Batter & Breader Premixes Market

Batter & Breader Premixes Market by Batter Type (Adhesion Batter, Beer Batter, Thick Batter, Customized Batter), Breader Type (Crumbs & Flakes, Flour & Starch), Application (Meat, Seafood, Vegetables), End Users and Region - Global Forecast to 2028

Report Code: FB 6555 Sep, 2023, by marketsandmarkets.com

[394 Pages Report] The batter & breader premixes market is estimated at USD 2.7 billion in 2023 and is projected to reach USD 3.8 billion by 2028, at a CAGR of 6.7% from 2023 to 2028.

The batter & breader premixes market is highly impacted by the increasing size of the convenience & fast-food industry and innovative offerings by batter & breader premixes manufacturers. The growth rate of the fast-food industry is significant owing to the changing lifestyles of people around the globe. The US is the dominant market in the fast-food industry and this trend is expected to continue. The emerging economies of the Asia Pacific region are the major markets for batter & breader premixes and are increasingly contributing to their demand, owing to the rising disposable income, rapidly increasing population, and an increase in the demand for processed foods in these countries. The widespread impact of Western cuisines on developing regions such as Asia Pacific and Latin America has led to a tremendous increase in demand for fast-food products. Moreover, constant innovations offer investment opportunities to batter & breader premixes manufacturers. On the other hand, raising awareness about the ill-health effects of fried food such as obesity, high cholesterol levels, and heart problems.

Batter & Breader Premixes Market

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Batter & Breader Premixes Market Attractive Opportunities

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Drivers: Rising demand for processed, prepared, and convenience food

Rising living standards, expanding working populations, and increased disposable income in emerging economies like India, Brazil, and China have driven a surge in demand for convenient and processed foods. These countries have witnessed a faster growth rate in the processed food sector compared to developed nations, where advanced food processing technologies have led to slower revenue growth. The higher demand for processed foods in developing nations, along with increased consumption of convenience foods due to larger working populations, is expected to boost the batter and breader premixes market. As consumers increasingly prioritize taste, nutrition, and health benefits in their food choices, there is a growing demand for premixes that enhance the flavor, texture, and overall quality of the final food product. Batter and breader premixes play a crucial role in achieving these goals, making it easier to infuse flavors and ingredients, extend shelf life, and improve the overall appeal of end products.

Restraints: Prevalence of allergies to batter & breader premix sources, such as soy and wheat

Food allergies and intolerances have been around for a long time. Recently, they've become a bigger concern as their occurrence has gone up. According to the Food Allergy Research & Education organization in the US, soy and wheat are among the top eight major food allergens causing serious reactions. Four of these allergens - wheat, soybeans, milk, and eggs - are often found in batter systems. For example, soybeans are packed with nutrients like vitamins, minerals, isoflavones, and proteins. However, they also contain anti-nutritional parts that can lead to issues like soy allergies. One of these components, Kunitz STI trypsin inhibitor, can cause allergic reactions in susceptible individuals. People who can't tolerate gluten are at risk for celiac disease, a condition triggered by a reaction to gluten proteins in wheat, barley, rye, and sometimes oats. Although it can affect people of all ages who have a genetic predisposition, it often starts in early infancy. Celiac disease causes inflammation and damage to the inner lining of the small intestine due to an allergic reaction to gluten in the diet. The signs and symptoms of celiac disease can range from mild to severe. According to the Celiac Sprue Association, there's currently no cure for celiac disease, and the only effective treatment is sticking to a gluten-free diet. Thus, allergies caused due to batter & breader sources are projected to restrain the global batter & breader premixes market during the forecast period.

Opportunities: Increase in investments in research & development for new batter & breader technologies

Batter and breader premixes play a significant role in the production of processed and convenient foods. The growing demand for these premixes, which not only uphold the quality of the final product but also enhance its value, has spurred food ingredient manufacturers to invest heavily in research and development, leading to the introduction of innovative solutions. These offerings often encompass tailored blends and systems. Globalization has brought about heightened awareness of various food trends among consumers. This has prompted food manufacturing companies to extend their reach worldwide, benefitting from increased trade liberalization. As a result, they're venturing into new and previously unexplored markets. Even local players are upping their game, expanding their product portfolios to stay competitive. For example, manufacturers in China, India, and Japan have developed battering equipment that rivals both imported and market-leading options in terms of quality. To gain a competitive edge, companies, both domestically and internationally, are channeling their efforts into innovating their battering technologies. This includes the adoption of cutting-edge techniques like electrostatic coating, which outperforms traditional methods, resulting in an even more efficient coating process.

Challenges: Shift toward fresh food products

The market's inclination towards fresh and frozen food coatings has posed a challenge in formulating and developing batter-based coatings and breading for a range of new products. Developed countries like the US, Germany, and the UK are witnessing shifts in food preferences, altered eating habits, and increased concerns over food safety, all of which are impacting the food processing industry. The aging population in these nations is also contributing to heightened health worries, leading to a preference for fresh, locally sourced, and minimally processed food items devoid of synthetic additives. As per the Population Reference Bureau in the US, the proportion of the population aged over 65 was 11.2%, a figure that has risen to 13% in 2010 and is projected to reach 20.4% by 2040. Furthermore, the demand for products featuring sugar, sugar syrups, and chemically preserved chocolate coatings is notably dwindling. This trend poses a potential threat to the growth of the batter and breader premixes market, as individuals with health concerns view highly processed foods as potentially detrimental, opting instead for fresh, organic, and naturally derived fruits, vegetables, and minimally processed food options. This shift in preference adversely impacts the demand for batter and breader premixes.

Batter & Breader Premixes Market Ecosystem

Based on application meat products segment is estimated to account for the largest market share of the batter & breader premixes market

The sheer ubiquity of meat-based products in global cuisine further solidifies the role of meat applications in driving market demand. Whether in classic comfort foods or gourmet offerings, the inclusion of battered and breaded meat items has become a culinary norm across cultures. This broad appeal ensures a sustained and robust market for specialized batters and breaders designed for meat applications. Moreover, meat applications offer a wide canvas for culinary creativity and innovation. These specialized batters and breaders can be tailored to accommodate various types of meat, from poultry to red meats and even seafood. This adaptability allows chefs and food processors to craft an array of dishes, catering to diverse tastes and preferences. As a result, meat applications have become a cornerstone in the culinary repertoire of restaurants, fast-food chains, and food manufacturers alike.

Based on batter type, customized batter is anticipated to have the highest growth rate in the market

Customized batter formulations represent a pivotal demand driver within the batter and breader market, revolutionizing the way food processors and chefs approach culinary creations. This specialized type of batter plays a paramount role by offering tailored solutions that cater to specific preferences, dietary requirements, and culinary applications. Unlike generic batters, customized formulations empower professionals to achieve a distinctive and signature quality in their food products. The primary factor fueling the significance of customized batter lies in its ability to address the evolving and diverse needs of consumers. By allowing for precise adjustments in ingredients, texture, and flavor profiles, these batters can be fine-tuned to match the unique demands of different cuisines and target demographics. This versatility enables chefs and food manufacturers to craft products that stand out in a crowded market, setting them apart from competitors and meeting the discerning expectations of consumers.

By breader type, crumbs & flakes segment is projected to witness a higher growth rate during the forecast period

The primary factor propelling the significance of crumbs and flakes lies in their ability to deliver a consistently crunchy and crispy texture. Their irregular, granular structure provides a distinct mouthfeel, adding an extra layer of sensory satisfaction to the eating experience. This textural enhancement is particularly sought after in the food industry, as it elevates the perceived quality of products, making them more appealing to consumers. Furthermore, crumbs and flakes are renowned for their adaptability across a diverse range of food items. Whether used to coat proteins, vegetables, or even desserts, they offer a convenient and efficient solution for achieving a desirable crunch. This versatility allows chefs and food manufacturers to explore a wide array of culinary creations, from classic comfort foods to innovative, gourmet offerings, thus solidifying crumbs and flakes as a cornerstone in the culinary toolkit.

The North American market is projected to contribute the largest share of the global batter & breader premixes market

North America, especially the US, has been a significant consumer of processed and convenience foods, which often include cheese-flavored snacks and products. This has contributed to the demand for batter & breader premixes as an ingredient. Consumers have shown a growing preference for convenient, ready-to-eat, and portable snack options. Batter & breader premixes are often used to add flavor to such products, aligning with this trend. Its use in various food items helps enhance taste profiles and can make products more appealing to consumers. One key factor contributing to North America's significance is the consumer penchant for convenience and indulgence. The fast-paced lifestyles and busy schedules of North American consumers drive the demand for pre-prepared and easy-to-cook food options. Batters and breaders play a vital role in meeting this demand by providing a quick and efficient way to enhance the texture and flavor of various food products. This aligns perfectly with the region's culinary culture, which includes a wide range of battered and breaded dishes, from classic fried chicken to fish and chips.

