Wireless Audio Device Market by Product, Technology (Bluetooth, Wi-Fi, Bluetooth+Wi-Fi, Airplay), Application (Home Audio, Consumer, Commercial, Automotive), Functionality and Region (2021-2026)
[The wireless audio device market revenue was accounted for USD 69.6 billion in 2021 and is projected to reach USD 153.3 billion by 2026, at a CAGR of 17.1% during the forecast period.
The key factors contributing to the growth of the market include a surge in global demand for infotainment devices and increased R&D expenditure by OEMs for the development of new and advanced wireless audio devices are some of the prominent factors for the growth of the wireless audio device market globally.
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The market for true wireless audio device/earbuds could grow at the highest CAGR during the forecast period
The true wireless hearables or earbuds segment is expected to witness exponential growth during the forecast period owing to the high demand for true wireless hearables among the consumer segment. The major player in the market, Apple (US), has a major market share in the true wireless hearables category. The other prominent players offering true wireless hearables are Samsung (South Korea), Bose Corporation (US), Sony Corporation (Japan), GN Group (Denmark), etc. The gradual shift from wired audio devices to wireless audio devices has resulted in major demand for earbuds. Moreover, the significant penetration of smartphones has also facilitated the growth of true wireless hearables.
The market for Bluetooth technology is estimated to account for the largest share during the forecast period in the wireless audio device market
The Bluetooth segment of the wireless audio device market is projected to grow at the highest CAGR during the forecast period. Audio streaming in wireless audio devices used in consumer electronics is carried out using Bluetooth technology. The growth of this segment can be attributed to the initiatives undertaken by manufacturers to increase the throughput of wireless audio devices equipped with Bluetooth technology that is used in consumer electronics.
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Key Market Players
The major players in the wireless audio device market are Apple (US), Sony Corporation (Japan), Harman International Industries (South Korea), Sonos (US) and Bose Corporation (US).
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|
Report Metric |
Details |
|
Market size available for years |
20172026 |
|
Base year considered |
2020 |
|
Forecast period |
20212026 |
|
CAGR |
17.1% |
|
Segments covered |
By Product, By Technology, By Functionality, By Application, and By End Use |
|
Geographies covered |
North America, Europe, Asia Pacific, and Rest of World |
|
Companies covered |
The major players in the wireless audio device market are Apple (US), Bose Corporation (US), Sony Corporation (Japan), Harman International Industries (South Korea), Sonos (US), SoundUnited (US), Sennheiser (Germany), Vizio (US), VOXX International (US) and Zound Industries (Sweden). |
The study categorizes the wireless audio device market based on product, functionality, technology, application at the regional and global level.
By Product
- Earphones
- Headphones
- True Wireless Hearables/Earbuds
- Speaker Systems
- Soundbars
- Headsets
- Microphones
By Technology
- Bluetooth
- Wi-Fi
- Bluetooth+Wi-Fi
- Airplay
- Others
By Application
- Home Audio
- Commerical
- Consumer
- Automotive
- Others
By Functionality
- Smart Devices
- Non-smart Devices
By Region
- North America
- Europe
- Asia Pacific
- Rest of World
COVID-19 Impact on the Global Wireless Audio Device Market
The COVID-19 pandemic has resulted in disruptions across the world, which led to the global health and financial crisis. The wireless audio device market, too, has been affected by the pandemic. The major players in the North American region faced supply issues owing to the lockdowns and movement restrictions imposed by several governments. The region also witnessed a shortage of semiconductor chips as the production was halted to contain the spread of the virus.
The region witnessed a decline in revenue caused by the pandemic in the first half of 2020. However, the demand started rising from the second half of 2020 for wireless audio devices after opening up the economic activity. The second half of 2020 witnessed a surge in the annual shipments for several consumer electronics, including personal audio devices arising out of several factors such as improvements in the infection rate, opening up of physical stores, shifting consumer behavior such as revenge buying, etc.
The COVID-19 pandemic has resulted in severe disruptions, which has halted the economic activities across Europe in the year 2020. The supply chain has been severely impacted due to the closing of factories and stores across Europe to curb the spread of the virus. The major players in the region, such as Zound Industries and GN Group in the wireless audio market, have witnessed a decline in their shipments for wireless audio devices during the first two to three quarters of 2020. The situation fairly improved during the last quarter of 2020, where the movement restrictions and lockdowns imposed were lifted. The opening up of brick and mortar shops and the impartments in the supply chain have resulted in the increased demand for consumer electronics in general.
APAC region is one of the flourishing industrial regions of the world, where China is known as the manufacturer for the world. However, the region has seen the wrath of the COVID-19 pandemic, where all the economic activities were halted, and strict lockdowns were imposed in countries such as China, India, Australia, etc. This has affected the overall market for wireless audio devices. Consumer spending was also affected by the concerns pertaining to the rising infections and the diversion of funds for healthcare. The market in the region witnessed a significant decline in the sale of smart TVs, wireless audio devices, professional audio systems, and other allied electronic products. The shortage of semiconductor chips and other components has also resulted in a decline in the production of consumer electronics products. The improved consumer spending and revenge buying in the second half of 2020 have resulted in the improved sale of wireless audio products. However, the sales have not reached the pre-pandemic period and falling short of 20%30% as anticipated by the companies in the wireless audio device market.
Wireless Audio Device Market Dynamics
Driver: Surge in global demand for infotainment devices
With the advent of portable infotainment devices such as laptops, mobile phones, and tablets, the requirement for mobile accessories has increased globally. Smartphones use wireless audio technologies such as Bluetooth and Wi-Fi for data transfer and music streaming. These wireless technologies, such as Bluetooth or Wi-Fi, enable smartphones to provide an easy way to stream music to wireless speakers or headphones. Therefore, the increasing adoption of smartphones drives the growth of the wireless audio device market. For instance, Apple, Inc. uses AirPlay, a wireless audio technology incorporated in iPhones, which allows users to stream multimedia content to other AirPlay-supported and licensed products. Thus, the flourishing infotainment devices market is one of the major factors contributing to the growth of the wireless audio device market globally.
Restraint: Restrictions on the use of radiofrequency spectrum by wireless audio equipment
Wireless audio devices use a frequency range that is allocated to 4G and other data applications. In Australia, the 694-820 MHz frequency range was commonly used for the operations of wireless audio equipment such as microphones and headsets. However, in May 2013, the Australian Communications and Media Authority (ACMA) revised regulations related to the operations of wireless microphones and other audio devices in this frequency range in the country. This spectrum is reserved for mobile voice and data applications, thereby restricting the operations of wireless audio devices in the 694-820 MHz frequency range. Consequently, wireless microphones and audio devices were re-tuned to operate in 520694 MHz or 1,7901,800 MHz frequency ranges. Such stringent government regulations significantly affect the growth of the wireless audio device market, thereby acting as a restraint for the market.
