HOME Top Market Reports ADAS Market by System (ACC, AFL, DMS, NVS, IPA, PDS, TJA, FCW, CTA, RSR, LDWS, AEB, & BSD), Component (Radar, LiDAR, Ultrasonic, and Camera Unit), Vehicle (PC, LCV, Buses, & Trucks), Offering (Hardware, Software), EV, and Region - Global Forecast to 2025

ADAS Market by System (ACC, AFL, DMS, NVS, IPA, PDS, TJA, FCW, CTA, RSR, LDWS, AEB, & BSD), Component (Radar, LiDAR, Ultrasonic, and Camera Unit), Vehicle (PC, LCV, Buses, & Trucks), Offering (Hardware, Software), EV, and Region - Global Forecast to 2025

By: marketsandmarkets.com
Publishing Date: June 2018
Report Code: AT 2068

 

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The advanced driver assistance system (ADAS) market is estimated to be USD 20.19 billion in 2017 and is projected to reach USD 91.83 billion by 2025, at a CAGR of 20.96% from 2018 to 2025.

The report analyzes and forecasts the market size, in terms of volume (000’/million units) and value (USD million/ billion), of the ADAS market. The report segments the ADAS market and forecasts its size, by volume and value, on the basis of system type, vehicle type, component, EV, offering, and region. The report also provides a detailed analysis of various forces acting in the market (drivers, restraints, opportunities, and challenges). It strategically profiles the key players and comprehensively analyzes their market shares and core competencies. It also tracks and analyzes competitive developments such as joint ventures, mergers & acquisitions, new product launches, expansions, and other activities carried out by key industry participants.

The research methodology used in the report involves various secondary sources such as China Association of Automobile Manufacturers (CAAM), European Automobile Manufacturers Association (ACEA), Environmental Protection Agency (EPA), Society of Indian Automobile Manufacturers (SIAM), Japan Automobile Manufacturers Association (JAMA), Canadian Automobile Association (CAA), and Korea Automobile Manufacturers Association (KAMA). Experts from related industries and suppliers have been interviewed to understand the future trends in the market. Both top-down and bottom-up approaches have been used to estimate and validate the size of the global market. In the bottom-up approach, the market size, by volume, is derived by identifying the country-wise production volumes and analyzing the demand trends. The market size, by value, is derived by multiplying the average selling price with volume of ADAS of that country. Summation of the country-wise markets gives the regional market, and further summation of the regional markets provides the global ADAS market. The top-down approach has been used to estimate the market size, by offering type. The percentage split of global market has been done for estimating the offering type segment, by value.

The figure given below illustrates the break-up of the profile of industry experts who participated in primary discussions.

Advanced Driver Assistance System Market

To know about the assumptions considered for the study, download the pdf brochure

The ecosystem of the ADAS market consists of tier I suppliers such as Robert Bosch (Germany), Continental (Germany), Denso (Japan), Intel (US), and Aptiv (UK).

Target Audience

  • Automobile manufacturers
  • Distributors and suppliers of ADAS
  • Industry associations and automotive experts
  • ADAS manufacturers
  • Automotive component manufacturers
  • Autonomous vehicle software providers
  • Electric vehicle manufacturers
  • Automotive technology providers
  • Tier 1, Tier 2, and Tier 3 suppliers

Scope of the Report

  • By System
    • Adaptive Cruise Control (ACC)
    • Adaptive Front Lights (AFL)
    • Driver Monitoring Systems (DMS)/ Drowsiness Monitor System (DMS)
    • Night Vision System (NVS)
    • Intelligent Park Assist (IPA)
    • Automatic Emergency Braking (AEB)
    • Pedestrian Detection System (PDS)
    • Traffic Jam Assist (TJA)
    • Forward Collision Warning (FCW)
    • Cross Traffic Alert (CTA)
    • Road Sign Recognition (RSR)
    • Blind Spot Detection (BSD)
    • Lane Departure Warning Systems (LDW)
  • By Vehicle
    • Passenger Cars (PC)
    • Light Commercial Vehicle (LCV)
    • Buses
    • Trucks
  • By Component
    • LiDAR sensor
    • Radar sensor
    • Ultrasonic sensor
    • Camera unit
  • By Electric Vehicle
    • Battery Electric Vehicle (BEV)
    • Hybrid Electric Vehicle (HEV)
    • Plug-in Hybrid Electric Vehicle (PHEV)
    • Fuel Cell Electric Vehicle (FCEV)
  • By Offering
    • Hardware
    • Software
  • By Region
    • Asia Pacific
    • Europe
    • North America
    • Rest of the World

