Automation Testing Market

Automation Testing Market by Technology (IoT, AI, and Big Data), Testing Type (Functional, Performance, Compatibility, and Security), Service (Advisory & Consulting, Managed, and Implementation), Endpoint Interface, and Region - Global Forecast to 2023

Report Code: TC 6163 Apr, 2018, by marketsandmarkets.com

[168 Pages Report] The automation testing market size is expected to grow from USD 7.55 billion in 2017 to USD 19.27 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 17.7% during the forecast period.

Automation testing is the process that uses software tools and the power of machine to control the execution of tests and compare their outcomes. The main objective of automation testing is to simplify efforts as much as possible with a minimum set of scripts. Automated tests provide constant results and data points. The main benefits are ease of maintenance, the ability to efficiently use resources during off-peak hours, and the capability to create reports based on executed tests. Additionally, automation testing along with smart analytics, is expected to become crucial for testing, as it enables the automatic adoption of test suites, intelligent decision-making, and fast validation. The space of test automation has grown from simple automation of test activities to automation of test data and test environments. The emergence of smarter products and smarter applications has also generated the demand for intelligent, integrated, and automated testing of these constantly changing products and business environments. The base year considered for the study is 2017 and the forecast period is from 2018 to 2023.

Automation Testing Market Dynamics

Drivers

  • Increasing adoption of mobile devices and technologies
  • Increasing adoption of the DevOps methodology
  • Automation testing increasing returns on investment
  • Transforming testing by digital transformation

Restraints

  • Data protection and privacy concerns

Opportunities

  • Advancement of technologies exploring opportunities in test automation
  • Agile development environment for quality assurance and testing

Challenges

  • Lack of skilled and experienced test automation resources
  • Selection and management of testing tools

Increasing adoption of mobile devices and technologies, DevOps methodologies, and automation testing increasing returns on investment drives the global automation testing market

The use of mobile devices has been transformed from a communication tool to a multipurpose gadget, which can also be used for business needs. According to a survey conducted by GSMA Mobile Economy, there would be 5.8 billion smartphones globally by 2020. Owing to the rapid increase in mobile penetration, related testing activities, such as mobile application testing, mobile automation Appium, and mobile automation Selendroid, are also expected to increase. Technological advancements and the proliferation of these devices across operating systems (Apple iOS, Android, and Windows mobile) and platforms have made it more challenging for hardware manufacturers and application developers to develop and roll out new products. According to the World Quality Report 2017–2018, various organizations have claimed that the time taken to test mobile applications has increased over the last 3 years, from 36% in 2015 to 52% in 2017.

The DevOps model of software development is becoming the main pillar of digital transformation. The model eliminates traditional silos of businesses, IT development, QA, and IT operations, and helps organizations in adopting the methodology, from software development to the deployment phase. According to the World Quality Report 2017–2018, the use of DevOps in projects has increased from 7% in 2015 to 47% in 2017. This increase is evident by the fact that organizations such as IBM have focused strongly on including agile and DevOps methodologies in their software project model. Recently, IBM faced challenges in its Collaborative Lifecycle Management (CLM) software, as the new updates of the software were released once a year. However, the company realized that such a long release of the software update is inadequate to meet the fast-changing market needs. Later, the company moved to the continuous delivery model, including DevOps, where the product update would be released quarterly, which would include both major and minor changes. As a result of this, the team was able to deliver updates every 12th week; moreover, the time taken to test these updates decreased to 2–3 weeks by automating deployment of the test environment.

