Advanced Driver Assistance Systems Market by Hardware Offering (Camera Units, LiDAR, Radar Sensors, Ultrasonic Sensors), Software Offering, System Type (ACC, AEB, LDW, IPA, BSD), Vehicle Class, Vehicle Type, EV Type, Level of Autonomy (L1, L2, L3, L4, L5), and Region - Global Forecast to 2032

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USD 652.5
MARKET SIZE, 2032
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CAGR 8.9%
(2025-2032)
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511
REPORT PAGES
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332
MARKET TABLES

OVERVIEW

Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis

The ADAS market is expected to increase from 359.8 million units in 2025 to 652.5 million units by 2032, growing at a CAGR of 8.9%. Improvements in machine learning, AI algorithms, and sensor fusion have made ADAS software more advanced and affordable, reducing dependence on costly hardware like radar and lidar. Leading electric vehicle (EV) companies are switching to camera-based vision systems instead of relying solely on lidar. This shift from hardware to software-driven innovation in ADAS allows automakers to cut costs, enhance functionality, and offer more flexibility for future upgrades through over-the-air updates. By improving features like adaptive cruise control and emergency braking via over-the-air updates without additional hardware, software-driven ADAS solutions enhance sensor fusion and real-time data processing. This accelerates autonomous vehicle development, boosts safety and performance, and fuels the future growth of the automotive industry.

KEY TAKEAWAYS

  • BY VEHICLE TYPE
    The ADAS market by vehicle type is divided into passenger cars, light commercial vehicles, and buses & trucks, with passenger cars holding a dominant share due to high consumer demand for safety and convenience features, increased adoption of luxury and tech-enabled vehicles, and growing integration of ADAS in mid- and high-end segments.
  • BY SYSTEM TYPE
    The Lane Departure Warning (LDW) system segment is poised to lead the market. Its adoption is fueled by increasing highway traffic, stricter safety regulations, rising consumer demand for accident-prevention technologies, and OEMs incorporating advanced driver-assistance features to improve vehicle safety and qualify for insurance incentives. Well-maintained LDW systems can decrease lane departure crashes by 11% and injuries by 21% (IIHS).
  • BY LEVEL OF AUTONOMY
    Most passenger cars still depend on Level 1 or have no autonomous systems, while premium vehicles are adopting Level 2 and some luxury models are using Level 3, increasing demand for advanced ADAS features like lane keeping, adaptive cruise control, and emergency braking. Testing of Level 4 and Level 5 robotaxis shows technological progress, although regulatory, infrastructure, and traffic challenges restrict full autonomy.
  • BY HARDWARE OFFERING
    OEMs are increasingly outfitting vehicles with ADAS hardware in response to rising traffic congestion, improved road infrastructure, and stricter government safety regulations. Progress in coherent LiDAR technology further enhances ADAS capabilities by allowing direct measurement of vehicle speed and better resistance to interference. These features are especially useful for ride-hailing and autonomous vehicles operating in busy urban settings.
  • BY REGION
    Asia Pacific is expected to lead the ADAS market due to stricter road safety mandates, decreasing costs of basic systems, and increasing demand for premium, tech-equipped vehicles. Growing consumer preference for safety and convenience features, along with initiatives encouraging OEM participation and local technology adoption, further boost market growth.

ADAS feature adoption is becoming increasingly tiered across market segments. In cost-sensitive markets, adoption focuses on essential safety features such as AEB, FCW, and LDW/LKA. Mid-range and premium vehicles, however, increasingly deploy integrated feature packages combining ACC with Blind-Spot Detection, Cross-Traffic Alert, and other complementary systems, since bundled features provide improved functionality than stand-alone functions. OEMs and mobility fleets invest in advanced solutions such as Driver Monitoring Systems, Traffic-Jam Assist, and LiDAR-enabled urban autonomy.

TRENDS & DISRUPTIONS IMPACTING CUSTOMERS' CUSTOMERS

Trends and disruptions in the ADAS market reveal the current and future trends. As the market shifts from premium-only adoption to mainstream and mass-market integration, new revenue pockets are emerging in mid- and entry-level vehicles. Advancements in sensor fusion, AI, and software-driven features also open aftermarket, mobility-as-a-service, and data-driven service opportunities.

Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis

MARKET DYNAMICS

Drivers
Impact
Level
  • ADAS-driven comfort and safety enhancements
  • Government regulations and safety standards
RESTRAINTS
Impact
Level
  • Lack of adequate infrastructure
  • Public reception of autonomous vehicles
OPPORTUNITIES
Impact
Level
  • Advancements in autonomous vehicle technology
  • Future of autonomous ridesharing
CHALLENGES
Impact
Level
  • High cost of integration
  • Addressing reliability issues of sensors in ADAS

Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis

Driver: ADAS-driven comfort and safety enhancements

Automakers are increasingly integrating ADAS features such as blind spot detection, lane keeping, and emergency braking to boost safety and convenience. Growing demand for systems such as adaptive cruise control, parking assist, and traffic-jam assist is driving broader adoption. These technologies help reduce accidents and enhance the overall driving experience.

Restraint: Lack of adequate infrastructure

ADAS effectiveness depends on supportive infrastructure, including well-marked roads, GPS, and reliable V2V/V2X connectivity. Limited network coverage, especially on highways and in emerging economies like India, Brazil, and Mexico, can restrict features such as real-time traffic updates and autonomous driving. Inconsistent infrastructure across regions poses integration challenges, affecting ADAS reliability, consumer adoption, and market growth.

Opportunity: Future of autonomous ridesharing

Autonomous vehicles, developed by companies such as Tesla, Waymo, Lyft, and WeRide, aim to reduce accidents and improve shared mobility. The rise of commercial autonomous ride-hailing and mobility-as-a-service models is driving ADAS adoption, offering automakers new revenue streams and transforming traditional vehicle ownership models.

Challenge: High cost of integration

ADAS systems use microcontrollers, ECUs, and sensors like radar, LiDAR, and cameras, with configurations and costs varying by vehicle segment. Features such as speed adjustment and driver alerts add complexity and cost, limiting availability in smaller vehicles. Growing demand for autonomy, regulatory compliance, and software-driven components drive innovation, while high costs push OEMs to offer efficient, competitively priced ADAS solutions.

Advanced Driver Assistance Systems Market: COMMERCIAL USE CASES ACROSS INDUSTRIES

COMPANY USE CASE DESCRIPTION BENEFITS
DRIVE platform delivering high-performance SoCs and AI compute for perception & sensor fusion High compute-per-watt for L2+ to L4 autonomy; flexible development for OEMs & Tier-1s
Advanced driver assistance solutions (ADAS ECUs, radar, camera, LiDAR integration) Reliable safety performance; modular solutions adaptable to passenger and commercial vehicles
Provides ADAS vision-based SoCs and algorithms for OEMs (e.g., lane departure, pedestrian detection) Scalable ADAS integration for multiple automakers; accelerated time-to-market
Radar and camera-based systems for AEB, lane assist, and adaptive cruise control Proven safety technologies; compliance with global safety regulations
Snapdragon Ride platform for scalable ADAS and automated driving compute Low-power, high-performance SoCs; cost-efficient deployment across vehicle segments

Logos and trademarks shown above are the property of their respective owners. Their use here is for informational and illustrative purposes only.

MARKET ECOSYSTEM

The ADAS market ecosystem includes OEM, Tier 1 suppliers, autonomous vehicle developers, software and systems providers, processor (SoC) providers, and sensor providers. Some of the major system providers include Robert Bosch GmbH (Germany), Continental AG (Germany), Denso Corporation (Japan), ZF Friedrichshafen AG (Germany), and Magna International Inc. (Canada). Companies focus on developing advanced safety solutions, forming strategic partnerships with OEMs, and investing in sensor fusion, AI, and software platforms to strengthen their ADAS offerings and expand market presence.

Logos and trademarks shown above are the property of their respective owners. Their use here is for informational and illustrative purposes only.

MARKET SEGMENTS

Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis

ADAS Market, By Vehicle Type

The passenger car is poised to lead the ADAS market, propelled by trends in autonomous driving and increasing demand for luxury vehicles. Premium models, like the 2025 Genesis G90, incorporate advanced features such as driver monitoring, smart parking, blind spot detection, and lane-keeping assist, fueling segment growth.

ADAS Market, By Electric Vehicle Type

The BEV is expected to dominate the market, fueled by government subsidies and rising EV adoption. ADAS features are easier to implement in electric vehicles compared to ICE vehicles because of their higher electronic content and centralized or zonal/domain ECU architectures, which make integration simpler. OEMs are including advanced ADAS functions like lane keeping, blind-spot warnings, adaptive cruise control, and automatic parking in new EV models to improve safety and convenience.

ADAS Market, By System Type

TPMS holds a significant share of the ADAS market, providing critical tire pressure information that affects safety and fuel efficiency. Underinflated tires cause thousands of accidents, hundreds of fatalities, and over a billion gallons of wasted fuel each year in the US. Increasing safety standards are encouraging OEMs to adopt TPMS, with Aptiv supplying Ford and Continental AG providing components for Hyundai's 2025 models.

ADAS Market, By Hardware Offering

Camera units hold a significant share of the ADAS market, powering applications such as adaptive cruise control, blind spot detection, and emergency braking. Advances in high-resolution and AI-enabled cameras, such as Bosch’s MPC3 multifunctional camera, improve object recognition and lane-keeping, fueling further growth in cameras.

ADAS Market, By Software Offering

ADAS software depends on real-time automotive operating systems like Linux, QNX, and Android to provide quick, safety-critical responses. Reliable application software guarantees dependability and responsiveness, creating the foundation for advanced vehicle features and a comprehensive user experience.

ADAS Market, By Level of Autonomy

The L3 autonomy is expected to experience the fastest growth, driven by decreasing ADAS costs and rapid technological advancements. Mercedes-Benz expanded its DRIVE PILOT in Germany to 95 km/h, while Stellantis launched STLA AutoDrive for low-speed traffic, highlighting the increasing adoption of “hands-free, eyes-off” systems.

ADAS Market, By Vehicle Class

Rising accidents and the emphasis on occupant safety are speeding up ADAS adoption, with features like automatic emergency braking and blind spot detection becoming standard. Rapid urbanization and smart city projects are also encouraging consumers to select safer vehicles, boosting the adoption of L2 and L3 systems across major markets..