Available Customizations

Markets and Markets offers the following customizations for this market report:

  1. ADAS Off highway segment market
  2. Profiling of additional market players (Up to 3)
  3. Detailed analysis and profiling of additional countries (up to 3)
  4. Competitive Leadership Mapping (Micro-Quadrant)

Table of Contents

1 Introduction (Page No. - 16)
    1.1 Objectives of the Study
    1.2 ADAS Market Definition
    1.3 Market Scope
           1.3.1 Years Considered for the Study
    1.4 Currency & Pricing
    1.5 Package Size
    1.6 Limitations
    1.7 Stakeholders

2 Research Methodology (Page No. - 20)
    2.1 Research Data
           2.1.1 Secondary Data
                    2.1.1.1 Key Secondary Sources
                    2.1.1.2 Data From Secondary Sources
           2.1.2 Primary Data
                    2.1.2.1 Sampling Techniques & Data Collection Methods
                    2.1.2.2 Primary Participants
    2.2 Market Size Estimation
           2.2.1 Bottom-Up Approach
           2.2.2 Top-Down Approach
    2.3 Data Triangulation
    2.4 Assumptions

3 Executive Summary (Page No. - 28)

4 Premium Insights (Page No. - 32)
    4.1 Attractive Opportunities in the ADAS Market
    4.2 ADAS Market, By Region, 2018 & 2025
    4.3 ADAS Market, By System, 2018 & 2025
    4.4 ADAS Market, By Component, 2018 & 2025
    4.5 ADAS Market, By Vehicle Type, 2018 & 2025
    4.6 ADAS Market, By Electric Vehicle, 2018 & 2025
    4.7 ADAS Market, By Offering, 2018 & 2025

5 Market Overview (Page No. - 38)
    5.1 Introduction
    5.2 Market Dynamics
           5.2.1 Drivers
                    5.2.1.1 Government Regulations Pertaining to Vehicle Safety
                    5.2.1.2 Rise in the Demand for A Safe, Efficient, and Convenient Driving Experience
                    5.2.1.3 Increasing Demand for Luxury Cars
           5.2.2 Restraints
                    5.2.2.1 Non-Availability of Required Infrastructure in Developing Countries
           5.2.3 Opportunities
                    5.2.3.1 Advent of Autonomous Vehicles
                    5.2.3.2 Rising Demand for Electric Vehicles
           5.2.4 Challenges
                    5.2.4.1 Complex & Expensive Features
                    5.2.4.2 Security Threats
                    5.2.4.3 Mutual Interference Between LiDAR Scanners
                    5.2.4.4 Environment Constraints Pose A Challenge for Adas
                    5.2.4.5 Maintaining A Balance Between Cost & Quality

6 Advanced Driver Assistance System Market, By System (Page No. - 47)
    6.1 Introduction
    6.2 Adaptive Cruise Control (ACC)
    6.3 Adaptive Front Light (AFL)
    6.4 Automatic Emergency Braking (AEB)
    6.5 Blind Spot Detection (BSD)
    6.6 Cross Traffic Alert (CTA)
    6.7 Driver Monitoring System (DMS)
    6.8 Forward Collision Warning (FCW)
    6.9 Intelligent Park Assist (IPA)
    6.10 Lane Departure Warning (LDW)
    6.11 Night Vision System (NVS)
    6.12 Pedestrian Detection System (PDS)
    6.13 Road Sign Recognition (RSR)
    6.14 Traffic Jam Assist (TJA)

7 Advanced Driver Assistance System Market, By Component (Page No. - 64)
    7.1 Introduction
    7.2 Camera Unit
    7.3 LiDAR Sensor
    7.4 Radar Sensor
    7.5 Ultrasonic Sensor

8 Advanced Driver Assistance System Market, By Offering (Page No. - 72)
    8.1 Introduction
    8.2 Hardware
    8.3 Software

9 Advanced Driver Assistance System Market, By Vehicle Type (Page No. - 76)
    9.1 Introduction
    9.2 Buses
    9.3 Light Commercial Vehicles (LCVs) 
    9.4 Passenger Cars (PCs)
    9.5 Trucks