Batter & Breader Premixes Market by Region

Key Market Players

Archer Daniels Midland (US), Kerry Group Plc (Ireland), Associated British Foods Plc (UK), Cargill, Incorporated (US), and Ingredion (US) are among the key players in the global batter & breader premixes market. These players in this market are focusing on increasing their presence through expansion and collaboration. These companies have a strong presence in North America, Asia Pacific, and Europe.

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Scope of the Report

Report Metric

Details

Market size estimation

2023–2028

Base year considered

2022

Forecast period considered

2023–2028

Units considered

Value (USD Million/Billion), Volume (KT)

Segments Covered

By Batter Type, By Breader Type, By Application, By End User, and By Region

Regions covered

North America, South America, Europe, Asia Pacific, and Rest of the World

Companies studied

ADM (US)

Kerry Group Plc (Ireland)

Associated British Foods plc (UK)

Cargill, Incorporated (US)

Ingredion (US)

McCormick & Company, Inc. (US)

Showa Sangyo Co., Ltd. (Japan)

Bunge Limited (US)

House-Autry Mills (US)

Newly Weds Foods (US)

Shimakyu (Thailand)

Thai Nisshin Technomic Co., Ltd (Indonesia)

Arcadia Foods (Thailand)

KyoeiFood (Thailand)

Blendex Company (US)

Bon Food Industries Sdn Bhd (Malaysia)

HelioFood (Malaysia)

BRF (Brazil)

PT Sriboga Flour Mill (Indonesia)

BRATA Produktions (Germany)

Xiamen Uprisingstar Foodstuffs Co., Ltd (China)

Zhuhai Yitong Industrial Co., Ltd (China)

PT. Primera Panca Dwima (Indonesia)

Dongguan Hongxing Foods Co., Ltd (China)

Bowman Ingredients (UK)

Report Scope

Batter & breader premixes Market:

By Batter Type
  • Adhesion batter
  • Tempura batter
  • Beer batter
  • Thick batter
  • Customized batter
By breader type
  • Crumbs & flakes
  • Dry bread crumbs
  • Fresh bread crumbs
  • Cracker crumbs
  • Others (including nuts
    and seeds)
  • Flour & starch
  • Cereals
  • Wheat
  • Rice
  • Corn
  • Others
    (include oats
    and barley)
  • Pulses
  • Blends
  • Others (include tapioca, potatoes, nuts, and seeds)
By Application
  • Meat
  • Pork
  • Chicken
  • Seafood
  • Vegetables
  • Onion rings
  • Other vegetables
  • Others
By end users
  • Food Service Restaurants
  • Quick Food Service Restaurants
  • Full-Service Restaurants
  • Offline Platforms
  • Supermarkets And Hypermarkets
  • Convenience Stores
  • Others
  • Online Platforms
By Region
  • North America
  • Europe
  • Asia Pacific
  • South America
  • Rest of the World (RoW)

Recent Developments

  • In July 2022, Ingredion (US) made investments, including the opening of a cutting-edge manufacturing facility in Shandong, China, that has more than doubled its starch production capacity in the country. Ingredion's USD 160 million capital investment to expand specialty starch production marks a significant stride toward meeting global demand for modified and clean-label starches.  This move strategically positions Ingredion to cater to the increasing demand in the Asia-Pacific region. The company's investments not only aim to expand capacity but also to enhance sustainability and reduce long-term costs.
  • In March 2023, Kerry Group plc (Ireland) inaugurated the Southern Europe Innovation Centre in Barcelona, Spain, showcasing its commitment to expanding its presence in the region, catering to customers in Spain, Portugal, Italy, and France. By leveraging the facility's cutting-edge labs and technology expertise, Kerry can accelerate the development of novel and tailored batter & breader premixes solutions for the region. This enhanced product portfolio and the ability to cater to diverse consumer tastes are likely to position Kerry as a dominant player in the South European batter & breader premixes market.
  • In June 2019, Cargill, Incorporated (US) established its inaugural innovation center in Singapore. This center is designed to assist clients in understanding and adapting to evolving Market Dynamics
    and changing consumer preferences related to taste, nutrition, and food safety. Moreover, it links Cargill's customers in the Asia Pacific area to a vast global network, comprising 10 additional innovation centers and a community of 2,000 food scientists. Cargill's existing presence in the region includes innovation centers in Beijing and Shanghai. Singapore was chosen as the location for its third center due to its strategic positioning and the government's strong commitment to establishing the country as a prominent global innovation hub. Cargill's enhanced capabilities in understanding consumer preferences and advancing food safety and nutrition align with the demands of the premixes market.

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TABLE OF CONTENTS
 
1 INTRODUCTION (Page No. - 51)
    1.1 STUDY OBJECTIVES 
    1.2 MARKET DEFINITION 
    1.3 STUDY SCOPE 
           1.3.1 MARKET SEGMENTATION
           1.3.2 INCLUSIONS & EXCLUSIONS
           1.3.3 REGIONS COVERED
    1.4 YEARS CONSIDERED 
    1.5 CURRENCY CONSIDERED 
           TABLE 1 USD EXCHANGE RATES, 2019–2022
    1.6 UNIT CONSIDERED 
    1.7 STAKEHOLDERS 
    1.8 SUMMARY OF CHANGES 
           1.8.1 RECESSION IMPACT
 
2 RESEARCH METHODOLOGY (Page No. - 57)
    2.1 RESEARCH DATA 
           FIGURE 1 RESEARCH DESIGN
           2.1.1 SECONDARY RESEARCH
                    2.1.1.1 Key data from secondary sources
           2.1.2 PRIMARY RESEARCH
                    2.1.2.1 Key insights from industry experts
                    2.1.2.2 Key data from primary sources
                    2.1.2.3 Breakdown of primary interviews
                               FIGURE 2 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION
    2.2 MARKET SIZE ESTIMATION 
           FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH
           FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH
    2.3 MARKET BREAKDOWN & DATA TRIANGULATION 
           FIGURE 5 DATA TRIANGULATION METHODOLOGY
    2.4 RESEARCH ASSUMPTIONS 
    2.5 LIMITATIONS AND RISK ASSESSMENT 
    2.6 IMPACT OF RECESSION ON BATTER & BREADER PREMIXES MARKET 
           2.6.1 RECESSION MACROINDICATORS
                    FIGURE 6 RECESSION MACROINDICATORS
                    FIGURE 7 GLOBAL INFLATION RATE, 2011–2021
                    FIGURE 8 GLOBAL GDP, 2011–2021 (USD TRILLION)
                    FIGURE 9 RECESSION INDICATORS AND THEIR IMPACT ON BATTER & BREADER PREMIXES MARKET
                    FIGURE 10 GLOBAL BATTER & BREADER PREMIXES MARKET: EARLIER FORECAST VS. RECESSION FORECAST
 
3 EXECUTIVE SUMMARY (Page No. - 71)
    FIGURE 11 ADHESION BATTER SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD 
    FIGURE 12 FLOUR & STARCH SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD 
    FIGURE 13 MEAT SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD 
    FIGURE 14 FOOD SERVICE RESTAURANTS SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD 
    FIGURE 15 ASIA PACIFIC TO BE FASTEST-GROWING REGION IN BATTER & BREADER PREMIXES MARKET DURING FORECAST PERIOD 
 
4 PREMIUM INSIGHTS (Page No. - 75)
    4.1 BRIEF OVERVIEW OF BATTER & BREADER PREMIXES MARKET 
           FIGURE 16 POTENTIAL RISE IN DEMAND FOR CONVENIENCE MEAT AND SEAFOOD PRODUCTS TO DRIVE MARKET
    4.2 ASIA PACIFIC BATTER & BREADER PREMIXES MARKET: KEY APPLICATION AND TOP THREE COUNTRIES 
           FIGURE 17 ASIA PACIFIC: CHINA TO ACCOUNT FOR LARGEST MARKET SHARE IN 2023
           FIGURE 18 MEAT APPLICATION TO ACCOUNT FOR LARGEST MARKET SIZE IN 2022
           FIGURE 19 BATTER & BREADER PREMIXES MARKET SHARE, BY TYPE, 2023 VS. 2028
           FIGURE 20 BATTER & BREADER PREMIXES MARKET SIZE, BY FLOUR AND STARCH TYPE, 2023 VS. 2028
    4.3 BATTER & BREADER PREMIXES MARKET, BY COUNTRY 
           FIGURE 21 US TO DOMINATE MARKET DURING FORECAST PERIOD
 