Opportunity: Moving beyond the era of using headphones for audio-only
Presently, most of the manufacturers of headphones are focusing on improving the quality of the audio output of their devices to grab a large share of the wireless audio device market. However, the focus of manufacturers of wireless audio devices is expected to move beyond audio in the future. The development of smart devices has led the manufacturers to track health parameters using smart wearables. The companies are trying to develop several smart audio devices, which not only offers infotainment but also monitor health and track different parameters of the human body.
Challenge: Effect of bandwidth constraints, coding delays, and bit errors on audio quality
Engineers designing wireless audio devices must ensure that these devices deliver high-quality audio in real-time using wireless technology. Bandwidth constraints, coding delays, and bit errors affect the quality of the audio delivered by wireless audio devices. Though innovations in wireless technologies such as Bluetooth and Wi-Fi offer advantages in terms of reception of digital audio wherever and whenever required, the convergence of audio with video in consumer devices poses a challenge to manufacturers of these devices. Moreover, the availability of full bandwidth for wireless audio devices used in different applications is impractical. For instance, the maximum bandwidth available for Bluetooth data transfer is an advanced audio distribution profile (AD2P) of 768 kbps. Thus, the effect of bandwidth constraints, coding delays, and bit errors on audio quality acts as a challenge for the wireless audio device market.
Recent Developments
- In December 2020, Apple announced AirPods Max, innovative wireless headphones that bring the magic of AirPods to an over-ear design with high-fidelity sound.
- In January 2021, HARMAN KARDON continues to expand its award-winning Onyx Series with the addition of the Harman Kardon Onyx Studio 7. The latest Bluetooth speaker features superior stereo performance sound and an artful industrial design for the most discerning audio consumers.
- In January 2021, Bose announced the new Bose Sport Open Earbudstruly wireless sport earbuds that do not go inside the ears or cover them. Instead, they combine Bose OpenAudio technology with an exclusive design to keep the listener motivated with music, connected to calls, and aware of their surroundings.
- In March 2021, Sonos introduced Sonos Roam, the ultra-portable smart speaker built to deliver great sound at home and on any adventure. The new speakers have the capability to get fully connected to Sonos system on WiFi at home and automatically switch to Bluetooth when it is on the go.
- In April 2021, Sony launched X-Series range of speakers. The speakers all feature Sonys innovative X-Balanced Speaker Units. The non-circular diaphragm gives more sound pressure and less distorted sound by maximizing the area of the speaker.
Frequently Asked Questions (FAQ):
What is the current size of the global wireless audio device market?
The wireless audio device market size is projected to grow from USD 69.6 billion in 2021 and to reach USD 153.3 billion by 2026; it is expected to grow at a CAGR of 17.1% during the forecast period. The key factors contributing to the growth of the market include a surge in global demand for infotainment devices and increased R&D expenditure by OEMs for the development of new and advanced wireless audio devices are some of the prominent factors for the growth of the wireless audio device market globally.
Who are the winners in the global wireless audio device market?
Apple (US), Sony Corporation (Japan), Harman International Industries (South Korea), Sonos (US) and Bose Corporation (US).
What is the COVID-19 impact on wireless audio device providers?
The key manufacturers in the wireless audio device market, including Apple (US), Sony Corporation (Japan), Harman International Industries (South Korea), Sonos (US) and Bose Corporation (US) have been impacted severely during the first and second quarters of 2020 owing to the outbreak and spread of COVID-19 .
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TABLE OF CONTENTS
1 INTRODUCTION (Page No. - 26)
1.1 OBJECTIVES OF THE STUDY
1.2 DEFINITION
1.3 STUDY SCOPE
1.3.1 INCLUSION AND EXCLUSION
1.4 MARKETS COVERED
FIGURE 1 WIRELESS AUDIO DEVICE MARKET SEGMENTATION