10 Advanced Driver Assistance System Market, By Electric Vehicle Type (Page No. - 83)
     10.1 Introduction
     10.2 Battery Electric Vehicle (BEV)
     10.3 Fuel Cell Electric Vehicle (FCEV)
     10.4 Hybrid Electric Vehicle (HEV)
     10.5 Plug-In Hybrid Electric Vehicle (PHEV)

11 Advanced Driver Assistance System Market, By Region (Page No. - 93)
     11.1 Introduction
     11.2 Asia Pacific
             11.2.1 China
             11.2.2 India
             11.2.3 Japan
             11.2.4 South Korea
     11.3 Europe
             11.3.1 France
             11.3.2 Germany
             11.3.3 Italy
             11.3.4 Spain
             11.3.5 UK
     11.4 North America
             11.4.1 Canada
             11.4.2 Mexico
             11.4.3 US
     11.5 RoW
             11.5.1 Brazil
             11.5.2 Russia

12 Competitive Landscape (Page No. - 125)
     12.1 Overview
     12.2 Market Ranking Analysis
     12.3 Competitive Situation & Trends
     12.4 Product Developments
             12.4.1 New Product Developments
             12.4.2 Partnerships/Joint Ventures/Collaborations
             12.4.3 Expansions
             12.4.4 Mergers & Acquisitions

13 Company Profiles (Page No. - 130)
(Overview, Products Offerings, Recent Developments & SWOT Analysis)*
     13.1 Key Players
             13.1.1 Robert Bosch
             13.1.2 ZF Friedrichshafen
             13.1.3 Continental
             13.1.4 Aptiv
             13.1.5 Intel
             13.1.6 Denso
             13.1.7 Hyundai Mobis
             13.1.8 Valeo
             13.1.9 Magna
             13.1.10 Samsung
             13.1.11 Nvidia
             13.1.12 Hella
*Details on Overview, Products Offerings, Recent Developments & SWOT Analysis Might Not Be Captured in Case of Unlisted Companies.
     13.2 Key Players From Other Regions
             13.2.1 North America
                        13.2.1.1 Texas Instruments
                        13.2.1.2 Voxx International
                        13.2.1.3 Blackberry
             13.2.2 Europe
                        13.2.2.1 Wabco
                        13.2.2.2 Autoliv
                        13.2.2.3 Infineon Technologies
                        13.2.2.4 Ficosa
             13.2.3 Asia Pacific
                        13.2.3.1 Aisin Seiki
                        13.2.3.2 Hitachi Automotive
                        13.2.3.3 Omron
                        13.2.3.4 Renesas Electronics
             13.2.4 Rest of the World (RoW)
                        13.2.4.1 Logigo Automotive
                        13.2.4.2 Cognitive Technologies

14 Appendix (Page No. - 167)
     14.1 Key Insights of Industry Experts
     14.2 Discussion Guide
     14.3 Knowledge Store: Marketsandmarkets’ Subscription Portal
     14.4 Introducing RT: Real-Time Market Intelligence
     14.5 Available Customizations
             14.5.1 Detailed Analysis and Profiling of Additional Countries (Up to 3)
             14.5.2 Profiling of Additional Market Players (Up to 3)
             14.5.3 ADAS Off-Highway Segment Market
             14.5.4 Competitive Leadership Mapping (Micro-Quadrant)
     14.6 Related Reports
     14.7 Author Details


List of Tables (108 Tables)

