Automotive HUD Market

Automotive HUD Market by Technology (AR-HUD, Conventional HUD), HUD Type (Combiner, Windshield), Vehicle Class (Economy, Mid-Segment, Luxury Car), Dimension (2D and 3D), Vehicle Type, and Region: Global Forecast to 2025

Report Code: AT 2973 Mar, 2019, by marketsandmarkets.com

[161 Pages Report] The automotive HUD market is estimated to be USD 1.1 billion in 2019 and is projected to reach USD 4.3 billion by 2025, at a CAGR of 25.28% from 2019 to 2025. The key drivers of the market are increased adoption rate of advanced technologies by OEMs, fast generation of real-time and reliable data from advanced driver assistance systems, and growing connected vehicles.

Automotive Head-up Display (HUD) Market

Conventional HUD segment is estimated to account for the largest market size during the forecast period

The conventional HUD segment is estimated to hold the largest market size of the automotive HUD market during the forecast period. The conventional HUD is estimated to broadly migrate to a wider range of mid-segment and economy segment vehicles during 2020–2025 because of the increasing adoption of the technology by OEMs, reducing installation prices of the HUD system, and, most importantly, the increasing importance of vehicle and passenger safety systems amongst the automotive customers.

Windshield HUD type segment is estimated to account for the largest market size during the forecast period

The windshield HUD type segment is estimated to record the largest market size, growing at a significant CAGR mentioned in the report. The windshield HUD system uses a projector and a set of mirrors to relay information, which appears either just below or above the driver’s line of sight. The system is developed to be adaptable to the curvature of the windshield. Different vehicle models have different windshield curvature, which makes it very essential to align the system to the windshield. The complex calibration process is required that increases the cost of the system, and thus it is largely offered as an optional feature in vehicles. However, OEMs are anticipated to integrate a wide array of advanced driver assistance systems in the windshield HUD and overlay the information in the driving situation with augmented reality. Unlike the combiner HUD, which is a compact display, the windshield HUD provides a larger area for visuals, and OEMs prefer the windshield HUD as it makes for a safer driving experience.

Europe is estimated to account for the largest market size during the forecast period.

Europe is estimated to be the largest market with the highest share of the global automotive HUD market, by value. The regional market is dominated by the demand from Germany and the UK. The adoption of HUDs in the Russian market until 2020 is estimated to be low but is projected to increase in the future. The major growth drivers of the automotive market in the region include growing demand for technology, rising need for safe and secure driving experience, and increasing development of connected cars.

Automotive Head-up Display (HUD) Market

Automotive HUD Market Key Players

The market is dominated by a few global players and comprises several regional players. Some of the key manufacturers operating in the market are Nippon Seiki (Japan), Continental (Germany), Denso (Japan), and Visteon (US). These companies have strong distribution networks at a global level. In addition, these companies offer an extensive range of products in the aftermarket. The key strategies adopted by these companies to sustain their market position are new product developments, merger & acquisitions, and expansions.

Scope of the Automotive HUD Market Report

Report Metric

Details

Market size available for years

2017–2025

Base year considered

2018

Forecast period

2019–2025

Forecast units

Value (USD million/ billion) and Volume (Units)

Segments covered

Type, technology, vehicle class, vehicle type, dimension type, and region

Geographies covered

North America, Asia Oceania, Europe, and RoW

Companies covered

Bosch (Germany), Continental (Germany), Nippon Seiki (Japan), Visteon (US), Denso (Japan), Panasonic (Japan), and Garmin (US),
total 27 major players covered

This research report categorizes the automotive HUD based on type, technology, vehicle class, dimension type, vehicle type, and region.

Automotive HUD Market, by HUD Technology

  • Conventional HUD
  • Augmented reality HUD

Market, by HUD Type

  • Windshield
  • Combiner

Market, by Vehicle Class

  • Luxury car
  • Mid-segment car
  • Economy car

Market, by Dimension Type

  • 2D
  • 3D

Market, by Vehicle Type

  • Passenger Car
  • Light Commercial Vehicle
  • Heavy Commercial Vehicle

Automotive HUD Market, by Region

  • Asia Oceania (China, Japan, India, South Korea, and Rest of Asia Oceania)
  • Europe (Germany, France, Spain, Russia, the UK, and Rest of Europe)
  • North America (Canada, Mexico, and the US)
  • Rest of World (Brazil, Iran, and Rest of RoW)

Recent Developments

  • In October 2018, Continental revealed an industry-first full-color demonstrator of an automotive-specific HUD based on the waveguide technology. This demonstrator is the result of the joint development with DigiLens. The Continental AR-HUD with waveguide technology significantly reduces the packaging size. With this new, innovative technology, Continental achieves an augmentation area of 15° x 5° (= 2.60 x 0.87 m at a projection distance of 10 m) while bringing down the device size to a mere 10 l magnitude. Continental’s demonstrator enables augmentations within a field of 2.60 x 0.87 m at a projection distance of 10 m and solves the previous size issue of the AR-HUD.
  • In January 2016, Panasonic Automotive developed an Automotive AR-HUD that projects virtual images in the driver’s field of view. It projects virtual images of the road and driver information on the HUD.
  • In June 2016, Denso acquired a stake in NTT DATA MSE Corporation, an automotive platform software developer, to strengthen its software development capabilities for automotive meter and display control.
  • In January 2017, Visteon demonstrated an AR-HUD at the CES, in the US. The new interface is likely to provide driver information on the HUD, project virtual images of the street, and street obstructions on the windshield for the driver.
  • In September 2018, Nippon Seiki started full-scale development of compact HUDs for low-end vehicles including vehicles with engine displacements below 660 cc. The company has a track record of producing HUDs for European high-end vehicle models. It is hastening the commercialization of compact HUDs to start mass production by around 2021 or 2022. It aims to more than double the HUD sales to reach JPY 50 billion as early as possible.