1.4.1 YEARS CONSIDERED FOR THE STUDY
1.5 CURRENCY
1.6 LIMITATIONS
1.7 STAKEHOLDERS
1.8 SUMMARY OF CHANGES
2 RESEARCH METHODOLOGY (Page No. - 30)
2.1 INTRODUCTION
FIGURE 2 WIRELESS AUDIO DEVICE MARKET: RESEARCH DESIGN
2.2 RESEARCH DATA
FIGURE 3 WIRELESS AUDIO DEVICE MARKET: RESEARCH APPROACH
2.2.1 SECONDARY DATA
2.2.1.1 Key data from secondary sources
2.2.1.2 Secondary sources
2.2.2 PRIMARY DATA
2.2.2.1 Key data from primary sources
2.2.2.2 Key industry insights
2.2.2.3 Breakdown of primary interviews
2.2.2.4 Primary sources
2.3 MARKET SIZE ESTIMATION
2.3.1 BOTTOM-UP APPROACH
FIGURE 4 MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH
2.3.2 WIRELESS AUDIO DEVICE MARKET SIZE ESTIMATION: DEMAND-SIDE ANALYSIS
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: DEMAND-SIDE ANALYSIS
2.3.3 TOP-DOWN APPROACH
FIGURE 6 MARKET SIZE ESTIMATION: TOP-DOWN APPROACH
2.3.4 WIRELESS AUDIO DEVICE MARKET SIZE ESTIMATION: SUPPLY-SIDE ANALYSIS
FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY: SUPPLY-SIDE ANALYSIS
2.4 MARKET BREAKDOWN & DATA TRIANGULATION
FIGURE 8 DATA TRIANGULATION
2.5 RESEARCH ASSUMPTIONS
2.6 RISK ASSESSMENT
TABLE 1 ANALYSIS OF RISK FACTORS
3 EXECUTIVE SUMMARY (Page No. - 43)
3.1 POST-COVID-19: REALISTIC SCENARIO
3.2 POST-COVID-19: OPTIMISTIC SCENARIO
3.3 POST-COVID-19: PESSIMISTIC SCENARIO
FIGURE 9 PRE- AND POST-COVID-19 SCENARIO ANALYSIS FOR WIRELESS AUDIO DEVICE MARKET, 20172026
FIGURE 10 TRUE WIRELESS HEARABLES/EARBUDS SEGMENT TO HOLD THE LARGEST SIZE OF THE WIRELESS AUDIO DEVICE MARKET IN 2026
FIGURE 11 CONSUMER SEGMENT OF WIRELESS AUDIO DEVICE MARKET TO GROW AT THE HIGHEST CAGR FROM 2021 TO 2026
FIGURE 12 BLUETOOTH SEGMENT OF WIRELESS AUDIO DEVICE MARKET TO GROW AT THE HIGHEST CAGR FROM 2021 TO 2026
FIGURE 13 NORTH AMERICA HELD THE LARGEST SHARE OF THE WIRELESS AUDIO DEVICE MARKET IN 2020 IN TERMS OF VALUE
4 PREMIUM INSIGHTS (Page No. - 49)
4.1 ATTRACTIVE OPPORTUNITIES IN THE WIRELESS AUDIO DEVICE MARKET
FIGURE 14 WIRELESS AUDIO DEVICE MARKET TO WITNESS LUCRATIVE GROWTH OPPORTUNITIES FROM 2021 TO 2026
4.2 WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY
FIGURE 15 BLUETOOTH SEGMENT HELD THE LARGEST SHARE OF WIRELESS AUDIO DEVICE MARKET IN 2020
4.3 WIRELESS AUDIO DEVICE MARKET, BY PRODUCT
FIGURE 16 TRUE WIRELESS HEARABLES/EARBUDS SEGMENT OF WIRELESS AUDIO DEVICE MARKET TO GROW AT THE HIGHEST CAGR FROM 2021 TO 2026
4.4 WIRELESS AUDIO DEVICE MARKET, BY APPLICATION
FIGURE 17 CONSUMER SEGMENT PROJECTED TO HOLD THE LARGEST SHARE OF WIRELESS AUDIO DEVICE MARKET IN 2026
4.5 GEOGRAPHICAL SNAPSHOT OF THE WIRELESS AUDIO DEVICE MARKET, 20212026
FIGURE 18 WIRELESS AUDIO DEVICE MARKET IN INDIA TO GROW AT THE HIGHEST RATE FROM 2021 TO 2026
5 MARKET OVERVIEW (Page No. - 53)
5.1 INTRODUCTION
5.2 MARKET DYNAMICS
FIGURE 19 WIRELESS AUDIO DEVICE MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES
5.2.1 DRIVERS
5.2.1.1 Surge in global demand for infotainment devices
FIGURE 20 GLOBAL SHIPMENT OF SMARTPHONES FROM 2019 TO 2023
5.2.1.2 Rise in the use of wireless audio devices in the commercial sector
5.2.1.3 Increased R&D expenditure by OEMs for the development of new and advanced wireless audio devices
5.2.1.4 Digital transformation brought by the COVID-19 pandemic
FIGURE 21 WIRELESS AUDIO DEVICE MARKET DRIVERS AND THEIR IMPACT
5.2.2 RESTRAINTS
5.2.2.1 Restrictions on the use of radiofrequency spectrum by wireless audio equipment
5.2.2.2 Health issues resulting from prolonged use of audio devices
5.2.2.2.1 Hearing impairment resulting from continuous and prolonged exposure to audio
5.2.2.2.2 Interference caused by wireless audio devices in the functioning of implanted medical devices
FIGURE 22 WIRELESS AUDIO DEVICE MARKET RESTRAINTS AND THEIR IMPACT
5.2.3 OPPORTUNITIES
5.2.3.1 Moving beyond the era of using headphones for audio only
5.2.3.1.1 Tracking health and fitness of wearers
5.2.3.1.2 Controlling electrical appliances in connected homes
5.2.3.2 Advent of smart speakers
5.2.3.3 Increased demand for home theaters and LCDs
FIGURE 23 WIRELESS AUDIO DEVICE MARKET OPPORTUNITIES AND THEIR IMPACT
5.2.4 CHALLENGES
5.2.4.1 Effect of bandwidth constraints, coding delays, and bit errors on audio quality
FIGURE 24 WIRELESS AUDIO DEVICE MARKET CHALLENGES AND THEIR IMPACT
6 INDUSTRY TRENDS (Page No. - 60)
6.1 INTRODUCTION
6.2 SUPPLY CHAIN ANALYSIS
FIGURE 25 VALUE CHAIN ANALYSIS: MAJOR VALUE IS ADDED DURING MANUFACTURING AND MARKETING & SALES, AND DISTRIBUTION PHASES
