North America Pressure Sensitive Adhesives Market
North America Pressure Sensitive Adhesives Market by Chemistry (Acrylic, Rubber, Silicone), Technology (Water-Based, Solvent-Based, Hot-Melt), Application (Tapes, Labels, Graphics), End-Use Industry (Packaging, Automotive), and Country - Forecast to 2030
OVERVIEW
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
The market for pressure sensitive adhesives in North America is growing steadily due to the extensive use of these adhesives in packaging, construction, automotive, healthcare, electronics, and industrial sectors. The area has a strong and technologically advanced manufacturing base, which aids in the large-scale production and consumption of PSAs. Increasingly, the dynamics of the market are being dictated by the implementation of VOC regulations and sustainability initiatives, which in turn are promoting the use of adhesives that have low emissions and are eco-friendly. The major players in the market are working hard to develop new acrylic, silicone, hot-melt, and water-based formulations to keep up with the changing performance and regulatory requirements. Also, the ongoing renovation and infrastructure development activities, the replacement of mechanical fasteners by lightweight bonding solutions, and the growing applications of PSAs in tapes, labels, and graphics are all contributing to a positive market outlook.
KEY TAKEAWAYS
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BY CHEMISTRYThe acrylic segment is projected to be the fastest-growing chemistry of the overall North America pressure sensitive adhesives at a CAGR of 3.30%, in terms of value, between 2025 and 2030.
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BY APPLICATIONThe graphics application is projected to register the highest CAGR of 2.33%, in terms of value, during the forecast period.
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BY END-USE INDUSTRYThe electrical, electronic, and telecommunications industry is projected to register the highest CAGR of 3.45%, in terms of value, during the forecast period.
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BY COUNTRYThe US dominated the North America pressure sensitive adhesives market in 2025, accounting for a market share of 82.91%, in terms of value.
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COMPETITIVE LANDSCAPE - KEY PLAYERSDow, 3M, Avery Dennison Corporation, H.B. Fuller Company, and Illinois Tool Works are identified as key players in the North America pressure sensitive adhesives market. These companies have strong market presence and extensive product portfolios.
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COMPETITIVE LANDSCAPE - STARTUPSAdhesives Research Inc. and Drytac Corporation are among the emerging players that have carved out solid positions within specialized niche segments, highlighting their potential to evolve into future market leaders.
The market for pressure sensitive adhesives in North America is showing a mature landscape, but is still slowly growing. Environmental regulations and corporate ESG commitments are driving manufacturers to adopt technologies that are low-VOC, water-based, hot-melt, and recyclable. Simultaneously, end-use industries are seeking PSAs that are capable of strong bonding, efficient processing, and providing design freedom. The market's resistance to any downturn is due to the constant demand for packaging, tapes, graphics, and materials used in healthcare, automotive, and industrial applications. The continuous change in the development of the chemistries of acrylics and silicones, as well as the growing use of sustainable materials, makes North America a significant area for technological progress and value-driven expansion in the pressure sensitive adhesives market.
TRENDS & DISRUPTIONS IMPACTING CUSTOMERS' CUSTOMERS
The customers' businesses in the North America pressure sensitive adhesives market are influenced by the quick transitions towards sustainability, conformity with regulations, and innovation in materials. The stricter chemical and environmental regulations implemented by the EPA are forcing customers to shift from solvent-based adhesives to water-based, low-VOC, and recyclable solutions, which in turn affect the product design and procurement strategies. Moreover, the demand for lightweight materials, digital printing, and customized packaging is contributing to the need for high-performance and specialty PSAs. Disruptions in customer operations, further caused by supply-chain volatility, rising raw-material costs, and pressure to support circular-economy goals, are leading to an increase in collaborations with adhesive suppliers and the use of next-generation PSA technologies.
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
MARKET DYNAMICS
Level
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Growing demand from packaging, labeling, and e-commerce applications
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Increasing shift toward sustainable and low-VOC PSA technologies
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High compliance costs associated with environmental and chemical regulations
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Performance limitations of eco-friendly PSA formulations in certain end-use applications
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Rising adoption of PSAs in electric vehicles, electronics, and healthcare
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Infrastructure upgrades and sustainable packaging initiatives
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Volatile raw material prices affecting cost structures
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Stricter environmental and chemical regulations
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
Driver: Growing demand from packaging, labelling, and e-commerce applications
The demand for pressure sensitive adhesives is significantly driven by the rapid growth of e-commerce and organized retail in North America, especially in the applications of packaging and labeling. Due to their ease of application and strong adhesion, PSAs are used for carton sealing, flexible packaging, labels, and protective films. PSA usage is further enhanced by the rising shipments of consumer goods, food & beverages, and pharmaceuticals. Along with this, the shift to lightweight, eco-friendly, and tamper-evident packaging formats is making it imperative for the region to have high-quality and eco-friendly PSA solutions.
