
JAPAN: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 246
INDIA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 247
INDIA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 248
SOUTH KOREA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 249
SOUTH KOREA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 250
AUSTRALIA & NEW ZEALAND: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 251
AUSTRALIA & NEW ZEALAND: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 252
SINGAPORE: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 253
SINGAPORE: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 254
REST OF ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 255
REST OF ASIA PACIFIC: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 256
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 257
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 258
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY SALES OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 259
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY SALES OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 260
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY MARKETING OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 261
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY MARKETING OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 262
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 263
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 264
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 265
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 266
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY SALES APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 267
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY SALES APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 268
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY MARKETING APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 269
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY MARKETING APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 270
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 271
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 272
MIDDLE EAST & AFRICA: OTHER AI TECHNOLOGIES FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 273
MIDDLE EAST & AFRICA: OTHER AI TECHNOLOGIES FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 274
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY END USER, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 275
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY END USER, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 276
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY ENTERPRISE END USER, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 277
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY ENTERPRISE END USER, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 278
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY SUBREGION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 279
MIDDLE EAST & AFRICA: AI FOR SALES & MARKETING MARKET, BY SUBREGION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 280
MIDDLE EAST: AI FOR SALES & MARKETING MARKET, BY COUNTRY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 281
MIDDLE EAST: AI FOR SALES & MARKETING MARKET, BY COUNTRY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 282
KSA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 283
KSA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 284
UAE: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 285
UAE: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 286
QATAR: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 287
QATAR: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 288
KUWAIT: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 289
KUWAIT: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 290
REST OF THE MIDDLE EAST: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 291
REST OF THE MIDDLE EAST: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 292
AFRICA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 293
AFRICA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 294
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 295
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 296
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY SALES OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 297
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY SALES OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 298
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY MARKETING OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 299
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY MARKETING OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 300
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 301
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY DEPLOYMENT MODE, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 302
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 303
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 304
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY SALES APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 305
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY SALES APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 306
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY MARKETING APPLICATION, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 307
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY MARKETING APPLICATION, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 308
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 309
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 310
LATIN AMERICA: OTHER AI TECHNOLOGIES FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 311
LATIN AMERICA: OTHER AI TECHNOLOGIES FOR SALES & MARKETING MARKET, BY TECHNOLOGY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 312
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY END USER, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 313
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY END USER, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 314
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY ENTERPRISE END USER, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 315
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY ENTERPRISE END USER, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 316
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY COUNTRY, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 317
LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY COUNTRY, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 318
BRAZIL: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 319
BRAZIL: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 320
MEXICO: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 321
MEXICO: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 322
ARGENTINA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 323
ARGENTINA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 324
REST OF LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2020–2024 (USD MILLION)
 
 
 
 
TABLE 325
REST OF LATIN AMERICA: AI FOR SALES & MARKETING MARKET, BY OFFERING, 2025–2030 (USD MILLION)
 
 
 
 
TABLE 326
OVERVIEW OF STRATEGIES ADOPTED BY KEY AI FOR SALES AND MARKETING VENDORS, 2022–2025
 
 
 
 
TABLE 327
AI FOR SALES & MARKETING MARKET: DEGREE OF COMPETITION
 
 
 
 
TABLE 328
TECHNOLOGY FOOTPRINT (21 COMPANIES), 2024
 
 
 
 
TABLE 329
APPLICATION FOOTPRINT (SALES) (21 COMPANIES), 2024
 
 
 
 
TABLE 330
APPLICATION FOOTPRINT (MARKETING) (21 COMPANIES), 2024
 
 
 
 
TABLE 331
END USER FOOTPRINT (21 COMPANIES), 2024
 
 
 
 
TABLE 332
REGIONAL FOOTPRINT (21 COMPANIES), 2024
 
 
 
 
TABLE 333
AI FOR SALES & MARKETING MARKET: KEY STARTUPS/SMES, 2024
 
 
 
 
TABLE 334
AI FOR SALES & MARKETING MARKET: COMPETITIVE BENCHMARKING (SALES) OF KEY STARTUPS/SMES, 2024
 
 
 
 
TABLE 335
AI FOR SALES & MARKETING MARKET: COMPETITIVE BENCHMARKING (END USER AND REGION) OF KEY STARTUPS/SMES, 2024
 
 
 