REGION

Asia Pacific is projected to lead the ADAS market during the forecast period

The Asia Pacific ADAS market is expected to lead globally, driven by regulatory mandates, increasing vehicle demand, and technological advancements. Governments, such as India, are implementing safety features like advanced emergency braking and blind spot warnings starting in 2026. Large automotive markets like China and India, along with growing consumer safety awareness and declining sensor and software costs, are boosting ADAS adoption in both passenger and commercial vehicles.

Advanced Driver Assistance Systems Market: COMPANY EVALUATION MATRIX

In the ADAS market matrix, Robert Bosch GmbH (Star) dominates with a strong global presence and extensive ADAS offerings, driving market expansion and revenue growth through innovative sensor technologies, solid partnerships with OEMs, and comprehensive ADAS solutions. Mobileye (Emerging Leader) is gaining momentum with advanced camera-based perception systems, high-accuracy mapping solutions, and strategic collaborations with automotive manufacturers. The company demonstrates significant growth potential to move into the leaders' quadrant.

Source: Secondary Research, Interviews with Experts, MarketsandMarkets Analysis

MARKET SCOPE

REPORT METRIC DETAILS
Market Size in 2024 (Volume) 332.3 Million Units
Market Forecast in 2032 (Volume) 652.5 Million Units
Growth Rate CAGR of 8.9% from 2025-2032
Years Considered 2021-2032
Base Year 2024
Forecast Period 2025-2032
Units Considered Volume (Thousand/Million Units)
Report Coverage Revenue forecast, company ranking, competitive landscape, growth factors, and trends
Segments Covered
  • Vehicle Type:
    • Passenger Car
    • Light Commercial Vehicle
    • Bus
    • Truck
  • Electric Vehicle Type:
    • Battery Electric Vehicle
    • Fuel Cell Electric Vehicle
    • Hybrid Electric Vehicle
    • Plug-In Hybrid Electric Vehicle
  • System Type:
    • Adaptive Cruise Control
    • Adaptive Front Light
    • Automatic Emergency Braking
    • Blind Spot Detection
    • Cross Traffic Alert
    • Driver Monitoring System
    • Forward Collision Warning
    • Intelligent Park Assist
    • Lane Departure Warning
    • Night Vision System
    • Pedestrian Detection System
    • Road Sign Recognition
    • Tire Pressure Monitoring System
    • Traffic Jam Assist
  • Hardware Offering:
    • Camera Units
    • Lidar
    • Radar Sensors
    • Ultrasonic Sensors
    • Ecus
    • Others
  • Software Offering:
    • Middleware
    • Application Software
    • Operating Systems
  • Level Of Autonomy:
    • L1
    • L2
    • L3
    • L4 L5
  • Vehicle Class:
    • Asia Pacific
    • Europe
    • North America
    • Rest of the World
Regional Scope Asia Pacific, Europe, North America, Rest of the World

WHAT IS IN IT FOR YOU: Advanced Driver Assistance Systems Market REPORT CONTENT GUIDE

DELIVERED CUSTOMIZATIONS

We have successfully delivered the following deep-dive customizations:

CLIENT REQUEST CUSTOMIZATION DELIVERED VALUE ADDS
Global Tier-1 Supplier (Europe) Competitive benchmarking of Bosch, Continental, ZF, Valeo Technology roadmap tracking for radar, LiDAR, and camera modules
  • Identify innovation white spaces in perception sensors
  • Guide R&D investment and strategic partnerships
Automotive OEM (North America) ADAS feature mapping across vehicle segments (luxury, mass-market, EVs) Cost-benefit analysis of Level 2+ vs. Level 3 adoption
  • Support product positioning with differentiated safety feature
  • Improve profitability through optimal feature bundling
Semiconductor Company (Asia Pacific) Market sizing for ADAS-related chips (MCUs, SoCs, AI accelerators) Supply chain risk assessment for automotive semiconductors
  • Identify fastest-growing chip applications in ADAS
  • Mitigate risks from supply shortages & geopolitical disruptions
Mobility-as-a-Service Operator (Global) Evaluation of ADAS-enabled fleet safety improvements Case studies of driver monitoring & collision avoidance systems
  • Reduce fleet accidents and downtime
  • Improve customer safety perception and regulatory compliance
Cloud/AI Provider (US) Analysis of edge vs. cloud-based ADAS data processing Mapping partnerships with OEMs and Tier-1s for AI-driven perception
  • Expand opportunities in automotive cloud services
  • Strengthen position in AI-driven safety & autonomy ecosystem

RECENT DEVELOPMENTS

  • April 2025 : Continental’s Automotive Group Sector was renamed ‘Aumovio’ after its planned spin-off and IPO in September 2025. As an independent company, Aumovio will focus on advanced electronic and mobility solutions to support safe, connected, and autonomous driving. Its offerings will include sensor systems, smart displays, braking and comfort technologies, as well as software platforms and assistance systems for software-defined and autonomous vehicles.
  • April 2025 : Mobileye (Israel) partnered with Valens Semiconductor (Israel) for ADAS projects. Valens’ VA7000 chipsets, which follow the MIPI A-PHY standard, will be used to create the in-car connectivity system between sensors and computing units for Mobileye’s EyeQ6-based advanced and autonomous driving programs.
  • April 2025 : Valeo (France) partnered with Renault Group (France) to equip the latest Renault Grand Koleos model with the Valeo Smart Safety 360 (VSS360) system. VSS360 is a new Turnkey L2/L2+ driver assistance system (ADAS) that provides driving safety and parking assistance functions. It includes a smart front camera, radar, detection algorithms, and advanced features.
  • March 2025 : Mobileye introduced Surround ADAS, a software-defined system that enables hands-off, eyes-on driving at a lower cost. It uses Mobileye’s advanced software developed for autonomous vehicles and runs on a single EyeQ6 High SoC. The system uses up to 11 sensors, including multiple cameras and radars, and combines technologies like AI, computer vision, REM crowdsourced mapping, driving policy, and over-the-air updates. Key features include hands-off driving on highways and selected roads at speeds up to 130 km/h, surround collision avoidance, lane support, low-speed acceleration control, automatic lane changes, smart parking, and driver monitoring.
  • March 2025 : Volkswagen Group (Germany) partnered with Valeo (France) and Mobileye (Israel) to enhance driver assistance systems in its vehicles. The partnership will integrate Mobileye’s EyeQ6 technology and Valeo’s advanced sensors to improve ADAS capabilities. This aims to bring more advanced safety and automation features to future Volkswagen models. The partnership focuses on developing high-performance assistance and automated driving systems.

 

Table of Contents

Exclusive indicates content/data unique to MarketsandMarkets and not available with any competitors.

TITLE
PAGE NO
1
INTRODUCTION
 
 
 
32
2
RESEARCH METHODOLOGY
 
 
 
43
3
EXECUTIVE SUMMARY
 
 
 
60
4
PREMIUM INSIGHTS
 
 
 
65
5
MARKET OVERVIEW
ADAS technologies revolutionize vehicle safety; 5G and IoT propel autonomous driving advancements despite infrastructure challenges.
 
 
 
69
 
5.1
INTRODUCTION
 
 
 
 
5.2
MARKET DYNAMICS
 
 
 
 
 
5.2.1
DRIVERS
 
 
 
 
 
5.2.1.1
GROWING SAFETY CONCERNS DRIVE INTEGRATION OF ADAS TECHNOLOGIES IN VEHICLES
 
 
 
 
5.2.1.2
ENHANCED VEHICLE SAFETY AND DRIVING COMFORT WITH ADAS
 
 
 
 
5.2.1.3
SHIFT TOWARD AUTONOMOUS VEHICLES
 
 
 
 
5.2.1.4
GOVERNMENT REGULATIONS AND SAFETY STANDARDS
 
 
 
5.2.2
RESTRAINTS
 
 
 
 
 
5.2.2.1
LACK OF SUPPORTIVE INFRASTRUCTURE
 
 
 
 
5.2.2.2
PUBLIC RECEPTION OF AUTONOMOUS VEHICLES
 
 
 
5.2.3
OPPORTUNITIES
 
 
 
 
 
5.2.3.1
ADVANCEMENTS IN AUTONOMOUS VEHICLE TECHNOLOGY
 
 
 
 
5.2.3.2
5G INTEGRATION IN AUTOMOTIVE NETWORKS
 
 
 
 
5.2.3.3
RISING INCORPORATION OF IOT
 
 
 
 
5.2.3.4
EV MANUFACTURERS ENHANCING DRIVING EXPERIENCE AND SAFETY
 
 
 
 
5.2.3.5
FUTURE OF AUTONOMOUS RIDESHARING
 
 
 
 
5.2.3.6
INNOVATIVE LIDAR TECHNOLOGY BY KEY STARTUPS
 
 
 
5.2.4
CHALLENGES
 
 
 
 
 
5.2.4.1
HIGH COST OF ADAS INTEGRATION
 
 
 
 
5.2.4.2
ADDRESSING RELIABILITY ISSUES OF SENSORS IN ADAS
 
 
 
5.2.5
IMPACT ANALYSIS OF MARKET DYNAMICS
 
 
 
5.3
PRICING ANALYSIS
 
 
 
 
 
 
5.3.1
BY HARDWARE OFFERING
 
 
 
 
5.3.2
AVERAGE SELLING PRICE TREND OF CAMERA UNITS, BY REGION, 2022–2024
 
 
 
 
5.3.3
AVERAGE SELLING PRICE TREND OF LIDAR, BY REGION, 2022–2024
 
 
 
 
5.3.4
AVERAGE SELLING PRICE TREND OF RADAR SENSORS, BY REGION, 2022–2024
 
 
 
 
5.3.5
AVERAGE SELLING PRICE TREND OF ULTRASONIC SENSORS, BY REGION, 2022–2024
 
 
 
5.4
ECOSYSTEM ANALYSIS
 
 
 
 
 
 
5.4.1
OEMS
 
 
 
 
5.4.2
TIER-1 SUPPLIERS
 
 
 
 
5.4.3
AUTONOMOUS VEHICLE DEVELOPERS
 
 
 
 
5.4.4
SOFTWARE AND SYSTEMS PROVIDERS
 
 
 
 
5.4.5
LIDAR SYSTEM PROVIDERS
 
 
 
 
5.4.6
RADAR SYSTEM PROVIDERS
 
 
 
 
5.4.7
CAMERA SUPPLIERS
 
 
 