5 MARKET OVERVIEW (Page No. - 79)
    5.1 INTRODUCTION 
    5.2 MACROECONOMIC INDICATORS 
           5.2.1 RISING GLOBAL POPULATION AND DIVERSE FOOD CONSUMPTION
                    FIGURE 22 POPULATION GROWTH TREND, 1950–2050
    5.3 MARKET DYNAMICS 
           FIGURE 23 BATTER & BREADER PREMIXES MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES
           5.3.1 DRIVERS
                    5.3.1.1 Rise in consumption of premium meat products
                               FIGURE 24 GLOBAL MEAT DEMAND, 2005 VS. 2050 (USD BILLION)
                               FIGURE 25 CHICKEN CONSUMPTION IN US: SUPERMARKETS VS. FOODSERVICE ESTABLISHMENTS, 2014–2018
                    5.3.1.2 Inclination toward low-carb and gluten-free products
                    5.3.1.3 Rising demand for processed, prepared, and convenience food products
                    5.3.1.4 Expanding fast food industry
           5.3.2 RESTRAINTS
                    5.3.2.1 Volatility in raw material prices
                    5.3.2.2 Prevalence of allergies to batter & breader premix sources, such as soy and wheat
                    5.3.2.3 Stringent regulatory standards
           5.3.3 OPPORTUNITIES
                    5.3.3.1 Emerging markets to illustrate great potential for batter and breader premixes
                    5.3.3.2 Increase in investments in research & development for new batter and breader technologies
           5.3.4 CHALLENGES
                    5.3.4.1 Infrastructural and regulatory challenges in developing countries
                    5.3.4.2 Shift toward fresh food products
                    5.3.4.3 Health and nutritional concerns
 
6 INDUSTRY TRENDS (Page No. - 91)
    6.1 INTRODUCTION 
    6.2 VALUE CHAIN ANALYSIS 
           FIGURE 26 VALUE CHAIN ANALYSIS
    6.3 SUPPLY CHAIN ANALYSIS 
           FIGURE 27 SUPPLY CHAIN MAP
    6.4 PRICING ANALYSIS 
           6.4.1 AVERAGE SELLING PRICE OF BATTER AND BREADER PREMIXES TYPES, BY KEY COMPANY
                    FIGURE 28 AVERAGE SELLING PRICE OF BATTER AND BREADER PREMIXES TYPES, BY KEY COMPANY 
                    TABLE 2 AVERAGE SELLING PRICE OF BATTER AND BREADER TYPES, BY KEY COMPANY, 2022 (USD/KG)
           6.4.2 AVERAGE SELLING PRICE OF BATTER AND BREADER PREMIXES, BY TYPE
                    FIGURE 29 AVERAGE SELLING PRICE OF BATTER TYPES, 2019–2022 (USD/KG)
                    FIGURE 30 AVERAGE SELLING PRICE OF KEY BREADER TYPES, 2019–2022 (USD/KG)
                    TABLE 3 AVERAGE SELLING PRICE OF BATTER AND BREADER PREMIXES, BY REGION, 2019–2022 (USD/KG)
    6.5 ECOSYSTEM ANALYSIS 
           6.5.1 ECOSYSTEM VIEW
           6.5.2 ECOSYSTEM MAP
                    6.5.2.1 Upstream
                               6.5.2.1.1 Batter and breader premix manufacturers
                               6.5.2.1.2 Raw material providers
                               6.5.2.1.3 Academia and research institutes
                    6.5.2.2 Downstream
    6.6 TRENDS/DISRUPTIONS IMPACTING CONSUMERS’ BUSINESSES 
           FIGURE 31 REVENUE SHIFT FOR BATTER & BREADER PREMIXES MARKET
    6.7 PATENT ANALYSIS 
           FIGURE 32 PATENTS GRANTED, BY REGION
           FIGURE 33 PATENTS GRANTED ANNUALLY, 2012–2022
           TABLE 4 KEY PATENTS PERTAINING TO BATTER AND BREADER PREMIXES, 2022–2023
    6.8 TRADE ANALYSIS 
           FIGURE 34 EXPORT VALUE OF FLOUR AND STARCH, BY KEY COUNTRY, 2018–2022 (USD THOUSAND)
           FIGURE 35 IMPORT VALUE OF FLOUR AND STARCH, BY KEY COUNTRY, 2018–2022 (USD THOUSAND)
    6.9 TARIFF AND REGULATORY LANDSCAPE 
           6.9.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 5 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 6 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 7 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 8 SOUTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 9 REST OF THE WORLD: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
    6.10 REGULATORY FRAMEWORK 
           6.10.1 INTRODUCTION
           6.10.2 NORTH AMERICA
                    6.10.2.1 US Food and Drug Administration (FDA)
                    6.10.2.2 Food and Agriculture Organization (FAO)
                    6.10.2.3 Canadian Food and Drug Act and Regulations
                    6.10.2.4 Mexico
           6.10.3 EUROPE
           6.10.4 ASIA PACIFIC
                    6.10.4.1 China
                    6.10.4.2 Japan
                               TABLE 10 FOOD COATING WITH STANDARDS OF USE
                    6.10.4.3 Australia & New Zealand
                               6.10.4.3.1 Australia New Zealand Food Standards Code - Standard 1.3.1 – Food Additives
           6.10.5 SOUTH AMERICA
                    6.10.5.1 Brazil
                    6.10.5.2 Argentina
                               6.10.5.2.1 Argentina Food Safety Act
                    6.10.5.3 Rest of South America
           6.10.6 MIDDLE EAST
                    6.10.6.1 UAE
    6.11 TECHNOLOGY ANALYSIS 
           6.11.1 CLEAN-LABEL INGREDIENTS
           6.11.2 HEALTH-CONSCIOUS OPTIONS
    6.12 PORTER’S FIVE FORCES ANALYSIS 
           6.12.1 THREAT OF NEW ENTRANTS
           6.12.2 THREAT OF SUBSTITUTES
           6.12.3 BARGAINING POWER OF SUPPLIERS
           6.12.4 BARGAINING POWER OF BUYERS
           6.12.5 INTENSITY OF COMPETITIVE RIVALRY
    6.13 KEY CONFERENCES & EVENTS 
                    TABLE 11 KEY CONFERENCES & EVENTS, 2023–2024
    6.14 KEY STAKEHOLDERS & BUYING CRITERIA 
           6.14.1 KEY STAKEHOLDERS IN BUYING PROCESS
                    FIGURE 36 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS
                    TABLE 12 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR BATTER AND BREADER PREMIXES
           6.14.2 BUYING CRITERIA
                    FIGURE 37 KEY BUYING CRITERIA FOR BATTER AND BREADER PREMIXES
                    TABLE 13 KEY BUYING CRITERIA FOR TOP BATTER AND BREADER PREMIXES
    6.15 CASE STUDY ANALYSIS 
           6.15.1 INGREDION ADOPTED SUSTAINABLE, CLEAN-LABEL PULSE FLOURS TO IMPROVE PRODUCT QUALITY
           6.15.2 KERRY DEVELOPED PRETZEL BREADCRUMB COATING SYSTEM INSPIRED BY GERMAN TRADITIONAL BAKING TECHNIQUES TO ADD CRUNCHY TEXTURE TO ITS FOOD PRODUCTS
 
7 BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE (Page No. - 126)
    7.1 INTRODUCTION 
           FIGURE 38 BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023 VS. 2028 (USD MILLION)
           TABLE 14 BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2019–2022 (USD MILLION)
           TABLE 15 BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023–2028 (USD MILLION)
           TABLE 16 BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2019–2022 (KT)
           TABLE 17 BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023–2028 (KT)
    7.2 ADHESION BATTER 
           7.2.1 GROWING DEMAND FOR BATTERED AND BREADED MEAT AND SEAFOOD ITEMS AND RISING FAST-FOOD CHAINS TO DRIVE MARKET
                    TABLE 18 ADHESION BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 19 ADHESION BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 20 ADHESION BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 21 ADHESION BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
    7.3 TEMPURA BATTER 
           7.3.1 UNIQUE BATTER COMPOSITION, LESS OIL USAGE, AND ESCHEWING BREADCRUMBS TO DRIVE DEMAND FOR TEMPURA BATTER
                    TABLE 22 TEMPURA BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 23 TEMPURA BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 24 TEMPURA BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 25 TEMPURA BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
    7.4 BEER BATTER 
           7.4.1 NEED TO MAINTAIN LIGHTNESS OF FOOD PRODUCTS WHILE ENHANCING VOLUME TO FUEL DEMAND FOR BEER BATTER
                    TABLE 26 BEER BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 27 BEER BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 28 BEER BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 29 BEER BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
    7.5 THICK BATTER 
           7.5.1 RISING DEMAND FOR THICK BATTER IN NORTH AMERICAN SNACK FOOD INDUSTRY TO DRIVE MARKET
                    TABLE 30 THICK BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 31 THICK BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 32 THICK BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 33 THICK BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
    7.6 CUSTOMIZED BATTER 
           7.6.1 HIGH COMPETITION AMONG QUICK SERVICE RESTAURANTS TO DRIVE CONSUMPTION OF CUSTOMIZED BATTER
                    TABLE 34 CUSTOMIZED BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 35 CUSTOMIZED BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 36 CUSTOMIZED BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 37 CUSTOMIZED BATTER: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
 
