Asia Pacific Powder Coatings Market
Asia Pacific Powder Coatings Market by Resin Type (Thermoset, Thermoplastic), Coating Method (Electrostatic Spray, Fluidized Bed), End-use Industry (Appliance, Automotive, General Industrial, Architectural, Furniture), and Country - Forecast to 2030
OVERVIEW
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
The Asia Pacific powder coatings market is projected to reach USD 13.55 billion by 2030 from USD 9.52 billion in 2025, at a CAGR of 6.81% from 2025 to 2030. Powder coating is applied as a free-flowing dry powder. It does not require a solvent to keep the binder and filler parts in a liquid suspension form. The coating is usually applied electrostatically and cured under heat to flow and form a layer. The powder is either a thermoplastic or a thermoset polymer. It is usually used to create a hard finish that is tougher than conventional paint. Powder coating is mainly used to coat metals on household appliances, aluminum extrusions, drum hardware, automobiles, and bicycle parts.
KEY TAKEAWAYS
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BY COUNTRYChina holds the largest share in the Asia Pacific powder coatings market in 2025, accounting for a market share of 64.3%, in terms of value.
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BY RESIN TYPEThe thermoplastic resin type is projected to be the second-fastest-growing segment, with a CAGR of 5.55% in terms of value, during the forecast period.
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BY END-USE INDUSTRYThe automotive sector is projected to be the third-fastest-growing end-use industry with a CAGR of 6.24% in terms of value during the forecast period.
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COMPETITIVE LANDSCAPE - KEY PLAYERSAkzo Nobel N.V. (Netherlands), The Sherwin-Williams Company (US), PPG Industries, Inc. (US), Kasai Paint Co. Ltd. (Japan), and Nippon Paint Holding Co., Ltd. (Japan) are identified as key players in the Asia Pacific powder coatings market. These companies have strong market presence and extensive product portfolios.
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COMPETITIVE LANDSCAPE - STARTUPSAsian Paints (India) and Berger Paints India Limited (India) are among the emerging players that have carved out solid positions within specialized niche segments, highlighting their potential to evolve into future market leaders.
The powder coatings market in Asia Pacific is mainly driven by the increasing demand for environmentally friendly coating solutions in automotive, appliances, and architectural sectors. The increasing emphasis on emission control and worker safety in countries such as China, Japan, South Korea, and India is motivating paint manufacturers to switch to low-VOC and VOC-free painting technologies. Moreover, the development of powder coating formulations with lower curing temperatures, improved adhesion, and enhanced performance characteristics has also led to wider applications of coatings on various substrates. The electric vehicle manufacturing boom and the developing renewable energy infrastructure in the region are also driving the demand for durable and efficient coatings. Consumers are increasingly aware of the issues relating to sustainability, recyclability, and waste reduction. Hence, they are actively looking for powders that will last long and require little maintenance; thus, the acceptance of powder coatings is increasing in the market.
TRENDS & DISRUPTIONS IMPACTING CUSTOMERS' CUSTOMERS
Clients' shifting priorities in the automotive, appliance, architecture, and industrial sectors are reshaping the Asia Pacific powder coatings market. Sustainability, durability, and environmental compliance are the primary factors driving the growing demand for powder coatings. Manufacturers are compelled to innovate due to the increasing regulations for coatings with no VOCs, as well as the need for finishes that are both durable and resistant to corrosion. Among the innovations are technological advancements such as low-temperature curing powders and recyclable formulations, which are making new markets accessible. These changes are also prompting companies to expand into new markets, which are not only creating demand for sustainable solutions but also influencing business strategies and future revenue streams, as they are currently experiencing rapid demand growth.