Automotive HUD Market Critical Questions:

  • How will vehicle sales trends impact the market in the long term?
  • How will the industry cope with the challenge of the high cost of HUDs?
  • How do you see the impact of government regulations in the market?
  • What are the upcoming trends in the market? What impact would they make post 2020?
  • What are the key strategies adopted by top players to increase their revenue?

To speak to our analyst for a discussion on the above findings, click Speak to Analyst

 

Table of Contents

1 Introduction
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Market Scope
           1.3.1 Markets Covered
           1.3.2 Years Considered in the Study
    1.4 Currency & Pricing
    1.5 Package Size
    1.6 Limitations
    1.7 Stakeholders

2 Research Methodology
    2.1 Research Data
    2.2 Secondary Data
           2.2.1 Key Secondary Sources
           2.2.2 Key Data From Secondary Sources
    2.3 Primary Data
           2.3.1 Sampling Techniques & Data Collection Methods
           2.3.2 Primary Participants
    2.4 Market Size Estimation
           2.4.1 Bottom-Up Approach
           2.4.2 Top-Down Approach
    2.5 Data Triangulation
    2.6 Assumptions

3 Executive Summary

4 Premium Insights
    4.1 Attractive Opportunities in the Automotive HUD Market
    4.2 Automotive HUD Market Share, By Country
    4.3 Automotive HUD Market, By Type
    4.4 Automotive HUD Market, By Technology
    4.5 Automotive HUD Market, By Dimension
    4.6 Automotive HUD Market, By Vehicle Type
    4.7 Automotive HUD Market, By Vehicle Class
    4.8 Automotive HUD Market, By Region

5 Market Overview
    5.1 Introduction
    5.2 Market Dynamics
           5.2.1 Drivers
                    5.2.1.1 Increase in Awareness About Passenger and Vehicle Safety
                    5.2.1.2 Demand for the Improvement of In-Vehicle Experience
                    5.2.1.3 Increasing Demand for Connected Vehicles
                    5.2.1.4 High Growth in Luxury and High-End Car Segments, Mainly in the Emerging Markets
           5.2.2 Restraints
                    5.2.2.1 Requirement of Greater Space in the Cockpit for the Installation of HUD
                    5.2.2.2 Lack of Luminance, Brightness, and High-Power Consumption
           5.2.3 Opportunities
                    5.2.3.1 Increased Demand for Semi-Autonomous and Electric Vehicles
                    5.2.3.2 Introduction of Portable HUDs at Lower Prices in Low and Middle Car Segments
                    5.2.3.3 Development of Comprehensive Voice-Operated Head-Up Display Systems
           5.2.4 Challenges
                    5.2.4.1 High Cost of Advanced Head-Up Display Systems

6 Industry Trends
    6.1 Technological Overview
           6.1.1 Introduction
           6.1.2 Current Sensor Technologies Used in Head-Up Display (HUD)
                    6.1.2.1 Radar
                    6.1.2.2 Lidar
                    6.1.2.3 Image Sensors
           6.1.3 Technological Advancements in the Near Future
    6.2 Automotive HUD Market - Top Investment Pockets in World 
    6.3 Macro Indicator Analysis
           6.3.1 Introduction
           6.3.2 Macro Indicators Influencing the Automotive Head-Up Display Market for Top 3 Countries
                    6.3.2.1 United States
                    6.3.2.2 Germany
                    6.3.2.3 Japan
    6.4 Value Chain Analysis
    6.5 Porter’s 5 Forces Analysis
    6.6 Emerging Trends
           6.6.1 Motorcycle Windshield HUD
           6.6.2 Motocycle Helmet HUD

7 Automotive HUD Market, By Type
    7.1 Introduction
    7.2 Research Methodology
    7.3 Combiner HUD
           7.3.1 Volume Growth of Combiner HUD in Mid-Segment Car Will Drive the Market
    7.4 Windshield HUD
           7.4.1 Europe is Estimated to Have the Largest Market Share in 2019
    7.5 Key Industry Insights

8 Automotive HUD Market, By Technology
    8.1 Introduction
    8.2 Research Methodology
    8.3 Conventional HUD
           8.3.1 Asia Pacific is Projected to Lead Conventional HUD Market in 2025
    8.4 Augmented Reality HUD (Ar HUD)
           8.4.1 Europe is Projected to Lead the Ar HUD Market
    8.5 Key Industry Insights

9 Automotive HUD Market, By Dimension Type
    9.1 Introduction
    9.2 Research Methodology
           9.2.1 3-D HUD Segment is Projected to Have the Highest Growth Rate
    9.3 2-D HUD
           9.3.1 High Adoption of Combiner HUDs in the Asia Pacific Region Will Propel the 2-D HUD Market in the Region
    9.4 3-D HUD
           9.4.1 High Production Rate of Luxury Vehicles in European Market Will Provide A Leverage for the Growth of 3-D HUD Segment in the Region
    9.5 Key Industry Insights