8 BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE (Page No. - 140)
    8.1 INTRODUCTION 
           FIGURE 39 BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023 VS. 2028 (USD MILLION)
           TABLE 38 BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2019–2022 (USD MILLION)
           TABLE 39 BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023–2028 (USD MILLION)
           TABLE 40 BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2019–2022 (KT)
           TABLE 41 BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023–2028 (KT)
    8.2 CRUMBS & FLAKES 
           TABLE 42 CRUMBS & FLAKES: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (USD MILLION)
           TABLE 43 CRUMBS & FLAKES: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (USD MILLION)
           TABLE 44 CRUMBS & FLAKES: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (KT)
           TABLE 45 CRUMBS & FLAKES: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (KT)
           TABLE 46 CRUMBS & FLAKES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
           TABLE 47 CRUMBS & FLAKES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
           TABLE 48 CRUMBS & FLAKES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
           TABLE 49 CRUMBS & FLAKES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
           8.2.1 DRY BREADCRUMBS
                    8.2.1.1 Rising trend of product differentiation to fuel demand for dry breadcrumbs
                               TABLE 50 DRY BREADCRUMBS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                               TABLE 51 DRY BREADCRUMBS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                               TABLE 52 DRY BREADCRUMBS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                               TABLE 53 DRY BREADCRUMBS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
           8.2.2 FRESH BREADCRUMBS
                    8.2.2.1 Use of fresh breadcrumbs for soft coating on fried foods or for stuffing to drive demand
                               TABLE 54 FRESH BREADCRUMBS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                               TABLE 55 FRESH BREADCRUMBS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                               TABLE 56 FRESH BREADCRUMBS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                               TABLE 57 FRESH BREADCRUMBS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
           8.2.3 CRACKER CRUMBS
                    8.2.3.1 Cracker crumbs to be used in pre-dust applications
                               TABLE 58 CRACKER CRUMBS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                               TABLE 59 CRACKER CRUMBS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                               TABLE 60 CRACKER CRUMBS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                               TABLE 61 CRACKER CRUMBS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
           8.2.4 OTHER CRUMBS & FLAKES
                    TABLE 62 OTHER CRUMBS & FLAKES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 63 OTHER CRUMBS & FLAKES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 64 OTHER CRUMBS & FLAKES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 65 OTHER CRUMBS & FLAKES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
    8.3 FLOUR & STARCH 
           TABLE 66 FLOUR & STARCH: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (USD MILLION)
           TABLE 67 FLOUR & STARCH: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (USD MILLION)
           TABLE 68 FLOUR & STARCH: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (KT)
           TABLE 69 FLOUR & STARCH: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (KT)
           TABLE 70 FLOUR & STARCH: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
           TABLE 71 FLOUR & STARCH: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
           TABLE 72 FLOUR & STARCH: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
           TABLE 73 FLOUR & STARCH: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
           8.3.1 CEREALS
                    TABLE 74 CEREALS: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (USD MILLION)
                    TABLE 75 CEREALS: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (USD MILLION)
                    TABLE 76 CEREALS: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (KT)
                    TABLE 77 CEREALS: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (KT)
                    TABLE 78 CEREALS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 79 CEREALS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 80 CEREALS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 81 CEREALS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
                    8.3.1.1 Wheat
                               8.3.1.1.1 Increased demand for wheat in meat industry due to crispiness, fried appearance, and reduced coating blow-off
                    8.3.1.2 Rice
                               8.3.1.2.1 Rice flour to serve as alternative to wheat flour in battered and breaded foods
                               FIGURE 40 VOLUME OF RICE EXPORTED, BY COUNTRY, 2019 (MILLION TONS)
                    8.3.1.3 Corn
                               8.3.1.3.1 Corn breaders harder in texture and larger in size
                               FIGURE 41 ANNUAL GLOBAL PRODUCTION OF CORN, 2017–2019 (MMT)
                    8.3.1.4 Other cereals
    8.4 PULSES 
           8.4.1 HIGH PROTEIN AND FIBER CONTENT OF PULSES TO ADD DISTINCT FLAVOR TO COATED FOODS
                    TABLE 82 PULSES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 83 PULSES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 84 PULSES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 85 PULSES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
    8.5 BLENDS 
           8.5.1 BLENDED BREADERS MADE FROM BREADCRUMBS, CEREAL BREADERS, OR FRUIT & NUT BREADERS TO DRIVE MARKET
                    TABLE 86 BLENDS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 87 BLENDS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 88 BLENDS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 89 BLENDS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
    8.6 OTHER FLOUR & STARCH TYPES 
           TABLE 90 OTHER FLOUR & STARCH TYPES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
           TABLE 91 OTHER FLOUR & STARCH TYPES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
           TABLE 92 OTHER FLOUR & STARCH TYPES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
           TABLE 93 OTHER FLOUR & STARCH TYPES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
 
9 BATTER & BREADER PREMIXES MARKET, BY APPLICATION (Page No. - 167)
    9.1 INTRODUCTION 
           FIGURE 42 BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023 VS. 2028 (USD MILLION)
           TABLE 94 BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
           TABLE 95 BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
           TABLE 96 BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
           TABLE 97 BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
    9.2 MEAT 
           9.2.1 INCREASING MEAT CONSUMPTION TO DRIVE DEMAND FOR BATTER & BREADER PREMIXES
                    FIGURE 43 MEAT PRODUCTION IN EUROPE, 2006–2021
                    TABLE 98 MEAT: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (USD MILLION)
                    TABLE 99 MEAT: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (USD MILLION)
                    TABLE 100 MEAT: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (KT)
                    TABLE 101 MEAT: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (KT)
                    TABLE 102 MEAT: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 103 MEAT: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 104 MEAT: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 105 MEAT: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
           9.2.2 PORK
                    9.2.2.1 Rising consumption of pork in fast-food chains in North American and European countries to drive market
                               FIGURE 44 PORK CONSUMPTION, BY COUNTRY, 2012–2022 (KILOGRAMS/CAPITA)
                               TABLE 106 PORK: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                               TABLE 107 PORK: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                               TABLE 108 PORK: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                               TABLE 109 PORK: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
           9.2.3 CHICKEN
                    9.2.3.1 Rising health concerns and preference for low-calorie foods to fuel consumption of chicken
                               TABLE 110 CHICKEN: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                               TABLE 111 CHICKEN: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                               TABLE 112 CHICKEN: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                               TABLE 113 CHICKEN: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
    9.3 SEAFOOD 
           9.3.1 INCREASING USAGE OF TEMPURA BATTER & BREADER IN SEAFOOD APPLICATIONS TO DRIVE MARKET
                    FIGURE 45 ESTIMATED PER CAPITA CONSUMPTION OF FISH AND SEAFOOD BY COUNTRY, 2019 (KG)
                    TABLE 114 SEAFOOD: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (USD MILLION)
                    TABLE 115 SEAFOOD: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (USD MILLION)
                    TABLE 116 SEAFOOD: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (KT)
                    TABLE 117 SEAFOOD: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (KT)
                    TABLE 118 SEAFOOD: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 119 SEAFOOD: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 120 SEAFOOD: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 121 SEAFOOD: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
           9.3.2 CRAB
                    TABLE 122 CRAB: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 123 CRAB: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 124 CRAB: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 125 CARB: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
           9.3.3 FISH
                    TABLE 126 FISH: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 127 FISH: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 128 FISH: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 129 FISH: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
           9.3.4 OTHER SEAFOOD APPLICATIONS
                    TABLE 130 OTHER SEAFOOD APPLICATIONS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 131 OTHER SEAFOOD APPLICATIONS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 132 OTHER SEAFOOD APPLICATIONS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 133 OTHER SEAFOOD APPLICATIONS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
    9.4 VEGETABLES 
           9.4.1 RISING DEMAND FOR GOURMET FRIED VEGETABLE SNACKS TO BOOST DEMAND FOR BATTER AND BREADER PREMIXES
                    TABLE 134 VEGETABLES: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (USD MILLION)
                    TABLE 135 VEGETABLES: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (USD MILLION)
                    TABLE 136 VEGETABLES: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (KT)
                    TABLE 137 VEGETABLES: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (KT)
                    TABLE 138 VEGETABLES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 139 VEGETABLES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 140 VEGETABLES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 141 VEGETABLES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
           9.4.2 ONION RINGS
                    9.4.2.1 Popularity in US as restaurant snack and side dish to drive its demand
                               TABLE 142 ONION RINGS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                               TABLE 143 ONION RINGS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                               TABLE 144 ONION RINGS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                               TABLE 145 ONION RINGS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
           9.4.3 OTHER VEGETABLES
                    TABLE 146 OTHER VEGETABLES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                    TABLE 147 OTHER VEGETABLES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
                    TABLE 148 OTHER VEGETABLES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
                    TABLE 149 OTHER VEGETABLES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
    9.5 OTHER APPLICATIONS 
           TABLE 150 OTHER APPLICATIONS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
           TABLE 151 OTHER APPLICATIONS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
           TABLE 152 OTHER APPLICATIONS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
           TABLE 153 OTHER APPLICATIONS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
 