 
5.4.8
PROCESSOR (SOC) MANUFACTURERS
 
 
 
 
5.4.9
SENSOR COMPONENT SUPPLIERS
 
 
 
5.5
SUPPLY CHAIN ANALYSIS
 
 
 
 
 
5.6
CASE STUDY ANALYSIS
 
 
 
 
 
5.6.1
TATA ELXSI DESIGNED ROBOTAXI TO ACCELERATE AUTONOMOUS DRIVING WITH ADVANCED ADAS SOLUTIONS
 
 
 
 
5.6.2
RENOVO DEVELOPED FIRST AUTOMOTIVE-GRADE, EDGE-CENTRIC DATA MANAGEMENT PLATFORM FOR AUTONOMOUS VEHICLES
 
 
 
 
5.6.3
SCENARIO-BASED TESTING VALIDATION FOR ADS/ADAS WITH ADSCENE
 
 
 
 
5.6.4
GENERAL MOTORS EVALUATED THE EFFECTIVENESS OF SAFETY SYSTEMS IN GM VEHICLES
 
 
 
 
5.6.5
MOMENTA SHOWCASED MPILOT PARKING
 
 
 
 
5.6.6
KONRAD TECHNOLOGIES CONDUCTED ADAS SENSOR PACKAGE AND RELIABILITY TEST
 
 
 
 
5.6.7
NVIDIA PROVIDED OPEN AUTONOMOUS VEHICLE DEVELOPMENT PLATFORM
 
 
 
 
5.6.8
ZF RELEASED AI-BASED SERVICES FOR ADAS
 
 
 
 
5.6.9
RENESAS BOOSTED DEEP LEARNING DEVELOPMENT FOR ADAS AND AUTOMATED DRIVING APPLICATIONS
 
 
 
 
5.6.10
VELODYNE SENSORS LAUNCHED AUTONOMOUSTUFF'S OPEN AUTONOMY PILOT
 
 
 
 
5.6.11
AUTOCRUIS INTRODUCED AMD SOC-POWERED ADAS AND IMS FOR CARS
 
 
 
 
5.6.12
MERCEDES-BENZ USED ANSYS OPTISLANG FOR ADAS VALIDATION THROUGH RELIABLE ANALYSIS
 
 
 
5.7
INVESTMENT AND FUNDING SCENARIO
 
 
 
 
5.8
PATENT ANALYSIS
 
 
 
 
 
5.9
TECHNOLOGY ANALYSIS
 
 
 
 
 
5.9.1
INTRODUCTION
 
 
 
 
5.9.2
KEY TECHNOLOGIES
 
 
 
 
 
5.9.2.1
COCKPIT-ADAS INTEGRATION PLATFORM FOR CENTRALIZED VEHICLE COMPUTING
 
 
 
 
5.9.2.2
PRECISION LOCALIZATION SYSTEM FOR ASSISTED AND AUTOMATED DRIVING
 
 
 
 
5.9.2.3
SOFTWARE-BASED VIDEO PERCEPTION SYSTEM FOR DRIVING AND PARKING AUTOMATION
 
 
 
 
5.9.2.4
STRICTER SAFETY REGULATIONS AND AI INNOVATIONS PROPEL ADAS DEVELOPMENT
 
 
 
 
5.9.2.5
DEMAND FOR GREATER ACCURACY AND RELIABILITY DRIVES GROWTH OF SENSOR FUSION IN AUTOMOTIVE SYSTEMS
 
 
 
5.9.3
COMPLEMENTARY TECHNOLOGIES
 
 
 
 
 
5.9.3.1
AUTONOMOUS VEHICLES: CYBERSECURITY AND DATA PRIVACY
 
 
 
 
5.9.3.2
VEHICLE-TO-CLOUD
 
 
 
 
5.9.3.3
VEHICLE-TO-PEDESTRIAN
 
 
 
 
5.9.3.4
VEHICLE-TO-INFRASTRUCTURE
 
 
 
 
5.9.3.5
VEHICLE-TO-VEHICLE
 
 
 
 
5.9.3.6
INTEGRATION OF IOT IN VEHICLES
 
 
 
 
5.9.3.7
COOPERATIVE ADAPTIVE CRUISE CONTROL
 
 
 
 
5.9.3.8
CELLULAR V2X
 
 
 
5.9.4
ADJACENT TECHNOLOGIES
 
 
 
 
 
5.9.4.1
AUTOMATED VEHICLES RESHAPING RIDE-HAILING
 
 
5.10
SUPPLIER ANALYSIS
 
 
 
 
 
5.10.1
ADAS SUPPLIERS, BY OEM
 
 
 
5.11
PRICING MODELS AND SERVICE COSTS IN ADAS
 
 
 
 
 
5.11.1
ADAS OFFERINGS IN SELECTED VEHICLE MODELS BY KEY AUTOMAKERS
 
 
 
 
5.11.2
MODEL-WISE ADAS OFFERINGS
 
 
 
 
5.11.3
TESLA
 
 
 
 
5.11.4
TOYOTA MOTOR CORPORATION
 
 
 
 
 
5.11.4.1
KEY FEATURES OF TOYOTA SAFETY SENSE 3.0 (TSS 3.0)
 
 
 
 
5.11.4.2
COROLLA
 
 
 
 
5.11.4.3
CAMRY
 
 
 
 
5.11.4.4
RAV4
 
 
 
5.11.5
NISSAN MOTOR CO., LTD.
 
 
 
 
 
5.11.5.1
VERSA
 
 
 
 
5.11.5.2
ALTIMA
 
 
 
 
5.11.5.3
NISSAN LEAF
 
 
 
 
5.11.5.4
NISSAN TITAN
 
 
 
5.11.6
MERCEDES-BENZ
 
 
 
 
 
5.11.6.1
S-CLASS SEDAN
 
 
 
 
5.11.6.2
C-CLASS SEDAN
 
 
 
 
5.11.6.3
ADAS PACKAGE: MERCEDES E CLASS
 
 
 
5.11.7
AUDI
 
 
 
 
 
5.11.7.1
ADAS PACKAGE: AUDI A3 SEDAN
 
 
 
 
5.11.7.2
CONVENIENCE PLUS PACKAGE: AUDI Q3
 
 
 
5.11.8
CADILLAC
 
 
 
 
 
5.11.8.1
ADAS PACKAGE: CADILLAC XT6
 
 
 
 
5.11.8.2
ADAS PACKAGE: CADILLAC XT4
 
 
5.12
SEMIAUTONOMOUS AND AUTONOMOUS VEHICLE DEVELOPMENT AND DEPLOYMENT
 
 
 
 
 
5.12.1
L3
 
 
 
 
5.12.2
L4 AND L5
 
 
 
 
5.12.3
WORLDWIDE DEPLOYMENTSOF ADAS AND AUTONOMOUSDRIVING TECHNOLOGIES
 
 
 
 
 
5.12.3.1
MERCEDES-BENZ AG
 
 
 
 
5.12.3.2
BAIDU
 
 
 
 
5.12.3.3
DIDI
 
 
 
 
5.12.3.4
PONY.AI AND HYUNDAI
 
 
 
 
5.12.3.5
WAYMO
 
 
 
 
5.12.3.6
VOLVO
 
 
 
 
5.12.3.7
EINRIDE
 
 
5.13
OPPORTUNITIES FOR ADAS SOLUTION PROVIDERS
 
 
 
 
5.14
TRENDS IN ADAS INTEGRATION AND ACCESSIBILITY
 
 
 
 
5.15
UNLOCKING NEW REVENUE STREAMS: SUBSCRIPTION-DRIVEN ADAS SERVICES IN SOFTWARE-DEFINED VEHICLES
 
 
 
 
 
5.15.1
STRATEGIC DEPLOYMENT OF ADAS THROUGH SUBSCRIPTION-BASED ARCHITECTURES
 
 
 
 
 
5.15.1.1
KEY OEM ADAS SUBSCRIPTION PRICING MODELS
 
 
 
 
5.15.1.2
CHALLENGES AND STRATEGIC CONSIDERATIONS IN ADAS SUBSCRIPTION DEPLOYMENT
 
 
5.16
ADVANCED SENSOR FUSION STRATEGIES POWERING NEXT-GENERATION ADAS
 
 
 
 
 
 
5.16.1.1
SENSOR FUSION STRATEGIES OF LEADING OEMS
 
 
5.17
RISK ANALYSIS IN ADAS DEPLOYMENT: LIDAR RELIABILITY, CYBERSECURITY VULNERABILITIES, AND REGULATORY FRAGMENTATION
 
 
 
 
5.18
INTEGRATIVE TECHNOLOGIES ENHANCING ADAS FUNCTIONALITY
 
 
 
 
 
5.18.1
DEGREE OF CRITICALITY: INTEGRATION OF HD MAPS
 
 
 
 
5.18.2
ROLE OF CAMERA SYSTEMS IN ADAS PERCEPTION AND SAFETY
 
 
 
 
 
5.18.2.1
AUTOMOTIVE CAMERA: OEM-WISE SUPPLIER ANALYSIS
 
 
 
5.18.3
ENHANCING ADAS PERFORMANCE THROUGH SENSOR FUSION ALGORITHMS
 
 
 
 
5.18.4
LEVERAGING V2X COMMUNICATION TO STRENGTHEN ADAS CAPABILITIES
 
 
 
 
 
5.18.4.1
COMMERCIAL V2X DEVICES CURRENTLY IN THE MARKET
 
 
5.19
TRADE ANALYSIS
 
 
 
 
 
 
5.19.1
IMPORT DATA
 
 
 
 
5.19.2
EXPORT DATA
 
 
 
5.20
TARIFF AND REGULATORY LANDSCAPE
 
 
 
 
 
 
5.20.1
TARIFF DATA
 
 
 
 
5.20.2
REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
 
 
 
 
5.20.3
KEY REGULATIONS
 
 
 
5.21
KEY CONFERENCES AND EVENTS, 2025–2026
 
 
 
 
5.22
KEY STAKEHOLDERS AND BUYING CRITERIA
 
 
 
 
 
 
5.22.1
KEY STAKEHOLDERS IN BUYING PROCESS
 
 
 
 
5.22.2
BUYING CRITERIA
 
 
 
5.23
TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS
 
 
 
 
5.24
IMPACT OF GENERATIVE AI
 
 
 
 
5.25
KEY DISTINCTIONS BETWEEN L2/L3 AND L4 AUTONOMOUS DRIVING STACKS
 
 
 
