Pico Projector Market by Type (Embedded, Non-embedded), Technology (DLP, LCoS, LBS), Specification (Brightness, Resolution, Power Source), Application (Consumer Electronics, Business & Education), Components, and Geography - Global Forecast to 2022

The demand for the high quality pico projectors with reasonable price, and the use of pico projectors in consumer electronics are some of the key influencing factors of the pico projector market.  The market was valued at USD 1.28 Billion in 2015 and is expected to grow at a CAGR of 14.52% between 2016 and 2022. The base year considered for this study is 2015 and the forecast period is between 2016 and 2022. The objective of the report is to provide a detailed analysis of the market based on type, technology, specification, components, application, and geography. The report provides detailed information of the major factors influencing the growth of the market. The report also provides a detailed overview of the value chain in the market and analyzes the market trends on the basis of Porter's five forces analysis.

The research methodology used to estimate and forecast the pico projector market begins with capturing data on key vendor revenues through secondary research, such as company website, investor presentations, consumer electronics show (CES), and leading market players’ newsletters. The vendor offerings are also considered to determine the market segmentation. The bottom-up procedure has been employed to arrive at the overall size of the global market from the revenue of key players. After arriving at the overall market size, the total market has been split into several segments and subsegments, which has been verified through primary research by conducting extensive interviews of people holding key positions, such as CEOs, VPs, directors, and executives. The market breakdown and data triangulation procedures have been employed to complete the overall market engineering process and arrive at the exact statistics for all segments and subsegments.

The breakdown of the profiles of primaries is depicted in the following figure:

To know about the assumptions considered for the study, download the pdf brochure

The pico projector ecosystem comprises component providers, OEMs, technology providers, and distributors. Texas Instruments, Inc. (U.S.) and MicroVision, Inc. (U.S.) are the key technology suppliers in the pico projector market. The other key suppliers of the pico projector, include Aaxa Technologies, Inc. (U.S.), LG Electronics, Inc. (South Korea), Koninklijke Philips N.V. (Netherlands), Lenovo Group Ltd. (China), and Optoma Technology Corp. (Taiwan).

Target audience of the report:

• Pico projector manufacturers
• Distributor of consumer electronics products, including ecommerce stores
• Pico projector component suppliers (Optical module, microdisplay, light source, and battery)
• Banks, financial institutions, investors, and venture capitalists
• Technology investors
• Governments and financial institutions
• Analysts and strategic business planners
• End users who want to know more about the pico projector market in consumer electronics and the latest technological developments in this market

This study answers several questions for the stakeholders, primarily which market segments to focus on in the next two to five years for prioritizing efforts and investments.

Scope of the Report:

This research report categorizes the global pico projector market on the basis of type, technology, offerings, components, specification, application, and geography.

Pico Projector Market, by Type:

• Embedded Pico Projector
• Non-embedded Pico Projector

Pico Projector Market, by Technology:

• Digital Light Processing (DLP)
• Liquid Crystal on Silicon (LCoS)
• Laser Beam Steering (LBS)

Pico Projector Market, by Components:

• Light Source
• Illumination System
• Projector Lens

Pico Projector Market, by Specification:

• Brightness
• Resolution
• Power Source

Pico Projector Market, by Application:

• Consumer Electronics
• Business & Education
• Retail
• Healthcare

Pico Projector Market, by Geography:

• North America
• Europe
• Asia-Pacific (APAC)
• Rest of the World (RoW)

Available Customizations:

With the given market data, MarketsandMarkets offers customizations according to the companies’ specific needs. The following customization options are available for the report.