Test automation is seen as a way to reduce testing costs, increase test coverage, and shorten testing cycles. It provides benefits in terms of RoI with regard to reduction in Operational Expenditure (OPEX) and Capital Expenditure (CAPEX) as well as incremental revenues. Automation testing involves higher upfront cost and should be looked at as a long-term investment where the pay-offs come anywhere between 1 and 3 years. Every organization calculates and estimates their RoI, and understands factors, such as time to develop scripts, time to analyze the results manually and automatically, purchasing and licensing cost of tools, time and cost to train resources, time to maintain scripts, and management overhead, which would influence and enhance their investment and help them get the best out of automation. For example, a manual tester runs tests 8 hours a day and then goes home, during which the testing stops. With test automation, the tester can run tests 16 more hours a day for the same cost, thereby reducing the average cost of testing hours.

Automation Testing Market

The following are the major objectives of the study.

  • To define, describe, and forecast the automation testing market by testing type, service, endpoint interface, organization size, vertical, and region
  • To provide detailed information regarding the major factors influencing the growth of the market (drivers, opportunities, industry-specific challenges, and restraints)
  • To analyze the micromarkets1 with respect to individual growth trends, prospects, and contributions to the overall market
  • To analyze the opportunities in the market and details of the competitive landscape for stakeholders and market leaders
  • To forecast the market size of the segments with respect to the 5 main regions, namely, North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America
  • To profile the key players and comprehensively analyze their market shares and core competencies2
  • To analyze the competitive developments, such as mergers and acquisitions, partnerships, new contracts, and product developments in the automation testing market

The research methodology used to estimate and forecast the automation testing market size was initiated with the collection and analysis of data on the key vendor revenues through secondary sources, including the annual reports and press releases, investor presentations, conferences and associations, such as STAR Software Testing Conference; 11th Workshop on Model Based Testing (MBT 2017); National Software Testing Conference; and uTest, technology journals, certified publications, articles from recognized authors, directories, and databases. In addition, the vendor offerings were taken into consideration to determine the market segmentations. The bottom-up procedure was employed to arrive at the overall market size of the market from the revenue of the key players and their market shares. The automation testing market expenditure across all the regions, along with the geographical split in various verticals, was considered to arrive at the overall market size. Post-arrival at the overall market size, the total market was split into several segments and sub segments and were verified through primary research by conducting extensive interviews with key people, such as Chief Executive Officers (CEOs), Vice Presidents (VPs), directors, and executives. The data triangulation and market breakdown procedures were employed to complete the overall market engineering process and arrive at the exact statistics for all the segments and sub segments. The breakdown of the profiles of the primary participants is depicted in the below figure:

Automation Testing Market

To know about the assumptions considered for the study, download the pdf brochure

The automation testing market includes various vendors providing automation testing solutions and services to commercial clients across the globe. The companies, such as IBM (US), CA Technologies (US), Micro Focus (UK), Capgemini (France), Microsoft (US), Tricentis (Austria), SmartBear Software (US), Parasoft (US), Cigniti Technologies (India), Ranorex (Austria), and TestPlant (UK) have adopted partnerships, agreements, and collaborations as the key strategies to enhance their market reach.

Major Automation Testing Market Developments

  • In November 2017, CA Technologies announced an expanded portfolio that enables IT enterprises to integrate security into the earliest stages of development, and assures security in deployment, which is an emerging practice known as DevSecOps. This expanded portfolio supports further integration with CA Automic Application Release Automation to enable faster deployment capabilities with an automated, agile back-end that delivers more reliable releases of the code.
  • In September 2017, Micro Focus introduced significant automation advancements to the Fortify application security portfolio that empowers developers, testers, and operations teams to implement security testing and remediation at a faster rate. The updated portfolio is fully integrated into DevOps toolchain with enhanced automation capabilities.
  • In March 2017, Microsoft partnered with Parasoft, one of the leading providers of innovative tools that automate time-consuming testing tasks. This partnership enabled Parasoft to develop automation testing solutions, such as API testing and service virtualization, for Microsoft’s Visual Studio eEnterprise subscribers.

Key Target Audience

  • Automation testing tool providers
  • Automation testing service providers
  • Test organizations
  • Quality Assurance (QA) providers
  • MSPs
  • Software developers
  • Consultancy firms and advisory firms
  • Technology consultants
  • Governments

The study answers several questions for the stakeholders, which market segments are expected to focus in the next 2 to 5 years to prioritize efforts and investments.