10 BATTER & BREADER PREMIXES MARKET, BY END USER (Page No. - 196)
     10.1 INTRODUCTION 
               FIGURE 46 BATTER & BREADER PREMIXES MARKET, BY END USER, 2023 VS. 2028 (USD MILLION)
               TABLE 154 BATTER & BREADER PREMIXES MARKET, BY END USER, 2019–2022 (USD MILLION)
               TABLE 155 BATTER & BREADER PREMIXES MARKET, BY END USER, 2023–2028 (USD MILLION)
     10.2 FOOD SERVICE RESTAURANTS 
               TABLE 156 FOOD SERVICE RESTAURANTS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
               TABLE 157 FOOD SERVICE RESTAURANTS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
               TABLE 158 FOOD SERVICE RESTAURANTS: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (USD MILLION)
               TABLE 159 FOOD SERVICE RESTAURANTS: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (USD MILLION)
             10.2.1 QUICK SERVICE RESTAURANTS
                       10.2.1.1 Need for crunchy textures and consumers seeking convenient and delectable meals to drive market
                                   TABLE 160 QUICK-SERVICE RESTAURANTS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                                   TABLE 161 QUICK-SERVICE RESTAURANTS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
             10.2.2 FULL-SERVICE RESTAURANTS
                       10.2.2.1 Need for high standards during peak hours and enhanced customer to drive demand for full-service restaurants
                                   TABLE 162 FULL-SERVICE RESTAURANTS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                                   TABLE 163 FULL-SERVICE RESTAURANTS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
     10.3 OFFLINE PLATFORMS 
               TABLE 164 OFFLINE PLATFORMS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
               TABLE 165 OFFLINE PLATFORMS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
               TABLE 166 OFFLINE PLATFORMS: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2019–2022 (USD MILLION)
               TABLE 167 OFFLINE PLATFORMS: BATTER & BREADER PREMIXES MARKET, BY TYPE, 2023–2028 (USD MILLION)
             10.3.1 SUPERMARKETS & HYPERMARKETS
                       10.3.1.1 Supermarkets and hypermarkets to drive market with wide-ranging consumer-centric approach
                                   TABLE 168 SUPERMARKETS & HYPERMARKETS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                                   TABLE 169 SUPERMARKETS & HYPERMARKETS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
             10.3.2 CONVENIENCE STORES
                       10.3.2.1 Convenience stores to benefit from premixes due to their simplicity of application and reduced cooking times
                                   TABLE 170 CONVENIENCE STORES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                                   TABLE 171 CONVENIENCE STORES: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
             10.3.3 OTHER OFFLINE PLATFORMS
                       TABLE 172 OTHER OFFLINE PLATFORMS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                       TABLE 173 OTHER OFFLINE PLATFORMS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
     10.4 ONLINE PLATFORMS 
             10.4.1 ONLINE PLATFORMS TO PROPEL SALE OF BATTER & BREADER PREMIXES TO GLOBAL AUDIENCE BY REVOLUTIONIZING CUSTOMER BASE
                       TABLE 174 ONLINE PLATFORMS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
                       TABLE 175 ONLINE PLATFORMS: BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
 