Restraint: High compliance costs associated with environmental and chemical regulations
In North America, stringent regulations regarding the environment, health, and safety are seen as a factor that limits the pressure sensitive adhesives market by raising the costs of compliance and operation. Manufacturers must invest significantly in R&D, process upgrades, and obtaining approvals for the various chemicals they use due to restrictions on VOC emissions, hazardous chemicals, and solvent-based formulations. Smaller companies usually have difficulties in meeting those regulations as they lack the necessary resources. Moreover, the reformulation efforts to comply with the regulations may lead to increased production costs and longer timelines for product development, thus limiting the flexibility and slowing down the introduction of new PSA products to the market.
Opportunity: Rising adoption of PSAs in electric vehicles, electronics, and healthcare
The increasing use of pressure-sensitive adhesives in high-end applications presents a significant opportunity for players in the North American market. The rise in electric vehicle production, the setting up of electronics manufacturing, and the use of medical devices require specialty PSAs that have excellent thermal resistance, durability, and bonding strength. Among the applications, silicone and advanced acrylic PSAs are gaining more and more popularity. The technology breakthroughs and innovations in specialty adhesive formulations not only help manufacturers fulfill demanding performance criteria but also open new revenue avenues and contribute to long-term market growth.
Challenge: Volatile raw material prices affecting cost structures
The North America pressure sensitive adhesives market suffers significantly from the fluctuating prices of raw materials that include petrochemical-based resins, polymers, and additives. Manufacturers can be affected by supply disruptions and the instability of crude oil prices. Small and medium-sized players are affected the most as these fluctuations influence their production planning, pricing strategies, and profit margins. The producers are trying to reduce the risks through alternative sourcing and bio-based materials. However, the persistent volatility is creating uncertainty and limiting cost predictability in the PSA value chain.
NORTH AMERICA PRESSURE SENSITIVE ADHESIVES MARKET: COMMERCIAL USE CASES ACROSS INDUSTRIES
| COMPANY | USE CASE DESCRIPTION | BENEFITS |
|---|---|---|
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Uses pressure-sensitive adhesives for packaging labels, seals, and tapes, ensuring secure branding, traceability, and food-safe compliance | Enables efficient packaging, strong adhesion, regulatory compliance, high-speed labeling, improved shelf appeal, and compatibility with recyclable packaging formats |
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Applies PSA tapes for interior assembly, wire harnessing, surface protection, and lightweight bonding in automotive manufacturing processes | Reduces vehicle weight, improves assembly efficiency, enhances noise reduction, supports automation, and replaces mechanical fasteners in complex designs |
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Uses PSAs in electronics, insulation tapes, component labeling, and equipment assembly across industrial and electrical applications | Provides reliable bonding, electrical insulation, temperature resistance, process efficiency, and long-term performance under demanding industrial conditions |
Logos and trademarks shown above are the property of their respective owners. Their use here is for informational and illustrative purposes only.
MARKET ECOSYSTEM
The ecosystem of pressure sensitive adhesives in North America is well-connected. It consists of suppliers of raw materials, producers of adhesives, distributors, and various end users. The main players in the chemical industry, starting from end users, supply the basic components for PSA formulations, namely acrylic monomers, silicones, tackifiers, and specialty additives. The adhesive manufacturers and specialized formulators are right in between; they use those inputs to create both commodity and high-performance PSA solutions that are tailored for different applications. Distributors play an important role in connecting the supply chain and maintaining availability in the area, providing technical support, and delivering goods whenever they are needed, especially in the case of fragmented markets. On the other hand, users of the product from different industries like packaging, tapes, labels, graphics, healthcare, construction, automotive, and electronics not only keep the demand going but also become a very important source for the innovation of the products since their requirements regarding sustainability, performance, and regulatory compliance are always increasing.
Logos and trademarks shown above are the property of their respective owners. Their use here is for informational and illustrative purposes only.
MARKET SEGMENTS
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
North America Pressure Sensitive Adhesives Market, By Technology
Hot-melt-based technology is ranked second in the North America pressure sensitive adhesives market because of its quick setting time, high productivity, and solvent-free processing advantages. Hot-melt PSAs are applied in various areas, including packaging, tapes, labels, and hygiene, where efficient bonding and high-speed manufacturing are required. Their low VOC emissions and recyclability perfectly match well with the sustainability goals of the region. Also, their strong adhesion to diverse substrate types and cost-effectiveness are the reasons for the broad usage in industrial and consumer markets.