 
5.26
HIGH-PERFORMANCE CHIPS POWERING NEXT-GEN ADAS AND AUTONOMY
 
 
 
 
5.27
ADVANCEMENT TO L4 IN MOBILITY & TRUCKING
 
 
 
 
5.28
OVERVIEW OF IMPACT OF 2025 US TARIFF
 
 
 
 
 
 
5.28.1
INTRODUCTION
 
 
 
 
5.28.2
KEY TARIFF RATES
 
 
 
 
5.28.3
COUNTRY-WISE TARIFFS ON AUTOMOTIVE END-PRODUCTS AND COMPONENTS
 
 
 
 
 
5.28.3.1
NORTH AMERICA
 
 
 
 
5.28.3.2
EUROPE
 
 
 
 
5.28.3.3
ASIA PACIFIC
 
 
 
5.28.4
IMPACT OF 2025 US TARIFFS ON ADAS MARKET
 
 
6
ADAS MARKET, BY VEHICLE TYPE
Market Size & Growth Rate Forecast Analysis to 2032 in Units | 10 Data Tables
 
 
 
169
 
6.1
INTRODUCTION
 
 
 
 
6.2
PASSENGER CAR
 
 
 
 
 
6.2.1
INCREASING ADOPTION OF ADAS WITHIN LUXURY AND MID-PRICED SEGMENTS TO DRIVE GROWTH
 
 
 
6.3
LIGHT COMMERCIAL VEHICLE
 
 
 
 
 
6.3.1
INCREASED INVESTMENT IN ADAS TECHNOLOGY TO DRIVE GROWTH
 
 
 
6.4
BUS
 
 
 
 
 
6.4.1
INNOVATION IN SEMI-AUTONOMOUS PUBLIC TRANSPORT TO DRIVE GROWTH
 
 
 
6.5
TRUCK
 
 
 
 
 
6.5.1
NEED FOR SAFER AND EFFICIENT LOGISTICS SERVICES TO DRIVE GROWTH
 
 
 
6.6
KEY PRIMARY INSIGHTS
 
 
 
7
ADAS MARKET, BY ELECTRIC VEHICLE TYPE
Market Size & Growth Rate Forecast Analysis to 2032 in Units | 6 Data Tables
 
 
 
178
 
7.1
INTRODUCTION
 
 
 
 
7.2
BATTERY ELECTRIC VEHICLE
 
 
 
 
7.3
FUEL CELL ELECTRIC VEHICLE
 
 
 
 
7.4
HYBRID ELECTRIC VEHICLE
 
 
 
 
7.5
PLUG-IN HYBRID ELECTRIC VEHICLE
 
 
 
 
7.6
PRIMARY INSIGHTS
 
 
 
8
ADAS MARKET, BY SYSTEM TYPE
Market Size & Growth Rate Forecast Analysis to 2032 in Units | 40 Data Tables
 
 
 
188
 
8.1
INTRODUCTION
 
 
 
 
8.2
ADAPTIVE CRUISE CONTROL
 
 
 
 
 
8.2.1
INTEGRATION INTO PREMIUM AND MID-TIER VEHICLE MODELS TO DRIVE GROWTH
 
 
 
8.3
ADAPTIVE FRONT LIGHT
 
 
 
 
 
8.3.1
INCREASING DEMAND FOR PREMIUM-SEGMENT VEHICLES TO DRIVE GROWTH
 
 
 
8.4
AUTOMATIC EMERGENCY BRAKING
 
 
 
 
 
8.4.1
STANDARDIZATION OF AEB FEATURE ACROSS TOP OEM MODELS TO DRIVE GROWTH
 
 
 
8.5
BLIND SPOT DETECTION
 
 
 
 
 
8.5.1
INTRODUCTION OF NEXT-GEN IMAGE SENSORS TO ADDRESS LOW-LIGHT CONDITIONS TO DRIVE GROWTH
 
 
 
8.6
CROSS TRAFFIC ALERT
 
 
 
 
 
8.6.1
INCREASING ADOPTION IN PREMIUM AND MID-RANGE VEHICLES TO DRIVE GROWTH
 
 
 
8.7
DRIVER MONITORING SYSTEM
 
 
 
 
 
8.7.1
IMPLEMENTATION OF DRIVER MONITORING SYSTEMS TO ENHANCE ROAD SAFETY AND PREVENT ACCIDENTS TO DRIVE GROWTH
 
 
 
8.8
FORWARD COLLISION WARNING
 
 
 
 
 
8.8.1
RISING ADOPTION OF COLLISION AVOIDANCE TECHNOLOGY TO DRIVE GROWTH
 
 
 
8.9
INTELLIGENT PARK ASSIST
 
 
 
 
 
8.9.1
HIGH DEMAND FOR CONVENIENCE FEATURES IN MID-PRICED AND LUXURY VEHICLES TO DRIVE MARKET
 
 
 
8.10
LANE DEPARTURE WARNING
 
 
 
 
 
8.10.1
ABILITY TO PREVENT INCIDENTS CAUSED BY LANE CHANGES TO DRIVE MARKET
 
 
 
8.11
NIGHT VISION SYSTEM
 
 
 
 
 
8.11.1
IMPLEMENTATION OF NIGHT VISION SYSTEMS IN PASSENGER VEHICLES FOR ENHANCED VISIBILITY AND SAFETY TO DRIVE MARKET
 
 
 
8.12
PEDESTRIAN DETECTION SYSTEM
 
 
 
 
 
8.12.1
INNOVATION OF ACTIVE PEDESTRIAN DETECTION SYSTEMS FOR SAFER ROADS TO DRIVE MARKET
 
 
 
8.13
ROAD SIGN RECOGNITION
 
 
 
 
 
8.13.1
ADVANCEMENT IN ROAD SIGN RECOGNITION TECHNOLOGY FOR SMARTER DRIVING TO DRIVE MARKET
 
 
 
8.14
TIRE PRESSURE MONITORING SYSTEM
 
 
 
 
 
8.14.1
ABILITY TO ANALYZE TIRE PRESSURE TO PROVIDE VEHICLE SAFETY TO DRIVE GROWTH
 
 
 
8.15
TRAFFIC JAM ASSIST
 
 
 
 
 
8.15.1
ABILITY TO OPTIMIZE DRIVING COMFORT WITH TRAFFIC JAM ASSIST TO DRIVE GROWTH
 
 
 
8.16
PRIMARY INSIGHTS
 
 
 
9
ADAS MARKET, BY HARDWARE OFFERING
Market Size & Growth Rate Forecast Analysis to 2032 in USD Million and Units | 26 Data Tables
 
 
 
214
 
9.1
INTRODUCTION
 
 
 
 
9.2
CAMERA UNITS
 
 
 
 
 
9.2.1
RISING ADOPTION OF LEVEL 2+ DRIVER-ASSIST PACKAGES IN MID-RANGE VEHICLES TO DRIVE GROWTH
 
 
 
9.3
LIDAR
 
 
 
 
 
9.3.1
INCREASING ADOPTION OF AUTONOMOUS DRIVING SYSTEMS TO DRIVE MARKET
 
 
 
9.4
RADAR SENSORS
 
 
 
 
 
9.4.1
ADVANCEMENTS IN 4D IMAGING RADAR TECHNOLOGY TO DRIVE GROWTH
 
 
 
9.5
ULTRASONIC SENSORS
 
 
 
 
 
9.5.1
CONTINUOUS IMPROVEMENTS IN SENSOR ACCURACY AND MINIATURIZATION TO DRIVE GROWTH
 
 
 
9.6
ECUS
 
 
 
 
9.7
OTHERS
 
 
 
 
9.8
KEY INDUSTRY INSIGHTS
 
 
 
10
ADAS MARKET, BY SOFTWARE OFFERING
| 1 Data Tables
 
 
 
235
 
10.1
INTRODUCTION
 
 
 
 
 
10.1.1
OEM OFFERINGS, BY SOFTWARE
 
 
 
10.2
MIDDLEWARE
 
 
 
 
10.3
APPLICATION SOFTWARE
 
 
 
 
10.4
OPERATING SYSTEMS
 
 
 
11
ADAS MARKET, BY LEVEL OF AUTONOMY
Market Size & Growth Rate Forecast Analysis to 2032 in Units | 8 Data Tables
 
 
 
239
 
11.1
INTRODUCTION
 
 
 
 
11.2
L1
 
 
 
 
 
11.2.1
INCREASING ADOPTION WITHIN MID-SIZED VEHICLE SEGMENT TO DRIVE MARKET
 
 
 
11.3
L2
 
 
 
 
 
11.3.1
ESCALATING DEMAND FOR PREMIUM VEHICLES TO DRIVE MARKET
 
 
 
11.4
L3
 
 
 
 
 
11.4.1
ADVANCEMENT IN AUTONOMOUS VEHICLE TECHNOLOGY TO DRIVE MARKET
 
 
 
11.5
L4
 
 
 
 
 
11.5.1
UNDERGOING RAPID DEVELOPMENT
 
 
 
11.6
L5
 
 
 
 
 
11.6.1
PLANNED TO HAVE NO CONVENTIONAL STEERING WHEELS, BRAKES, OR PEDALS
 
 
 
11.7
KEY PRIMARY INSIGHTS
 
 
 
12
ADAS MARKET, BY VEHICLE CLASS
| 19 Data Tables
 
 
 
247
 
12.1
INTRODUCTION
 
 
 
 
12.2
ASIA PACIFIC
 
 
 
 
 
12.2.1
CHINA
 
 
 
 
12.2.2
INDIA
 
 
 
 
12.2.3
JAPAN
 
 
 
 
12.2.4
SOUTH KOREA
 
 
 
 
12.2.5
THAILAND
 
 
 
 
12.2.6
INDONESIA
 
 
 
 
12.2.7
REST OF ASIA PACIFIC
 
 
 
12.3
EUROPE
 
 
 
 
 
12.3.1
GERMANY
 
 
 
 
12.3.2
FRANCE
 
 
 
 
12.3.3
ITALY
 
 
 
 
12.3.4
RUSSIA
 
 
 
 
12.3.5
UK
 
 
 
 
12.3.6
TURKEY
 
 
 
 
12.3.7
SPAIN
 
 
 
 
12.3.8
REST OF EUROPE
 
 
 
12.4
NORTH AMERICA
 
 
 
 
 
12.4.1
US
 
 
 
 
12.4.2
CANADA
 
 
 
 
12.4.3
MEXICO
 
 
 
12.5
REST OF THE WORLD
 
 
 
 
 
12.5.1
BRAZIL
 
 
 
 
12.5.2
SOUTH AFRICA
 
 
 
 
12.5.3
IRAN
 
 
13
ADAS MARKET, BY REGION
Comprehensive coverage of 5 Regions with country-level deep-dive of 18 Countries | 60 Data Tables.
 