10 Automotive HUD Market, By Vehicle Class
     10.1 Introduction
     10.2 Research Methodology
     10.3 Economy Car
     10.4 Mid-Segment Car
     10.5 Luxury Vehicles
     10.6 Key Primary Insights

11 Automotive HUD Market, By Sales Channel/End-User Type
     11.1 Introduction
     11.2 Research Methodology
     11.3 Oe Market
     11.4 Aftermarket

12 Automotive HUD Market, By Vehicle Type
     12.1 Introduction
     12.2 Research Methodology
     12.3 Passenger Cars
             12.3.1 Asia Oceania is Projected to Have the Highest Growth Rate
     12.4 Commercial Vehicle
             12.4.1 Light Commercial Vehicle (LCV)
                        12.4.1.1 North America is Estimated to Have Largest Market Share
             12.4.2 Heavy Commercial Vehicle (HCV)
                        12.4.2.1 High Vibration and Heat are Major Challenges for Growth of Automotive HUD in HCVs
     12.5 Key Industry Insights

13 Automotive HUD Market, By Region
     13.1 Introduction
     13.2 Asia Oceania
             13.2.1 China
                        13.2.1.1 China Vehicle Production, By Vehicle Type
                        13.2.1.2 Increasing Automotive Production in China is Driving the Automotive HUD Market
             13.2.2 India
                        13.2.2.1 India Vehicle Production, By Vehicle Type
                        13.2.2.1 Rise in Foreign Investment Due to Improved Fdi Polices is Expected to Foster the Indian Automotive Market in the Coming Years
             13.2.3 Japan
                        13.2.2.1 Japan Vehicle Production, By Vehicle Type
                        13.2.2.2 Presence of Leading HUD Manufacturers is Expected to Propel the Japanese Automotive HUD Market
             13.2.4 South Korea
                        13.2.4.1 South Korea Vehicle Production, By Vehicle Type
                        13.2.4.2 Increasing Adoption of HUD By South Korean Oems Such as Hyundai and Kia is Expected to Drive the Market
             13.2.5 Rest of Asia Oceania
                        13.2.5.1 Rest of Asia Oceania Vehicle Production, By Vehicle Type
                        13.2.5.2 HUD is Expected to Be Widely Available in the Luxury Segment in the Region
     13.3 Europe
             13.3.1 France
                        13.3.1.1 France Vehicle Production, By Vehicle Type
             13.3.2 Germany
                        13.3.2.1 Germany Vehicle Production, By Vehicle Type
             13.3.3 Russia
                        13.3.3.1 Russia Vehicle Production, By Vehicle Type
             13.3.4 Spain
                        13.3.4.1 Spain Vehicle Production, By Vehicle Type
             13.3.5 Uk
                        13.3.5.1 Uk Vehicle Production, By Vehicle Type
             13.3.6 Poland
                        13.3.6.1 Poland Vehicle Production, By Vehicle Type
             13.3.7 Slovakia
                        13.3.7.1 Slovakia Vehicle Production, By Vehicle Type
             13.3.8 Rest of Europe
                        13.3.8.1 Rest of Europe Vehicle Production, By Vehicle Type
     13.4 North America
             13.4.1 Canada
                        13.4.1.1 Canada Vehicle Production, By Vehicle Type
             13.4.2 Mexico
                        13.4.2.1 Mexico Vehicle Production, By Vehicle Type
             13.4.3 US
                        13.4.3.1 US Vehicle Production, By Vehicle Type
     13.5 RoW
             13.5.1 Brazil
                        13.5.1.1 Brazil Vehicle Production, By Vehicle Type
             13.5.2 Argentina
                        13.5.2.1 Argentina Vehicle Production, By Vehicle Type
             13.5.3 Iran
                        13.5.3.1 Iran Vehicle Production, By Vehicle Type
             13.5.4 Rest of RoW
                        13.5.4.1 Rest of RoW Vehicle Production, By Vehicle Type

14 Connected Markets for Automotive HUD Market
     14.1 Introduction
     14.2 Automotive Digital Cockpit Market
             14.2.1 Global Automotive Digital Cockpit Market, By Type (Volume & Value)
             14.2.2 Regional Automotive Digital Cockpit Market, By Type (Volume & Value)
                        14.2.2.1 Asia Pacific Digital Cockpit Market, By Type (Volume & Value)
                        14.2.2.2 Europe Digital Cockpit Market, By Type (Volume & Value)
                        14.2.2.3 North America Digital Cockpit Market, By Type (Volume & Value)
                        14.2.2.4 RoW Digital Cockpit Market, By Type (Volume & Value)
     14.3 Automotive Cockpit Electronics Market
             14.3.1 Global Cockpit Electronics Market, By Product Type (Volume & Value)
             14.3.2 Regional Cockpit Electronics Market, By Product Type (Volume & Value)
                        14.3.2.1 Asia Pacific Cockpit Electronics Market, By Product Type (Volume & Value)
                        14.3.2.2 Europe Cockpit Electronics Market, By Product Type (Volume & Value)
                        14.3.2.3 North America Cockpit Electronics Market, By Product Type (Volume & Value)
                        14.3.2.4 RoW Cockpit Electronics Market, By Product Type (Volume & Value)
     14.4 In-Vehicle Infotainment Market
             14.4.1 Global In-Vehicle Infotainment Market, By Components (Volume & Value)
             14.4.2 Regional In-Vehicle Infotainment Market, By Components (Volume & Value)
                        14.4.2.1 Asia Pacific In-Vehicle Infotainment Market, By Components (Volume & Value)
                        14.4.2.2 Europe In-Vehicle Infotainment Market, By Components (Volume & Value)
                        14.4.2.3 North America In-Vehicle Infotainment Market, By Components (Volume & Value)
                        14.4.2.4 RoW In-Vehicle Infotainment Market, By Components (Volume & Value)
     14.5 Global Head-Up Display Market
             14.5.1 Global Head-Up Display Market, By Application (Volume & Value)
             14.5.2 Regional Head-Up Display Market, By Application (Volume & Value)
                        14.5.2.1 Asia Pacific Head-Up Display Market, By Application (Volume & Value)
                        14.5.2.2 Europe Head-Up Display Market, By Application (Volume & Value)
                        14.5.2.3 North America Head-Up Display Market, By Application (Volume & Value)
                        14.5.2.4 RoW Head-Up Display Market, By Application (Volume & Value)
     14.6 Transparent Display Market
             14.6.1 Global Transparent Display Market, By Technology (Volume & Value)
             14.6.2 Regional Transparent Display Market, By Technology (Volume & Value)
                        14.6.2.1 Asia Pacific Transparent Display Market, By Technology (Volume & Value)
                        14.6.2.2 Europe Transparent Display Market, By Technology (Volume & Value)
                        14.6.2.3 North America Transparent Display Market, By Technology (Volume & Value)
                        14.6.2.4 RoW Transparent Display Market, By Technology (Volume & Value)