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
MARKET DYNAMICS
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Rapid industrialization and expansion of manufacturing hubs across China, India, and Southeast Asia
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Increasing shift from solvent-based coatings to environmentally compliant coating technologies
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High initial investment in powder coating equipment and curing systems
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Limited suitability of powder coatings for heat-sensitive substrates
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Growing demand from electric vehicles and lightweight automotive components
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Expansion of infrastructure, appliances, and metal furniture manufacturing
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Uneven regulatory enforcement and environmental standards across countries
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Limited technical expertise and application consistency in emerging markets
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
Driver: Rapid industrialization and expansion of manufacturing hubs across China, India, and Southeast Asia
The Asia Pacific market has been consistently expanding due to the production of goods in large quantities across various industrial sectors, including automobiles, consumer electronics, and general industrial equipment. Additionally, countries in the region, such as China, India, Vietnam, Indonesia, and Thailand, are becoming the world's major manufacturing locations, considering factors like price, labor support, and customer satisfaction. The growing demand in these regions for powder coatings with excellent properties is directly proportional to industrial growth, which in turn is driving the use of such coatings in various applications. Since powder coatings enable production lines with high throughput and minimize material waste, they are being used extensively in manufacturing facilities.
Restraint: High initial investment in powder coating equipment and curing systems
Powder coating systems have a long-term cost advantage, but they need a higher initial investment than liquid coating setups. The capital investments made in electrostatic spray booths, recovery systems, and curing ovens contribute to this high upfront cost, and consequently, this can be a major barrier for smaller and medium manufacturers in Asia Pacific. In price-sensitive markets, this initial investment is not only an impediment but also a delaying factor in the whole process of adopting powder coating technology. Moreover, the process of converting existing liquid coating lines to powder coating systems is not only complex but also costly; thus, the penetration of powder coating technology in some traditional manufacturing segments is slow.
Opportunity: Growing demand from electric vehicles and lightweight automotive components
The fast increase in electric vehicle (EV) production in China, India, Japan, and South Korea has created a great opportunity for powder coatings. Manufacturers of electric vehicles require the use of light, strong, and corrosion-resistant coatings for their battery cases, chassis parts, and main components. Powder coatings are not only durable but also eco-friendly due to their very low VOC emissions. Since governments in the region are pushing for the use of EVs by giving incentives and support in the form of regulations, the demand for advanced powder formulations, which include low-temperature curing and high-performance functional coatings, is expected to grow tremendously.
Challenge: Uneven regulatory enforcement and environmental standards across countries
Uneven regulatory enforcement in the Asia Pacific region results in inconsistent application of environmental and emission standards across different countries. A few countries in Asia Pacific, such as China, Japan, and South Korea, have become stricter in their regulations, while other less-developed ones still keep their rules quite loose. The uneven regulatory framework has rendered a manufacturer's coating preference in a certain area a non-issue, thereby causing the slow adoption of powder coatings.
ASIA PACIFIC POWDER COATINGS MARKET: COMMERCIAL USE CASES ACROSS INDUSTRIES
| COMPANY | USE CASE DESCRIPTION | BENEFITS |
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Uses powder coatings on appliance panels | Provides scratch and corrosion resistance |
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Applies powder coatings on refrigerator exteriors | Ensures durable, uniform finish |
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Uses powder coatings on automotive parts | Offers weather and chemical resistance |
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Applies powder coatings on heavy machinery | Enhances wear resistance and longevity |
Logos and trademarks shown above are the property of their respective owners. Their use here is for informational and illustrative purposes only.
MARKET ECOSYSTEM
The Asia Pacific powder coatings market ecosystem comprises various stakeholders, including raw material suppliers, manufacturers, distributors, and end users. The first step in the process is the suppliers getting raw materials such as resins and pigments, and then manufacturers turning those materials into powder coatings. The next step is the distributors, who are in charge of getting the products to the different sectors, including automotive, appliances, and construction, where they are used because of their durability and performance. The whole ecosystem is based on the movement of resources and value, and potential changes from sustainability trends, technological advancements, and regulatory changes could cause disruptions. The collaboration of the entire supply chain is the driving force behind the creation of environmentally friendly and high-performance coatings.
Logos and trademarks shown above are the property of their respective owners. Their use here is for informational and illustrative purposes only.