11 BATTER & BREADER PREMIXES MARKET, BY REGION (Page No. - 209)
     11.1 INTRODUCTION 
               FIGURE 47 BATTER & BREADER PREMIXES MARKET: GEOGRAPHIC SNAPSHOT, 2023–2028
               TABLE 176 BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (USD MILLION)
               TABLE 177 BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (USD MILLION)
               TABLE 178 BATTER & BREADER PREMIXES MARKET, BY REGION, 2019–2022 (KT)
               TABLE 179 BATTER & BREADER PREMIXES MARKET, BY REGION, 2023–2028 (KT)
     11.2 NORTH AMERICA 
             11.2.1 NORTH AMERICA: RECESSION IMPACT ANALYSIS
                       FIGURE 48 NORTH AMERICA: INFLATION RATES, BY KEY COUNTRY, 2019–2021
                       FIGURE 49 NORTH AMERICA: RECESSION IMPACT ANALYSIS, 2023
                       FIGURE 50 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET SNAPSHOT
                       TABLE 180 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2019–2022 (USD MILLION)
                       TABLE 181 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2023–2028 (USD MILLION)
                       TABLE 182 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2019–2022 (KT)
                       TABLE 183 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2023–2028 (KT)
                       TABLE 184 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2019–2022 (USD MILLION)
                       TABLE 185 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023–2028 (USD MILLION)
                       TABLE 186 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2019–2022 (KT)
                       TABLE 187 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023–2028 (KT)
                       TABLE 188 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2019–2022 (USD MILLION)
                       TABLE 189 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023–2028 (USD MILLION)
                       TABLE 190 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2019–2022 (KT)
                       TABLE 191 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023–2028 (KT)
                       TABLE 192 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                       TABLE 193 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                       TABLE 194 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                       TABLE 195 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
                       TABLE 196 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY END USER, 2019–2022 (USD MILLION)
                       TABLE 197 NORTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY END USER, 2023–2028 (USD MILLION)
             11.2.2 US
                       11.2.2.1 Need for gluten-free, low-carb, and low-fat batter premixes to drive market
                                   TABLE 198 US: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 199 US: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 200 US: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 201 US: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.2.3 CANADA
                       11.2.3.1 Rising immigration, increasing interest in global cuisines, and growing restaurant business to drive market
                                   TABLE 202 CANADA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 203 CANADA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 204 CANADA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 205 CANADA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.2.4 MEXICO
                       11.2.4.1 Increasing need for processed foods at reasonable price to drive market
                                   TABLE 206 MEXICO: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 207 MEXICO: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 208 MEXICO: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 209 MEXICO: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
     11.3 EUROPE 
               FIGURE 51 EUROPE: ESTIMATED PER CAPITA CONSUMPTION OF FISH AND SEAFOOD BY COUNTRY, 2019–2020
             11.3.1 EUROPE: RECESSION IMPACT ANALYSIS
                       FIGURE 52 EUROPE: INFLATION RATES, BY KEY COUNTRY, 2017–2021
                       FIGURE 53 EUROPE: RECESSION IMPACT ANALYSIS, 2023
                       TABLE 210 EUROPE: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2019–2022 (USD MILLION)
                       TABLE 211 EUROPE: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2023–2028 (USD MILLION)
                       TABLE 212 EUROPE: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2019–2022 (KT)
                       TABLE 213 EUROPE: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2023–2028 (KT)
                       TABLE 214 EUROPE: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2019–2022 (USD MILLION)
                       TABLE 215 EUROPE: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023–2028 (USD MILLION)
                       TABLE 216 EUROPE: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2019–2022 (KT)
                       TABLE 217 EUROPE: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023–2028 (KT)
                       TABLE 218 EUROPE: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2019–2022 (USD MILLION)
                       TABLE 219 EUROPE: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023–2028 (USD MILLION)
                       TABLE 220 EUROPE: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2019–2022 (KT)
                       TABLE 221 EUROPE: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023–2028 (KT)
                       TABLE 222 EUROPE: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                       TABLE 223 EUROPE: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                       TABLE 224 EUROPE: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                       TABLE 225 EUROPE: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
                       TABLE 226 EUROPE: BATTER & BREADER PREMIXES MARKET, BY END USER, 2019–2022 (USD MILLION)
                       TABLE 227 EUROPE: BATTER & BREADER PREMIXES MARKET, BY END USER, 2023–2028 (USD MILLION)
             11.3.2 GERMANY
                       11.3.2.1 Large consumer base, high purchasing power, hectic lifestyles, and rising demand for frozen processed foods to drive market
                                   TABLE 228 GERMANY: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 229 GERMANY: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 230 GERMANY: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 231 GERMANY: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.3.3 UK
                       11.3.3.1 Growing consumption of meat and seafood products and rising demand for beer batter to drive market
                                   TABLE 232 UK: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 233 UK: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 234 UK: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 235 UK: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.3.4 FRANCE
                       11.3.4.1 Rising trend of eating out and increasing tourism to drive demand for batter & breader premixes
                                   TABLE 236 FRANCE: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 237 FRANCE: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 238 FRANCE: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 239 FRANCE: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.3.5 SPAIN
                       11.3.5.1 Increasing demand for innovation in food products and willingness to spend to fuel demand for customized batter & breader premixes
                                   TABLE 240 SPAIN: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 241 SPAIN: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 242 SPAIN: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 243 SPAIN: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.3.6 ITALY
                       11.3.6.1 Increasing number of food service chains and growing need for convenient and ready-to-cook food products to drive market
                                   TABLE 244 ITALY: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 245 ITALY: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 246 ITALY: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 247 ITALY: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.3.7 REST OF EUROPE
                       TABLE 248 REST OF EUROPE: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                       TABLE 249 REST OF EUROPE: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                       TABLE 250 REST OF EUROPE: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                       TABLE 251 REST OF EUROPE: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
     11.4 ASIA PACIFIC 
             11.4.1 ASIA PACIFIC: RECESSION IMPACT ANALYSIS
                       FIGURE 54 ASIA PACIFIC: INFLATION RATES, BY KEY COUNTRY, 2017–2021
                       FIGURE 55 ASIA PACIFIC: RECESSION IMPACT ANALYSIS, 2023
                       FIGURE 56 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET SNAPSHOT
                       TABLE 252 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2019–2022 (USD MILLION)
                       TABLE 253 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2023–2028 (USD MILLION)
                       TABLE 254 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2019–2022 (KT)
                       TABLE 255 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2023–2028 (KT)
                       TABLE 256 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2019–2022 (USD MILLION)
                       TABLE 257 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023–2028 (USD MILLION)
                       TABLE 258 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2019–2022 (KT)
                       TABLE 259 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023–2028 (KT)
                       TABLE 260 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2019–2022 (USD MILLION)
                       TABLE 261 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023–2028 (USD MILLION)
                       TABLE 262 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2019–2022 (KT)
                       TABLE 263 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023–2028 (KT)
                       TABLE 264 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                       TABLE 265 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                       TABLE 266 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                       TABLE 267 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
                       TABLE 268 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY END USER, 2019–2022 (USD MILLION)
                       TABLE 269 ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY END USER, 2023–2028 (USD MILLION)
             11.4.2 CHINA
                       11.4.2.1 Increasing purchasing power of middle-class families, rapid urbanization, increased adoption of convenience meat and seafood products to drive market
                                   TABLE 270 CHINA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 271 CHINA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 272 CHINA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 273 CHINA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.4.3 INDIA
                       11.4.3.1 Increasing adoption of Western cuisines and rising standards of living to propel market
                                   TABLE 274 INDIA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 275 INDIA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 276 INDIA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 277 INDIA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.4.4 JAPAN
                       11.4.4.1 Increasing consumption of batter premixes in homemade dishes to drive market
                                   TABLE 278 JAPAN: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 279 JAPAN: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 280 JAPAN: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 281 JAPAN: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.4.5 AUSTRALIA & NEW ZEALAND
                       11.4.5.1 Increasing shift toward ready-to-prepare meat and seafood products to propel market
                                   TABLE 282 AUSTRALIA AND NEW ZEALAND: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 283 AUSTRALIA AND NEW ZEALAND: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 284 AUSTRALIA AND NEW ZEALAND: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 285 AUSTRALIA AND NEW ZEALAND: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.4.6 SOUTH KOREA
                       11.4.6.1 Increasing number of Western tourists and rising demand for Western flavors to propel market
                                   TABLE 286 SOUTH KOREA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 287 SOUTH KOREA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 288 SOUTH KOREA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 289 SOUTH KOREA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.4.7 INDONESIA
                       11.4.7.1 Rising online food delivery services and increasing tourism to fuel demand for batter & breader premixes
                                   TABLE 290 INDONESIA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 291 INDONESIA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 292 INDONESIA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 293 INDONESIA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.4.8 MALAYSIA
                       11.4.8.1 Strong poultry trade support to drive batter & breader premixes market
                                   TABLE 294 MALAYSIA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 295 MALAYSIA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 296 MALAYSIA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 297 MALAYSIA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.4.9 REST OF ASIA PACIFIC
                       TABLE 298 REST OF ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                       TABLE 299 REST OF ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                       TABLE 300 REST OF ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                       TABLE 301 REST OF ASIA PACIFIC: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
     11.5 SOUTH AMERICA 
             11.5.1 SOUTH AMERICA: RECESSION IMPACT ANALYSIS
                       FIGURE 57 SOUTH AMERICA: INFLATION RATES, BY KEY COUNTRY, 2017–2021
                       FIGURE 58 SOUTH AMERICA: RECESSION IMPACT ANALYSIS, 2023
                       TABLE 302 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2019–2022 (USD MILLION)
                       TABLE 303 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY COUNTRY, 2023–2028 (USD MILLION)
                       TABLE 304 SOUTH AMERICA: BREADER PREMIXES MARKET, BY COUNTRY, 2019–2022 (KT)
                       TABLE 305 SOUTH AMERICA: BREADER PREMIXES MARKET, BY COUNTRY, 2023–2028 (KT)
                       TABLE 306 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2019–2022 (USD MILLION)
                       TABLE 307 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023–2028 (USD MILLION)
                       TABLE 308 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2019–2022 (KT)
                       TABLE 309 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023–2028 (KT)
                       TABLE 310 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2019–2022 (USD MILLION)
                       TABLE 311 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023–2028 (USD MILLION)
                       TABLE 312 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2019–2022 (KT)
                       TABLE 313 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023–2028 (KT)
                       TABLE 314 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                       TABLE 315 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                       TABLE 316 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                       TABLE 317 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
                       TABLE 318 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY END USER, 2019–2022 (USD MILLION)
                       TABLE 319 SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY END USER, 2023–2028 (USD MILLION)
             11.5.2 BRAZIL
                       11.5.2.1 Increasing consumption of processed meat products and rising investment in meat sector to drive market
                                   TABLE 320 BRAZIL: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 321 BRAZIL: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 322 BRAZIL: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 323 BRAZIL: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.5.3 ARGENTINA
                       11.5.3.1 Culinary shifts and growing appetite for convenience foods to fuel demand for batter & breader premixes
                                   TABLE 324 ARGENTINA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 325 ARGENTINA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 326 ARGENTINA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 327 ARGENTINA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.5.4 REST OF SOUTH AMERICA
                       TABLE 328 REST OF SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                       TABLE 329 REST OF SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                       TABLE 330 REST OF SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                       TABLE 331 REST OF SOUTH AMERICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
     11.6 ROW 
             11.6.1 ROW: RECESSION IMPACT ANALYSIS
                       FIGURE 59 ROW: INFLATION RATES, BY KEY SUBREGION, 2017–2021
                       FIGURE 60 ROW: RECESSION IMPACT ANALYSIS, 2022–2023
                       TABLE 332 ROW: BATTER & BREADER PREMIXES MARKET, BY SUBREGION, 2019–2022 (USD MILLION)
                       TABLE 333 ROW: BATTER & BREADER PREMIXES MARKET, BY SUBREGION, 2023–2028 (USD MILLION)
                       TABLE 334 ROW: BATTER & BREADER PREMIXES MARKET, BY SUBREGION, 2019–2022 (KT)
                       TABLE 335 ROW: BATTER & BREADER PREMIXES MARKET, BY SUBREGION, 2023–2028 (KT)
                       TABLE 336 ROW: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2019–2022 (USD MILLION)
                       TABLE 337 ROW: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023–2028 (USD MILLION)
                       TABLE 338 ROW: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2019–2022 (KT)
                       TABLE 339 ROW: BATTER & BREADER PREMIXES MARKET, BY BATTER TYPE, 2023–2028 (KT)
                       TABLE 340 ROW: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2019–2022 (USD MILLION)
                       TABLE 341 ROW: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023–2028 (USD MILLION)
                       TABLE 342 ROW: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2019–2022 (KT)
                       TABLE 343 ROW: BATTER & BREADER PREMIXES MARKET, BY BREADER TYPE, 2023–2028 (KT)
                       TABLE 344 ROW: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                       TABLE 345 ROW: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                       TABLE 346 ROW: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                       TABLE 347 ROW: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
                       TABLE 348 ROW: BATTER & BREADER PREMIXES MARKET, BY END USER, 2019–2022 (USD MILLION)
                       TABLE 349 ROW: BATTER & BREADER PREMIXES MARKET, BY END USER, 2023–2028 (USD MILLION)
             11.6.2 MIDDLE EAST
                       11.6.2.1 Rising tourism and businesses and high consumption of chicken and beef products to drive market
                                   TABLE 350 MIDDLE EAST: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 351 MIDDLE EAST: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 352 MIDDLE EAST: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 353 MIDDLE EAST: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
             11.6.3 AFRICA
                       11.6.3.1 Diverse culinary culture and rising expansion of food service industry to propel market
                                   TABLE 354 AFRICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (USD MILLION)
                                   TABLE 355 AFRICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (USD MILLION)
                                   TABLE 356 AFRICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2019–2022 (KT)
                                   TABLE 357 AFRICA: BATTER & BREADER PREMIXES MARKET, BY APPLICATION, 2023–2028 (KT)
 