 
TABLE 336
AI FOR SALES & MARKETING MARKET: KEY STARTUPS/SMES, 2024
 
 
 
 
TABLE 337
AI FOR SALES & MARKETING MARKET: COMPETITIVE BENCHMARKING (MARKETING) OF KEY STARTUPS/SMES, 2024
 
 
 
 
TABLE 338
AI FOR SALES & MARKETING MARKET: COMPETITIVE BENCHMARKING (END USER AND REGION) OF KEY STARTUPS/SMES, 2024
 
 
 
 
TABLE 339
AI FOR SALES & MARKETING MARKET: PRODUCT LAUNCHES AND ENHANCEMENTS, JANUARY 2022–JANUARY 2025
 
 
 
 
TABLE 340
AI FOR SALES & MARKETING MARKET: DEALS, JANUARY 2022–JANUARY 2025
 
 
 
 
TABLE 341
IBM: COMPANY OVERVIEW
 
 
 
 
TABLE 342
IBM: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 343
IBM: PRODUCT LAUNCHES AND ENHANCEMENTS
 
 
 
 
TABLE 344
IBM: DEALS
 
 
 
 
TABLE 345
NVIDIA: COMPANY OVERVIEW
 
 
 
 
TABLE 346
NVIDIA: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 347
NVIDIA: PRODUCT LAUNCHES AND ENHANCEMENTS
 
 
 
 
TABLE 348
NVIDIA: DEALS
 
 
 
 
TABLE 349
GOOGLE: COMPANY OVERVIEW
 
 
 
 
TABLE 350
GOOGLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 351
GOOGLE: PRODUCT LAUNCHES AND ENHANCEMENTS
 
 
 
 
TABLE 352
GOOGLE: DEALS
 
 
 
 
TABLE 353
MICROSOFT: COMPANY OVERVIEW
 
 
 
 
TABLE 354
MICROSOFT: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 355
MICROSOFT: PRODUCT LAUNCHES AND ENHANCEMENTS
 
 
 
 
TABLE 356
MICROSOFT: DEALS
 
 
 
 
TABLE 357
AWS: COMPANY OVERVIEW
 
 
 
 
TABLE 358
AWS: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 359
AWS: PRODUCT LAUNCHES AND ENHANCEMENTS
 
 
 
 
TABLE 360
AWS: DEALS
 
 
 
 
TABLE 361
SALESFORCE: COMPANY OVERVIEW
 
 
 
 
TABLE 362
SALESFORCE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 363
SALESFORCE: PRODUCT LAUNCHES AND ENHANCEMENTS
 
 
 
 
TABLE 364
SALESFORCE: DEALS
 
 
 
 
TABLE 365
ORACLE: COMPANY OVERVIEW
 
 
 
 
TABLE 366
ORACLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 367
ORACLE: DEALS
 
 
 
 
TABLE 368
ADOBE: COMPANY OVERVIEW
 
 
 
 
TABLE 369
ADOBE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 370
ADOBE: PRODUCT LAUNCHES AND ENHANCEMENTS
 
 
 
 
TABLE 371
ADOBE: DEALS
 
 
 
 
TABLE 372
SAP: COMPANY OVERVIEW
 
 
 
 
TABLE 373
SAP: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 374
SAP: PRODUCT LAUNCHES AND ENHANCEMENTS
 
 
 
 
TABLE 375
SAP: DEALS
 
 
 
 
TABLE 376
SPROUT SOCIAL: COMPANY OVERVIEW
 
 
 
 
TABLE 377
SPROUT SOCIAL: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 378
SPROUT SOCIAL: DEALS
 
 
 
 
TABLE 379
AICHAT: COMPANY OVERVIEW
 
 
 
 
TABLE 380
AICHAT: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 381
ARTIFICIAL INTELLIGENCE MARKET, BY OFFERING, 2019–2023 (USD BILLION)
 
 
 
 
TABLE 382
ARTIFICIAL INTELLIGENCE MARKET, BY OFFERING, 2024–2030 (USD BILLION)
 
 
 
 
TABLE 383
ARTIFICIAL INTELLIGENCE MARKET, BY TECHNOLOGY, 2019–2023 (USD BILLION)
 
 
 
 
TABLE 384
ARTIFICIAL INTELLIGENCE MARKET, BY TECHNOLOGY, 2024–2030 (USD BILLION)
 
 
 
 
TABLE 385
ARTIFICIAL INTELLIGENCE MARKET, BY BUSINESS FUNCTION, 2019–2023 (USD BILLION)
 