15 Competitive Landscape
     15.1 Overview
     15.2 Market Ranking Analysis
     15.3 Competitive Scenario
             15.3.1 New Product Developments
             15.3.2 Collaborations/Joint Ventures/Supply Contracts/Partnerships/Agreements
             15.3.3 Expansions, 2016–2017
             15.3.4 Merger & Acquisition, 2015–2017
     15.4 Competitive Leadership Mapping
             15.4.1 Visionary Leaders
             15.4.2 Innovators
             15.4.3 Dynamic Differentiators
             15.4.4 Emerging Companies
     15.5 Competitive Leadership Mapping (SMSE/Start-Ups)
             15.5.1 Progressive Companies
             15.5.2 Starting Blocks
             15.5.3 Responsive Companies
             15.5.4 Dynamic Companies

16 Company Profiles
(Business Overview, Products Offerings, Recent Developments & SWOT Analysis)* 
     16.1 Bosch
     16.2 Continental
     16.3 Panasonic
     16.4 Denso
     16.5 Visteon
     16.6 Nippon
     16.7 Pioneer
     16.8 Yazaki
     16.9 Garmin
     16.10 LG Display
     16.11 Other Key Players
             16.11.1 Asia Pacific
                        16.11.1.1 Alps Alpine
                        16.11.1.2 Renesas
                        16.11.1.3 Toshiba
                        16.11.1.4 Japan Display, Inc.
                        16.11.1.5 Mitsubishi Electric
                        16.11.1.6 Clarion
             16.11.2 North America
                        16.11.2.1 Texas Instruments
                        16.11.2.2 Microvision
                        16.11.2.3 Exploride
                        16.11.2.4 Hudway
                        16.11.2.5 Nvidia
                        16.11.2.6 Magna International
                        16.11.2.7 Harman
             16.11.3 Europe
                        16.11.3.1 Magneti Marelli
                        16.11.3.2 Valeo
                        16.11.3.3 Saint-Gobain
                        16.11.3.4 ZF Friedrichshafen
*Details on Business Overview, Products Offerings, Recent Developments & SWOT Analysis Might Not Be Captured in Case of Unlisted Companies. 

17 Appendix
     17.1 Insights of Industry Experts
     17.2 Discussion Guide
     17.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
     17.4 Available Customizations
     17.5 Related Reports
     17.6 Author Details


List of Tables (180 Tables)