MARKET SEGMENTS
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
Powder Coatings Market, By Resin Type
The thermoplastic resin segment is projected to register the second-highest growth in the powder coatings market in Asia Pacific. These resins can be reprocessed, are recyclable, and offer enhanced durability compared to traditional thermoset resins. Additionally, these resins offer improved durability and impact resistance, making them suitable for the automotive, appliance, and architectural coatings industries. Sustainable coatings with minimal to no environmental impact are among the factors driving the increase in thermoplastics demand. The technology for thermoplastic resin is advancing, thus making it a stronger competitor to other technologies in Asia Pacific.
Powder Coatings Market, By End-use Industry
The architectural industry is the second-fastest-growing segment in the Asia Pacific powder coatings market due to the increased demand for durable and eco-friendly coatings in both residential and commercial applications. This trend is changing the preference for the materials used. Architects and builders are now seeking coatings that offer the best protection while being the least harmful to the environment, such as VOC-free powder coatings. Furthermore, the growing demand for corrosion-resistant coatings on outdoor structures, such as metal buildings and public transportation systems, has driven the rapid adoption of powder coatings. Technological advancements in powder coatings that include color retention and durable finishes are also playing a role in the industry’s growth.
REGION
China accounted for the largest share in Asia Pacific Powder Coatings market in 2024
With a large manufacturing base, high domestic consumption, and early adoption of ecologically friendly coating technologies, China has become the largest market for powder coatings in Asia Pacific. China has made a significant shift towards eco-friendly coating procedures in industrial clusters, characterized by rigorous environmental monitoring and stringent restrictions on emissions. At the same time, the large-scale building of infrastructure, the rapid rise of cities, and the increase in electric vehicle output are all contributing to the need for long-lasting, corrosion-resistant, and high-quality coatings. The availability of a strong network of local suppliers, combined with cost-effective production, is making China the top player in the Asia Pacific powder coatings market.
ASIA PACIFIC POWDER COATINGS MARKET: COMPANY EVALUATION MATRIX
In the Asia Pacific powder coatings market matrix, Akzo Nobel N.V. (Star) leads with a strong market presence and wide product portfolio, driving large-scale adoption across various industries. Asian Paints (Emerging Leader) is gaining notable momentum within the powder coatings market through the introduction of innovative solutions. These enhancements are positioning the company as a key player in the industry. While Akzo Nobel N.V. dominates with scale, Asian Paints shows strong growth potential to advance toward the leaders’ quadrant.
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
KEY MARKET PLAYERS
MARKET SCOPE
| REPORT METRIC | DETAILS |
|---|---|
| Market Size Value in 2024 | USD 9.05 BN |
| Revenue Forecast in 2030 | USD 13.55 BN |
| Growth Rate | CAGR of 6.81% from 2025-2030 |
| Years Considered | 2021−2030 |
| Base Year | 2024 |
| Forecast Period | 2025−2030 |
| Units considered | Value (USD Million), Volume (Kiloton) |
| Report Coverage | Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
| Segments Covered |
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| Regional Scope | Asia Pacific |
WHAT IS IN IT FOR YOU: ASIA PACIFIC POWDER COATINGS MARKET REPORT CONTENT GUIDE
DELIVERED CUSTOMIZATIONS
We have successfully delivered the following deep-dive customizations:
| CLIENT REQUEST | CUSTOMIZATION DELIVERED | VALUE ADDS |
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| India-based Powder Coatings Manufacturer |
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| Japan-based Powder Coatings Manufacturer |
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RECENT DEVELOPMENTS
- February 2024 : AkzoNobel launched Interpon D1010, the architectural range of ready-to-ship (RTS) powder coatings, to meet the demands of quick-thinking companies on pressing projects that require high standards of quality and exquisite design.
- September 2023 : PPG Industries increased the production facility of its powder coatings plant in Sumare, Brazil, by 40%.
- June 2022 : The Sherwin-Williams Company acquired a German-based company, Gross & Perthun GmbH, to enhance its expertise in innovative industrial coatings, which can be utilized in the transportation and heavy equipment industries.
- June 2022 : AkzoNobel N.V. acquired the paints and coatings business of Kansai Paint in South Africa. This transaction includes the Plascon brand, which has more than 100 years of heritage in South Africa. It also includes automotive and protective coatings and wood and coil coatings. This acquisition may help the company expand its paints and coatings business in South Africa, providing a strong foundation for future growth.