 
 
 
TABLE 386
ARTIFICIAL INTELLIGENCE MARKET, BY BUSINESS FUNCTION, 2024–2030 (USD BILLION)
 
 
 
 
TABLE 387
ARTIFICIAL INTELLIGENCE MARKET, BY VERTICAL, 2019–2023 (USD BILLION)
 
 
 
 
TABLE 388
ARTIFICIAL INTELLIGENCE MARKET, BY VERTICAL, 2024–2030 (USD BILLION)
 
 
 
 
TABLE 389
ARTIFICIAL INTELLIGENCE MARKET, BY REGION, 2019–2023 (USD BILLION)
 
 
 
 
TABLE 390
ARTIFICIAL INTELLIGENCE MARKET, BY REGION, 2024–2030 (USD BILLION)
 
 
 
 
TABLE 391
GENERATIVE AI MARKET, BY OFFERING, 2019–2023 (USD MILLION)
 
 
 
 
TABLE 392
GENERATIVE AI MARKET, BY OFFERING, 2024–2030 (USD MILLION)
 
 
 
 
TABLE 393
GENERATIVE AI MARKET, BY APPLICATION, 2019–2023 (USD MILLION)
 
 
 
 
TABLE 394
GENERATIVE AI MARKET, BY APPLICATION, 2024–2030 (USD MILLION)
 
 
 
 
TABLE 395
GENERATIVE AI MARKET, BY VERTICAL, 2019–2023 (USD MILLION)
 
 
 
 
TABLE 396
GENERATIVE AI MARKET, BY VERTICAL, 2024–2030 (USD MILLION)
 
 
 
 
TABLE 397
GENERATIVE AI MARKET, BY REGION, 2019–2023 (USD MILLION)
 
 
 
 
TABLE 398
GENERATIVE AI MARKET, BY REGION, 2024–2030 (USD MILLION)
 
 
 
 
LIST OF FIGURES
 
 
 
 
 
FIGURE 1
AI FOR SALES & MARKETING MARKET SEGMENTATION
 
 
 
 
FIGURE 2
AI FOR SALES & MARKETING MARKET: STUDY YEARS CONSIDERED
 
 
 
 
FIGURE 3
AI FOR SALES & MARKETING MARKET: RESEARCH DESIGN
 
 
 
 
FIGURE 4
BREAKUP OF PRIMARY PROFILES, BY COMPANY TYPE, DESIGNATION, AND REGION
 
 
 
 
FIGURE 5
INSIGHTS FROM KEY INDUSTRY EXPERTS
 
 
 
 
FIGURE 6
DATA TRIANGULATION
 
 
 
 
FIGURE 7
AI FOR SALES & MARKETING MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES
 
 
 
 
FIGURE 8
APPROACH 1, BOTTOM-UP (SUPPLY-SIDE): REVENUE FROM OFFERINGS IN AI FOR SALES & MARKETING MARKET
 
 
 
 
FIGURE 9
APPROACH 2, BOTTOM-UP (SUPPLY-SIDE): COLLECTIVE REVENUE FROM KEY COMPANIES IN AI FOR SALES & MARKETING MARKET
 
 
 
 
FIGURE 10
APPROACH 3, BOTTOM-UP (SUPPLY-SIDE): COLLECTIVE REVENUE FROM BUSINESS UNITS OF KEY VENDORS IN AI FOR SALES & MARKETING MARKET
 
 
 
 
FIGURE 11
APPROACH 4, BOTTOM-UP (DEMAND-SIDE): SHARE OF AI FOR SALES AND MARKETING THROUGH OVERALL IT SPENDING ON SUSTAINABLE SOLUTIONS
 
 
 
 
FIGURE 12
AI FOR SALES & MARKETING MARKET: STUDY LIMITATIONS
 
 
 
 
FIGURE 13
MARKETING SOLUTIONS OF AI TO BECOME LARGER OFFERING IN 2025
 
 
 
 
FIGURE 14
CHATBOTS & VIRTUAL ASSISTANTS TO ACCOUNT FOR LARGEST SHARE AMONG AI OFFERINGS IN SALES IN 2025
 
 
 
 
FIGURE 15
CHATBOTS & CONVERSATIONAL MARKETING TOOLS TO ACCOUNT FOR LEADING SHARE AMONG AI OFFERINGS IN MARKETING IN 2025
 
 
 