Report Scope

The research report segments the automation testing market into the following submarkets:

By testing type:

  • Functional testing
  • Non-functional testing

By non-functional testing type

  • API testing
  • Security testing
  • Performance testing
  • Compatibility testing
  • Compliance testing
  • Usability testing

By service:

  • Advisory and consulting
  • Planning and development
  • Support and maintenance
  • Documentation and training
  • Implementation
  • Managed
  • Others (RoI analysis services, framework services, service virtualization, and assessment services)

By endpoint interface:

  • Mobile
  • Web
  • Desktop

By organization size:

  • SMEs
  • Large Enterprises

By vertical:

  • BFSI
  • Automotive
  • Defense and Aerospace
  • Healthcare and Life Sciences
  • Retail
  • Telecom and IT
  • Manufacturing
  • Logistics and Transportation
  • Energy and Utilities

By region:

  • North America
  • Europe
  • APAC
  • MEA
  • Latin America

Available Customizations

With the given market data, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization options are available for the automation testing market report:

Geographic Analysis

  • Further breakdown of the North American market into the US and Canada
  • Further breakdown of the European market into the UK, Germany, and France

Company Information

  • Detailed analysis and profiling of additional market players

The global automation testing market size to grow from USD 8.52 billion in 2018 to USD 19.27 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 17.7% during the forecast period. The major factors that are expected to drive the growth of the automation testing market include the increasing adoption of mobile devices and technologies, increasing adoption of the DevOps methodology, and transforming testing by digital transformation. In addition, the automation testing increasing returns on investment are expected to boost the market growth.

Automated testing involves different types of testing, such as functional and non-functional testing, used to automate testing scripts by running those scripts frequently. The functional automation testing deals with the functionality of applications on different endpoint interfaces, such as web, mobile, and desktops. This functional testing of a software is conducted on a complete, integrated system to evaluate the system's compliance with its specified requirements. Additionally, functional testing embraces the testing of interaction between devices, valid calculations, error handling, and basic device testing, required for the performance of Social, Mobile, Analytics and Cloud (SMAC) technology-based applications. The nonfunctional testing, on the other hand, involves testing of a software from the requirements that are nonfunctional in nature, such as performance, security, compatibility, compliance, usability, load, and stress. Non-functional requirements majorly focus on the product quality, particularly in context with the suitability perspective of users.

In the automation testing market, the service segment is expected to account for the largest market share. Automation testing services accomplish the growing need of QA as well as development teams with respect to advancement in technology and adoption of diverse categories of the software product. These services help increase the efficiency and effectiveness of applications, replicate testing across different platforms, minimize manual intervention, and reuse test scripts in various testing scenarios. Furthermore, automation testing services are inclusive of selection of suitable test tools, identification of test scenarios, test script maintenance, and generation of automated test reports. Services in the automation testing market are categorized into advisory and consulting services, support and maintenance services, planning and development services, documentation and training services, implementation services, managed services, and others. The other services consist of RoI analysis services, framework services, service virtualization, and assessment services. The market for implementation services is expected to grow at the highest CAGR between 2018 and 2023. among all services. Implementation of an automation testing framework provides optimum coverage of the test suite and helps enterprises derive tangible benefits from test automation

The mobile sub segment is expected to account for the highest CAGR in the endpoint interface segment attributed to the fact that Test automation is important for mobility testing as the same use case has to be run and validated on a growing number of devices and platforms. A reusable and scalable automation solution can help optimize the test effort. This significantly reduces the time required for testing and also the cost of testing. Automation testing providers offer different solutions and services that support various mobile endpoint interfaces, such as mobile application consultancy, Android, iOS, Windows, hybrid, cross-platform mobile app development, and support and maintenance services. Furthermore, automation testing for mobile interfaces helps reduce the length of testing type and overall test analysis cost, ensures compatibility of applications with independent nature of IT devices, and finally ensures the application quality by identifying possible performance and security glitches.