6.3 PORTERS FIVE FORCES ANALYSIS
TABLE 2 PORTERS FIVE FORCES IMPACT ON THE WIRELESS AUDIO DEVICE MARKET, 2020
FIGURE 26 WIRELESS AUDIO DEVICE MARKET: PORTERS FIVE FORCES ANALYSIS
6.3.1 THREAT OF NEW ENTRANTS
6.3.2 THREAT OF SUBSTITUTES
6.3.3 BARGAINING POWER OF SUPPLIERS
6.3.4 BARGAINING POWER OF BUYERS
6.3.5 INTENSITY OF COMPETITION RIVALRY
6.4 AVERAGE SELLING PRICE TRENDS
FIGURE 27 ASP TRENDS FOR WIRELESS HEADPHONES, EARPHONES, TRUE WIRELESS HEARABLES/EARBUDS, AND HEADSETS (20202026)
6.5 MARKET ECOSYSTEM
TABLE 3 WIRELESS AUDIO DEVICE MARKET: ECOSYSTEM
FIGURE 28 WIRELESS AUDIO DEVICE MARKET ECOSYSTEM
6.6 TECHNOLOGY ANALYSIS
6.6.1 NEXT GENERATION OF BLUETOOTH AUDIO
6.6.2 IMPROVEMENTS IN VOICE AI AND MACHINE LEARNING
6.7 REVENUE SHIFT AND NEW REVENUE POCKETS FOR THE WIRELESS AUDIO DEVICE MARKET
FIGURE 29 REVENUE SHIFT IN WIRELESS AUDIO DEVICE MARKET
6.8 PATENT ANALYSIS
TABLE 4 IMPORTANT INNOVATIONS AND PATENT REGISTRATIONS, 20142020
FIGURE 30 NUMBER OF PATENTS GRANTED FROM 2011 TO 2020 FOR WIRELESS AUDIO DEVICE
6.9 TRADE DATA
TABLE 5 IMPORT DATA OF KEY COUNTRIES FOR HS CODE 851830 HEADPHONES AND EARPHONES, 20162020 (USD THOUSAND)
TABLE 6 EXPORT DATA OF KEY COUNTRIES FOR HS CODE 851830 HEADPHONES AND EARPHONES, 20162020 (USD THOUSAND)
6.10 TARIFF AND REGULATORY LANDSCAPE
6.11 CASE STUDIES
6.11.1 PARTNERSHIP OF PLANTRONICS WITH SALESFORCE
6.11.2 DEPLOYMENT OF MUSIC SYSTEM AT PSALMS OF DAVID FESTIVAL, POLAND
7 WIRELESS AUDIO DEVICE MARKET, BY PRODUCT (Page No. - 73)
7.1 INTRODUCTION
FIGURE 31 TRUE WIRELESS HEARABLES OF WIRELESS AUDIO DEVICE MARKET PROJECTED TO GROW AT THE HIGHEST CAGR FROM 2021 TO 2026
TABLE 7 WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 20172020 (USD BILLION)
TABLE 8 WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 20212026 (USD BILLION)
TABLE 9 WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 20172020 (MILLION UNITS)
TABLE 10 WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 20212026 (MILLION UNITS)
7.2 HEADPHONES
7.2.1 INCREASED POPULARITY OF WIRELESS HEADPHONES FUELING THE GROWTH OF THIS SEGMENT OF THE MARKET
TABLE 11 WIRELESS AUDIO DEVICE MARKET FOR HEADPHONES, BY TECHNOLOGY, 20172020 (USD BILLION)
TABLE 12 WIRELESS AUDIO DEVICE MARKET FOR HEADPHONES, BY TECHNOLOGY, 20212026 (USD BILLION)
TABLE 13 WIRELESS AUDIO DEVICE MARKET FOR HEADPHONES, BY REGION, 20172020 (USD BILLION)
TABLE 14 WIRELESS AUDIO DEVICE MARKET FOR HEADPHONES, BY REGION, 20212026 (USD BILLION)
7.3 EARPHONES
7.3.1 RISING PENETRATION OF SMARTPHONES HAS PROPELLED THE GROWTH OF WIRELESS EARPHONES
TABLE 15 WIRELESS AUDIO DEVICE MARKET FOR EARPHONES, BY TECHNOLOGY, 20172020 (USD BILLION)
FIGURE 32 BLUETOOTH TECHNOLOGY FROM THE WIRELESS AUDIO DEVICE MARKET TO GROW AT THE HIGHEST CAGR FROM 2021 TO 2026
TABLE 16 WIRELESS AUDIO DEVICE MARKET FOR EARPHONES, BY TECHNOLOGY, 20212026 (USD BILLION)
TABLE 17 WIRELESS AUDIO DEVICE MARKET FOR EARPHONES, BY REGION, 20172020 (USD BILLION)
TABLE 18 WIRELESS AUDIO DEVICE MARKET FOR EARPHONES, BY REGION, 20212026 (USD BILLION)
7.4 TRUE WIRELESS HEARABLES/ EARBUDS
7.4.1 TRUE WIRELESS HEARABLES TO WITNESS AN EXPONENTIAL GROWTH DURING THE FORECAST PERIOD
TABLE 19 WIRELESS AUDIO DEVICE MARKET FOR TRUE WIRELESS HEARABLES/EARBUDS, BY TECHNOLOGY, 20172020 (USD BILLION)
TABLE 20 WIRELESS AUDIO DEVICE MARKET FOR TRUE WIRELESS HEARABLES/EARBUDS, BY TECHNOLOGY, 20212026 (USD BILLION)
TABLE 21 WIRELESS AUDIO DEVICE MARKET FOR TRUE WIRELESS HEARABLES/EARBUDS, BY REGION, 20172020 (USD BILLION)
TABLE 22 WIRELESS AUDIO DEVICE MARKET FOR TRUE WIRELESS HEARABLES/EARBUDS, BY REGION, 20212026 (USD BILLION)
7.5 HEADSETS
7.5.1 IN-BUILT MICROPHONES IN HEADSETS ALLOW USERS TO MULTI-TASK BY PROVIDING THEM HANDS-FREE TALK-TIME
TABLE 23 WIRELESS AUDIO DEVICE MARKET FOR HEADSETS, BY TECHNOLOGY, 20172020 (USD BILLION)
TABLE 24 WIRELESS AUDIO DEVICE MARKET FOR HEADSETS, BY TECHNOLOGY, 20212026 (USD BILLION)
TABLE 25 WIRELESS AUDIO DEVICE MARKET FOR HEADSETS, BY REGION, 20172020 (USD BILLION)
FIGURE 33 HEADSETS IN WIRELESS AUDIO DEVICE MARKET FOR APAC PROJECTED TO GROW AT THE HIGHEST CAGR FROM 2021 TO 2026
TABLE 26 WIRELESS AUDIO DEVICE MARKET FOR HEADSETS, BY REGION, 20212026 (USD BILLION)
7.6 SPEAKER SYSTEMS
7.6.1 INCREASED DEMAND FOR WIRELESS SPEAKER SYSTEMS TO MEET SPECIFIC REQUIREMENTS OF SPECIFIC APPLICATIONS
TABLE 27 WIRELESS AUDIO DEVICE MARKET FOR SPEAKERS, BY TECHNOLOGY, 20172020 (USD BILLION)