Table 1 Regulations for Safety Systems
Table 2 ADAS Market, By System, 2016–2025 (‘000 Units)
Table 3 ADAS Market, By System, 2016–2025 (USD Million)
Table 4 Adaptive Cruise Control Market, By Region, 2016–2025 (‘000 Units)
Table 5 Adaptive Cruise Control Market, By Region, 2016–2025 (USD Million)
Table 6 Adaptive Front Light Market, By Region, 2016–2025 (‘000 Units)
Table 7 Adaptive Front Light Market, By Region, 2016–2025 (USD Million)
Table 8 Automatic Emergency Braking Market, By Region, 2016–2025 (‘000 Units)
Table 9 Automatic Emergency Braking Market, By Region, 2016–2025 (USD Million)
Table 10 Blind Spot Detection Market, By Region, 2016–2025 (‘000 Units)
Table 11 Blind Spot Detection Market, By Region, 2016–2025 (USD Million)
Table 12 Cross Traffic Alert Market, By Region, 2016–2025 (‘000 Units)
Table 13 Cross Traffic Alert Market, By Region, 2016–2025 (USD Million)
Table 14 Driver Monitoring System Market, By Region, 2016–2025 (‘000 Units)
Table 15 Driver Monitoring System Market, By Region, 2016–2025 (USD Million)
Table 16 Forward Collision Warning Market, By Region, 2016–2025 (‘000 Units)
Table 17 Forward Collision Warning Market, By Region, 2016–2025 (USD Million)
Table 18 Intelligent Park Assist Market, By Region, 2016–2025 (‘000 Units)
Table 19 Intelligent Park Assist Market, By Region, 2016–2025 (USD Million)
Table 20 Lane Departure Warning Market, By Region, 2016–2025 (‘000 Units)
Table 21 Lane Departure Warning System Market, By Region, 2016–2025 (USD Million)
Table 22 Night Vision System Market, By Region, 2016–2025 (‘000 Units)
Table 23 Night Vision System Market, By Region, 2016–2025 (USD Million)
Table 24 Pedestrian Detection System Market, By Region, 2016–2025 (‘000 Units)
Table 25 Pedestrian Detection System Market, By Region, 2016–2025 (USD Million)
Table 26 Road Sign Recoginition Market, By Region, 2016–2025 (‘000 Units)
Table 27 Road Sign Recoginition Market, By Region, 2016–2025 (USD Million)
Table 28 Traffic Jam Assist Market, By Region, 2016–2025 (‘000 Units)
Table 29 Traffic Jam Assist Market, By Region, 2016–2025 (USD Million)
Table 30 Technological Superiority of Components in Automotive Applications
Table 31 ADAS Market, By Component, 2016–2025 (Million Units)
Table 32 ADAS Market, By Component, 2016–2025 (USD Million)
Table 33 Camera Unit Market, By Region, 2016–2025 (Million Units)
Table 34 Camera Unit Market, By Region, 2016–2025 (USD Million)
Table 35 LiDAR Market, By Region, 2016–2025 (Million Units)
Table 36 LiDAR Market, By Region, 2016–2025 (USD Million)
Table 37 Radar Market, By Region, 2016–2025 (Million Units)
Table 38 Radar Market, By Region, 2016–2025 (USD Million)
Table 39 Ultrasonic Sensor Market, By Region, 2016–2025 (Million Units)
Table 40 Ultrasonic Sensor Market, By Region, 2016–2025 (USD Million)
Table 41 ADAS Market, By Offering, 2016–2025 (USD Billion)
Table 42 Asia Pacific: ADAS Market, By Offering, 2016–2025 (USD Billion)
Table 43 Europe: ADAS Market, By Offering, 2016–2025 (USD Billion)
Table 44 North America: ADAS Market, By Offering, 2016–2025 (USD Billion)
Table 45 RoW: ADAS Market, By Offering, 2016–2025 (USD Billion)
Table 46 ADAS Market, By Vehicle Type, 2016–2025 ('000 Units)
Table 47 Market, By Vehicle Type, 2016–2025 (USD Million)
Table 48 Market, By Bus, By Region, 2016–2025 ('000 Units)
Table 49 Market, By Bus, By Region, 2016–2025 (USD Million)
Table 50 ADAS Market, By LCV, By Region, 2016–2025 ('000 Units)
Table 51 Market, By LCV, By Region, 2016–2025 (USD Million)