The automation testing market in APAC is expected to grow at the highest CAGR during the forecast period. Asia-Pacific (APAC) is expected to grow at the highest CAGR during the forecast period which is attributed to the fact that it is witnessing dynamic changes in the adoption of automation in testing activities across multiple verticals. Mobile development, quality and testing maturity, and agile methodology adoption are the major areas where companies in the region are increasing their investments. The mobile technology is said to witness a robust growth rate, as the adoption of smartphones is on a steep rise in the APAC region.

Automation Testing Market

Increasing demand of automation testing for different endpoint interfaces such as mobile, web, and desktop to drive the growth of automation testing market

Mobile

Test automation is important for mobility testing as the same use case has to be run and validated on a growing number of devices and platforms. A reusable and scalable automation solution can help optimize the test effort. This significantly reduces the time required for testing and also the cost of testing. Automation testing providers offer different solutions and services that support various mobile endpoint interfaces, such as mobile application consultancy, Android, iOS, Windows, hybrid, cross-platform mobile app development, and support and maintenance services. Furthermore, automation testing for mobile interfaces helps reduce the length of testing type and overall test analysis cost, ensures compatibility of applications with independent nature of IT devices, and finally ensures the application quality by identifying possible performance and security glitches.

Web

Automated testing of applications on web interfaces includes testing of web applications to ensure that they are functionally correct, reliable, and scalable, to improve their performance with varying user load. It involves testing both the client and server-side components of the web application. Automation testing of web applications involves testing of the front-end or UI of web applications running in web browsers. Moreover, automation testing includes automating manual testing tasks, which are mostly time-consuming and error-prone. This testing type is more accurate, efficient, reliable, and cost-effective as compared to manual testing.

Desktop

Automation testing for desktop endpoint interfaces includes cross-device and parallel testing, and unified integrations with the existing tool environment. Furthermore, it helps in simultaneously testing desktop applications in multiple environments with different system configurations, application versions under test, and operating systems. Moreover, this automation helps counteract constraints in resources, shortens release cycles, and increases efficiency, thereby leading to a higher RoI. Additionally, it helps build automation test cases for any virtual desktop application.

Critical questions the report answers:

  • Where will all these developments take the industry in the mid to long term?
  • What are the upcoming types of functional and non-functional testing for automation testing?

To speak to our analyst for a discussion on the above findings, click Speak to Analyst

Data protection and privacy concerns are expected to be the major restraining factor for the growth of the automation testing market. Ensuring the privacy of the customer during testing has always been the major issue. Failure of organizations to meet data security compliance requirements can eventually result in penalties, which can impact the business to such an extent where recovery might be impossible. The recent data breach investigative report, published by Verizon, forecasts the average loss for a breach of 1,000 records between USD 52,000 and USD 87,000. To stop this kind of breaches, governments of different countries are taking necessary steps. For example, in Europe, European Union’s (EU’s) General Data Protection Regulation (GDPR) is expected to come into force in May 2018, and would be applicable for all companies operating under EU. However, the recent developments, such as new product launches and acquisitions, undertaken by the major market players are expected to boost the automation testing market growth.

The study measures and evaluates the major offerings and key strategies of the key market vendors, including IBM (US), CA Technologies (US), Micro Focus (UK), Capgemini (France), Microsoft (US), Tricentis (Austria), SmartBear Software (US), Parasoft (US), Cigniti Technologies (India), Ranorex (Austria), and TestPlant (UK). These companies have been at the forefront in offering reliable automation testing to commercial clients across diverse locations.