Table 1 Currency Exchange Rates (W.R.T. USD)
Table 2 Applications That Benefit From HUD
Table 3 Automotive HUD Market, By Type, 2017–2025 (‘000 Units)
Table 4 Automotive HUD Market, By Type, 2017–2025 (USD Million)
Table 5 Combiner HUD: Automotive HUD Market, By Region, 2017–2025 (‘000 Units)
Table 6 Combiner HUD: Automotive HUD Market, By Region, 2017–2025 (USD Million)
Table 7 Windshield HUD: Automotive HUD Market, By Region, 2017–2025 (‘000 Units)
Table 8 Windshield HUD: Automotive HUD Market, By Region, 2017–2025 (USD Million)
Table 9 Automotive HUD Market, By Technology, 2017–2025 (‘000 Units)
Table 10 Automotive HUD Market, By Technology, 2017–2025 (USD Million)
Table 11 Conventional HUD: Automotive HUD Market, By Region, 2017–2025 (‘000 Units)
Table 12 Conventional HUD: Automotive HUD Market, By Region,2017–2025 (USD Million)
Table 13 Ar HUD: Automotive HUD Market, By Region, 2017–2025 (‘000 Units)
Table 14 Ar HUD: Automotive HUD Market, By Region, 2017–2025 (USD Million)
Table 15 Automotive HUD Market, By Dimension Type, 2017–2025 (‘000 Units)
Table 16 2-D HUD: Automotive HUD Market, By Region, 2017–2025 (‘000 Units)
Table 17 3-D HUD: Automotive HUD Market, By Region, 2017–2025 (‘000 Units)
Table 18 Automotive HUD Market, By Vehicle Class, 2017-2025 (Thousand Units)
Table 19 Automotive HUD Market, By Vehicle Class, 2017-2025 (USD Million)
Table 20 Economy Car: Automotive HUD Market, By Region, 2017-2025 (Thousand Units)
Table 21 Economy Car: Automotive HUD Market, By Region, 2017-2025 (USD Million)
Table 22 Mid-Segment Car: Automotive HUD Market, By Region, 2017-2025 (Thousand Units)
Table 23 Mid-Segment Car: Automotive HUD Market, By Region, 2017-2025 (USD Million)
Table 24 Luxury Car: Automotive HUD Market, By Region, 2017-2025 (Thousand Units)
Table 25 Luxury Car: Automotive HUD Market, By Region, 2017-2025 (USD Million)
Table 26 Automotive HUD Market, By Sales Channel/End-User Components, 2017-2025 (USD Million)
Table 27 Automotive HUD Market, By Oe Market, By Region, 2017-2025 (USD Million)
Table 28 Automotive HUD Market, By Aftermarket, By Region, 2017-2025 (USD Million)
Table 29 Automotive HUD Market, By Vehicle Type, 2017–2025 (‘000 Units)
Table 30 Automotive HUD Market, By Vehicle Type, 2017–2025 (USD Million)
Table 31 Passenger Car: Automotive HUD Market, By Region, 2017–2025 (‘000 Units)
Table 32 Passenger Car: Automotive HUD Market, By Region, 2017–2025 (USD Million)
Table 33 Light Commercial Vehicle: Automotive HUD Market, By Region, 2017–2025 (‘000 Units)
Table 34 Light Commercial Vehicle: Automotive HUD Market, By Region, 2017–2025 (USD Million)
Table 35 Heavy Commercial Vehicle: Automotive HUD Market, By Region, 2017–2025 (‘000 Units)
Table 36 Heavy Commercial Vehicle: Automotive HUD Market, By Region, 2017–2025 (USD Million)
Table 37 Automotive HUD Market, By Region, 2017–2025 (’000 Units)
Table 38 Automotive HUD Market, By Region, 2017–2025 (USD Million)
Table 39 Asia Oceania: Automotive HUD Market, By Country, 2017–2025 (’000 Units)
Table 40 Asia Oceania: Automotive HUD Market, By Country, 2017–2025 (USD Million)
Table 41 China Vehicle Production, By Vehicle Type
Table 42 China: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 43 China: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 44 India Vehicle Production, By Vehicle Type
Table 45 India: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 46 India: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 47 Japan Vehicle Production, By Vehicle Type
Table 48 Japan: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 49 Japan: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 50 South Korea Vehicle Production, By Vehicle Type
Table 51 South Korea: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 52 South Korea: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 53 Rest of Asia Oceania Vehicle Production, By Vehicle Type
Table 54 Rest of Asia Oceania: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 55 Rest of Asia Oceania: Automotive HUD Market, By HUD Technology, 2017–2025 (USD Million)
Table 56 Europe: Automotive HUD Market, By Country, 2017–2025 (’000 Units)
Table 57 Europe: Automotive HUD Market, By Country, 2017–2025 (USD Million)
Table 58 France Vehicle Production, By Vehicle Type
Table 59 France: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 60 France: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 61 Germany Vehicle Production, By Vehicle Type
Table 62 Germany: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 63 Germany: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 64 Russia Vehicle Production, By Vehicle Type
Table 65 Russia: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 66 Russia: Automotive HUD Market, By Vehicle Class, 2017-2025(USD Million)
Table 67 Spain Vehicle Production, By Vehicle Type
Table 68 Spain: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 69 Spain: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 70 Uk Vehicle Production, By Vehicle Type
Table 71 Uk: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 72 Uk: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 73 Poland Vehicle Production, By Vehicle Type
Table 74 Poland: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 75 Poland: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 76 Slovakia Vehicle Production, By Vehicle Type
Table 77 Slovakia: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 78 Slovakia: Automotive HUD Market, By Vehicle Class,2017–2025 (USD Million)
Table 79 Rest of Europe Vehicle Production, By Vehicle Type
Table 80 Rest of Europe: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 81 Rest of Europe: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 82 North America: Automotive HUD Market, By Country, 2017–2025 (’000 Units)
Table 83 North America: Automotive HUD Market, By Country, 2017–2025 (USD Million)
Table 84 Canada Vehicle Production, By Vehicle Type
Table 85 Canada: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 86 Canada: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 87 Mexico Vehicle Production, By Vehicle Type
Table 88 Mexico: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 89 Mexico: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 90 US Vehicle Production, By Vehicle Type
Table 91 US: Automotive HUD Market, By Vehicle Class, 2017–2025 (’000 Units)
Table 92 US: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Million)
Table 93 RoW: Automotive HUD Market, By Country, 2017–2025 (’000 Units)