Company Information:

Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1 Introduction (Page No. - 15)
    1.1 Objectives of the Study
    1.2 Market Definition
    1.3 Study Scope
           1.3.1 Markets Covered
           1.3.2 Geographic Scope
           1.3.3 Years Considered for the Study
    1.4 Currency
    1.5 Limitations
    1.6 Stakeholders

2 Research Methodology (Page No. - 19)
    2.1 Introduction
           2.1.1 Secondary Data
                    2.1.1.1 Key Data From Secondary Sources
           2.1.2 Primary Data
                    2.1.2.1 Key Data Points From Primary Sources
                    2.1.2.2 Key Industry Insights
                    2.1.2.3 Breakdown of Primary Interviews
    2.2 Market Size Estimation
           2.2.1 Bottom-Up Approach
                    2.2.1.1 Approach for Capturing the Market Share By Bottom-Up Analysis (Demand Side)
           2.2.2 Top-Down Approach
                    2.2.2.1 Approach for Capturing the Market Share By Top-Down Analysis (Supply Side)
    2.3 Market Breakdown & Data Triangulation
    2.4 Research Assumptions

3 Executive Summary (Page No. - 28)

4 Premium Insights (Page No. - 34)
    4.1 Pico Projector Market Opportunities, 2016–2022
    4.2 Market, By Type (2016–2022)
    4.3 Market, By Resolution (2016–2022)
    4.4 Market, By Power Source (2016–2022)
    4.5 Market, By Application and Region
    4.6 Market, By Technology
    4.7 Market, By Geography

5 Market Overview (Page No. - 38)
    5.1 Introduction
    5.2 Market Segmentation
           5.2.1 By Type
           5.2.2 By Technology
           5.2.3 By Specification
                    5.2.3.1 By Brightness
                    5.2.3.2 By Resolution
                    5.2.3.3 By Power Source
           5.2.4 By Application
           5.2.5 By Geography
    5.3 Market Dynamics
           5.3.1 Drivers
                    5.3.1.1 Amalgamation of Projection Technology With Portable Electronics Products
                    5.3.1.2 Development of Pico Projectors With Superior Specification
           5.3.2 Restraints
                    5.3.2.1 Health and Safety Issues Pertaining to the Use of Laser Beams in LBS-Based Pico Projectors
           5.3.3 Opportunities
                    5.3.3.1 Consumer Electronics Segment is Expected to Drive the Pico Projector Market
           5.3.4 Challenges
                    5.3.4.1 Deficit of Clear Use Cases Hinder the Growth of the Market

6 Industry Trends (Page No. - 45)
    6.1 Introduction
    6.2 Value Chain Analysis
    6.3 Porters Five Force Analysis
           6.3.1 Intensity of Competitive Rivalry
           6.3.2 Threat of Substitutes
           6.3.3 Bargaining Power of Buyers
           6.3.4 Bargaining Power of Suppliers
           6.3.5 Threat of New Entrants
    6.4 Pricing Analysis

7 Pico Projector Market, By Type (Page No. - 54)
    7.1 Introduction
    7.2 Embedded Pico Projectors
    7.3 Non-Embedded Pico Projectors

8 Pico Projector Market, By Technology (Page No. - 62)
    8.1 Introduction
    8.2 Digital Light Processing (DLP)
    8.3 Liquid Crystal on Silicon (LCOS)
    8.4 Laser Beam Steering (LBS)
    8.5 Projection Technologies (DLP, LCOS, LBS) in Augmented Reality (AR)
           8.5.1 Introduction

9 Pico Projector Market, By Components (Page No. - 77)
    9.1 Introduction
    9.2 Light Source
           9.2.1 Light Emitting Diodes (LED)
           9.2.2 Laser Diodes
    9.3 Illumination System
           9.3.1 Fly Eye Lens
           9.3.2 Light Pipe
    9.4 Projection Lens

10 Pico Projector Market, By Specifications (Page No. - 79)
     10.1 Introduction
     10.2 Resolution
             10.2.1 Up to 480p
             10.2.2 720p
     10.3 Brightness
             10.3.1 0–50 Lumen
             10.3.2 50–100 Lumens
             10.3.3 100–150 Lumens
             10.3.4 150 and Above
     10.4 Power Source
             10.4.1 In-Built Battery
             10.4.2 Non Battery

11 Pico Projector Market, By Application (Page No. - 89)
     11.1 Introduction
     11.2 Retail
     11.3 Healthcare
     11.4 Business and Education
             11.4.1 Business
             11.4.2 Education
     11.5 Consumer Electronics