 
 
275
 
13.1
INTRODUCTION
 
 
 
 
13.2
ASIA PACIFIC
 
 
 
 
 
13.2.1
MACROECONOMIC OUTLOOK
 
 
 
 
13.2.2
CHINA
 
 
 
 
 
13.2.2.1
REDUCING PRICE OF ADAS TO DRIVE MARKET
 
 
 
13.2.3
INDIA
 
 
 
 
 
13.2.3.1
MANDATORY INCLUSION OF ADAS IN VEHICLES TO BOOST GROWTH
 
 
 
13.2.4
JAPAN
 
 
 
 
 
13.2.4.1
GOVERNMENT INITIATIVES TO ENHANCE ADAS FEATURES IN VEHICLES TO BOOST GROWTH
 
 
 
13.2.5
SOUTH KOREA
 
 
 
 
 
13.2.5.1
SUBSTANTIAL INVESTMENTS BY AUTOMAKERS AND TECH PROVIDERS TO ENHANCE PERFORMANCE OF ADAS SOLUTIONS TO DRIVE GROWTH
 
 
 
13.2.6
THAILAND
 
 
 
 
 
13.2.6.1
GOVERNMENT MANDATES TO INCLUDE ADAS FEATURES IN BEVS AND HEVS TO BOOST GROWTH
 
 
 
13.2.7
INDONESIA
 
 
 
 
 
13.2.7.1
ACTIVE INVOLVEMENT OF PRIVATE SECTOR IN ADAS TECHNOLOGICAL DEVELOPMENT TO DRIVE MARKET
 
 
 
13.2.8
REST OF ASIA PACIFIC
 
 
 
13.3
EUROPE
 
 
 
 
 
13.3.1
MACROECONOMIC OUTLOOK
 
 
 
 
13.3.2
GERMANY
 
 
 
 
 
13.3.2.1
INCREASING SALES OF LUXURY VEHICLES EQUIPPED WITH ADVANCED SAFETY FEATURES TO DRIVE MARKET
 
 
 
13.3.3
FRANCE
 
 
 
 
 
13.3.3.1
MANDATING SAFETY REQUIREMENTS TO DRIVE MARKET
 
 
 
13.3.4
ITALY
 
 
 
 
 
13.3.4.1
INNOVATION IN AUTOMOBILE INDUSTRY TO DRIVE MARKET
 
 
 
13.3.5
SPAIN
 
 
 
 
 
13.3.5.1
LEGISLATIVE SUPPORT FOR AUTONOMOUS VEHICLE DEVELOPMENT AND TRIALS TO DRIVE MARKET
 
 
 
13.3.6
RUSSIA
 
 
 
 
 
13.3.6.1
INCREASING INTEGRATION OF ADVANCED SAFETY FEATURES IN NEW VEHICLE MODELS TO DRIVE MARKET
 
 
 
13.3.7
UK
 
 
 
 
 
13.3.7.1
RISING INCLUSION OF ADAS FEATURES IN MID-TIER AUTOMOBILES TO DRIVE GROWTH
 
 
 
13.3.8
TURKEY
 
 
 
 
 
13.3.8.1
ADVANCEMENTS AIMED AT IMPROVING DRIVING COMFORT IN COMPACT CARS TO DRIVE GROWTH
 
 
 
13.3.9
REST OF EUROPE
 
 
 
13.4
NORTH AMERICA
 
 
 
 
 
13.4.1
MACROECONOMIC OUTLOOK
 
 
 
 
13.4.2
US
 
 
 
 
 
13.4.2.1
SUBSTANTIAL INVESTMENTS BY OEMS IN AUTONOMOUS DRIVING TO BOOST GROWTH
 
 
 
13.4.3
CANADA
 
 
 
 
 
13.4.3.1
RISING SAFETY AWARENESS AND DEMAND FOR EFFICIENT DRIVING TO SPUR DEMAND
 
 
 
13.4.4
MEXICO
 
 
 
 
 
13.4.4.1
GROWING AWARENESS ABOUT CRASH-PREVENTION TECHNOLOGIES TO BOOST GROWTH
 
 
13.5
REST OF THE WORLD
 
 
 
 
 
13.5.1
MACROECONOMIC OUTLOOK
 
 
 
 
13.5.2
BRAZIL
 
 
 
 
 
13.5.2.1
PRESENCE OF LOCAL AND MULTINATIONAL AUTOMOBILE MANUFACTURERS TO DRIVE MARKET
 
 
 
13.5.3
SOUTH AFRICA
 
 
 
 
 
13.5.3.1
ADVANCEMENTS AIMED AT IMPROVING DRIVING COMFORT IN VEHICLES TO BOOST MARKET
 
 
 
13.5.4
IRAN
 
 
 
 
 
13.5.4.1
COLLABORATIVE EFFORTS BY GOVERNMENT AND INDUSTRY PLAYERS TO ACCELERATE ADAS DEVELOPMENT TO DRIVE MARKET
 
14
COMPETITIVE LANDSCAPE
Uncover key players' strategies and market dominance in the evolving competitive landscape.
 
 
 
339
 
14.1
OVERVIEW
 
 
 
 
14.2
KEY PLAYERS’ STRATEGIES/RIGHT TO WIN
 
 
 
 
14.3
MARKET SHARE ANALYSIS FOR KEY PLAYERS, 2024
 
 
 
 
 
14.4
REVENUE ANALYSIS OF TOP LISTED/PUBLIC PLAYERS, 2024
 
 
 
 
 
14.5
COMPANY VALUATION AND FINANCIAL METRICS
 
 
 
 
 
14.5.1
COMPANY VALUATION
 
 
 
 
14.5.2
FINANCIAL METRICS
 
 
 
14.6
BRAND/ PRODUCT COMPARISON
 
 
 
 
 
14.7
COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024
 
 
 
 
 
 
14.7.1
STARS
 
 
 
 
14.7.2
EMERGING LEADERS
 
 
 
 
14.7.3
PERVASIVE PLAYERS
 
 
 
 
14.7.4
PARTICIPANTS
 
 
 
 
14.7.5
COMPANY FOOTPRINT: KEY PLAYERS, 2024
 
 
 
 
 
14.7.5.1
COMPANY FOOTPRINT
 
 
 
 
14.7.5.2
REGION FOOTPRINT
 
 
 
 
14.7.5.3
HARDWARE OFFERING FOOTPRINT
 
 
 
 
14.7.5.4
SOFTWARE OFFERING FOOTPRINT
 
 
 
 
14.7.5.5
VEHICLE TYPE FOOTPRINT
 
 
14.8
COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024
 
 
 
 
 
 
14.8.1
PROGRESSIVE COMPANIES
 
 
 
 
14.8.2
RESPONSIVE COMPANIES
 
 
 
 
14.8.3
DYNAMIC COMPANIES
 
 
 
 
14.8.4
STARTING BLOCKS
 
 
 
 
14.8.5
COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2024
 
 
 
 
 
14.8.5.1
LIST OF STARTUPS/SMES
 
 
 
 
14.8.5.2
COMPETITIVE BENCHMARKING OF STARTUPS/SMES
 
 
14.9
COMPETITIVE SCENARIO
 
 
 
 
 
14.9.1
PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
14.9.2
DEALS
 
 
 
 
14.9.3
EXPANSIONS
 
 
 
 
14.9.4
OTHER DEVELOPMENTS
 
 
15
RECOMMENDATIONS BY MARKETSANDMARKETS
 
 
 
367
 
15.1
DRIVING INNOVATION IN ASIA PACIFIC THROUGH LOCALIZED COLLABORATIONS
 
 
 
 
15.2
MULTI-SENSOR INTEGRATION FOR ENHANCED VEHICLE PERCEPTION AND SAFETY
 
 
 
 
15.3
EMBED OVER-THE-AIR UPDATE MECHANISMS FOR CONTINUOUS ADAS IMPROVEMENT
 
 
 
 
15.4
CONCLUSION
 
 
 
16
COMPANY PROFILES
In-depth Company Profiles of Leading Market Players with detailed Business Overview, Product and Service Portfolio, Recent Developments, and Unique Analyst Perspective (MnM View)
 
 
 
370
 
16.1
KEY PLAYERS
 
 
 
 
 
16.1.1
ROBERT BOSCH GMBH
 
 
 
 
 
16.1.1.1
BUSINESS OVERVIEW
 
 
 
 
16.1.1.2
PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
16.1.1.3
RECENT DEVELOPMENTS
 
 
 
 
16.1.1.4
MNM VIEW
 
 
 
16.1.2
CONTINENTAL AG
 
 
 
 
16.1.3
ZF FRIEDRICHSHAFEN AG
 
 
 
 
16.1.4
DENSO CORPORATION
 
 
 
 
16.1.5
MAGNA INTERNATIONAL INC.
 
 
 
 
16.1.6
MOBILEYE
 
 
 
 
16.1.7
APTIV
 
 
 
 
16.1.8
VALEO
 
 
 
 
16.1.9
HYUNDAI MOBIS
 
 
 
 
16.1.10
NVIDIA CORPORATION
 
 
 
 
16.1.11
NXP SEMICONDUCTORS
 
 
 
 
16.1.12
AUTOLIV
 
 
 
 
16.1.13
ASTEMO LTD.
 
 
 
 
16.1.14
HORIZON ROBOTICS INC.
 
 
 
 
16.1.15
ADVANCED MICRO DEVICES, INC.
 
 
 
 
16.1.16
FICOSA INTERNACIONAL SA
 
 
 
16.2
OTHER PLAYERS
 
 
 
 
 
16.2.1
AISIN CORPORATION
 
 
 
 
16.2.2
RENESAS ELECTRONICS CORPORATION
 
 
 
 
16.2.3
INFINEON TECHNOLOGIES AG
 
 
 
 
16.2.4
HELLA GMBH & CO. KGAA
 
 
 
 
16.2.5
TEXAS INSTRUMENTS INCORPORATED
 
 
 