TABLE 28 WIRELESS AUDIO DEVICE MARKET FOR SPEAKERS, BY TECHNOLOGY, 20212026 (USD BILLION)
TABLE 29 WIRELESS AUDIO DEVICE MARKET FOR SPEAKERS, BY REGION, 20172020 (USD BILLION)
TABLE 30 WIRELESS AUDIO DEVICE MARKET FOR SPEAKERS, BY REGION, 20212026 (USD BILLION)
7.7 SOUNDBARS
7.7.1 COMPATIBILITY OF WIRELESS SOUNDBARS WITH TV SETS, SMARTPHONES, AND MUSIC SYSTEMS IS LEADING TO THEIR POPULARITY
TABLE 31 WIRELESS AUDIO DEVICE MARKET FOR SOUNDBARS, BY TECHNOLOGY, 20172020 (USD BILLION)
FIGURE 34 BLUETOOTH TECHNOLOGY FOR WIRELESS AUDIO DEVICE MARKET FOR SOUNDBARS TO HOLD A MAJOR SHARE DURING THE FORECAST PERIOD
TABLE 32 WIRELESS AUDIO DEVICE MARKET FOR SOUNDBARS, BY TECHNOLOGY, 20212026 (USD BILLION)
TABLE 33 WIRELESS AUDIO DEVICE MARKET FOR SOUNDBARS, BY REGION, 20172020 (USD BILLION)
TABLE 34 WIRELESS AUDIO DEVICE MARKET FOR SOUNDBARS, BY REGION, 20212026 (USD BILLION)
7.8 MICROPHONES
7.8.1 CONTINUOUS TECHNOLOGICAL ADVANCEMENTS AND IMPROVEMENTS IN OUTPUT SOUND QUALITY OF WIRELESS MICROPHONES FUELING THEIR POPULARITY GLOBALLY
TABLE 35 WIRELESS AUDIO DEVICE MARKET FOR MICROPHONE, BY TECHNOLOGY, 20172020 (USD MILLION)
TABLE 36 WIRELESS AUDIO DEVICE MARKET FOR MICROPHONE, BY TECHNOLOGY, 20212026 (USD MILLION)
TABLE 37 WIRELESS AUDIO DEVICE MARKET FOR MICROPHONE, BY REGION, 20172020 (USD BILLION)
TABLE 38 WIRELESS AUDIO DEVICE MARKET FOR MICROPHONE, BY REGION, 20212026 (USD BILLION)
8 WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY (Page No. - 92)
8.1 INTRODUCTION
FIGURE 35 BLUETOOTH SEGMENT PROJECTED TO GROW AT THE HIGHEST RATE FROM 2021 TO 2026
TABLE 39 WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY, 20172020 (USD BILLION)
TABLE 40 WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY, 20212026 (USD BILLION)
8.2 BLUETOOTH
8.2.1 COST-EFFECTIVENESS AND COMPATIBILITY OFFERED BY BLUETOOTH TECHNOLOGY ARE LEADING TO INCREASED GLOBAL DEMAND FOR WIRELESS AUDIO DEVICES EQUIPPED WITH THIS TECHNOLOGY
TABLE 41 WIRELESS AUDIO DEVICE MARKET FOR BLUETOOTH, BY PRODUCT, 20172020 (USD BILLION)
TABLE 42 WIRELESS AUDIO DEVICE MARKET FOR BLUETOOTH, BY PRODUCT, 20212026 (USD BILLION)
TABLE 43 WIRELESS AUDIO DEVICE MARKET FOR BLUETOOTH, BY APPLICATION, 20172020 (USD BILLION)
FIGURE 36 THE CONSUMER SEGMENT IS PROJECTED TO GROW AT THE HIGHEST RATE FROM 2021 TO 2026
TABLE 44 WIRELESS AUDIO DEVICE MARKET FOR BLUETOOTH, BY APPLICATION, 20212026 (USD BILLION)
8.3 WI-FI
8.3.1 SECURE OPERATIONS CARRIED OUT BY WI-FI-ENABLED AUDIO DEVICES LEADING TO A RISE IN THE USE OF THIS TECHNOLOGY GLOBALLY
TABLE 45 WIRELESS AUDIO DEVICE MARKET FOR WI-FI, BY PRODUCT, 20172020 (USD BILLION)
TABLE 46 WIRELESS AUDIO DEVICE MARKET FOR WI-FI, BY PRODUCT, 20212026 (USD BILLION)
TABLE 47 WIRELESS AUDIO DEVICE MARKET FOR WI-FI, BY APPLICATION, 20172020 (USD BILLION)
TABLE 48 WIRELESS AUDIO DEVICE MARKET FOR WI-FI, BY APPLICATION, 20212026 (USD BILLION)
8.4 BLUETOOTH+WI-FI
8.4.1 INTEGRATION OF WI-FI AND BLUETOOTH TECHNOLOGIES ON SINGLE IC TO LEAD TO THE DEVELOPMENT OF COST-EFFECTIVE AND COMPACT WIRELESS AUDIO DEVICES
TABLE 49 WIRELESS AUDIO DEVICE MARKET FOR BLUETOOTH + WI-FI, BY PRODUCT, 20172020 (USD MILLION)
TABLE 50 WIRELESS AUDIO DEVICE MARKET FOR BLUETOOTH + WI-FI, BY PRODUCT, 20212026 (USD MILLION)
TABLE 51 WIRELESS AUDIO DEVICE MARKET FOR BLUETOOTH+WI-FI, BY APPLICATION, 20172020 (USD MILLION)
TABLE 52 WIRELESS AUDIO DEVICE MARKET FOR BLUETOOTH+WI-FI, BY APPLICATION, 20212026 (USD MILLION)
8.5 AIRPLAY
8.5.1 INCREASED USE OF AIRPLAY TECHNOLOGY FOR WIRELESS STREAMING OF DATA ON DEVICES SUPPORTED BY APPLE
TABLE 53 WIRELESS AUDIO DEVICE MARKET FOR AIRPLAY, BY PRODUCT, 20172020 (USD MILLION)
FIGURE 37 TRUE WIRELESS HEARABLES/EARBUDS PROJECTED TO GROW AT THE HIGHEST RATE FROM 2021 TO 2026 FOR AIRPLAY TECHNOLOGY
TABLE 54 WIRELESS AUDIO DEVICE MARKET FOR AIRPLAY, BY PRODUCT, 20212026 (USD MILLION)
TABLE 55 WIRELESS AUDIO DEVICE MARKET FOR AIRPLAY, BY APPLICATION, 20172020 (USD MILLION)
TABLE 56 WIRELESS AUDIO DEVICE MARKET FOR AIRPLAY, BY APPLICATION, 20212026 (USD MILLION)
8.6 RADIO FREQUENCY
8.6.1 INCREASED ADOPTION OF RADIO FREQUENCY TECHNOLOGY IN WIRELESS AUDIO DEVICES TO TRANSMIT HIGH-QUALITY AUDIO OVER A LONG DISTANCE
TABLE 57 WIRELESS AUDIO DEVICE MARKET FOR RADIO FREQUENCY, BY PRODUCT, 20172020 (USD BILLION)
TABLE 58 WIRELESS AUDIO DEVICE MARKET FOR RADIO FREQUENCY, BY PRODUCT, 20212026 (USD BILLION)
8.7 OTHERS
TABLE 59 WIRELESS AUDIO DEVICE MARKET FOR OTHERS, BY PRODUCT, 20172020 (USD MILLION)