Table 94 RoW: Automotive HUD Market, By Country, 2017–2025 (USD Million)
Table 95 Brazil Vehicle Production, By Vehicle Type
Table 96 Brazil: Automotive HUD Market, By Vehicle Class, 2017–2025 (Units)
Table 97 Brazil: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Thousand)
Table 98 Argentina Vehicle Production, By Vehicle Type
Table 99 Argentina: Automotive HUD Market, By Vehicle Class, 2017–2025 (Units)
Table 100 Argentina: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Thousand)
Table 101 Iran Vehicle Production, By Vehicle Type
Table 102 Iran: Automotive HUD Market, By Vehicle Class, 2017–2025 (Units)
Table 103 Iran: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Thousand)
Table 104 Rest of RoW Vehicle Production, By Vehicle Type
Table 105 Rest of RoW: Automotive HUD Market, By Vehicle Class, 2017–2025 (Units)
Table 106 Rest of RoW: Automotive HUD Market, By Vehicle Class, 2017–2025 (USD Thousand)
Table 107 Global Digital Cockpit Market, By Type, 2017–2025 (USD Million)
Table 108 Global Digital Cockpit Market, By Type, 2017–2025 (‘000 Units)
Table 109 Regional Digital Cockpit Market, By Type, 2017–2025 (USD Million)
Table 110 Regional Digital Cockpit Market, By Type, 2017–2025 (‘000 Units)
Table 111 Asia Pacific Digital Cockpit Market, By Type, 2017–2025 (USD Million)
Table 112 Asia Pacific Digital Cockpit Market, By Type, 2017–2025 (‘000 Units)
Table 113 Europe Digital Cockpit Market, By Type, 2017–2025 (USD Million)
Table 114 Europe Digital Cockpit Market, By Type, 2017–2025 (‘000 Units)
Table 115 North America Digital Cockpit Market, By Type, 2017–2025 (USD Million)
Table 116 North America Digital Cockpit Market, By Type, 2017–2025 (‘000 Units)
Table 117 RoW Digital Cockpit Market, By Type, 2017–2025 (USD Million)
Table 118 RoW Digital Cockpit Market, By Type, 2017–2025 (‘000 Units)
Table 119 Global Cockpit Electronics Market, By Region, 2017–2025 (USD Million)
Table 120 Global Cockpit Electronics Market, By Type, 2017–2025 (‘000 Units)
Table 121 Regional Cockpit Electronics Market, By Type, 2017–2025 (USD Million)
Table 122 Regional Cockpit Electronics Market, By Type, 2017–2025 (‘000 Units)
Table 123 Asia Pacific Cockpit Electronics Market, By Type, 2017–2025 (USD Million)
Table 124 Asia Pacific Cockpit Electronics Market, By Type, 2017–2025 (‘000 Units)
Table 125 Europe Cockpit Electronics Market, By Type, 2017–2025 (USD Million)
Table 126 Europe Cockpit Electronics Market, By Type, 2017–2025 (‘000 Units)
Table 127 North America Cockpit Electronics Market, By Type, 2017–2025 (USD Million)
Table 128 North America Cockpit Electronics Market, By Type, 2017–2025 (‘000 Units)
Table 129 RoW Cockpit Electronics Market, By Type, 2017–2025 (USD Million)
Table 130 RoW Cockpit Electronics Market, By Type, 2017–2025 (‘000 Units)
Table 131 Global In-Vehicle Infotainment Market, By Components, 2017–2025 (USD Million)
Table 132 Global In-Vehicle Infotainment Market, By Components, 2017–2025 (‘000 Units)
Table 133 Regional In-Vehicle Infotainment Market, By Components, 2017–2025 (USD Million)
Table 134 Regional In-Vehicle Infotainment Market, By Components, 2017–2025 (‘000 Units)
Table 135 Asia Pacific In-Vehicle Infotainment Market, By Components, 2017–2025 (USD Million)
Table 136 Asia Pacific In-Vehicle Infotainment Market, By Components, 2017–2025 (‘000 Units)
Table 137 Europe In-Vehicle Infotainment Market, By Components, 2017–2025 (USD Million)
Table 138 Europe In-Vehicle Infotainment Market, By Components, 2017–2025 (‘000 Units)
Table 139 North America In-Vehicle Infotainment Market, By Components, 2017–2025 (USD Million)
Table 140 North America In-Vehicle Infotainment Market, By Components, 2017–2025 (‘000 Units)
Table 141 RoW In-Vehicle Infotainment Market, By Components, 2017–2025 (USD Million)
Table 142 RoW In-Vehicle Infotainment Market, By Components, 2017–2025 (‘000 Units)
Table 143 Global Head-Up Display Market, By Application, 2017–2025 (USD Million)
Table 144 Global Head-Up Display Market, By Application, 2017–2025 (‘000 Units)
Table 145 Regional Head-Up Display Market, By Application, 2017–2025 (USD Million)
Table 146 Regional Head-Up Display Market, By Application, 2017–2025 (‘000
Table 147 Asia Pacific Head-Up Display Market, By Application,2017–2025 (USD Million)
Table 148 Asia Pacific Head-Up Display Market, By Application, 2017–2025 (‘000 Units)
Table 149 Europe Head-Up Display Market, By Application, 2017–2025 (USD Million)
Table 150 Europe Head-Up Display Market, By Application, 2017–2025 (‘000 Units)
Table 151 North America Head-Up Display Market, By Application, 2017–2025 (USD Million)
Table 152 North America Head-Up Display Market, By Application, 2017–2025 (‘000 Units)
Table 153 RoW Head-Up Display Market, By Application, 2017–2025 (USD Million)
Table 154 RoW Head-Up Display Market, By Application, 2017–2025 (‘000 Units)
Table 155 Global Transparent Display Market, By Application, 2017–2025 (USD Million)
Table 156 Global Transparent Display Market, By Application, 2017–2025 (‘000 Units)
Table 157 Regional Transparent Display Market, By Application, 2017–2025 (USD Million)
Table 158 Regional Transparent Display Market, By Application, 2017–2025 (‘000 Units)
Table 159 Asia Pacific Transparent Display Market, By Application, 2017–2025 (USD Million)
Table 160 Asia Pacific Transparent Display Market, By Application, 2017–2025 (‘000 Units)
Table 161 Europe Transparent Display Market, By Application, 2017–2025 (USD Million)
Table 162 Europe Transparent Display Market, By Application, 2017–2025 (‘000 Units)
Table 163 North America Transparent Display Market, By Application, 2017–2025 (USD Million)
Table 164 North America Transparent Display Market, By Application, 2017–2025 (‘000 Units)
Table 165 RoW Transparent Display Market, By Application, 2017–2025 (USD Million)
Table 166 RoW Transparent Display Market, By Application, 2017–2025 (‘000 Units)
Table 167 New Product Developments, 2016–2018
Table 168 Collaborations/Joint Ventures/Supply Contracts/Partnerships/Agreements, 2016–2018
Table 169 Expansions, 2016–2018
Table 170 Merger & Acquisition, 2016–2018
Table 171 Bosch: Recent Developments
Table 172 Continental: Recent Developments
Table 173 Panasonic: Recent Developments
Table 174 Denso: Recent Developments
Table 175 Visteon: Recent Developments
Table 176 Nippon: Recent Developments
Table 177 Pioneer: Recent Developments
Table 178 Yazaki: Recent Developments
Table 179 Garmin: Recent Developments
Table 180 Lg Display: Recent Developments