Table of Contents

1 Introduction (Page No. - 16)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Market Scope
    1.4 Years Considered for the Study
    1.5 Currency
    1.6 Stakeholders

2 Research Methodology (Page No. - 20)
    2.1 Research Data
           2.1.1 Secondary Data
           2.1.2 Primary Data
                    2.1.2.1 Breakdown of Primaries
                    2.1.2.2 Key Industry Insights
    2.2 Market Size Estimation
    2.3 Research Assumptions
    2.4 Limitations

3 Executive Summary (Page No. - 27)

4 Premium Insights (Page No. - 31)
    4.1 Attractive Market Opportunities in the Automation Testing Market
    4.2 Market Top 3 Services and Regions
    4.3 Market By Testing Type, 2018
    4.4 Market By Organization Size, 2018
    4.5 Market By Region, 2018–2023
    4.6 Market Investment Scenario

5 Market Overview (Page No. - 35)
    5.1 Introduction
    5.2 Market Dynamics
           5.2.1 Drivers
                    5.2.1.1 Increasing Adoption of Mobile Devices and Technologies
                    5.2.1.2 Increasing Adoption of the DevOps Methodology
                    5.2.1.3 Automation Testing Increasing Returns on Investment
                    5.2.1.4 Transforming Testing By Digital Transformation
           5.2.2 Restraints
                    5.2.2.1 Data Protection and Privacy Concerns
           5.2.3 Opportunities
                    5.2.3.1 Advancement of Technologies Exploring Opportunities in Test Automation
                    5.2.3.2 Agile Development Environment for Quality Assurance and Testing
           5.2.4 Challenges
                    5.2.4.1 Lack of Skilled and Experienced Test Automation Resources
                    5.2.4.2 Selection and Management of Testing Tools
    5.3 Automation Testing Trends
           5.3.1 Artificial Intelligence
           5.3.2 Big Data and Predictive Analytics
           5.3.3 DevOps
           5.3.4 Internet of Things
           5.3.5 Selenium Testing

6 Automation Testing Market, By Testing Type (Page No. - 42)
    6.1 Introduction
    6.2 Functional Testing
    6.3 Non-Functional Testing
           6.3.1 Application Programming Interface Testing
           6.3.2 Security Testing
           6.3.3 Performance Testing
           6.3.4 Compatibility Testing
           6.3.5 Compliance Testing
           6.3.6 Usability Testing

7 Market By Service (Page No. - 53)
    7.1 Introduction
    7.2 Advisory and Consulting Services
    7.3 Planning and Development Services
    7.4 Support and Maintenance Services
    7.5 Documentation and Training Services
    7.6 Implementation Services
    7.7 Managed Services
    7.8 Others

8 Automation Testing Market By Endpoint Interface (Page No. - 61)
    8.1 Introduction
    8.2 Mobile
    8.3 Web
    8.4 Desktop

9 Market By Organization Size (Page No. - 66)
    9.1 Introduction
    9.2 Small and Medium-Sized Enterprises
    9.3 Large Enterprises

10 Automation Testing Market, By Vertical (Page No. - 70)
     10.1 Introduction
     10.2 Banking, Financial Services, and Insurance
     10.3 Automotive
     10.4 Defense and Aerospace
     10.5 Healthcare and Life Sciences
     10.6 Retail
     10.7 Telecom and IT
     10.8 Manufacturing
     10.9 Logistics and Transportation
     10.10 Energy and Utilities

11 Automation Testing Market, By Region (Page No. - 80)
     11.1 Introduction
     11.2 North America
     11.3 Europe
     11.4 Asia Pacific
     11.5 Middle East and Africa
     11.6 Latin America

12 Competitive Landscape (Page No. - 106)
     12.1 Overview
     12.2 Market Ranking
     12.3 Competitive Scenario
             12.3.1 New Product Launches, Product Upgradations, and Product Enhancements
             12.3.2 Partnerships, Collaborations, and Agreements
             12.3.3 Mergers and Acquisitions