 
16.2.6
SAMSUNG
 
 
 
 
16.2.7
GENTEX CORPORATION
 
 
 
 
16.2.8
BLACKBERRY LIMITED
 
 
 
 
16.2.9
MICROCHIP TECHNOLOGY INC.
 
 
 
 
16.2.10
VEONEER US SAFETY SYSTEMS, LLC.
 
 
 
 
16.2.11
PANASONIC AUTOMOTIVE SYSTEMS CO., LTD.
 
 
17
APPENDIX
 
 
 
499
 
17.1
KEY INSIGHTS OF INDUSTRY EXPERTS
 
 
 
 
17.2
DISCUSSION GUIDE
 
 
 
 
17.3
KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
 
 
 
 
17.4
CUSTOMIZATION OPTIONS
 
 
 
 
 
17.4.1
ADAS MARKET, FOR ELECTRIC VEHICLES, BY REGION
 
 
 
 
17.4.2
ADAS MARKET, BY VEHICLE TYPE BASED ON SYSTEM TYPE
 
 
 
 
17.4.3
COMPANY INFORMATION:
 
 
 
 
 
17.4.3.1
PROFILING OF ADDITIONAL MARKET PLAYERS (UP TO 5)
 
 
17.5
RELATED REPORTS
 
 
 
 
17.6
AUTHOR DETAILS
 
 
 
LIST OF TABLES
 
 
 
 
 
TABLE 1
ADAS MARKET DEFINITION, BY SYSTEM TYPE
 
 
 
 
TABLE 2
MARKET DEFINITION, BY ELECTRIC VEHICLE TYPE
 
 
 
 
TABLE 3
MARKET DEFINITION, BY LEVEL OF AUTONOMY
 
 
 
 
TABLE 4
MARKET DEFINITION, BY VEHICLE TYPE
 
 
 
 
TABLE 5
MARKET DEFINITION, BY HARDWARE OFFERING
 
 
 
 
TABLE 6
MARKET DEFINITION, BY SOFTWARE OFFERING
 
 
 
 
TABLE 7
INCLUSIONS AND EXCLUSIONS
 
 
 
 
TABLE 8
CURRENCY EXCHANGE RATES (PER USD), 2019–2024
 
 
 
 
TABLE 9
OEM SHIFT FROM L0 TO L3
 
 
 
 
TABLE 10
GOVERNMENT SAFETY REGULATIONS
 
 
 
 
TABLE 11
INDICATIVE PRICING ANALYSIS, BY HARDWARE OFFERING, 2024
 
 
 
 
TABLE 12
AVERAGE SELLING PRICE TREND OF CAMERA UNITS BY REGION, 2022–2024 (USD)
 
 
 
 
TABLE 13
AVERAGE SELLING PRICE TREND OF LIDAR, BY REGION, 2022–2024 (USD)
 
 
 
 
TABLE 14
AVERAGE SELLING PRICE TREND OF RADAR SENSORS BY REGION, 2022–2024 (USD)
 
 
 
 
TABLE 15
AVERAGE SELLING PRICE TREND OF ULTRASONIC SENSORS, BY REGION, 2022–2024 (USD)
 
 
 
 
TABLE 16
ROLE OF COMPANIES IN ECOSYSTEM
 
 
 
 
TABLE 17
LIST OF FUNDING, 2022–2025
 
 
 
 
TABLE 18
PATENT REGISTRATIONS, 2022–2024
 
 
 
 
TABLE 19
ADAS SUPPLIERS, BY OEM
 
 
 
 
TABLE 20
KEY L2+ OEM LANDSCAPE: MARKET
 
 
 
 
TABLE 21
TESLA AUTOPILOT SUBSCRIPTION PRICING
 
 
 
 
TABLE 22
ADAS PACKAGE: NISSAN ALTIMA
 
 
 
 
TABLE 23
ADAS PACKAGE: NISSAN LEAF
 
 
 
 
TABLE 24
ADAS PACKAGE: NISSAN TITAN
 
 
 
 
TABLE 25
STANDARD SAFETY FEATURES: MERCEDES S CLASS
 
 
 
 
TABLE 26
ADAS PACKAGE: MERCEDES C CLASS
 
 
 
 
TABLE 27
DISTRONIC ADAPTIVE CRUISE CONTROL: MERCEDES C CLASS
 
 
 
 
TABLE 28
ADAS PACKAGE: MERCEDES E CLASS
 
 
 
 
TABLE 29
ADAS PACKAGE: AUDI A3 SEDAN
 
 
 
 
TABLE 30
CONVENIENCE PLUS PACKAGE: AUDI Q3
 
 
 
 
TABLE 31
ADAS PACKAGE: CADILLAC XT6
 
 
 
 
TABLE 32
ADAS PACKAGE: CADILLAC XT4
 
 
 
 
TABLE 33
OEM ADAS SUBSCRIPTION PRICING MODELS
 
 
 
 
TABLE 34
SENSOR FUSION STRATEGY OF KEY OEM’S
 
 
 
 
TABLE 35
LIDAR DEPLOYMENT RISK IMPACT AND MITIGATION STRATEGIES
 
 
 
 
TABLE 36
AUTOMOTIVE CAMERA MARKET, OEM-WISE SUPPLIER
 
 
 
 
TABLE 37
COMMERCIAL V2X DEVICES CURRENTLY ON THE MARKET
 
 
 
 
TABLE 38
IMPORT DATA FOR HS CODE 8708, BY COUNTRY, 2021–2024 (USD BILLION)
 
 
 
 
TABLE 39
EXPORT DATA FOR HS CODE 8708, BY COUNTRY, 2021–2024 (USD BILLION)
 
 
 
 
TABLE 40
IMPORT TARIFFS ON ADAS COMPONENTS IN EUROPEAN UNION
 
 
 
 
TABLE 41
IMPORT TARIFFS ON ADAS COMPONENTS IN US
 
 
 
 
TABLE 42
IMPORT TARIFFS ON ADAS COMPONENTS IN INDIA
 
 
 
 
TABLE 43
IMPORT TARIFFS ON ADAS COMPONENTS IN CHINA
 
 
 
 
TABLE 44
NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
 
 
 
 
TABLE 45
EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
 
 
 
 
TABLE 46
ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
 
 
 
 
TABLE 47
ADAS REGULATIONS AND INITIATIVES
 
 
 
 
TABLE 48
NCAP REGULATIONS
 
 
 
 
TABLE 49
KEY CONFERENCES AND EVENTS, 2025–2026
 
 
 
 
TABLE 50
INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR ADAS, BY VEHICLE TYPE (%)
 
 
 
 
TABLE 51
KEY BUYING CRITERIA FOR ADAS, BY VEHICLE TYPE
 
 
 
 
TABLE 52
US TOTAL IMPORTS (2024) AND ADJUSTED RECIPROCAL TARIFFS
 
 
 
 
TABLE 53
US AUTOMOTIVE IMPORTS (2024) AND ADJUSTED RECIPROCAL TARIFFS
 
 
 
 
TABLE 54
CHINESE EXPORTS TO US AND MEXICO, 2022–2024
 
 
 
 
TABLE 55
MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 56
MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 57
PASSENGER CAR: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 58
PASSENGER CAR: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 59
LIGHT COMMERCIAL VEHICLE: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 60
LIGHT COMMERCIAL VEHICLE: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 61
BUS: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 62
BUS: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 63
TRUCK: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 64
TRUCK: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 65
MARKET, BY ELECTRIC VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 66
MARKET, BY ELECTRIC VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 67
BATTERY ELECTRIC VEHICLES IN MARKET, 2025
 
 
 
 
TABLE 68
FUEL CELL ELECTRIC VEHICLES IN MARKET, 2020–2024
 
 
 
 
TABLE 69
HYBRID ELECTRIC VEHICLES IN MARKET, 2024–2025
 
 
 
 
TABLE 70
PLUG-IN HYBRID ELECTRIC VEHICLES IN MARKET, 2024–2025
 
 
 
 
TABLE 71
MARKET, BY SYSTEM TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 72
MARKET, BY SYSTEM TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 73
ADAPTIVE CRUISE CONTROL: TOP-SELLING MODELS BY OEMS, 2024
 
 
 
 
TABLE 74
ADAPTIVE CRUISE CONTROL: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 75
ADAPTIVE CRUISE CONTROL: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 76
ADAPTIVE FRONT LIGHT: TOP-SELLING MODELS BY OEMS, 2024
 
 
 
 
TABLE 77
ADAPTIVE FRONT LIGHT: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 78
ADAPTIVE FRONT LIGHT: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 79
AUTOMATIC EMERGENCY BRAKING: TOP-SELLING MODELS BY OEMS, 2024
 
 
 
 
TABLE 80
AUTOMATIC EMERGENCY BRAKING: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 81
AUTOMATIC EMERGENCY BRAKING: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 82
BLIND SPOT DETECTION: TOP-SELLING MODELS BY OEMS, 2024
 
 
 
 
TABLE 83
BLIND SPOT DETECTION: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 84
BLIND SPOT DETECTION: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 85
CROSS TRAFFIC ALERT: TOP-SELLING MODELS BY OEMS, 2024
 
 
 
 
TABLE 86
CROSS TRAFFIC ALERT SYSTEM: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 87
CROSS TRAFFIC ALERT SYSTEM: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 88
DRIVER MONITORING SYSTEM: TOP-SELLING MODELS BY OEMS, 2024
 
 
 
 
TABLE 89
DRIVER MONITORING SYSTEM: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 90
DRIVER MONITORING SYSTEM: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 91
FORWARD COLLISION WARNING: TOP-SELLING MODELS BY OEMS, 2024
 
 
 
 
TABLE 92
FORWARD COLLISION WARNING: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 93
FORWARD COLLISION WARNING: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 94
INTELLIGENT PARK ASSIST: TOP-SELLING MODELS BY OEMS, 2024
 
 
 
 
TABLE 95
INTELLIGENT PARK ASSIST: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 96
INTELLIGENT PARK ASSIST: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 97
LANE DEPARTURE WARNING: TOP-SELLING MODELS BY OEMS, 2024
 
 
 
 
TABLE 98
LANE DEPARTURE WARNING: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 99
LANE DEPARTURE WARNING: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 100
NIGHT VISION SYSTEM: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 101
NIGHT VISION SYSTEM: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 102
PEDESTRIAN DETECTION SYSTEM: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 103
PEDESTRIAN DETECTION SYSTEM: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 104
ROAD SIGN RECOGNITION: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 105
ROAD SIGN RECOGNITION: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 106
TIRE PRESSURE MONITORING SYSTEM: TOP-SELLING MODELS BY OEMS, 2024
 