North America Pressure Sensitive Adhesives Market, By Application
In the North America market for pressure sensitive adhesives, labels hold the second-largest share, mainly because of their widespread adoption in the food & beverage, pharmaceuticals, consumer goods, logistics, and retail sectors. One of the major factors driving the continuous demand for high-performance PSA labels is the growth of e-commerce, accompanied by stringent labeling regulations for product information, safety, and traceability. The advantages of pressure sensitive labels include easy application, excellent adhesion, and their compatibility with different substrates. Moreover, the rising trend of sustainable packaging labels is contributing to the demand for water-based, hot-melt, and recyclable PSA solutions in the region.
North America Pressure Sensitive Adhesives Market, By End-use Industry
The medical & healthcare industry is the third-largest end-use industry of pressure-sensitive adhesives in North America. PSAs have become the go-to option due to their hypoallergenic nature, strong bonding, and easy peel-off without leaving any traces behind. Advanced healthcare products that are in high demand due to the aging population and increasing focus on home healthcare are contributing to the market growth. Furthermore, the growing importance of hygiene, infection control, and regulatory-compliant medical-grade adhesive formulations continues to prompt steady demand across the region.
REGION
US accounted for the largest share in North America pressure sensitive adhesives market in 2024
The US is the largest market for pressure sensitive adhesives in North America. This is due to its robust manufacturing base, as well as the high consumption of the product in packaging, labeling, construction, healthcare, automotive, and industrial sectors. The rapid growth of e-commerce and logistics in the US drives the demand for PSA tapes and labels. Innovations in the adhesive industry are fostered by the presence of major international adhesive manufacturers and well-equipped R&D facilities. Also, the growing acceptance of environmentally friendly, low-VOC, and high-performance PSA solutions adds to the US market's dominance.
NORTH AMERICA PRESSURE SENSITIVE ADHESIVES MARKET: COMPANY EVALUATION MATRIX
In the North America's pressure sensitive adhesives market, Dow is placed in the stars category due to its strong market position, wide PSA portfolio, large manufacturing footprint, and ongoing activities for innovative and sustainable products. Illinois Tool Works is classified as an emerging leader, backed by its increasing participation in specialty pressure sensitive adhesives, especially in healthcare and industrial applications.
Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis
KEY MARKET PLAYERS
MARKET SCOPE
| REPORT METRIC | DETAILS |
|---|---|
| Market Size Value in 2024 | USD 3.02 Billion |
| Revenue Forecast in 2030 | USD 3.50 Billion |
| Growth Rate | CAGR of 2.34% from 2025 to 2030 |
| Years Considered | 2021–2030 |
| Base Year | 2024 |
| Forecast Period | 2025–2030 |
| Units Considered | Volume (Kiloton), Value (USD Million) |
| Report Coverage | Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
| Segments Covered |
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| Regional Scope | North America |
WHAT IS IN IT FOR YOU: NORTH AMERICA PRESSURE SENSITIVE ADHESIVES MARKET REPORT CONTENT GUIDE
DELIVERED CUSTOMIZATIONS
We have successfully delivered the following deep-dive customizations:
| CLIENT REQUEST | CUSTOMIZATION DELIVERED | VALUE ADDS |
|---|---|---|
| North America-specific market and regulatory understanding | In-depth regional analysis covering regulations, sustainability trends, and key demand drivers | Enables informed strategic planning and regulatory-compliant decision-making |
| Identification of high-growth segments and applications | Detailed segmentation by chemistry, technology, application, end-use industry, and country with growth insights | Helps prioritize investments and focus on the most attractive market opportunities |
| Competitive landscape and company positioning | Competitive benchmarking and company evaluation matrix for key North American players | Strengthens market positioning, competitor monitoring, and go-to-market strategies |
RECENT DEVELOPMENTS
- June 2023 : H.B. Fuller acquired XCHEM International, an adhesives manufacturer in the United Arab Emirates. This acquisition expands H.B. Fuller’s Construction Adhesives business unit’s portfolio, providing access to specialty adhesives and coatings for industrial and infrastructure applications in the Middle East and Northern Africa.
- May 2022 : Avery Dennison Corp. executed a three-year expansion project at its Champ-sur-Drac facility in France. This initiative includes the construction of five new logistical buildings covering over 8,700 sq. m, alongside an automated warehouse. Moreover, a cutting-edge hot-melt adhesive coater was scheduled to commence operations by 2024, enhancing manufacturing capabilities to meet the rising demand for label and packaging materials in Europe.