12 COMPETITIVE LANDSCAPE (Page No. - 294)
     12.1 OVERVIEW 
     12.2 MARKET SHARE ANALYSIS FOR KEY PLAYERS 
               TABLE 358 BATTER & BREADER PREMIXES MARKET: INTENSITY OF COMPETITIVE RIVALRY
     12.3 STRATEGIES ADOPTED BY KET PLAYERS 
     12.4 SEGMENTAL REVENUE ANALYSIS FOR KEY PLAYERS 
               FIGURE 61 SEGMENTAL REVENUE ANALYSIS FOR KEY PLAYERS, 2018–2022 (USD BILLION)
     12.5 COMPANY EVALUATION MATRIX 
             12.5.1 STARS
             12.5.2 EMERGING LEADERS
             12.5.3 PERVASIVE PLAYERS
             12.5.4 PARTICIPANTS
                       FIGURE 62 COMPANY EVALUATION MATRIX, 2022
             12.5.5 COMPANY FOOTPRINT
                       TABLE 359 COMPANY FOOTPRINT, BY TYPE
                       TABLE 360 COMPANY FOOTPRINT, BY APPLICATION
                       TABLE 361 COMPANY FOOTPRINT, BY REGION
                       TABLE 362 OVERALL COMPANY FOOTPRINT
     12.6 START-UP/SME EVALUATION MATRIX 
             12.6.1 PROGRESSIVE COMPANIES
             12.6.2 RESPONSIVE COMPANIES
             12.6.3 DYNAMIC COMPANIES
             12.6.4 STARTING BLOCKS
                       FIGURE 63 START-UP/SME EVALUATION MATRIX, 2022
             12.6.5 COMPETITIVE BENCHMARKING
                       TABLE 363 DETAILED LIST OF START-UPS/SMES
                       TABLE 364 COMPETITIVE BENCHMARKING OF START-UPS/SMES
     12.7 COMPETITIVE SCENARIO 
             12.7.1 PRODUCT LAUNCHES
             12.7.2 DEALS
                       TABLE 365 BATTER & BREADER PREMIXES: DEALS, 2019–2023
             12.7.3 OTHERS
                       TABLE 366 BATTER & BREADER PREMIXES: OTHERS, 2019–2023
 
13 COMPANY PROFILES (Page No. - 318)
(Business Overview, Products Offered, Recent Developments, and MnM View (Key strengths/Right to Win, Strategic Choices Made, and Weaknesses and Competitive Threats))*
     13.1 INTRODUCTION 
     13.2 KEY PLAYERS 
             13.2.1 ADM
                       TABLE 367 ADM: BUSINESS OVERVIEW
                       FIGURE 64 ADM: COMPANY SNAPSHOT
                       TABLE 368 ADM: PRODUCTS OFFERED
                       TABLE 369 ADM: DEALS
                       TABLE 370 ADM: OTHERS
             13.2.2 KERRY GROUP PLC
                       TABLE 371 KERRY GROUP PLC: BUSINESS OVERVIEW
                       FIGURE 65 KERRY GROUP PLC: COMPANY SNAPSHOT
                       TABLE 372 KERRY GROUP PLC: PRODUCTS OFFERED
                       TABLE 373 KERRY GROUP PLC: OTHERS
             13.2.3 ASSOCIATED BRITISH FOODS PLC
                       TABLE 374 ASSOCIATED BRITISH FOODS PLC: BUSINESS OVERVIEW
                       FIGURE 66 ASSOCIATED BRITISH FOODS PLC: COMPANY SNAPSHOT
                       TABLE 375 ASSOCIATED BRITISH FOODS PLC: PRODUCTS OFFERED
                       TABLE 376 ASSOCIATED BRITISH FOODS PLC: DEALS
                       TABLE 377 ASSOCIATED BRITISH FOODS PLC: OTHERS
             13.2.4 CARGILL, INCORPORATED
                       TABLE 378 CARGILL, INCORPORATED: BUSINESS OVERVIEW
                       FIGURE 67 CARGILL, INCORPORATED: COMPANY SNAPSHOT
                       TABLE 379 CARGILL, INCORPORATED: PRODUCTS OFFERED
                       TABLE 380 CARGILL, INCORPORATED: OTHERS
             13.2.5 INGREDION
                       TABLE 381 INGREDION: BUSINESS OVERVIEW
                       FIGURE 68 INGREDION: COMPANY SNAPSHOT
                       TABLE 382 INGREDION: PRODUCTS OFFERED
                       TABLE 383 INGREDION: OTHERS
             13.2.6 MCCORMICK & COMPANY, INC.
                       TABLE 384 MCCORMICK & COMPANY, INC.: BUSINESS OVERVIEW
                       FIGURE 69 MCCORMICK & COMPANY, INC.: COMPANY SNAPSHOT
                       TABLE 385 MCCORMICK & COMPANY, INC.: PRODUCTS OFFERED
                       TABLE 386 MCCORMICK & COMPANY, INC.: OTHERS
             13.2.7 SHOWA SANGYO CO., LTD.
                       TABLE 387 SHOWA SANGYO CO., LTD.: BUSINESS OVERVIEW
                       FIGURE 70 SHOWA SANGYO CO., LTD.: COMPANY SNAPSHOT
                       TABLE 388 SHOWA SANGYO CO., LTD.: PRODUCTS OFFERED
             13.2.8 TATE & LYLE
                       TABLE 389 TATE & LYLE: BUSINESS OVERVIEW
                       FIGURE 71 TATE & LYLE: COMPANY SNAPSHOT
                       TABLE 390 TATE & LYLE: PRODUCTS OFFERED
                       TABLE 391 TATE & LYLE: DEALS
                       TABLE 392 TATE & LYLE: OTHERS
             13.2.9 BUNGE LIMITED
                       TABLE 393 BUNGE LIMITED: BUSINESS OVERVIEW
                       FIGURE 72 BUNGE LIMITED: COMPANY SNAPSHOT
                       TABLE 394 BUNGE LIMITED: PRODUCTS OFFERED
             13.2.10 HOUSE-AUTRY MILLS
                       TABLE 395 HOUSE-AUTRY MILLS: BUSINESS OVERVIEW
                       TABLE 396 HOUSE-AUTRY MILLS: PRODUCTS OFFERED
             13.2.11 NEWLY WEDS FOODS
                       TABLE 397 NEWLY WEDS FOODS: BUSINESS OVERVIEW
                       TABLE 398 NEWLY WEDS FOODS: PRODUCTS OFFERED
                       TABLE 399 NEWLY WEDS FOODS: DEALS
             13.2.12 SHIMAKYU
                       TABLE 400 SHIMAKYU: BUSINESS OVERVIEW
                       TABLE 401 SHIMAKYU: PRODUCTS OFFERED
             13.2.13 THAI NISSHIN TECHNOMIC CO., LTD.
                       TABLE 402 THAI NISSHIN TECHNOMIC CO., LTD.: BUSINESS OVERVIEW
                       TABLE 403 THAI NISSHIN TECHNOMIC CO., LTD.: PRODUCTS OFFERED
             13.2.14 ARCADIA FOODS
                       TABLE 404 ARCADIA FOODS: BUSINESS OVERVIEW
                       TABLE 405 ARCADIA FOODS: PRODUCTS OFFERED
             13.2.15 KYOEIFOOD
                       TABLE 406 KYOEIFOOD: BUSINESS OVERVIEW
                       TABLE 407 KYOEIFOOD: PRODUCTS OFFERED
             13.2.16 BLENDEX COMPANY
                       TABLE 408 BLENDEX COMPANY: BUSINESS OVERVIEW
                       TABLE 409 BLENDEX COMPANY: PRODUCTS OFFERED
     13.3 START-UPS/SMES 
             13.3.1 BON FOOD INDUSTRIES SDN BHD
                       TABLE 410 BON FOOD INDUSTRIES SDN BHD: BUSINESS OVERVIEW
                       TABLE 411 BON FOOD INDUSTRIES SDN BHD: PRODUCTS OFFERED
             13.3.2 HELIOFOOD
                       TABLE 412 HELIOFOOD: BUSINESS OVERVIEW
                       TABLE 413 HELIOFOOD: PRODUCTS OFFERED
             13.3.3 BRF GLOBAL
                       TABLE 414 BRF GLOBAL: BUSINESS OVERVIEW
                       TABLE 415 BRF GLOBAL: PRODUCTS OFFERED
             13.3.4 PT SRIBOGA FLOUR MILL
                       TABLE 416 PT SRIBOGA FLOUR MILL: BUSINESS OVERVIEW
                       TABLE 417 PT SRIBOGA FLOUR MILL: PRODUCTS OFFERED
             13.3.5 BRATA PRODUKTIONS
                       TABLE 418 BRATA PRODUKTIONS: BUSINESS OVERVIEW
                       TABLE 419 BRATA PRODUKTIONS: PRODUCTS OFFERED
             13.3.6 XIAMEN UPRISING STAR FOODSTUFFS CO., LTD.
             13.3.7 ZHUHAI YITONG INDUSTRIAL CO., LTD.
             13.3.8 PT. PRIMERA PANCA DWIMA
             13.3.9 DONGGUAN HONGXING FOODS CO., LTD.
             13.3.10 BOWMAN INGREDIENTS
*Details on Business Overview, Products Offered, Recent Developments, and MnM View (Key strengths/Right to Win, Strategic Choices Made, and Weaknesses and Competitive Threats) might not be captured in case of unlisted companies.
 