Table of Contents
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Methodology
This comprehensive study of the powder coatings market involves extensive research utilising various secondary sources such as Hoovers, Bloomberg, Factiva, ICIS, and OneSource. Primary sources include industry experts from core and related sectors, preferred suppliers, manufacturers, distributors, service providers, and organisations across all segments of the industry's value chain. In-depth interviews were conducted with various primary respondents, including key industry participants, subject matter experts (SMEs), C-level executives of major market players, and industry consultants. These interviews aimed to gather and validate essential qualitative and quantitative data and evaluate the market's growth prospects.
Secondary Research
During the secondary research phase, a wide array of secondary sources including annual reports, press releases, investor presentations, white papers, regulatory bodies' documents, trade directories, certified publications, articles by reputable authors, credible websites, and databases were utilized to gather information for this study. The focus of the secondary research was primarily on extracting essential insights regarding the industry's value chain, identifying all significant market players, and delineating market classification and segmentation down to the most granular level, including regional markets. This approach was adopted to capture key market-oriented developments.
Primary Research
Extensive primary research was carried out after gathering information about powder coating market through secondary research. During the primary research phase, interviews were conducted with experts representing both the supply and demand sides to gather qualitative and quantitative data, ensuring the accuracy and validity of the report's findings. On the supply side, primary sources included industry leaders such as CEOs, vice presidents, marketing directors, technology and innovation directors, and other relevant executives from prominent companies and organizations within the powder coatings market. The primary objective of this research was to identify segmentation types and industry trends.
Market Size Estimation
The following information is part of the research methodology used to estimate the size of the powder coating market. The market sizings of the powder coating market was undertaken from the demand side. The market size was estimated based on market size for powder coating in various sectors. Extensive qualitative and quantitative date were analyzed to list key information throughout the report.
Data Triangulation
Upon determining the total market size, it was segmented into several distinct categories. To ensure accuracy, data triangulation and market breakdown methodologies were utilized, completing the comprehensive market engineering process and yielding precise statistics for all relevant segments. Triangulation involved incorporating diverse factors and trends from both the demand and supply perspectives. Additionally, the market validation process employed both top-down and bottom-up approaches to affirm the accuracy and reliability of the findings.
Market Definition
Powder coating is a dry powder applied in a free-flowing manner, eliminating the need for solvents to maintain the binder and filler components in a liquid state. Typically administered electrostatically, the coating is then cured under heat to form a durable layer. The powder consists of either thermoplastic or thermoset polymers and is favored for its ability to produce a robust finish surpassing traditional paint.
Primarily employed for coating metals, powder coating finds extensive applications in household appliances, aluminum extrusions, drum hardware, as well as automobile and bicycle components.
Key Stakeholders
- End-Use Industries such as Appliances, Automotive, General Industrial, Architectural
- Powder Coating Manufacturers
- Raw Material Suppliers
- Formulators and Applicators
- Industry Associations
- Investment Banks, Venture Capitalists
- Government and Regional Agencies
Report Objectives
- To analyze and forecast the size of powder coating market in terms of value and volume
- To provide detailed information regarding the key factors (drivers, restraints, opportunities, challenges) influencing the growth of the market
- To anaylze and forecast the powder coatings market by resin type, coating method, end-use industry, and region
- To forecast the size of the market and its submarkets with respect to five regions (along with the major countries), namely, Asia Pacific, Europe, North America, Middle East & Africa, and South America
- To analyze the opportunities in the market for stakeholders by identifying high-growth segments and provide a competitive landscape for market leaders
- To track and analyze competitive developments such as expansions, new product launches, partnerships & collaborations, and joint ventures in the market
Available Customizations
MarketsandMarkets offers the following customizations for this market report:
- Additional country-level analysis of the powder coating market
- Profiling of additional market players (up to 5)
Product Analysis
- Product matrix, which provides a detailed comparison of the product portfolio of each company in the Powder Coating Market
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Growth opportunities and latent adjacency in Asia Pacific Powder Coatings Market