Table 52 ADAS Market, By PC, By Region, 2016–2025 ('000 Units)
Table 53 Market, By PC, By Region, 2016–2025 (USD Million)
Table 54 ADAS Market, By Trucks, By Region, 2016–2025 ('000 Units)
Table 55 Market, By Trucks, By Region, 2016–2025 (USD Million)
Table 56 Market, By Electric Vehicle Type, 2016–2025 (‘000 Units)
Table 57 ADAS Market, By Electrical Vehicle Type, 2016–2025 (USD Million)
Table 58 Market, By BEV, By System Type, 2016–2025 (‘000 Units)
Table 59 ADAS Market, By BEV, By System Type, 2016–2025 (USD Million )
Table 60 Market, By FCEV, By System Type, 2016–2025 (‘000 Units)
Table 61 Market, By FCEV, By System Type, 2016–2025 (USD Million)
Table 62 ADAS Market, By HEV, By System Type, 2016–2025 (‘000 Units)
Table 63 Market, By HEV, By System Type, 2016–2025 (USD Million)
Table 64 ADAS Market, By PHEV, By System Type, 2016–2025 (‘000 Units)
Table 65 Market, By PHEV, By System Type, 2016–2025 (USD Million)
Table 66 Global ADAS Market, By Region, 2016–2025 (Million Units)
Table 67 Global Market, By Region, 2016–2025 (USD Billion)
Table 68 Asia Pacific Market, By Country, 2016–2025 (‘000 Units)
Table 69 Asia Pacific Market, By Country, 2016–2025 (USD Million)
Table 70 China: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 71 China: Market, By System, 2016–2025 (USD Million)
Table 72 India: Market, By System, 2016–2025 (‘000 Units)
Table 73 India: Market, By System, 2016–2025 (USD Million)
Table 74 Japan: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 75 Japan: Market, By System, 2016–2025 (USD Million)
Table 76 South Korea: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 77 South Korea: Market, By System, 2016–2025 (USD Million)
Table 78 Europe ADAS Market, By Country, 2016–2025 (‘000 Units)
Table 79 Europe Market, By Country, 2016–2025 (USD Million)
Table 80 France: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 81 France: ADAS Market, By System, 2016–2025 (USD Million)
Table 82 Germany: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 83 Germany: Market, By System, 2016–2025 (USD Million)
Table 84 Italy: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 85 Italy: ADAS Market, By System, 2016–2025 (USD Million)
Table 86 Spain: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 87 Spain: ADAS Market, By System, 2016–2025 (USD Million)
Table 88 UK: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 89 UK: Market, By System, 2016–2025 (USD Million)
Table 90 North America: ADAS Market, By Country, 2016–2025 (‘000 Units)
Table 91 North America: ADAS Market, By Country, 2016–2025 (USD Million)
Table 92 Canada: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 93 Canada: Market, By System, 2016–2025 (USD Million)
Table 94 Mexico: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 95 Mexico: ADAS Market, By System, 2016–2025 (USD Million)
Table 96 US: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 97 US: Market, By System, 2016–2025 (USD Million)
Table 98 RoW: ADAS Market, By Country, 2016–2025 (‘000 Units)
Table 99 RoW: Market, By Country, 2016–2025 (USD Million)
Table 100 Brazil: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 101 Brazil: Market, By System, 2016–2025 (USD Million)
Table 102 Russia: ADAS Market, By System, 2016–2025 (‘000 Units)
Table 103 Russia: Market, By System, 2016–2025 (USD Million)
Table 104 ADAS Market Ranking: 2017
Table 105 New Product Developments, 2016–2018
Table 106 Partnerships/Joint Ventures/Collaborations, 2016–2017
Table 107 Expansions, 2016–2018
Table 108 Mergers & Acquisitions, 2015–2017