12 Pico Projector Market, By Geography (Page No. - 100)
     12.1 Introduction
     12.2 North America (U.S., Canada, Mexico)
     12.3 Europe (Germany, U.K.)
     12.4 Asia-Pacific (China, Japan)
     12.5 Rest of the World(South America, Middle East & Africa)

13 Competitive Landscape (Page No. - 111)
     13.1 Overview
     13.2 Market Ranking Analysis: Pico Projector Market
     13.3 Competitive Situations and Trends
             13.3.1 New Product Launches

14 Company Profiles (Page No. - 115)
(Company at A Glance, Recent Financials, Products & Services, Strategies & Insights, & Recent Developments)*
     14.1 Lenovo Group Limited
     14.2 LG Electronics Inc.
     14.3 Microvision, Inc.
     14.4 Sony Corporation
     14.5 Aaxa Technologies Inc.
     14.6 Texas Instruments Inc.
     14.7 ZTE Corporation
     14.8 Koninklijke Philips N.V.
     14.9 RIF6, LLC
     14.10 Celluon, Inc.
     14.11 Cremotech Co., Ltd.
     14.12 Global Aiptek Corporation
     14.13 Miroir USA
     14.14 Optoma Technology Corp.

*Details on Company at A Glance, Recent Financials, Products & Services, Strategies & Insights, & Recent Developments Might Not Be Captured in Case of Unlisted Companies.

15 Appendix (Page No. - 147)
     15.1 Insights of Industry Experts
     15.2 Discussion Guide
     15.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
     15.4 Introducing RT: Real-Time Market Intelligence
     15.5 Available Customizations
     15.6 Related Reports
     15.7 Author Details

List of Tables (71 Tables)