13 Company Profiles (Page No. - 111)
(Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*
     13.1 IBM
     13.2 CA Technologies
     13.3 Micro Focus
     13.4 Capgemini
     13.5 Microsoft
     13.6 Tricentis
     13.7 Smartbear
     13.8 Parasoft
     13.9 Cigniti Technologies
     13.10 Ranorex
     13.11 Testplant
     13.12 Key Innovators
             13.12.1 Sauce Labs
             13.12.2 Applitools
             13.12.3 Afour Technologies
             13.12.4 Invensis Technologies
             13.12.5 QA Mentor
             13.12.6 Testim.Io
             13.12.7 Codoid
             13.12.8 Mobisoft Infotech
             13.12.9 Infostretch
             13.12.10 Thinksys
             13.12.11 Astegic
             13.12.12 Cygnet Infotech
             13.12.13 Qualitykiosk
             13.12.14 Qasource

*Details on Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View Might Not Be Captured in Case of Unlisted Companies.

14 Appendix (Page No. - 158)
     14.1 Industry Experts
     14.2 Discussion Guide
     14.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
     14.4 Introducing RT: Real-Time Market Intelligence
     14.5 Available Customizations
     14.6 Related Reports
     14.7 Author Details


List of Tables (70 Tables)

Table 1 Automation Testing Market Size and Growth Rate, 2016–2023 (USD Million, Y-O-Y %)
Table 2 Market Size By Testing Type, 2016–2023 (USD Million)
Table 3 Functional Testing: Market Size, By Region, 2016–2023 (USD Million)
Table 4 Non-Functional Testing: Market Size, By Type, 2016–2023 (USD Million)
Table 5 Application Programming Interface Testing Market Size, By Region, 2016–2023 (USD Million)
Table 6 Security Testing Market Size, By Region, 2016–2023 (USD Million)
Table 7 Performance Testing Market Size, By Region, 2016–2023 (USD Million)
Table 8 Compatibility Testing Market Size, By Region, 2016–2023 (USD Million)
Table 9 Compliance Testing Market Size, By Region, 2016–2023 (USD Million)
Table 10 Usability Testing Market Size, By Region, 2016–2023 (USD Million)
Table 11 Automation Testing Market Size, By Service, 2016–2023 (USD Million)
Table 12 Advisory and Consulting Services: Market Size, By Region, 2016–2023 (USD Million)
Table 13 Planning and Development Services: Market Size, By Region, 2016–2023 (USD Million)
Table 14 Support and Maintenance Services: Market Size, By Region, 2016–2023 (USD Million)
Table 15 Documentation and Training Services: Market Size, By Region, 2016–2023 (USD Million)
Table 16 Implementation Services: Market Size, By Region, 2016–2023 (USD Million)
Table 17 Managed Services: Market Size, By Region, 2016–2023 (USD Million)
Table 18 Others: Market Size, By Region, 2016–2023 (USD Million)
Table 19 Automation Testing Market Size, By Endpoint Interface, 2016–2023 (USD Million)
Table 20 Mobile: Market Size, By Region, 2016–2023 (USD Million)
Table 21 Web: Market Size, By Region, 2016–2023 (USD Million)
Table 22 Desktop: Market Size, By Region, 2016–2023 (USD Million)
Table 23 Automation Testing Market Size, By Organization Size, 2016–2023 (USD Million)
Table 24 Small and Medium-Sized Enterprises: Market Size, By Region, 2016–2023 (USD Million)
Table 25 Large Enterprises: Market Size, By Region, 2016–2023 (USD Million)
Table 26 Automation Testing Market Size, By Vertical, 2016–2023 (USD Million)
Table 27 Banking, Financial Services, and Insurance: Market Size, By Region, 2016–2023 (USD Million)