List of Figures (48 Figures)

Figure 1 ADAS Market Segmentation
Figure 2 Research Design
Figure 3 Research Methodology Model
Figure 4 Breakdown of Primary Interviews: By Company Type, Designation, & Region
Figure 5 ADAS Market Size Estimation Methodology: Bottom-Up Approach
Figure 6 ADAS Market Size Estimation Methodology: Top-Down Approach
Figure 7 Market, By Region, 2018 vs 2025 (USD Billion)
Figure 8 ADAS Market, By System, 2018 vs 2025 (USD Million)
Figure 9 Market, By Component, 2018 vs 2025 (USD Million)
Figure 10 Demand for Safe, Efficient, and Convenient Driving Experience is Expected to Drive the ADAS Market, 2018–2025
Figure 11 Asia Pacific Estimated to Witness the Highest Growth in ADAS Market
Figure 12 Adaptive Cruise Control Estimated to Be the Largest Segment of ADAS Market, 2018
Figure 13 Radar Sensor Estimated to Be the Largest Segment of ADAS Market, By Components, 2018
Figure 14 Passenger Car Estimated to Be the Largest Segment of market, 2018
Figure 15 Battery Electric Vehicle Projected to Be the Largest Segment of ADAS Market, 2025
Figure 16 Hardware Estimated to Be the Largest Segment of ADAS Market, 2018
Figure 17 ADAS Market: Market Dynamics
Figure 18 Total Fatalities Due to Vehicle Crash in the Us, 2006–2016 (In Thousands)
Figure 19 Levels of Automation
Figure 20 Electric Vehicle Sales, 2015–2017
Figure 21 LiDAR Integration in Vehicle
Figure 22 ADAS Market, By System, 2018 vs 2025 (USD Million)
Figure 23 ADAS Market, By Component Type, 2018 vs 2025 (USD Million)
Figure 24 Market, By Offering, 2018 vs 2025 (USD Billion)
Figure 25 ADAS Market, By Vehicle Type, 2018 vs 2025 (USD Million)
Figure 26 ADAS Market, By Electric Vehicle Type, 2018 vs 2025 (USD Million)
Figure 27 ADAS Market: Geographic Growth Opportunities (2018–2025)
Figure 28 Asia Pacific: Market Snapshot
Figure 29 Europe: ADAS Market Snapshot
Figure 30 US is Projected to Be the Largest Market for ADAS in North America During the Forecast Period (2018–2025)
Figure 31 Key Developments By Leading Players in the ADAS Market, 2015–2018
Figure 32 Robert Bosch: Company Snapshot (2017)
Figure 33 Robert Bosch: SWOT Analysis
Figure 34 ZF Friedrichshafen: Company Snapshot (2017)
Figure 35 ZF Friedrichshafen: SWOT Analysis
Figure 36 Continental: Company Snapshot (2017)
Figure 37 Continental: SWOT Analysis
Figure 38 Aptiv: Coompany Snapshot (2017)
Figure 39 Aptiv: SWOT Analysis
Figure 40 Intel: Company Snapshot (2017)
Figure 41 Intel: SWOT Analysis
Figure 42 Denso: Company Snapshot (2017)
Figure 43 Hyundai Mobis: Company Snapshot (2017)
Figure 44 Valeo: Company Snapshot (2017)
Figure 45 Magna: Company Snapshot (2017)
Figure 46 Samsung: Company Snapshot (2017)
Figure 47 Nvidia: Company Snapshot (2017)
Figure 48 Hella: Company Snapshot (2016)

The advanced driver assistance system (ADAS) market is estimated to be USD 24.24 billion in 2018 and is projected to reach USD 91.83 billion by 2025, at a CAGR of 20.96% during the forecast period. The increasing demand for a safe, efficient, and convenient driving experience and rising demand for luxury vehicles across the globe are the key factors driving the growth of the market.

The ADAS market has been segmented by system, vehicle type, component, EV, offering, and region. Road sign recognition (RSR) is projected to be the fastest growing segment of the market, by system. The growth of RSR can be attributed to increasing road infrastructure activity in developed as well as developing economies.

The ADAS market has been segmented by vehicle type into passenger cars, light commercial vehicles, buses, and trucks. Passenger car is estimated to be the fastest growing segment of the market, by vehicle type. The number of passenger cars is growing at a significant rate in the emerging economies of the Asia Pacific region. The increasing demand for passenger cars can be attributed to the rise in GDP and population of developing countries, improved lifestyle, increased purchasing power of consumers, and development of infrastructure. ADAS is provided as a standard feature in passenger cars in several countries to prevent fatalities due to accidents. For instance, the European government mandated the installment of LDWSs and AEBSs in trucks and buses in 2015.

The Asia Pacific region is estimated to dominate the ADAS market, in terms of value, in 2018. The rising disposable income levels, increased vehicle production in developing countries such as India and China, and increase in the number of luxury vehicles in countries such as Japan are expected to fuel the growth of the ADAS Market in the Asia Pacific region.

Advanced Driver Assistance System Market

Non-availability of required infrastructure in developing countries is the key restraint for the growth of ADAS market. For effective functioning, advanced driver assistance systems require basic infrastructure such as well-organized roads, lane marking, and availability of GPS. For highways, the information such as a lane change, object detection, distance between vehicles, traffic, and services such as navigation and connectivity are very important for vehicles equipped with ADAS. Most of the developing countries lack information technology communication infrastructure, which can hinder the growth of the ADAS Market.

Continental has a strong global footprint with an extensive channel of multiple manufacturing facilities and suppliers of various automobile parts and services. Under the chassis and safety segment, the company offers ADAS products such as emergency brake assist, adaptive cruise control, blind spot detection, rear cross traffic assist, intelligent headlamp control, and lane departure warning. The company plans to seize opportunities in emerging markets by focusing on electrification, connectivity, and automation. The company is continuously increasing its product offering in ADAS system. For instance, in 2017, Continental developed trained parking technology for recurring parking, which can learn the routine parking task and, when it has learned the task, can park the vehicle independently.

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