 
FIGURE 16
CLOUD DEPLOYMENT TO LEAD OVER ON-PREMISE AI OFFERINGS IN 2025
 
 
 
 
FIGURE 17
MARKETING APPLICATIONS OF AI TO LEAD OVER SALES APPLICATIONS IN 2025
 
 
 
 
FIGURE 18
DEAL & PIPELINE MANAGEMENT TO ACCOUNT FOR MAJORITY MARKET SHARE AMONG SALES APPLICATIONS OF AI IN 2025
 
 
 
 
FIGURE 19
CONTENT MARKETING & GENERATION TO ACCOUNT FOR LEADING SHARE AMONG MARKETING APPLICATIONS IN 2025
 
 
 
 
FIGURE 20
OTHER AI TECHNOLOGIES TO EMERGE AS LARGER SEGMENT IN 2025
 
 
 
 
FIGURE 21
MACHINE LEARNING TO ACCOUNT FOR LARGEST SHARE AMONG OTHER AI TECHNOLOGIES FOR SALES AND MARKETING IN 2025
 
 
 
 
FIGURE 22
ENTERPRISE END USERS TO BE DOMINANT ADOPTERS OF AI FOR SALES & MARKETING IN 2025
 
 
 
 
FIGURE 23
HEALTHCARE & LIFE SCIENCES TO BE FASTEST-GROWING END USER SEGMENT OVER FORECAST PERIOD
 
 
 
 
FIGURE 24
ASIA PACIFIC TO REGISTER FASTEST GROWTH RATE DURING FORECAST PERIOD
 
 
 
 
FIGURE 25
DATA-DRIVEN DECISION-MAKING AND EVOLVING CONSUMER EXPECTATIONS TO DRIVE DEMAND FOR AI-POWERED SALES AND MARKETING TOOLS
 
 
 
 
FIGURE 26
CONTEXT-AWARE AI TO ACCOUNT FOR HIGHEST GROWTH RATE AMONG TECHNOLOGIES DURING FORECAST PERIOD
 
 
 
 
FIGURE 27
CHATBOTS & VIRTUAL ASSISTANTS AND DEAL & PIPELINE MANAGEMENT TO BE LARGEST RESPECTIVE SHAREHOLDERS IN TERMS OF AI FOR SALES OFFERINGS AND APPLICATIONS IN NORTH AMERICA IN 2025
 
 
 
 
FIGURE 28
CHATBOTS & CONVERSATIONAL MARKETING TOOLS AND CONTENT MARKETING & GENERATION TO BE LARGEST RESPECTIVE SHAREHOLDERS OF AI FOR MARKETING OFFERINGS AND APPLICATIONS IN NORTH AMERICA IN 2025
 
 
 
 
FIGURE 29
NORTH AMERICA TO ACCOUNT FOR LARGEST MARKET SHARE IN 2025
 
 
 
 
FIGURE 30
DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: AI FOR SALES & MARKETING MARKET
 
 
 
 
FIGURE 31
PERCENTAGE OF BENEFITS OF AI IN WORKPLACE
 
 
 
 
FIGURE 32
EVOLUTION OF AI FOR SALES & MARKETING
 
 
 
 
FIGURE 33
AI FOR SALES & MARKETING MARKET: SUPPLY CHAIN ANALYSIS
 
 
 
 
FIGURE 34
KEY PLAYERS IN AI FOR SALES & MARKETING MARKET ECOSYSTEM
 
 
 
 
FIGURE 35
AI FOR SALES & MARKETING MARKET: INVESTMENT LANDSCAPE AND FUNDING SCENARIO, 2025 (USD BILLION)
 
 
 
 
FIGURE 36
MARKET POTENTIAL OF GENERATIVE AI IN VARIOUS SALES & MARKETING USE CASES
 
 
 
 
FIGURE 37
NUMBER OF PATENTS GRANTED IN 10 YEARS, 2015–2024
 
 
 
 
FIGURE 38
REGIONAL ANALYSIS OF PATENTS GRANTED, 2015–2024
 
 
 
 
FIGURE 39
AI FOR SALES & MARKETING MARKET: PORTER’S FIVE FORCES ANALYSIS
 
 
 
 
FIGURE 40
TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES
 
 
 
 
FIGURE 41
INFLUENCE OF STAKEHOLDERS IN BUYING PROCESS FOR TOP THREE ENTERPRISE END USERS
 
 
 