 
 
 
TABLE 107
TIRE PRESSURE MONITORING SYSTEM: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 108
TIRE PRESSURE MONITORING SYSTEM: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 109
TRAFFIC JAM ASSIST: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 110
TRAFFIC JAM ASSIST: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 111
ADAS FUNCTIONS SUPPORTED BY ADAS SENSORS
 
 
 
 
TABLE 112
TOP HARDWARE PROVIDERS, 2024
 
 
 
 
TABLE 113
MARKET, BY HARDWARE OFFERING, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 114
MARKET, BY HARDWARE OFFERING, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 115
MARKET, BY HARDWARE OFFERING, 2021–2024 (USD MILLION)
 
 
 
 
TABLE 116
MARKET, BY HARDWARE OFFERING, 2025–2032 (USD MILLION)
 
 
 
 
TABLE 117
MANUFACTURERS PROVIDING AUTOMOTIVE CAMERAS TO OEMS, 2025
 
 
 
 
TABLE 118
CAMERA UNITS: ADAS HARDWARE MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 119
CAMERA UNITS: ADAS HARDWARE MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 120
CAMERA UNITS: ADAS HARDWARE MARKET, BY REGION, 2021–2024 (USD MILLION)
 
 
 
 
TABLE 121
CAMERA UNITS: ADAS HARDWARE MARKET, BY REGION, 2025–2032 (USD MILLION)
 
 
 
 
TABLE 122
MANUFACTURERS PROVIDING LIDAR TO OEMS, 2025
 
 
 
 
TABLE 123
LIDAR: ADAS HARDWARE MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 124
LIDAR: ADAS HARDWARE MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 125
LIDAR: ADAS HARDWARE MARKET, BY REGION, 2021–2024 (USD MILLION)
 
 
 
 
TABLE 126
LIDAR: ADAS HARDWARE MARKET, BY REGION, 2025–2032 (USD MILLION)
 
 
 
 
TABLE 127
MANUFACTURERS PROVIDING RADAR TO OEMS, 2025
 
 
 
 
TABLE 128
RADAR SENSORS: ADAS HARDWARE MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 129
RADAR SENSORS: ADAS HARDWARE MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 130
RADAR SENSORS: ADAS HARDWARE MARKET, BY REGION, 2021–2024 (USD MILLION)
 
 
 
 
TABLE 131
RADAR SENSORS: ADAS HARDWARE MARKET, BY REGION, 2025–2032 (USD MILLION)
 
 
 
 
TABLE 132
MANUFACTURERS PROVIDING ULTRASONIC SENSORS TO OEMS, 2025
 
 
 
 
TABLE 133
ULTRASONIC SENSORS: ADAS HARDWARE MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 134
ULTRASONIC SENSORS: ADAS HARDWARE MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 135
ULTRASONIC SENSORS: ADAS HARDWARE MARKET, BY REGION, 2021–2024 (USD MILLION)
 
 
 
 
TABLE 136
ULTRASONIC SENSORS: ADAS HARDWARE MARKET, BY REGION, 2025–2032 (USD MILLION)
 
 
 
 
TABLE 137
AUTOMOTIVE SOFTWARE OFFERINGS BY KEY PLAYERS
 
 
 
 
TABLE 138
MARKET, BY LEVEL OF AUTONOMY, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 139
MARKET, BY LEVEL OF AUTONOMY, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 140
L1: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 141
L1: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 142
L2: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 143
L2: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 144
L3: MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 145
L3: MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 146
PASSENGER CAR FEATURE MAPPING FOR GEELY
 
 
 
 
TABLE 147
PASSENGER CAR FEATURE MAPPING FOR SAIC MOTOR
 
 
 
 
TABLE 148
PASSENGER CAR FEATURE MAPPING FOR CHANGAN
 
 
 
 
TABLE 149
PASSENGER CAR FEATURE MAPPING FOR DONGFENG
 
 
 
 
TABLE 150
PASSENGER CAR FEATURE MAPPING FOR BAIC MOTOR
 
 
 
 
TABLE 151
PASSENGER CAR FEATURE MAPPING FOR FAW
 
 
 
 
TABLE 152
PASSENGER CAR FEATURE MAPPING FOR HYUNDAI MOTOR COMPANY
 
 
 
 
TABLE 153
PASSENGER CAR FEATURE MAPPING FOR KIA MOTORS
 
 
 
 
TABLE 154
PASSENGER CAR FEATURE MAPPING FOR VOLKSWAGEN
 
 
 
 
TABLE 155
PASSENGER CAR FEATURE MAPPING FOR PSA GROUP
 
 
 
 
TABLE 156
PASSENGER CAR FEATURE MAPPING FOR BMW
 
 
 
 
TABLE 157
PASSENGER CAR FEATURE MAPPING FOR DAIMLER
 
 
 
 
TABLE 158
PASSENGER CAR FEATURE MAPPING FOR RENAULT GROUP
 
 
 
 
TABLE 159
PASSENGER CAR FEATURE MAPPING FOR TOYOTA
 
 
 
 
TABLE 160
PASSENGER CAR FEATURE MAPPING FOR HYUNDAI GROUP
 
 
 
 
TABLE 161
PASSENGER CAR FEATURE MAPPING FOR GENERAL MOTORS
 
 
 
 
TABLE 162
PASSENGER CAR FEATURE MAPPING FOR FORD
 
 
 
 
TABLE 163
PASSENGER CAR FEATURE MAPPING FOR TESLA
 
 
 
 
TABLE 164
PASSENGER CAR FEATURE MAPPING FOR CHEVROLET
 
 
 
 
TABLE 165
MARKET, BY REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 166
MARKET, BY REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 167
ASIA PACIFIC: MARKET, BY COUNTRY/REGION, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 168
ASIA PACIFIC: MARKET, BY COUNTRY/REGION, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 169
MANUFACTURERS PROVIDING ADAS COMPONENTS TO OEMS IN CHINA, 2025
 
 
 
 
TABLE 170
CHINA: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 171
CHINA: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 172
MANUFACTURERS PROVIDING ADAS COMPONENTS TO OEMS IN INDIA, 2025
 
 
 
 
TABLE 173
INDIA: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 174
INDIA: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 175
MANUFACTURERS PROVIDING ADAS COMPONENTS TO OEMS IN JAPAN, 2025
 
 
 
 
TABLE 176
JAPAN: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 177
JAPAN: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 178
MANUFACTURERS PROVIDING ADAS COMPONENTS TO OEMS IN SOUTH KOREA, 2025
 
 
 
 
TABLE 179
SOUTH KOREA: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 180
SOUTH KOREA: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 181
THAILAND: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 182
THAILAND: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 183
INDONESIA: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 184
INDONESIA: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 185
REST OF ASIA PACIFIC: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 186
REST OF ASIA PACIFIC: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 187
EUROPE: MARKET, BY COUNTRY, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 188
EUROPE: MARKET, BY COUNTRY, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 189
MANUFACTURERS OFFERING ADAS COMPONENTS TO OEMS IN GERMANY, 2025
 
 
 
 
TABLE 190
GERMANY: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 191
GERMANY: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 192
MANUFACTURERS PROVIDING ADAS COMPONENTS TO OEMS IN FRANCE, 2025
 
 
 
 
TABLE 193
FRANCE: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 194
FRANCE: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 195
ITALY: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 196
ITALY: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 197
SPAIN: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 198
SPAIN: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 199
RUSSIA: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 200
RUSSIA: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 201
UK: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 202
UK: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 203
TURKEY: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 204
TURKEY: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 205
REST OF EUROPE: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 206
REST OF EUROPE: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 207
NORTH AMERICA: MARKET, BY COUNTRY, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 208
NORTH AMERICA: MARKET, BY COUNTRY, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 209
MANUFACTURERS PROVIDING ADAS COMPONENTS TO OEMS IN US, 2025
 
 
 
 
TABLE 210
US: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 211
US: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 212
CANADA: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 213
CANADA: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 214
MANUFACTURERS PROVIDING ADAS COMPONENTS TO OEMS IN MEXICO, 2025
 
 
 
 
TABLE 215
MEXICO: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 216
MEXICO: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 217
REST OF THE WORLD: MARKET, BY COUNTRY, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 218
REST OF THE WORLD: MARKET, BY COUNTRY, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 219
BRAZIL: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 220
BRAZIL: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 221
SOUTH AFRICA: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 222
SOUTH AFRICA: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 223
IRAN: MARKET, BY VEHICLE TYPE, 2021–2024 (THOUSAND UNITS)
 
 
 
 
TABLE 224
IRAN: MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
TABLE 225
KEY PLAYER STRATEGIES/RIGHT TO WIN, 2021–2024
 
 
 
 
TABLE 226
MARKET SHARE ANALYSIS OF TOP 5 PLAYERS, 2024
 
 
 
 
TABLE 227
MARKET: REGION FOOTPRINT, 2024
 
 
 
 
TABLE 228
MARKET: HARDWARE OFFERING FOOTPRINT, 2024
 
 
 
 
TABLE 229
MARKET: SOFTWARE OFFERING FOOTPRINT, 2024
 
 
 
 
TABLE 230
MARKET: VEHICLE TYPE FOOTPRINT, 2024
 
 
 
 
TABLE 231
MARKET: LIST OF KEY STARTUPS/SMES
 
 
 
 
TABLE 232
COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES
 
 
 
 
TABLE 233
MARKET: PRODUCT LAUNCHES/DEVELOPMENTS, JANUARY 2021–MARCH 2025
 
 
 
 
TABLE 234
MARKET: DEALS, JANUARY 2021–MARCH 2025
 
 
 
 
TABLE 235
MARKET: EXPANSIONS, JANUARY 2021–MARCH 2025
 
 
 
 
TABLE 236
MARKET: OTHER DEVELOPMENTS, JANUARY 2021–MARCH 2025
 
 
 
 
TABLE 237
ROBERT BOSCH GMBH: COMPANY OVERVIEW
 
 
 
 
TABLE 238
ROBERT BOSCH GMBH: SUPPLIER ANALYSIS
 
 
 
 
TABLE 239
ROBERT BOSCH GMBH: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 240
ROBERT BOSCH GMBH: PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
TABLE 241
ROBERT BOSCH GMBH: DEALS
 