Table 28 Automotive: Market Size, By Region, 2016–2023 (USD Million)
Table 29 Defense and Aerospace: Market Size, By Region, 2016–2023 (USD Million)
Table 30 Healthcare and Life Sciences: Market Size, By Region, 2016–2023 (USD Million)
Table 31 Retail: Automation Testing Market Size, By Region, 2016–2023 (USD Million)
Table 32 Telecom and IT: Market Size, By Region, 2016–2023 (USD Million)
Table 33 Manufacturing: Market Size, By Region, 2016–2023 (USD Million)
Table 34 Logistics and Transportation: Market Size, By Region, 2016–2023 (USD Million)
Table 35 Energy and Utilities: Market Size, By Region, 2016–2023 (USD Million)
Table 36 Automation Testing Market Size, By Region, 2016–2023 (USD Million)
Table 37 North America: Market Size, By Testing Type, 2016–2023 (USD Million)
Table 38 North America: Market Size, By Non-Functional Testing, 2016–2023 (USD Million)
Table 39 North America: Market Size, By Service, 2016–2023 (USD Million)
Table 40 North America: Market Size, By Endpoint Interface, 2016–2023 (USD Million)
Table 41 North America: Market Size, By Organization Size, 2016–2023 (USD Million)
Table 42 North America: Market Size, By Vertical, 2016–2023 (USD Million)
Table 43 Europe: Automation Testing Market Size, By Testing Type, 2016–2023 (USD Million)
Table 44 Europe: Market Size, By Non-Functional Testing, 2016–2023 (USD Million)
Table 45 Europe: Market Size, By Service, 2016–2023 (USD Million)
Table 46 Europe: Market Size, By Endpoint Interface, 2016–2023 (USD Million)
Table 47 Europe: Market Size, By Organization Size, 2016–2023 (USD Million)
Table 48 Europe: Market Size, By Vertical, 2016–2023 (USD Million)
Table 49 Asia Pacific: Automation Testing Market Size, By Testing Type, 2016–2023 (USD Million)
Table 50 Asia Pacific: Market Size, By Non-Functional Testing, 2016–2023 (USD Million)
Table 51 Asia Pacific: Market Size, By Service, 2016–2023 (USD Million)
Table 52 Asia Pacific: Market Size, By Endpoint Interface, 2016–2023 (USD Million)
Table 53 Asia Pacific: Market Size, By Organization Size, 2016–2023 (USD Million)
Table 54 Asia Pacific: Market Size, By Vertical, 2016–2023 (USD Million)
Table 55 Middle East and Africa: Automation Testing Market Size, By Testing Type, 2016–2023 (USD Million)
Table 56 Middle East and Africa: Market Size, By Non-Functional Testing, 2016–2023 (USD Million)
Table 57 Middle East and Africa: Market Size, By Service, 2016–2023 (USD Million)
Table 58 Middle East and Africa: Market Size, By Endpoint Interface, 2016–2023 (USD Million)
Table 59 Middle East and Africa: Market Size, By Organization Size, 2016–2023 (USD Million)
Table 60 Middle East and Africa: Market Size, By Vertical, 2016–2023 (USD Million)
Table 61 Latin America: Automation Testing Market Size, By Testing Type, 2016–2023 (USD Million)
Table 62 Latin America: Market Size, By Non-Functional Testing, 2016–2023 (USD Million)
Table 63 Latin America: Market Size, By Service, 2016–2023 (USD Million)
Table 64 Latin America: Market Size, By Endpoint Interface, 2016–2023 (USD Million)
Table 65 Latin America: Market Size, By Organization Size, 2016–2023 (USD Million)
Table 66 Latin America: Market Size, By Vertical, 2016–2023 (USD Million)
Table 67 Market Ranking for the Automation Testing Market, 2018
Table 68 New Product Launches, Product Upgradations, and Product Enhancements, 2016–2018
Table 69 Partnerships, Collaborations, and Agreements, 2015–2017
Table 70 Mergers and Acquisitions, 2017


List of Figures (53 Figures)