 
FIGURE 42
KEY BUYING CRITERIA FOR TOP THREE ENTERPRISE END USERS
 
 
 
 
FIGURE 43
AI FOR SALES TO GROW AT HIGHER CAGR DURING FORECAST PERIOD
 
 
 
 
FIGURE 44
SALES AGENTS TO GROW AT HIGHER CAGR DURING FORECAST PERIOD
 
 
 
 
FIGURE 45
MARKETING AGENTS TO GROW AT HIGHER CAGR DURING FORECAST PERIOD
 
 
 
 
FIGURE 46
CLOUD DEPLOYMENT MODE TO REGISTER HIGHER CAGR DURING FORECAST PERIOD
 
 
 
 
FIGURE 47
SALES APPLICATION TO GROW AT HIGHER CAGR DURING FORECAST PERIOD
 
 
 
 
FIGURE 48
REVENUE INTELLIGENCE TO GROW AT HIGHER CAGR DURING FORECAST PERIOD
 
 
 
 
FIGURE 49
CUSTOMER EXPERIENCE MANAGEMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
 
 
 
 
FIGURE 50
GENERATIVE AI TECHNOLOGY TO GROW AT HIGHER CAGR DURING FORECAST PERIOD
 
 
 
 
FIGURE 51
CONTEXT-AWARE AI TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD
 
 
 
 
FIGURE 52
INDIVIDUAL USERS TO GROW AT HIGHER CAGR DURING FORECAST PERIOD
 
 
 
 
FIGURE 53
HEALTHCARE & LIFE SCIENCES TO GROW AT HIGHEST CAGR AMONG ENTERPRISE END USERS DURING FORECAST PERIOD
 
 
 
 
FIGURE 54
NORTH AMERICA TO BE LARGEST REGIONAL MARKET DURING FORECAST PERIOD
 
 
 
 
FIGURE 55
INDIA TO WITNESS FASTEST GROWTH DURING FORECAST PERIOD
 
 
 
 
FIGURE 56
NORTH AMERICA: AI FOR SALES & MARKETING MARKET SNAPSHOT
 
 
 
 
FIGURE 57
ASIA PACIFIC: AI FOR SALES & MARKETING MARKET SNAPSHOT
 
 
 
 
FIGURE 58
TOP FIVE PLAYERS DOMINATING MARKET OVER FIVE YEARS, 2020–2024 (USD MILLION)
 
 
 
 
FIGURE 59
SHARE OF LEADING COMPANIES IN AI FOR SALES & MARKETING MARKET, 2024
 
 
 
 
FIGURE 60
PRODUCT COMPARATIVE ANALYSIS, BY PROMINENT/LEADING VENDOR
 
 
 
 
FIGURE 61
PRODUCT COMPARATIVE ANALYSIS, BY PROMINENT STARTUP/SME VENDOR
 
 
 
 
FIGURE 62
FINANCIAL METRICS OF KEY VENDORS, 2025
 
 
 
 
FIGURE 63
YEAR-TO-DATE (YTD) PRICE TOTAL RETURN AND 5-YEAR STOCK BETA OF KEY VENDORS, 2025
 
 
 
 
FIGURE 64
AI FOR SALES & MARKETING MARKET: COMPANY EVALUATION MATRIX (KEY PLAYERS), 2024
 
 
 
 
FIGURE 65
COMPANY FOOTPRINT (21 COMPANIES), 2024
 
 
 
 
FIGURE 66
AI FOR SALES & MARKETING MARKET: COMPANY EVALUATION MATRIX (STARTUPS/SMES – AI SALES PLAYERS), 2024
 
 
 
 
FIGURE 67
AI FOR SALES & MARKETING MARKET: COMPANY EVALUATION MATRIX (STARTUPS/SMES – AI MARKETING PLAYERS), 2024
 
 
 
 
FIGURE 68
IBM: COMPANY SNAPSHOT
 
 
 
 
FIGURE 69
NVIDIA: COMPANY SNAPSHOT
 
 
 
 
FIGURE 70
GOOGLE: COMPANY SNAPSHOT
 
 
 
 
FIGURE 71
MICROSOFT: COMPANY SNAPSHOT
 
 
 
 
FIGURE 72
AWS: COMPANY SNAPSHOT
 
 
 
 
FIGURE 73
SALESFORCE: COMPANY SNAPSHOT
 
 
 
 
FIGURE 74
ORACLE: COMPANY SNAPSHOT
 
 
 