List of Figures (59 Figures)

Figure 1 Automotive HUD Market: Research Design
Figure 2 Research Methodology Model
Figure 3 Breakdown of Primary Interviews: By Company Components Designation, & Region
Figure 4 Global Automotive HUD Market Size: Bottom-Up Approach
Figure 5 Market Size Estimation Methodology for the Automotive HUD Market: Top-Down Approach
Figure 6 Data Triangulation
Figure 7 Automotive HUD Market: Market Dynamics
Figure 8 Europe Accounted for the Largest Market Share in Automotive HUD Market in 2019 (USD Million)
Figure 9 Windshield HUD is Estimated to Lead the Market in 2019
Figure 10 Luxury Car to H0ld Larger Share in the Automotive HUD Market in 2025
Figure 11 Demand for the Improvement of In-Vehicle Experience Coupled With Increasing Adoption Rate of Connected Cars is Likely to Boost the Growth of Automotive HUD Market From 2019 to 2025
Figure 12 China is Estimated to Be the Fastest Growing Automotive HUD Market From 2019 to 2025
Figure 13 Windshield HUD Components Segment is Expected to Be the Largest Automotive HUD Market By 2025
Figure 14 Conventional HUD Technology Segment is Expected to Be the Largest Automotive HUD Market, By 2025
Figure 15 2-D HUD Segment is Expected to Be the Largest Automotive HUD Market, 2019 Vs. 2025
Figure 16 Passenger Car Segment is Expected to Hold the Largest Share of Automotive HUD Market, 2019 Vs. 2025
Figure 17 Luxury Car Segment is Expected to Hold the Largest Share of Automotive HUD Market, 2019 Vs. 2025
Figure 18 Asia Pacific is Expected to Be the Largest Automotive HUD Market, 2019 Vs. 2025
Figure 19 Market Dynamic: Automotive HUD Market
Figure 20 Road Traffic Death Rates, Per 1,00,000 Population, 2015
Figure 21 Road Accident Deaths Per Million, By Country, 1994-2016
Figure 22 HUD Benefits for End Users
Figure 23 Categories of HUD Designs
Figure 24 Transparent Display (HUD) Evolution
Figure 25 Rising Gni Per Capita and Increased Consumer Spending are Expected to Have A Positive Impact on the Demand for Premium Vehicles
Figure 26 The German Automotive Industry Would Be Positively Impacted By Reduced Costs and Technological Innovations
Figure 27 Improving Gpd and Increasing Focus on Innovation in the Automotive Industry Have Made Japan A Strong Market for Exporting Vehicles
Figure 28 Value Chain Analysis: Automotive HUD Market
Figure 29 High Threat of New Entrants Owing to Advancements in Substitute Technology
Figure 30 Automotive HUD Market, By Components, 2019 Vs 2025 (USD Million)
Figure 31 Automotive HUD Market, By Technology, 2019 Vs. 2025 (Thousand Units)
Figure 32 Automotive HUD Market, By Dimension Components, 2019 Vs. 2025 (Thousand Units)
Figure 33 Automotive HUD Market, By Vehicle Class, 2019 Vs. 2025 (USD Million)
Figure 34 Automotive HUD Market, By Vehicle Components, 2019 Vs. 2025 (USD Million)
Figure 35 Automotive HUD Market, By Region, 2019-2025 (USD Million)
Figure 36 Asia Oceania: Automotive HUD Market Snapshot
Figure 37 Europe: Automotive HUD Market Snapshot
Figure 38 North America: Automotive HUD Market, By Country, 2019 Vs. 2025 (USD Million)
Figure 39 RoW: Automotive HUD Market, By Country, 2021 Vs. 2025 (USD Million)
Figure 40 Key Developments By Leading Players in the Market, 2016–2018
Figure 41 Automotive HUD Market: Market Ranking
Figure 42 Automotive HUD Market Share, for Key Players, 2018
Figure 43 Automotive HUD Market (Global): Competitive Leadership Mapping, 2018
Figure 44 Automotive HUD Market: Competitive Leadership Mapping (Smse/Start-Up), 2018
Figure 45 Bosch: Company Snapshot
Figure 46 Bosch: SWOT Analysis
Figure 47 Continental: Company Snapshot
Figure 48 Continental: SWOT Analysis
Figure 49 Panasonic: Company Snapshot
Figure 50 Panasonic: SWOT Analysis
Figure 51 Denso: Company Snapshot
Figure 52 Denso: SWOT Analysis
Figure 53 Visteon: Company Snapshot
Figure 54 Visteon: SWOT Analysis
Figure 55 Nippon: Company Snapshot
Figure 56 Pioneer: Company Snapshot
Figure 57 Yazaki: Company Snapshot
Figure 58 Garmin: Company Snapshot
Figure 59 Company Snapshot: LG Display