Table 1 Pico Projector Market, Market Size and Unit Shipments
Table 2 Market Segmentation, By Type
Table 3 Market Segmentation, By Technology
Table 4 Market Segmentation, By Brightness
Table 5 Market Segmentation, By Resolution
Table 6 Market Segmentation, By Power Source
Table 7 Market Segmentation, By Application
Table 8 Market, By Type, 2013–2022 (USD Million)
Table 9 Embedded Pico Projector Market, By Technology, 2013–2022 (USD Million)
Table 10 Embedded Pico Projector Market, By Resolution, 2013–2022 (USD Million)
Table 11 Embedded Pico Projector Market, By Application, 2013–2022 (USD Million)
Table 12 Embedded Pico Projector Market, By Region, 2013–2022 (USD Million)
Table 13 Non Embedded (Standalone) Pico Projector Market, By Technology, 2013–2022 (USD Million)
Table 14 Non-Embedded (Standalone) Pico Projector Market, By Resolution, 2013–2022 (USD Million)
Table 15 Non-Embedded (Standalone) Pico Projector Market, By Application, 2013–2022 (USD Million)
Table 16 Non-Embedded (Standalone) Pico Projector Market, By Region, 2013–2022 (USD Million)
Table 17 Market, By Technology, 2013–2022 (USD Million)
Table 18 Market for DLP Technology, By Type, 2013–2022 (USD Million)
Table 19 Market for DLP Technology, By Brightness, 2013–2022 (USD Million)
Table 20 Market for LCOS Technology, By Type, 2013–2022 (USD Million)
Table 21 Pico Projector Market for LCOS Technology, By Brightness, 2013–2022 (USD Million)
Table 22 Market for LBS Technology, By Type, 2013–2022 (USD Million)
Table 23 Market for LBS Technology, By Brightness, 2013–2022 (USD Million)
Table 24 Augmented Reality Market, By Device Type, 2013–2022, (USD Billion)
Table 25 Augmented Reality Market, By Projection Technology, 2013–2022, (USD Billion)
Table 26 Augmented Reality Market for Hmd Devices, By Vertical, 2013–2022, (USD Billion)
Table 27 Augmented Reality Market for Hud Devices, By Vertical, 2013–2022, (USD Million)
Table 28 Augmented Reality Market, By Vertical, 2013–2022, (USD Billion)
Table 29 Augmented Reality Market for Aerospace and Defence Vertical, By Device Type, 2013–2022 (USD Million)
Table 30 Augmented Reality Market for Consumer Vertical, By Device Type, 2013–2022 (USD Million)
Table 31 Augmented Reality Market for Consumer Vertical, By Application, 2013–2022 (USD Billion)
Table 32 Augmented Reality Market Size for Medical Vertical, By Device Type, 2013–2022 (USD Million)
Table 33 Augmented Reality Market for Commercial Vertical, By Device Type, 2013–2022 (USD Million)
Table 34 Augmented Reality Market for Commercial Vertical, By Application, 2013–2022 (USD Million)
Table 35 Augmented Reality Market for Other Verticals, By Device Type, 2013–2022, (USD Million)
Table 36 Augmented Reality Market for Other Verticals, By Application, 2013–2022, (USD Million)
Table 37 Pico Projector Market, By Resolution, 2013–2022 (USD Million)
Table 38 Market for Business and Education Application, By Resolution, 2013–2022 (USD Million)
Table 39 Market for Consumer Electronics Application, By Resolution, 2013–2022 (USD Million)
Table 40 Market for Healthcare Application, By Resolution, 2013–2022 (USD Million)
Table 41 Market for Retail Application, By Resolution, 2013–2022 (USD Million)
Table 42 Key Companies Product Offerings Across the Brightness Range
Table 43 Market, By Brightness, 2013–2022 (USD Million)
Table 44 Market, By Power Source, 2013–2022 (USD Million)
Table 45 Non-Embedded Pico Projector Market, By Power Source, 2013–2022 (USD Million)
Table 46 Embedded Pico Projector Market, By Power Source, 2013–2022 (USD Million)
Table 47 Market, By Application, 2013–2022 (USD Million)
Table 48 Market in the Retail Sector, By Type, 2013–2022 (USD Million)
Table 49 Market in the Retail Sector, By Brightness, 2013–2022 (USD Million)
Table 50 Pico Projector Market in the Retail Sector, By Region, 2013-2022 (USD Million)
Table 51 Market in the Healthcare Sector, By Type, 2013–2022 (USD Million)
Table 52 Market in the Healthcare Sector, By Brightness, 2013–2022 (USD Million)
Table 53 Market in the Healthcare Sector, By Region, 2013-2022 (USD Million)
Table 54 Pico Projector Market in the Business and Education Sector, By Type, 2013–2022 (USD Million)
Table 55 Market in the Business and Education Sector, By Brightness, 2013–2022 (USD Million)
Table 56 Market in the Business and Education Sector, By Region, 2013–2022 (USD Million)
Table 57 Market in the Consumer Electronics Sector, By Type, 2013–2022 (USD Million)
Table 58 Market in the Consumer Electronics Sector, By Brightness, 2013–2022 (USD Million)
Table 59 Market in the Consumer Electronics Sector, By Region, 2013–2022 (USD Million)
Table 60 Pico Projector Market, By Region, 2013–2022 (USD Million)
Table 61 Market in North America, By Country, 2013–2022 (USD Million)
Table 62 Market in North America, By Type, 2013–2022 (USD Million)
Table 63 Market in Europe, By Country, 2013–2022 (USD Million)
Table 64 Market in Europe, By Type, 2013–2022 (USD Million)
Table 65 Market in Asia-Pacific, By Country, 2013–2022 (USD Million)
Table 66 Market in Asia-Pacific, By Type, 2013–2022 (USD Million)
Table 67 Market in Rest of the World , By Region, 2013–2022 (USD Million)
Table 68 Pico Projector Market in Rest of the World, By Type, 2013–2022 (USD Million)
Table 69 Market Ranking Analysis, By Key Technology Supplier, 2015
Table 70 Key Suppliers of Pico Projectors, By Technology
Table 71 New Product Launches, 2016

List of Figures (68 Figures)