 
FIGURE 75
ADOBE: COMPANY SNAPSHOT
 
 
 
 
FIGURE 76
SAP: COMPANY SNAPSHOT
 
 
 
 
FIGURE 77
SPROUT SOCIAL: COMPANY SNAPSHOT
 
 
 
 

Methodology

The research study for AI for sales and marketing market involved extensive secondary sources, directories, journals, and paid databases. Primary sources were mainly industry experts from the core and related industries, preferred AI for sales and marketing providers, third-party service providers, consulting service providers, end users, and other commercial enterprises. In-depth interviews were conducted with various primary respondents, including key industry participants and subject matter experts, to obtain and verify critical qualitative and quantitative information, and assess the market’s prospects.

Secondary Research

In the secondary research process, various sources were referred to for identifying and collecting information for the study. The secondary sources included annual reports, press releases, and investor presentations of companies; white papers, journals, and certified publications; and articles from recognized authors, directories, and databases. The data was also collected from other secondary sources, such as AI conferences and related magazines. Additionally, the AI for sales and marketing spending of various countries was extracted from respective sources. Secondary research was used to obtain key information about the industry’s value chain and supply chain to identify key players by solution, service, market classification, and segmentation according to the offerings of major players and industry trends related to solutions, applications, verticals, and regions, and key developments from both market and technology-oriented perspectives.

Primary Research

In the primary research process, various primary sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information on the market. The primary sources from the supply side included various industry experts, including Chief Experience Officers (CXOs); Vice Presidents (VPs); directors from business development, marketing, and AI for sales and marketing expertise; related key executives from AI for sales and marketing solution vendors, SIs, managed service providers, and industry associations; and key opinion leaders.

Primary interviews were conducted to gather insights, such as market statistics, revenue data collected from solutions and services, market breakups, market size estimations, market forecasts, and data triangulation. Primary research also helped understand various trends related to technologies, applications, data types, service types, software types, verticals, and regions. Stakeholders from the demand side, such as Chief Information Officers (CIOs), Chief Technology Officers (CTOs), Chief Strategy Officers (CSOs), and end users using AI for sales and marketing solutions, were interviewed to understand the buyer’s perspective on suppliers, products, service providers, and their current usage of AI for sales and marketing, which would impact the overall AI for sales and marketing market.

AI for Sales and Marketing Market
 Size, and Share

Note: Tier 1 companies account for annual revenue of >USD 10 billion; tier 2 companies’ revenue ranges between USD 1 and 10 billion; and tier 3 companies’ revenue ranges between USD 500 million–USD 1 billion

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

Multiple approaches were adopted for estimating and forecasting the AI for sales and marketing market. The first approach involves estimating the market size by summation of companies’ revenue generated through the sale of solutions and services.

Market Size Estimation Methodology- Top-down approach

In the top-down approach, an exhaustive list of all the vendors offering solutions and services in the AI for sales and marketing market was prepared. The revenue contribution of the market vendors was estimated through annual reports, press releases, funding, investor presentations, paid databases, and primary interviews. Each vendor's offerings were evaluated based on breadth of solutions according to software type, service type, technology, data type, vertical, and vertical. The aggregate of all the companies’ revenue was extrapolated to reach the overall market size. Each subsegment was studied and analyzed for its global market size and regional penetration. The markets were triangulated through both primary and secondary research. The primary procedure included extensive interviews for key insights from industry leaders, such as CIOs, CEOs, VPs, directors, and marketing executives. The market numbers were further triangulated with the existing MarketsandMarkets’ repository for validation.

Market Size Estimation Methodology-Bottom-up approach

In the bottom-up approach, the adoption rate of AI for sales and marketing solutions and services among different end users in key countries with respect to their regions contributing the most to the market share was identified. For cross-validation, the adoption of AI for sales and marketing solutions among industries, along with different use cases with respect to their regions, was identified and extrapolated. Use cases identified in different regions were given weightage for the market size calculation.

Based on the market numbers, the regional split was determined by primary and secondary sources. The procedure included the analysis of the AI for sales and marketing market’s regional penetration. Based on secondary research, the regional spending on Information and Communications Technology (ICT), socio-economic analysis of each country, strategic vendor analysis of major AI for sales and marketing providers, and organic and inorganic business development activities of regional and global players were estimated. With the data triangulation procedure and data validation through primary interviews, the exact values of the overall AI for sales and marketing market size and segments’ size were determined and confirmed using the study.