Figure 1 Automation Testing Market Segmentation
Figure 2 Market Research Design
Figure 3 Data Triangulation
Figure 4 Market Size Estimation Methodology: Bottom-Up Approach
Figure 5 Market Size Estimation Methodology: Top-Down Approach
Figure 6 Market Assumptions
Figure 7 Market By Region, 2018
Figure 8 Market Top 5 Segments, 2018
Figure 9 Increase in the Number of Mobile Devices and DevOps in Organizations is Expected to Drive the Automation Testing Market
Figure 10 Advisory and Consulting Services, and North America are Estimated to Have the Largest Market Shares in 2018
Figure 11 Functional Testing Segment is Expected to Hold the Larger Market Size During the Forecast Period
Figure 12 Large Enterprises Segment is Expected to Hold the Larger Market Share During the Forecast Period
Figure 13 North America is Expected to Hold the Largest Market Size During the Forecast Period
Figure 14 Asia Pacific is Expected to Emerge as the Best Market for Investments in the Next 5 Years
Figure 15 Automation Testing Market: Drivers, Restraints, Opportunities, and Challenges
Figure 16 Functional Testing Segment is Expected to Have the Larger Market Size During the Forecast Period
Figure 17 North America is Expected to Have the Largest Market Size During the Forecast Period
Figure 18 Security Testing Segment is Expected to Have the Largest Market Size During the Forecast Period
Figure 19 North America is Expected to Have the Largest Market Size During the Forecast Period
Figure 20 North America is Expected to Have the Largest Market Size During the Forecast Period
Figure 21 Implementation Services Segment is Expected to Have the Largest Market Size in Automation Testing Market During the Forecast Period
Figure 22 North America is Expected to Have the Largest Market Size During the Forecast Period
Figure 23 North America is Expected to Have the Largest Market Size During the Forecast Period
Figure 24 Mobile Segment is Expected to Have the Largest Market Size During the Forecast Period
Figure 25 North America is Expected to Have the Largest Market Size During the Forecast Period
Figure 26 Asia Pacific is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 27 Large Enterprises Segment is Expected to Have the Larger Market Size During the Forecast Period
Figure 28 Europe is Expected to Have the Second Largest Market Size During the Forecast Period
Figure 29 Asia Pacific is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 30 Banking, Financial Services, and Insurance Vertical is Expected to Have the Largest Market Size During the Forecast Period
Figure 31 Asia Pacific is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 32 North America is Expected to Have the Largest Market Size During the Forecast Period
Figure 33 Asia Pacific is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 34 Asia Pacific is Expected to Be an Attractive Destination for Investments
Figure 35 North America: Automation Testing Market Snapshot
Figure 36 Functional Testing Segment is Expected to Dominate the North American Market During the Forecast Period
Figure 37 Functional Testing Segment is Expected to Dominate the Market in Europe During the Forecast Period
Figure 38 Asia Pacific: Automation Testing Market Snapshot
Figure 39 Functional Testing Segment is Expected to Dominate the Market in Asia Pacific During the Forecast Period
Figure 40 Functional Testing Segment is Expected to Dominate the Market in Middle East and Africa During the Forecast Period
Figure 41 Functional Testing Segment is Expected to Dominate the Market in Latin America During the Forecast Period
Figure 42 Key Developments By the Leading Players in the Automation Testing Market During 2015–2018
Figure 43 IBM: Company Snapshot
Figure 44 IBM: SWOT Analysis
Figure 45 CA Technologies: Company Snapshot
Figure 46 CA Technologies: SWOT Analysis
Figure 47 Micro Focus: Company Snapshot
Figure 48 Micro Focus: SWOT Analysis
Figure 49 Capgemini: Company Snapshot
Figure 50 Capgemini: SWOT Analysis
Figure 51 Microsoft: Company Snapshot
Figure 52 Microsoft: SWOT Analysis
Figure 53 Cigniti Technologies: Company Snapshot


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