TABLE 60 WIRELESS AUDIO DEVICE MARKET FOR OTHERS, BY PRODUCT, 20212026 (USD MILLION)
TABLE 61 WIRELESS AUDIO DEVICE MARKET FOR OTHERS, BY APPLICATION, 20172020 (USD MILLION)
TABLE 62 WIRELESS AUDIO DEVICE MARKET FOR OTHERS, BY APPLICATION, 20212026 (USD MILLION)
8.7.1 WISA (WIRELESS SPEAKER & AUDIO)
8.7.2 KLEERNET
8.7.3 ALLPLAY
8.7.4 SKAA
8.7.5 PLAY-FI
8.7.6 INFRARED (IR)
9 WIRELESS AUDIO DEVICE MARKET, BY FUNCTIONALITY (Page No. - 107)
9.1 INTRODUCTION
TABLE 63 WIRELESS AUDIO DEVICE MARKET, BY FUNCTIONALITY, 20172020 (USD BILLION)
FIGURE 38 WIRELESS AUDIO DEVICE MARKET FOR SMART DEVICES TO GROW AT A HIGHER CAGR FROM 2021 TO 2026
TABLE 64 WIRELESS AUDIO DEVICE MARKET, BY FUNCTIONALITY, 20212026 (USD BILLION)
9.2 SMART DEVICES
9.2.1 RISE IN THE USE OF SMART WIRELESS AUDIO DEVICES TO TRACK HEALTH AND FITNESS OF USERS BY RECORDING AND SAVING INFORMATION RELATED TO THEIR WORKOUTS
9.3 NON-SMART DEVICES
9.3.1 USE OF NON-SMART WIRELESS AUDIO DEVICES FOR AUDIO AMPLIFICATION AND ENHANCEMENT
10 WIRELESS AUDIO DEVICE MARKET, BY APPLICATION (Page No. - 110)
10.1 INTRODUCTION
FIGURE 39 CONSUMER APPLICATION TO WITNESS A HIGH GROWTH IN THE WIRELESS AUDIO DEVICE MARKET DURING THE FORECAST PERIOD
TABLE 65 WIRELESS AUDIO DEVICE MARKET, BY APPLICATION, 20172020 (USD BILLION)
TABLE 66 WIRELESS AUDIO DEVICE MARKET, BY APPLICATION, 20212026 (USD BILLION)
10.2 HOME AUDIO
10.2.1 INCREASED USE OF WIRELESS AUDIO DEVICES FOR IN-HOME APPLICATIONS FUELING GROWTH OF THE WIRELESS AUDIO DEVICE MARKET
TABLE 67 WIRELESS AUDIO DEVICE MARKET FOR HOME AUDIO, BY TECHNOLOGY, 20172020 (USD BILLION)
TABLE 68 WIRELESS AUDIO DEVICE MARKET FOR HOME AUDIO, BY TECHNOLOGY, 20212026 (USD BILLION)
TABLE 69 WIRELESS AUDIO DEVICE MARKET FOR HOME AUDIO, BY REGION, 20172020 (USD BILLION)
TABLE 70 WIRELESS AUDIO DEVICE MARKET FOR HOME AUDIO, BY REGION, 20212026 (USD BILLION)
10.3 PROFESSIONAL
10.3.1 COVID-19 HAS SEVERELY IMPACTED THE PROFESSIONAL SEGMENT OF THE WIRELESS AUDIO DEVICE MARKET
TABLE 71 WIRELESS AUDIO DEVICE MARKET FOR PROFESSIONAL, BY TECHNOLOGY, 20172020 (USD BILLION)
FIGURE 40 BLUETOOTH TECHNOLOGY TO HOLD A MAJOR PORTION OF THE WIRELESS AUDIO DEVICE MARKET FOR PROFESSIONAL APPLICATION DURING THE FORECAST PERIOD
TABLE 72 WIRELESS AUDIO DEVICE MARKET FOR PROFESSIONAL, BY TECHNOLOGY, 20212026 (USD BILLION)
TABLE 73 WIRELESS AUDIO DEVICE MARKET FOR PROFESSIONAL, BY REGION, 20172020 (USD BILLION)
TABLE 74 WIRELESS AUDIO DEVICE MARKET FOR PROFESSIONAL, BY REGION, 20212026 (USD BILLION)
10.4 CONSUMER
10.4.1 RISE IN ADOPTION OF TECHNOLOGICALLY-ADVANCED SMARTPHONES BY CONSUMERS FUELING THE GROWTH OF THE WIRELESS AUDIO DEVICE MARKET
TABLE 75 WIRELESS AUDIO DEVICE MARKET FOR CONSUMER, BY TECHNOLOGY, 20172020 (USD BILLION)
TABLE 76 WIRELESS AUDIO DEVICE MARKET FOR CONSUMER, BY TECHNOLOGY, 20212026 (USD BILLION)
TABLE 77 WIRELESS AUDIO DEVICE MARKET FOR CONSUMER, BY REGION, 20172020 (USD BILLION)
TABLE 78 WIRELESS AUDIO DEVICE MARKET FOR CONSUMER, BY REGION, 20212026 (USD BILLION)
10.5 AUTOMOTIVE
10.5.1 INCREASED DEMAND FOR WIRELESS AUDIO DEVICES IN LUXURY AUTOMOBILES TO SPUR THE GROWTH OF THE WIRELESS AUDIO DEVICE MARKET FOR AUTOMOTIVE
TABLE 79 WIRELESS AUDIO DEVICE MARKET FOR AUTOMOTIVE, BY TECHNOLOGY, 20172020 (USD BILLION)
TABLE 80 WIRELESS AUDIO DEVICE MARKET FOR AUTOMOTIVE, BY TECHNOLOGY, 20212026 (USD BILLION)
TABLE 81 WIRELESS AUDIO DEVICE MARKET FOR AUTOMOTIVE, BY REGION, 20172020 (USD BILLION)
FIGURE 41 NORTH AMERICA TO HOLD THE MAJOR SHARE IN THE WIRELESS AUDIO DEVICE MARKET FOR AUTOMOTIVE APPLICATION DURING THE FORECAST PERIOD
TABLE 82 WIRELESS AUDIO DEVICE MARKET FOR AUTOMOTIVE, BY REGION, 20212026 (USD BILLION)
10.6 OTHERS
TABLE 83 WIRELESS AUDIO DEVICE MARKET FOR OTHERS, BY TECHNOLOGY, 20172020 (USD MILLION)
TABLE 84 WIRELESS AUDIO DEVICE MARKET FOR OTHERS, BY TECHNOLOGY, 20212026 (USD MILLION)
TABLE 85 WIRELESS AUDIO DEVICE MARKET FOR OTHERS, BY REGION, 20172020 (USD BILLION)
FIGURE 42 APAC TO WITNESS A HIGH GROWTH WIRELESS AUDIO DEVICE MARKET FOR OTHER APPLICATIONS DURING THE FORECAST PERIOD
TABLE 86 WIRELESS AUDIO DEVICE MARKET FOR OTHERS, BY REGION, 20212026 (USD BILLION)
11 GEOGRAPHIC ANALYSIS (Page No. - 124)
11.1 INTRODUCTION
FIGURE 43 THE WIRELESS AUDIO DEVICE MARKET IN INDIA IS PROJECTED TO GROW AT THE HIGHEST CAGR FROM 2021 TO 2026
TABLE 87 WIRELESS AUDIO DEVICE MARKET, BY REGION, 20172020 (USD BILLION)
TABLE 88 WIRELESS AUDIO DEVICE MARKET, BY REGION, 20212026 (USD BILLION)
11.2 NORTH AMERICA