The study involved 4 major activities in estimating the current market size of the automotive HUD market. Exhaustive secondary research was done to collect information on the market, the peer market, and the parent market. The next step was to validate these findings, assumptions, and sizing with the industry experts across value chains through primary research. Both top-down and bottom-up approaches were employed to estimate the complete market size. Thereafter, market breakdown and data triangulation were used to estimate the market size of the segments and subsegments.

Secondary Research

The study involves country-level OEM and model-wise analysis of automotive HUDs. This analysis involves historical trends as well as existing penetrations by country as well as by vehicle type. The analysis is projected based on various factors such as growth trends in vehicle production and regulations or mandates on the implementation of automotive electronics, which drive the market. In the secondary research process, various secondary sources such as company annual reports/presentations, press releases, industry association publications [for example, automobile OEMs, Canadian Automobile Association (CAA), country-level automotive associations and trade organizations, and the Department of Transportation (DOT)], automotive magazine articles, directories, technical handbooks, World Economic Outlook, trade websites, technical articles, and databases (for example, Marklines and Factiva) have been used to identify and collect information useful for an extensive commercial study of the global automotive HUD market.

Primary Research

Extensive primary research has been conducted after acquiring an understanding of the market scenario through secondary research. Several primary interviews have been conducted with market experts from the demand- and supply-side OEMs (in terms of component supply, country-level government associations, and trade associations) and component manufacturers across 4 major regions, namely, North America, Europe, Asia Oceania, and rest of the World. Approximately 40% and 60% of primary interviews have been conducted from the demand- and supply-side, respectively. Primary data has been collected through questionnaires, emails, and telephonic interviews. In the canvassing of primaries, we have strived to cover various departments within organizations, such as sales, operations, and administration, to provide a holistic viewpoint in our report.

After interacting with industry experts, we have also conducted brief sessions with highly experienced independent consultants to reinforce the findings from our primaries. This, along with the in-house subject matter expert’s opinions, has led us to the findings as described in the remainder of this report. Following is the breakdown of primary respondents:

The figure given below illustrates the break-up of the profile of industry experts who participated in the primary discussions.

Automotive Head-up Display (HUD) Market

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

Both top-down and bottom-up approaches were used to estimate and validate the total size of the automotive HUD market. These methods were also used extensively to estimate the size of various subsegments in the market. The research methodology used to estimate the market size includes the following:

  • The key players in the industry and markets have been identified through extensive secondary research.
  • The industry’s supply chain and market size, in terms of value, have been determined through primary and secondary research processes.
  • All percentage shares, splits, and breakdowns have been determined using secondary sources and verified through primary sources.

Data Triangulation

After arriving at the overall market size-using the market size estimation processes as explained above—the market was split into several segments and sub-segments. To complete the overall market engineering process and arrive at the exact statistics of each market segment and subsegment, the data triangulation and market breakdown procedures were employed, wherever applicable. The data was triangulated by studying various factors and trends from both, the demand- and supply-sides.

Report Objectives

  • To define, describe, and project the automotive HUD market, by volume (thousand units) and value (USD million), during 2019–2025
  • To provide detailed information regarding the major factors, such as drivers, restraints, opportunities, and industry-specific challenges, influencing the growth of the market
  • To analyze and forecast the market, by value, based on HUD technology (conventional HUD and augmented reality HUD)
  • To analyze and forecast the Head-Up-Display, by volume and value, based on HUD type (combiner HUD and windshield HUD)
  • To analyze and forecast the market, by volume and value, based on end-user (mid-segment car, luxury car, and economy car)
  • To analyze and forecast the market, by value, based on dimension type (2D and 3D)
  • To analyze and forecast the market, by value, based on vehicle type (passenger car, Light Commercial Vehicle (LCV), and Heavy Commercial Vehicle (HCVs))
  • To forecast the market, by volume and value, with respect to 4 regions, namely, North America, Europe, Asia Oceania, and the Rest of the World (RoW)
  • To analyze the opportunities in the market for stakeholders and provide details of the competitive landscape for market leaders
  • To track and analyze competitive developments such as joint ventures, mergers & acquisitions, new product developments, and expansions in the market

Available Customizations

  • Market, by technology at country level
  • Market, by type at country level
  • Market, by vehicle type at country level
  • Market, by dimension type at country level
  • Market, by electric vehicle type at country level
  • Market, by off-highway vehicle

Company information

  • Profiling of additional market players (Up to 3)
Report Code
AT 2973
Published ON
Mar, 2019
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