Figure 1 Pico Projector Markets Segmentation
Figure 2 Market: Research Design
Figure 3 Market Size Estimation Methodology: Bottom-Up Approach
Figure 4 Market Size Estimation Methodology: Top-Down Approach
Figure 5 Data Triangulation
Figure 6 Assumptions of the Research Study
Figure 7 Pico Projector Market Segmentation
Figure 8 Market Snapshot (2016–2022): Consumer Electronics Segment to Hold the Largest Share of the Market in 2016
Figure 9 LBS Technology is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 10 Market Snapshot (2016–2022): Non-Embedded (Standalone) Pico Projector to Hold the Largest Market Share in 2016
Figure 11 Pico Projector With 50–100 Lumen Brightness is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 12 Asia-Pacific Region is Expected to Hold the Largest Market Share in 2016
Figure 13 Attractive Growth Opportunities in Market Between 2016 and 2022
Figure 14 Non-Embedded Pico Projector Market Expected to Grow at the Highest CAGR Between 2016 and 2022
Figure 15 480p Resolution to Hold the Largest Market Share of Pico Projectors in 2016
Figure 16 Pico Projector With In-Built Battery to Hold the Largest Share of the Pico Projector Market in 2016
Figure 17 Consumer Electronics Segment Expected to Hold the Largest Share of the Market in 2016
Figure 18 Digital Light Processing (DLP) Technology to Hold the Largest Share of the Market in 2016
Figure 19 The U.S. is Expected to Hold the Largest Share of the Market in 2016
Figure 20 Market Segmentation, By Geography
Figure 21 Droc: Market
Figure 22 Value Chain Analysis: Technology Providers Plays A Key Role
Figure 23 Market: Porter’s Five Forces Analysis, 2016
Figure 24 Porter’s Five Forces Analysis for the Market, 2016
Figure 25 More Number of Suppliers for Pico Projectors Leading to Intense Competition
Figure 26 Limited Technological Differentiation Leading to Medium Impact of Threat of Substitutes
Figure 27 Significant Consumer Adoption Leading to High Impact of Bargaining Power of Buyers
Figure 28 Moderate Dependence on Industry Leading to Medium Impact of Bargaining Power of Suppliers
Figure 29 Requirement of Robust R&D Unit Leading to Medium Impact of Threat of New Entrants
Figure 30 Price of A Pico Projector Starts With USD 250
Figure 31 Market, By Type
Figure 32 Non-Embedded Pico Projector Expected to Grow at the Highest Rate During the Forecast Period
Figure 33 Consumer Electronics Expected to Grow at the Highest CAGR in the Non-Embedded Pico Projectors Market During the Forecast Period
Figure 34 Pico Projector Market, By Technology
Figure 35 LBS Expected to Grow at the Highest CAGR During the Forecast Period
Figure 36 Market With 100–150 Lumen Brightness is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 37 Augmented Reality Market Possess A Huge Growth Opportunity Across Vertical
Figure 38 Pico Projector Market, By Components
Figure 39 Market, By Specification
Figure 40 Market Having 720p Resolution Expected to Grow at the Highest CAGR During the Forecast Period
Figure 41 Pico Projectors With 50–100 Lumens of Brightness Level Expected to Grow at the Highest CAGR During the Forecast Period
Figure 42 In-Built Battery Operated Pico Projector is Expected to Grow at A Higher Rate During the Forecast Period
Figure 43 Market, By Application
Figure 44 Consumer Electronics Sector is Expected to Have Highest CAGR Between 2016 and 2022
Figure 45 100–150 Lumens of Brightness is Expected to Grow at the Highest CAGR During 2016 to 2022
Figure 46 APAC Region is Expected to Grow at the Highest CAGR During 2016 and 2022
Figure 47 APAC to Dominate the Market During 2016 to 2022
Figure 48 Snapshot of Pico Projector Market in North America: Demand to Be Driven By Consumer Electronics Segment
Figure 49 Standalone Pico Projector is Expected to Grow at the Highest CAGR During 2016 to 2022
Figure 50 Snapshot of the Market in Asia-Pacific: China Expected to Drive the Growth of the Market
Figure 51 The Middle East and Africa Accounted for the Highest Growth of Market During 2016 to 2022
Figure 52 Companies Adopted New Product Launches as the Key Growth Strategy Between 2014 and 2016
Figure 53 Battle for Market Share: New Product Launches Was the Key Strategy Adopted
Figure 54 Lenovo Group Limited: Company Snapshot
Figure 55 Lenovo Group Ltd.: SWOT Analysis
Figure 56 LG Electronics Inc.: Company Snapshot
Figure 57 LG Electronics Inc.: SWOT Analysis
Figure 58 Microvision, Inc.: Company Snapshot
Figure 59 Microvision, Inc.: SWOT Analysis
Figure 60 Sony Corporation: Company Snapshot
Figure 61 Sony Corporation: SWOT Analysis
Figure 62 Aaxa Technologies Inc.: SWOT Analysis
Figure 63 Texas Instruments Inc.: Company Snapshot
Figure 64 Texas Instruments Inc.: SWOT Analysis
Figure 65 ZTE Corporation: Company Snapshot
Figure 66 ZTE Corporation: SWOT Analysis
Figure 67 Koninklijke Philips N.V.: Company Snapshot
Figure 68 Optoma Technology Corp.: Company Snapshot