AI for Sales and Marketing Market : Top-Down and Bottom-Up Approach

AI for Sales and Marketing Market Top Down and Bottom Up Approach

Data Triangulation

The market was split into several segments and subsegments after arriving at the overall market size using the market size estimation processes as explained above. To complete the overall market engineering process and arrive at the exact statistics of each market segment and subsegment, data triangulation and market breakup procedures were employed, wherever applicable. The overall market size was then used in the top-down procedure to estimate the size of other individual markets via percentage splits of the market segmentation.

Market Definition

The AI for Sales and Marketing market refers to software and services that leverage artificial intelligence to automate, optimize, and personalize sales and marketing processes. This includes AI-powered tools for lead generation, customer segmentation, content creation, campaign management, and sales forecasting. The market focuses on enhancing customer engagement, improving conversion rates, and driving revenue growth by utilizing machine learning, natural language processing, and predictive analytics to analyze data and provide actionable insights.

Key Stakeholders

  • AI for sales and marketing software providers
  • Sales data providers
  • Marketing data providers
  • Business analysts
  • Cloud service providers
  • Consulting service providers
  • Enterprise end-users
  • Distributors and value-added resellers (VARs)
  • Government agencies
  • Independent software Vendors (ISV)
  • Managed service providers
  • Market research and consulting firms
  • Support & maintenance service providers
  • System Integrators (SIs)/migration service providers
  • Technology providers

Report Objectives

  • To define, describe, and forecast the AI for sales and marketing market by offering, deployment mode, application, technology, and end user
  • To provide detailed information related to major factors (drivers, restraints, opportunities, and industry-specific challenges) influencing the market growth
  • To analyze the micro markets with respect to individual growth trends, prospects, and their contribution to the total market
  • To analyze the opportunities in the market for stakeholders by identifying the high-growth segments of the AI for sales and marketing market
  • To analyze opportunities in the market and provide details of the competitive landscape for stakeholders and market leaders
  • To forecast the market size of segments for five main regions: North America, Europe, Asia Pacific, the Middle East & Africa, and Latin America
  • To profile the key players and comprehensively analyze their market ranking and core competencies
  • To analyze competitive developments, such as partnerships, product launches, and mergers and acquisitions, in the AI for sales and marketing market

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per your company’s specific needs. The following customization options are available for the report:

Product analysis

  • Product quadrant, which gives a detailed comparison of the product portfolio of each company.

Geographic analysis

  • Further breakup of the North American AI for sales and marketing market
  • Further breakup of the European AI for sales and marketing market
  • Further breakup of the Asia Pacific AI for sales and marketing market
  • Further breakup of the Middle Eastern & African AI for sales and marketing market
  • Further breakup of the Latin American AI for sales and marketing market

Company information

  • Detailed analysis and profiling of additional market players (up to five)

Key Questions Addressed by the Report

How did Trump tariffs affect the development and deployment of AI-powered sales tools?
The tariffs increased costs for critical hardware components used in AI infrastructure, including GPUs and specialized chipsets. This forced marketing technology providers to either absorb higher operational expenses or pass costs to customers. Many businesses delayed upgrading their AI capabilities due to budget constraints, while others prioritized software optimization over hardware-dependent solutions.
How is AI transforming sales and marketing?
AI is revolutionizing sales and marketing by automating tasks, analyzing vast datasets, and delivering personalized customer experiences. It enhances lead generation, predictive analytics, customer segmentation, and content creation, allowing businesses to optimize campaigns and improve conversion rates.
What are the challenges of AI adoption in sales and marketing?
Challenges include data privacy concerns, integration with existing systems, high implementation costs, AI biases, lack of human touch in customer interactions, and the need for continuous data quality improvements.
Which AI technologies are most commonly used in sales and marketing?
The most commonly used AI technologies in sales and marketing include machine learning, natural language processing (NLP), predictive analytics, and generative AI. These technologies power chatbots, recommendation engines, automated content generation, sentiment analysis, and dynamic pricing strategies. AI-powered CRM systems and marketing automation platforms also use these technologies to enhance customer interactions.
Which are the top three end users in the AI for sales & marketing market?
The leading verticals in the market for AI for sales & marketing include BFSI, retail & eCommerce, and media & entertainment.
What are the different types of AI applications used in sales and marketing?
AI applications include chatbots, virtual assistants, predictive analytics, sentiment analysis, automated email marketing, AI-driven content creation, voice search optimization, and AI-powered ad targeting.

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