FIGURE 44 NORTH AMERICA: WIRELESS AUDIO DEVICE MARKET SNAPSHOT
TABLE 89 WIRELESS AUDIO DEVICE MARKET FOR NORTH AMERICA, BY PRODUCT, 20172020 (USD BILLION)
TABLE 90 WIRELESS AUDIO DEVICE MARKET FOR NORTH AMERICA, BY PRODUCT, 20212026 (USD BILLION)
TABLE 91 WIRELESS AUDIO DEVICE MARKET FOR NORTH AMERICA, BY APPLICATION, 20172020 (USD BILLION)
TABLE 92 WIRELESS AUDIO DEVICE MARKET FOR NORTH AMERICA, BY APPLICATION, 20212026 (USD BILLION)
TABLE 93 WIRELESS AUDIO DEVICE MARKET FOR NORTH AMERICA, BY COUNTRY, 20172020 (USD BILLION)
TABLE 94 WIRELESS AUDIO DEVICE MARKET FOR NORTH AMERICA, BY COUNTRY, 20212026 (USD BILLION)
11.2.1 IMPACT OF COVID-19 ON THE WIRELESS AUDIO DEVICE MARKET IN NORTH AMERICA
11.2.2 US
11.2.2.1 Presence of the majority of manufacturers of wireless audio devices in the US fueling the growth of the wireless audio device market in the country
11.2.3 CANADA
11.2.3.1 Preference of the Canadian population to adopt innovative products contributing to the growth of the wireless audio device market in the country
11.2.4 MEXICO
11.2.4.1 Increased investments in the consumer electronics industry of Mexico contributing to the growth of the wireless audio device market in the country
11.3 EUROPE
FIGURE 45 EUROPE: WIRELESS AUDIO DEVICE MARKET SNAPSHOT
TABLE 95 WIRELESS AUDIO DEVICE MARKET FOR EUROPE, BY PRODUCT, 20172020 (USD BILLION)
TABLE 96 WIRELESS AUDIO DEVICE MARKET FOR EUROPE, BY PRODUCT, 20212026 (USD BILLION)
TABLE 97 WIRELESS AUDIO DEVICE MARKET FOR EUROPE, BY APPLICATION, 20172020 (USD BILLION)
TABLE 98 WIRELESS AUDIO DEVICE MARKET FOR EUROPE, BY APPLICATION, 20212026 (USD BILLION)
TABLE 99 WIRELESS AUDIO DEVICE MARKET FOR EUROPE, BY COUNTRY, 20172020 (USD BILLION)
TABLE 100 WIRELESS AUDIO DEVICE MARKET FOR EUROPE, BY COUNTRY, 20212026 (USD BILLION)
11.3.1 IMPACT OF COVID-19 ON THE WIRELESS AUDIO DEVICE MARKET IN EUROPE
11.3.2 UK
11.3.2.1 The willingness of users to invest in wireless audio devices to fuel the growth of the market in the UK
11.3.3 GERMANY
11.3.3.1 The popularity of soundbars and wireless streaming speakers in Germany to spur the growth of the wireless audio device market in the country
11.3.4 FRANCE
11.3.4.1 Rise in demand for wireless audio devices for home entertainment applications contributing to the growth of the market in France
11.3.5 REST OF EUROPE
11.4 ASIA PACIFIC (APAC)
FIGURE 46 APAC: WIRELESS AUDIO DEVICE MARKET SNAPSHOT
TABLE 101 WIRELESS AUDIO DEVICE MARKET FOR APAC, BY PRODUCT, 20172020 (USD BILLION)
TABLE 102 WIRELESS AUDIO DEVICE MARKET FOR APAC, BY PRODUCT, 20212026 (USD BILLION)
TABLE 103 WIRELESS AUDIO DEVICE MARKET FOR APAC, BY APPLICATION, 20172020 (USD BILLION)
TABLE 104 WIRELESS AUDIO DEVICE MARKET FOR APAC, BY APPLICATION, 20212026 (USD BILLION)
TABLE 105 WIRELESS AUDIO DEVICE MARKET FOR APAC, BY COUNTRY, 20172020 (USD BILLION)
TABLE 106 WIRELESS AUDIO DEVICE MARKET FOR APAC, BY COUNTRY, 20212026 (USD BILLION)
11.4.1 IMPACT OF COVID-19 ON THE WIRELESS AUDIO DEVICE MARKET IN APAC
11.4.2 CHINA
11.4.2.1 Increased number of international manufacturers of wireless speakers in China fueling the growth of the wireless audio device market in the country
11.4.3 JAPAN
11.4.3.1 Rise in demand for consumer electronics equipped with wireless audio devices to boost the growth of the wireless audio device market in Japan
11.4.4 SOUTH KOREA
11.4.4.1 Increased focus of South Korea-based companies to develop their wireless audio category of products
11.4.5 INDIA
11.4.5.1 Government impetus in the form of initiatives such as Make in India fueling the demand for consumer durables in India
11.4.6 REST OF APAC
11.5 REST OF THE WORLD (ROW)
TABLE 107 WIRELESS AUDIO DEVICE MARKET FOR ROW, BY PRODUCT, 20172020 (USD BILLION)
TABLE 108 WIRELESS AUDIO DEVICE MARKET FOR ROW, BY PRODUCT, 20212026 (USD BILLION)
TABLE 109 WIRELESS AUDIO DEVICE MARKET FOR ROW, BY APPLICATION, 20172020 (USD BILLION)
TABLE 110 WIRELESS AUDIO DEVICE MARKET FOR ROW, BY APPLICATION, 20212026 (USD BILLION)
TABLE 111 WIRELESS AUDIO DEVICE MARKET FOR ROW, BY REGION, 20172020 (USD BILLION)
TABLE 112 WIRELESS AUDIO DEVICE MARKET FOR ROW, BY REGION, 20212026 (USD BILLION)
11.5.1 SOUTH AMERICA
11.5.1.1 Rising per capita income has facilitated the growth of the wireless audio device market in South America
11.5.2 MIDDLE EAST
11.5.2.1 Surge in demand for wireless headphones and wireless speakers to fuel the growth of the wireless audio device market in the Middle East