- July 2021 : Dow announces capacity expansions to meet the growing demand for sustainable solutions across various end markets. In Consumer Solutions, expansions focus on silicone elastomers, polymers, sealants, and pressure-sensitive adhesives, supporting safer and more sustainable vehicle designs. Additionally, propylene glycol capacity at the Map Ta Phut facility in Thailand was planned to be increased to 250,000 tons per year by 2024, optimizing infrastructure to serve high-value applications in Asia Pacific and India.
Table of Contents
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Methodology
The study involved four major activities in estimating the current size of the north america pressure sensitive adhesives market. Exhaustive secondary research was done to collect information on the market, peer market, and parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were employed to estimate the complete market size. After that, market breakdown and data triangulation were used to estimate the market size of segments and subsegments.
Secondary Research
Secondary sources referred to for this research study include financial statements of companies offering north america pressure sensitive adhesives information from various trade, business, and professional associations. The secondary data was collected and analyzed to arrive at the overall size of the north america pressure sensitive adhesives market, which was validated by primary respondents.
Primary Research
Extensive primary research was conducted after obtaining information regarding the north america pressure sensitive adhesives market scenario through secondary research. Several primary interviews were conducted with market experts from both, the demand and supply sides across major countries of North America, Europe, Asia Pacific, the Middle East & Africa, and South America. Primary data was collected through questionnaires, emails, and telephonic interview. The primary sources from the supply side included various industry experts, such as Chief X Officers (CXOs), Vice Presidents (VPs), Directors, from business development, marketing, product development/innovation teams, and related key executives from north america pressure sensitive adhesives vendors; raw material suppliers; distributors; and key opinion leaders. Primary interviews were conducted to gather insights such as market statistics, data of revenue collected from the products and services, market breakdowns, market size estimations, market forecasting, and data triangulation. Primary research also helped in understanding the various trends related to chemistry, technology, application, end use industry, and region. Stakeholders from the demand side, such as CIOs, CTOs, and CSOs, and installation teams of the customer/end users who are using north america pressure sensitive adhesives were interviewed to understand the buyer’s perspective on the suppliers, products, component providers, and their current usage of north america pressure sensitive adhesives and future outlook of their business which will affect the overall market.
To know about the assumptions considered for the study, download the pdf brochure
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COMPANY NAME |
DESIGNATION |
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3M |
Director |
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Illinois Tool Works |
Project Manager |
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H.B. Fuller Company |
Individual Industry Expert |
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Wacker Chemie AG |
Project Manager |
Market Size Estimation
The research methodology used to estimate the size of the north america pressure sensitive adhesives market includes the following details. The market sizing of the market was undertaken from the demand side. The market was upsized based on procurements and modernizations in the end-use industries at a regional level. Such procurements provide information on the demand aspects of north america pressure sensitive adhesives.
Data Triangulation
After arriving at the overall size from the market size estimation process explained above, the total market was split into several segments and subsegments. The data triangulation and market breakdown procedures explained below were implemented, wherever applicable, to complete the overall market engineering process and arrive at the exact statistics for various market segments and subsegments. The data was triangulated by studying various factors and trends from the demand and supply sides. Along with this, the market size was validated using both the top-down and bottom-up approaches.
Market Definition
According to the Adhesive and Sealant Council, “North America Pressure Sensitive Adhesives (PSAs) are adhesives with special formulations that form a bond on the application of slight pressure, and which remain tacky at room temperature without solvent or heat. These adhesives offer various properties, such as peel strength, cohesive strength, adhesive strength, shear resistance, and resistance to aging, chemicals, and humidity.
Key Stakeholders
- End User
- Raw Material Suppliers
- Senior Management
- Procurement Department
Report Objectives
- To define, describe, segment, and forecast the size of the north america pressure sensitive adhesives market based on chemistry, technology, application, end use industry, and region.
- To forecast the market size of segments with respect to various regions, including North America, Europe, Asia Pacific, South America, Middle East & Africa, along with major countries in each region
- To identify and analyze key drivers, restraints, opportunities, and challenges influencing the growth of the north america pressure sensitive adhesives market
- To analyze technological advancements and product launches in the market
- To strategically analyze micro markets, with respect to their growth trends, prospects, and their contribution to the market
- To identify financial positions, key products, and key developments of leading companies in the market
- To provide a detailed competitive landscape of the market, along with market share analysis
- To provide a comprehensive analysis of business and corporate strategies adopted by the key players in the market
- To strategically profile key players in the market and comprehensively analyze their core competencies
Available Customizations
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- Additional country-level analysis of the north america pressure sensitive adhesives market
- Profiling of additional market players (up to 5)
Product Analysis
- Product matrix, which provides a detailed comparison of the product portfolio of each company in the north america pressure sensitive adhesives Market
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Growth opportunities and latent adjacency in North America Pressure Sensitive Adhesives Market