The pico projector market is expected to reach USD 3.44 Billion by 2022, at a CAGR of 14.52% between 2016 and 2022. The growth of the market is propelled by the integration of projection technology with portable electronic device, and introduction of pico projectors with superior specification.

The pico projector market has witnessed a number of launches of non-embedded pico projector in the recent past. These devices are equipped with better design than their earlier version in term of great brightness output, multiple connectivity options, and vivid picture quality. Considering these factors, the market for non-embedded pico projector is expected to exhibit the highest growth rate than embedded pico projector.

Digital light processing (DLP)-based pico projector holds the largest share in the pico projector market. DLP is an advanced projection technology developed by Texas Instruments, Inc. (U.S.). DLP is one of the finest technologies in the field of projection and near-eye display, and also well implemented in pico projectors. Cinema and conventional projector is also based on DLP technology, hence this technology provides excellent results in the pico projector as well. On the other hand, laser beam steering (LBS) is an emerging technology in the field of projection engineering and is patented by MicroVision, Inc. (U.S.). LBS provides focus-free setup and vibrant picture as compared to other technologies at comparable brightness level.

Pico projectors with 480p resolution were introduced in the market at an early stage of pico projector development. Pico projectors with 480p resolution are considered as value-for-money products, therefore, this category of products holds the largest market share. However, the demand for high-quality image projection would lead to the increased market share for pico projector with 720p resolution which offers HD standard display.

Consumer electronics is expected to hold a large share of the global pico projector market and both embedded and non-embedded pico projectors would be used in the consumer electronics segment. End users prefer to use pico projectors owing to the ease of connectivity (with smartphone, gaming console, and laptops), compact size, and attractive price offerings. The business and education segment accounts for the second largest share of the global market.

APAC holds the largest market share in the global pico projector market and is also the fastest growing market led by China, South Korea, and Japan. Likewise, for other consumer electronics products, APAC is also a manufacturing center for pico projectors owing to easy availability of requisite components. The presence of a high number of young end users and a demand for handy gadgets makes APAC the largest market. Many startups along with some consumer electronics giants engaging in the development of pico projectors belong to the APAC region.

The major restraining factor is the adverse effect of laser beams on the eyes, which may raise concerns with regard to health and safety of the consumers. The ANSI/FDA in the U.S. and the IEC international safety standards introduced certain regulations which restricted the power output of the laser source affecting the picture brightness in LBS-based pico projectors.

The key market players, such as Texas Instruments, Inc. (U.S.) and MicroVision, Inc. (U.S.) are focusing on new product launches, to enhance their product offerings and expand the reach of their projection technology to many pico projector suppliers.

To speak to our analyst for a discussion on the above findings, click Speak to Analyst