11.5.3 AFRICA
11.5.3.1 South Africa holds a significant share of the consumer electronics market in Africa
12 COMPETITIVE LANDSCAPE (Page No. - 143)
12.1 INTRODUCTION
TABLE 113 COMPANIES ADOPTED PRODUCT LAUNCHES AND DEVELOPMENTS AS THE KEY GROWTH STRATEGY DURING 2019 TO 2021
12.2 MARKET SHARE ANALYSIS, 2020
TABLE 114 WIRELESS AUDIO DEVICE MARKET: DEGREE OF COMPETITION
FIGURE 47 SHARE OF KEY COMPANIES FOR TRUE WIRELESS HEARABLES/EARBUDS IN WIRELESS AUDIO DEVICE MARKET, 2020
12.3 REVENUE ANALYSIS
FIGURE 48 5-YEAR REVENUE ANALYSIS FOR KEY COMPANIES
12.4 COMPETITIVE LEADERSHIP MAPPING
12.4.1 STAR
12.4.2 PERVASIVE
12.4.3 EMERGING LEADER
12.4.4 PARTICIPANT
FIGURE 49 WIRELESS AUDIO DEVICE MARKET (GLOBAL) COMPETITIVE LEADERSHIP MAPPING, 2020
12.5 SME EVALUATION QUADRANT
12.5.1 PROGRESSIVE COMPANY
12.5.2 RESPONSIVE COMPANY
12.5.3 DYNAMIC COMPANY
12.5.4 STARTING BLOCK
FIGURE 50 WIRELESS AUDIO DEVICE MARKET (GLOBAL) SME EVALUATION QUADRANT, 2020
TABLE 115 COMPANY FOOTPRINT
TABLE 116 PRODUCT FOOTPRINT OF COMPANIES
TABLE 117 APPLICATION FOOTPRINT OF COMPANIES
TABLE 118 REGIONAL FOOTPRINT OF COMPANIES
12.6 COMPETITIVE SITUATIONS AND TRENDS
12.6.1 PRODUCT LAUNCHES
TABLE 119 WIRELESS AUDIO DEVICE MARKET: PRODUCT LAUNCHES, JANUARY 2019APRIL 2021
12.6.2 DEALS
TABLE 120 WIRELESS AUDIO DEVICE MARKET: DEALS, JANUARY 2019MAY 2021
13 COMPANY PROFILES (Page No. - 168)
13.1 KEY PLAYERS
(Business Overview, Products Offered, Recent Developments, and MnM View)*
13.1.1 APPLE INC.
TABLE 121 APPLE: COMPANY OVERVIEW
FIGURE 51 APPLE: COMPANY SNAPSHOT
13.1.2 HARMAN INTERNATIONAL INDUSTRIES
TABLE 122 HARMAN INTERNATIONAL INDUSTRIES: COMPANY OVERVIEW
FIGURE 52 HARMAN INTERNATIONAL INDUSTRIES: COMPANY SNAPSHOT
13.1.3 BOSE CORPORATION
TABLE 123 BOSE CORPORATION: COMPANY OVERVIEW
13.1.4 SONOS
TABLE 124 SONOS: COMPANY OVERVIEW
FIGURE 53 SONOS: COMPANY SNAPSHOT
13.1.5 SONY CORPORATION
TABLE 125 SONY CORPORATION: COMPANY OVERVIEW
FIGURE 54 SONY CORPORATION: COMPANY SNAPSHOT
13.1.6 SOUND UNITED
TABLE 126 SOUND UNITED: COMPANY OVERVIEW
13.1.7 SENNHEISER
TABLE 127 SENNHEISER: COMPANY OVERVIEW
13.1.8 VIZIO
TABLE 128 VIZIO: COMPANY OVERVIEW
13.1.9 VOXX INTERNATIONAL CORPORATION
TABLE 129 VOXX INTERNATIONAL CORPORATION: COMPANY OVERVIEW
FIGURE 55 VOXX INTERNATIONAL CORPORATION: COMPANY SNAPSHOT
13.1.10 ZOUND INDUSTRIES
TABLE 130 ZOUND INDUSTRIES: COMPANY OVERVIEW
FIGURE 56 ZOUND INDUSTRIES: COMPANY SNAPSHOT
* Business Overview, Products Offered, Recent Developments, and MnM View might not be captured in case of unlisted companies.
13.2 OTHER PLAYERS
13.2.1 YAMAHA CORPORATION
13.2.2 LG
13.2.3 BOAT LIFESTYLE
13.2.4 GN GROUP
13.2.5 PLANTRONICS
13.2.6 SHURE
13.2.7 PHAZON
13.2.8 TRάSOUND AUDIO
13.2.9 JAM
13.2.10 EARIN
13.2.11 HUMAN INC.
13.2.12 BRAGI
13.2.13 JAYBIRD
13.2.14 DEVIALET
13.2.15 DALI
14 APPENDIX (Page No. - 207)
14.1 INSIGHTS OF INDUSTRY EXPERTS
14.2 DISCUSSION GUIDE
14.3 KNOWLEDGE STORE: MARKETSANDMARKETS SUBSCRIPTION PORTAL
14.4 AVAILABLE CUSTOMIZATIONS
14.5 RELATED REPORTS
14.6 AUTHOR DETAILS
The research study involved 4 major activities in estimating the size of the wireless audio device market. Exhaustive secondary research has been done to collect significant information on the wireless audio device, peer market, and parent market. The validation of these findings, assumptions, and sizing with industry experts across the value chain through primary research has been the next step. Both top-down and bottom-up approaches have been employed to estimate the global market size. Post which the market breakdown and data triangulation have been used to estimate the market sizes of segments and sub-segments.
Secondary Research
The secondary sources referred for this research study includes Wireless Speaker and Audio Association (WiSa), Bluetooth, and Near Field Communication Forum.
In the wireless audio device market report, the top-down, as well as the bottom-up approaches, have been used for the estimation and validation of the size of the wireless audio device market, along with several other dependent submarkets. The major players in the wireless audio device market were identified using extensive secondary research and their presence using primary and secondary research. All the percentage shares, splits, and breakdowns have been determined using secondary sources and verified through primary sources.
Primary Research
Extensive primary research has been conducted after understanding and analyzing the wireless audio device market scenario through secondary research. Several primary interviews have been conducted with key opinion leaders from both demand- and supply-side vendors across 4 major regions North America, Europe, Asia Pacific (APAC), and the Rest of the World (South America, Middle East, and Africa). Approximately 25% of the primary interviews have been conducted with the demand side and 75% with the supply side. These primary data have been collected mainly through telephonic interviews, which consist of 80% of the total primary interviews; questionnaires and emails have also been used to collect the data.
After successful interaction with industry experts, brief sessions were conducted with highly experienced independent consultants to reinforce the findings from our primaries. This, along with the in-house subject matter experts opinions, has led us to the findings as described in the remainder of this report.
To know about the assumptions considered for the study, download the pdf brochure
Market Size Estimation
In the complete market engineering process, both top-down and bottom-up approaches have been implemented, along with several data triangulation methods, to estimate and validate the size of the wireless audio device market, as well as that of various other dependent submarkets. The research methodology used to estimate the market sizes includes the following:
The bottom-up approach has been employed to arrive at the overall size of the wireless audio device market, in terms of value and volume, by identifying wireless audio device devices available in the market and their average selling price. Multiplication of the number of units of wireless audio devices shipped and the average selling price of each wireless audio device led to the estimation of the overall size of the market.
To know about the assumptions considered for the study, Request for Free Sample Report
Data Triangulation
After arriving at the overall market size from the estimation process explained above, the overall wireless audio device market has been split into several segments and sub-segments. To complete the overall market engineering process and arrive at the exact statistics for all segments and sub-segments, the data triangulation and market breakdown procedures have been employed, wherever applicable. The data has been triangulated by studying various factors and trends from both the demand and supply sides. Along with this, the wireless audio device market has been validated using both top-down and bottom-up approaches.
The main objectives of this study are as follows:
- To define, describe, and forecast the wireless audio device market, in terms of value and volume, by product, by technology, by application, by functionality, and region
- To forecast the market, for various segments with respect to 4 main regions North America, Europe, Asia Pacific (APAC), and Rest of the World (RoW), in terms of value and volume
- To strategically analyze micromarkets1 with respect to individual growth trends, prospects, and contribution to the overall wireless audio device market
- To provide detailed information regarding the major factors (drivers, restraints, opportunities, and challenges) influencing the wireless audio device market growth
- To analyze opportunities in the market for various stakeholders by identifying the high-growth segments of the wireless audio device market
- To study the complete value chain and allied industry segments, and perform a value chain analysis of the wireless audio device market landscape
- To map competitive intelligence based on company profiles, key player strategies, and key developments
- To strategically profile key players, startups and comprehensively analyze their market ranking and core competencies2
- To track and analyze competitive developments such as joint ventures, mergers and acquisitions, product developments, and research and development (R&D) in the wireless audio device market
Available Customizations:
With the given market data, MarketsandMarkets offers customizations according to the specific requirements of companies. The following customization options are available for the report:
Company Information
- Detailed analysis and profiling of additional market players (up to 5)
- Country-level market analysis for the Middle East, Africa, and South America
- Triangulate with your Own Data
- Get Data as per your Format and Definition
- Gain a Deeper Dive on a Specific Application, Geography, Customer or Competitor
- Any level of Personalization
- What are the Known and Unknown Adjacencies Impacting the Wireless Audio Device Market
- What will your New Revenue Sources be?
- Who will be your Top Customer; what will make them switch?
- Defend your Market Share or Win Competitors
- Get a Scorecard for Target Partners
Growth opportunities and latent adjacency in Wireless Audio Device Market