14 ADJACENT AND RELATED MARKETS (Page No. - 380)
     14.1 INTRODUCTION 
               TABLE 420 ADJACENT MARKETS TO BATTER & BREADER PREMIXES
     14.2 LIMITATIONS 
     14.3 FOOD COATING MARKET 
             14.3.1 MARKET DEFINITION
             14.3.2 MARKET OVERVIEW
                       TABLE 421 FOOD COATING MARKET, BY INGREDIENT TYPE, 2019–2022 (USD MILLION)
                       TABLE 422 FOOD COATING MARKET, BY INGREDIENT TYPE, 2023–2028 (USD MILLION)
                       TABLE 423 FOOD COATING MARKET, BY INGREDIENT TYPE, 2019–2022 (KT)
                       TABLE 424 FOOD COATING MARKET, BY INGREDIENT TYPE, 2023–2028 (KT)
     14.4 PULSE FLOUR MARKET 
             14.4.1 MARKET DEFINITION
             14.4.2 MARKET OVERVIEW
                       TABLE 425 PULSE FLOURS MARKET, BY TYPE, 2015–2022 (MMT)
                       TABLE 426 PULSE FLOURS MARKET, BY TYPE, 2015–2022 (USD BILLION)
     14.5 FUNCTIONAL FLOUR MARKET 
             14.5.1 MARKET DEFINITION
             14.5.2 MARKET OVERVIEW
                       TABLE 427 FUNCTIONAL FLOURS MARKET, BY TYPE, 2014–2022 (USD BILLION)
                       TABLE 428 FUNCTIONAL FLOURS MARKET, BY TYPE, 2014–2022 (MT)
 
15 APPENDIX (Page No. - 386)
     15.1 DISCUSSION GUIDE 
     15.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 
     15.3 CUSTOMIZATION OPTIONS 
     15.4 RELATED REPORTS 
     15.5 AUTHOR DETAILS 

This research involves the extensive use of secondary sources; directories; and databases (Bloomberg and Factiva) to identify and collect information useful for a technical, market-oriented, and commercial study of the batter & breader premixes market. In-depth interviews were conducted with various primary respondents, such as key industry participants, Subject Matter Experts (SMEs), C-level executives of key market players, and industry consultants, to obtain and verify critical qualitative and quantitative information and to assess prospects.

Secondary Research

In the secondary research process, various sources such as annual reports, press releases & investor presentations of companies, white papers, food journals, certified publications, articles from recognized authors, gold & silver standard websites, directories, and databases were referred to, to identify and collect information. Secondary research was mainly used to obtain key information about the industry’s supply chain, the total pool of key players, and market classification and segmentation as per the industry trends to the bottom-most level, regional markets, and key developments from both market- and technology-oriented perspectives.

Primary Research

In the primary research process, various sources from the supply and demand sides were interviewed to obtain qualitative and quantitative information. The primary sources from the supply side included industry experts, such as CEOs, vice presidents, marketing directors, technology and innovation directors, and related key executives from various key companies and organizations operating in the batter & breader premixes market.

After the complete market engineering (which included calculations for market statistics, market breakdown, market size estimations, market forecasting, and data triangulation), extensive primary research was conducted to gather information and to verify and validate the critical numbers arrived at. Primary research was also conducted to identify the segmentation types, industry trends, key players, and competitive landscape of batter & breader premixes supplied by different market players, key market dynamics such as drivers, restraints, opportunities, industry trends, and key player strategies.

In the complete market engineering process, top-down and bottom-up approaches were extensively used along with several data triangulation methods to conduct market estimation and forecasting for the overall segments and subsegments listed in this report. Extensive qualitative and quantitative analysis was performed on the complete market engineering process to list key information/insights throughout the report.

Batter & Breader Premixes Market Primary Research

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Market Size Estimation

Both the top-down and bottom-up approaches were used to estimate and validate the total size of the market. These approaches were also used extensively to estimate the size of various dependent submarkets. The research methodology used to estimate the market size includes the following:

  • The key players in the industry and markets were identified through extensive secondary research.
  • The industry’s supply chain and market size were determined through primary and secondary research.
  • All percentage shares, splits, and breakdowns were determined using secondary sources and verified through primary sources.
  • All possible parameters that affect the market covered in this research study were accounted for, viewed in extensive detail, verified through primary research, and analyzed to obtain the final quantitative and qualitative data.
  • The research included the study of reports, reviews, and newsletters of top market players, along with extensive interviews for key opinions from leaders such as CEOs, directors, and marketing executives.

Market size estimation: Top-Down approach

In the top-down approach, the overall market size was used to estimate the size of individual markets (mentioned in the segmentation) through percentage splits from secondary and primary research. For the calculation of each specific market segment, the most appropriate immediate parent market size was used to implement the top-down approach. The market share was then estimated for each company to verify the revenue share used earlier in the bottom-up procedure. With the data triangulation procedure and validation of data through primary, the overall parent market size and each market size were determined and confirmed. The data triangulation procedure in this study is explained in the next section.

Batter & Breader Premixes Market Top-Down approach

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Market size estimation methodology: Bottom-up approach

In the bottom-up approach, each country's market size for batter & breader premixes and the types was arrived at through secondary sources, such as annual reports, investor presentations, journals, and government publications. The bottom-up procedure was also implemented on the data extracted from secondary research to validate the market segment sizes obtained.

The penetration rate of each type of batter & breader premixes in each country was calculated from secondary sources. Country-level data for batter & breader premixes were estimated based on the adoption rate of each type of batter & breader premixes within each food application. The origin of each product type was tracked via product mapping and studied for its penetration level to estimate the market size at a regional level. Each product type was studied for its commercially available form. The market size arrived at was further validated by primary respondents.

Batter & Breader Premixes Market Bottom-up approach

Data Triangulation

After arriving at the overall market size from the estimation process explained above, the total market was split into several segments. To complete the overall market engineering process and arrive at the exact statistics for all segments, data triangulation and market breakdown procedures were employed, wherever applicable. The data was triangulated by studying various factors and trends from both the demand and supply sides. In addition, the market size was validated using both top-down and bottom-up approaches. It was then verified through primary interviews. Hence, there are three approaches: first is the top-down approach, second is the bottom-up approach, with the third is expert interviews. Only when the values arrived at from the three points match, the data is assumed to be correct.

Market Definition

Batter & breader premixes are primarily used as a coating for deep-fried food products. These premixes enhance the appearance of food products and contribute to their crispy texture. Batter & breader products are suitable for seafood, chicken, and other high-value products. These premixes mainly help in retaining moisture in the final product.

The major types of batter premixes considered for the study include tempura batter, adhesion batter, beer batter, thick batter, and customized batter, while the major types of breader premixes include crumbs & flakes and flour & starch.

Key Stakeholders

  • Food product suppliers and manufacturers
  • Food product importers and exporters
  • Food product traders and distributors
  • Government and research organizations
  • Associations and industry bodies
  • World Health Organization (WHO)
  • Food and Drug Administration (FDA)
  • Institute of Food and Agricultural Sciences (IFAS)
  • Global Food & Beverage Association (GFBA)
  • National Food Safety and Quality Service (SENASA)
  • Canadian Food Inspection Agency (CFIA)
  • Center for Professional Advancement (CfPA)

Report Objectives

Market Intelligence

  • To define, segment, and estimate the size of the batter & breader premixes market with respect to its type, application, and region
  • To provide detailed information about the major factors influencing the growth of the market (drivers, restraints, opportunities, and industry-specific challenges)
  • To analyze the complete supply chain and the influence of all key stakeholders, such as manufacturers, suppliers, and end users
  • To analyze the opportunities in the market for stakeholders and provide details of the competitive landscape for market leaders
  • To profile the key players and comprehensively analyze their core competencies
  • To analyze the competitive developments, such as new product launches, acquisitions, investments, expansions, and partnerships, in the batter & breader premixes market

Competitive Intelligence

  • Profiling the key players in the batter & breader premixes market and comprehensively analyzing their market positions and core competencies
  • Providing a comparative analysis of the market leaders based on the following:
    • Product offerings
    • Business strategies
    • Strengths, weaknesses, opportunities, and threats
    • Key financials
  • Understanding the competitive landscape and identifying the major growth strategies adopted by the players across the key regions
  • Providing insights on the key investments in product innovations and patent registrations

Available Customizations:

With the given market data, MarketsandMarkets offers customizations according to company-specific scientific needs.

The following customization options are available for the report:

Product Analysis

  • Product Matrix, which gives a detailed comparison of the product portfolio of each company.

Geographic Analysis

With the given market data, MarketsandMarkets offers customizations according to company-specific scientific needs.

  • Further breakdown of the Rest of European batter & breader premixes market, by key country
  • Further breakdown of the Rest of the South American batter & breader premixes market, by key country
  • Further breakdown of the Rest of Asia Pacific batter & breader premixes market, by key country

Company Information

  • Detailed analyses and profiling of additional market players
Custom Market Research Services

We will customize the research for you, in case the report listed above does not meet with your exact requirements. Our custom research will comprehensively cover the business information you require to help you arrive at strategic and profitable business decisions.

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Report Code
FB 6555
Published ON
Sep, 2023
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