 
 
 
TABLE 242
ROBERT BOSCH GMBH: EXPANSIONS
 
 
 
 
TABLE 243
ROBERT BOSCH GMBH: OTHER DEVELOPMENTS
 
 
 
 
TABLE 244
CONTINENTAL AG: COMPANY OVERVIEW
 
 
 
 
TABLE 245
CONTINENTAL AG: SUPPLIER ANALYSIS
 
 
 
 
TABLE 246
CONTINENTAL AG: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 247
CONTINENTAL AG: PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
TABLE 248
CONTINENTAL AG: DEALS
 
 
 
 
TABLE 249
CONTINENTAL AG: EXPANSIONS
 
 
 
 
TABLE 250
CONTINENTAL AG: OTHER DEVELOPMENTS
 
 
 
 
TABLE 251
ZF FRIEDRICHSHAFEN AG: COMPANY OVERVIEW
 
 
 
 
TABLE 252
ZF FRIEDRICHSHAFEN AG: SUPPLIER ANALYSIS
 
 
 
 
TABLE 253
ZF FRIEDRICHSHAFEN AG: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 254
ZF FRIEDRICHSHAFEN AG: PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
TABLE 255
ZF FRIEDRICHSHAFEN AG: DEALS
 
 
 
 
TABLE 256
ZF FRIEDRICHSHAFEN AG: EXPANSIONS
 
 
 
 
TABLE 257
ZF FRIEDRICHSHAFEN AG: OTHER DEVELOPMENTS
 
 
 
 
TABLE 258
DENSO CORPORATION: COMPANY OVERVIEW
 
 
 
 
TABLE 259
DENSO CORPORATION: SUPPLIER ANALYSIS
 
 
 
 
TABLE 260
DENSO CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 261
DENSO CORPORATION: PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
TABLE 262
DENSO CORPORATION: DEALS
 
 
 
 
TABLE 263
DENSO CORPORATION: OTHER DEVELOPMENTS
 
 
 
 
TABLE 264
MAGNA INTERNATIONAL INC.: COMPANY OVERVIEW
 
 
 
 
TABLE 265
MAGNA INTERNATIONAL INC.: SUPPLIER ANALYSIS
 
 
 
 
TABLE 266
MAGNA INTERNATIONAL INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 267
MAGNA INTERNATIONAL INC: PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
TABLE 268
MAGNA INTERNATIONAL INC.: DEALS
 
 
 
 
TABLE 269
MAGNA INTERNATIONAL INC: EXPANSIONS
 
 
 
 
TABLE 270
MOBILEYE: COMPANY OVERVIEW
 
 
 
 
TABLE 271
MOBILEYE: SUPPLIER ANALYSIS
 
 
 
 
TABLE 272
MOBILEYE: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 273
MOBILEYE: PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
TABLE 274
MOBILEYE: DEALS
 
 
 
 
TABLE 275
MOBILEYE: OTHER DEVELOPMENTS
 
 
 
 
TABLE 276
APTIV: COMPANY OVERVIEW
 
 
 
 
TABLE 277
APTIV: SUPPLIER ANALYSIS
 
 
 
 
TABLE 278
APTIV: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 279
APTIV: PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
TABLE 280
APTIV: DEALS
 
 
 
 
TABLE 281
APTIV: EXPANSIONS
 
 
 
 
TABLE 282
APTIV: OTHER DEVELOPMENTS
 
 
 
 
TABLE 283
VALEO: COMPANY OVERVIEW
 
 
 
 
TABLE 284
VALEO: SUPPLIER ANALYSIS
 
 
 
 
TABLE 285
VALEO: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 286
VALEO: DEALS
 
 
 
 
TABLE 287
VALEO: EXPANSIONS
 
 
 
 
TABLE 288
VALEO: OTHER DEVELOPMENTS
 
 
 
 
TABLE 289
HYUNDAI MOBIS: COMPANY OVERVIEW
 
 
 
 
TABLE 290
HYUNDAI MOBIS: SUPPLIER ANALYSIS
 
 
 
 
TABLE 291
HYUNDAI MOBIS: PRODUCTS/ SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 292
HYUNDAI MOBIS: PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
TABLE 293
HYUNDAI MOBIS: DEALS
 
 
 
 
TABLE 294
HYUNDAI MOBIS: OTHER DEVELOPMENTS
 
 
 
 
TABLE 295
NVIDIA CORPORATION: COMPANY OVERVIEW
 
 
 
 
TABLE 296
NVIDIA CORPORATION: SUPPLIER ANALYSIS
 
 
 
 
TABLE 297
NVIDIA CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 298
NVIDIA CORPORATION: PRODUCT LAUNCHES
 
 
 
 
TABLE 299
NVIDIA CORPORATION: DEALS
 
 
 
 
TABLE 300
NXP SEMICONDUCTORS: COMPANY OVERVIEW
 
 
 
 
TABLE 301
NXP SEMICONDUCTORS: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 302
NXP SEMICONDUCTORS: PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
TABLE 303
NXP SEMICONDUCTORS: DEALS
 
 
 
 
TABLE 304
NXP SEMICONDUCTORS: OTHER DEVELOPMENTS
 
 
 
 
TABLE 305
AUTOLIV: COMPANY OVERVIEW
 
 
 
 
TABLE 306
AUTOLIV: SUPPLIER ANALYSIS
 
 
 
 
TABLE 307
AUTOLIV: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 308
AUTOLIV: DEALS
 
 
 
 
TABLE 309
ASTEMO LTD.: COMPANY OVERVIEW
 
 
 
 
TABLE 310
ASTEMO LTD.: SUPPLIER ANALYSIS
 
 
 
 
TABLE 311
ASTEMO LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 312
ASTEMO LTD.: PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
TABLE 313
ASTEMO LTD.: DEALS
 
 
 
 
TABLE 314
HORIZON ROBOTICS INC.: COMPANY OVERVIEW
 
 
 
 
TABLE 315
HORIZON ROBOTICS INC.: SUPPLIER ANALYSIS
 
 
 
 
TABLE 316
HORIZON ROBOTICS INC.: PRODUCT PORTFOLIO
 
 
 
 
TABLE 317
HORIZON ROBOTICS INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 318
HORIZON ROBOTICS INC.: PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
TABLE 319
HORIZON ROBOTICS INC: DEALS
 
 
 
 
TABLE 320
ADVANCED MICRO DEVICES, INC.: COMPANY OVERVIEW
 
 
 
 
TABLE 321
ADVANCED MICRO DEVICES, INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 322
ADVANCED MICRO DEVICES, INC.: PRODUCT LAUNCHES/DEVELOPMENTS
 
 
 
 
TABLE 323
ADVANCED MICRO DEVICES, INC.: DEALS
 
 
 
 
TABLE 324
FICOSA INTERNACIONAL SA: COMPANY OVERVIEW
 
 
 
 
TABLE 325
FICOSA INTERNACIONAL SA: PRODUCTS/SOLUTIONS/SERVICES OFFERED
 
 
 
 
TABLE 326
AISIN CORPORATION: COMPANY OVERVIEW
 
 
 
 
TABLE 327
RENESAS ELECTRONICS CORPORATION: COMPANY OVERVIEW
 
 
 
 
TABLE 328
INFINEON TECHNOLOGIES AG: COMPANY OVERVIEW
 
 
 
 
TABLE 329
HELLA GMBH & CO. KGAA: COMPANY OVERVIEW
 
 
 
 
TABLE 330
TEXAS INSTRUMENTS INCORPORATED: COMPANY OVERVIEW
 
 
 
 
TABLE 331
SAMSUNG: COMPANY OVERVIEW
 
 
 
 
TABLE 332
GENTEX CORPORATION: COMPANY OVERVIEW
 
 
 
 
TABLE 333
BLACKBERRY LIMITED: COMPANY OVERVIEW
 
 
 
 
TABLE 334
MICROCHIP TECHNOLOGY INC.: COMPANY OVERVIEW
 
 
 
 
TABLE 335
VEONEER US SAFETY SYSTEMS, LLC.: COMPANY OVERVIEW
 
 
 
 
TABLE 336
PANASONIC AUTOMOTIVE SYSTEMS CO., LTD.: COMPANY OVERVIEW
 
 
 
 
LIST OF FIGURES
 
 
 
 
 
FIGURE 1
MARKET SEGMENTATION
 
 
 
 
FIGURE 2
RESEARCH DESIGN
 
 
 
 
FIGURE 3
RESEARCH PROCESS FLOW
 
 
 
 
FIGURE 4
KEY INSIGHTS FROM INDUSTRY EXPERTS
 
 
 
 
FIGURE 5
BREAKDOWN OF PRIMARY INTERVIEWS
 
 
 
 
FIGURE 6
MARKET ESTIMATION METHODOLOGY
 
 
 
 
FIGURE 7
BOTTOM-UP APPROACH
 
 
 
 
FIGURE 8
TOP-DOWN APPROACH
 
 
 
 
FIGURE 9
MARKET ESTIMATION NOTES
 
 
 
 
FIGURE 10
RESEARCH DESIGN AND METHODOLOGY–DEMAND SIDE
 
 
 
 
FIGURE 11
DATA TRIANGULATION
 
 
 
 
FIGURE 12
MARKET GROWTH PROJECTIONS FROM DEMAND-SIDE DRIVERS AND OPPORTUNITIES
 
 
 
 
FIGURE 13
MARKET OVERVIEW
 
 
 
 
FIGURE 14
ASIA PACIFIC TO LEAD MARKET DURING FORECAST PERIOD
 
 
 
 
FIGURE 15
ULTRASONIC SENSORS TO LEAD MARKET DURING FORECAST PERIOD
 
 
 
 
FIGURE 16
LANE DEPARTURE WARNING SYSTEM TO LEAD MARKET DURING FORECAST PERIOD
 
 
 
 
FIGURE 17
KEY PLAYERS IN ADAS MARKET
 
 
 
 
FIGURE 18
INCREASING DEMAND FOR ROAD SAFETY TO DRIVE MARKET DURING FORECAST PERIOD
 
 
 
 
FIGURE 19
L2 TO HOLD LARGEST MARKET SHARE IN 2032
 
 
 
 
FIGURE 20
PASSENGER CAR SEGMENT TO DOMINATE MARKET IN 2032
 
 
 
 
FIGURE 21
BEV SEGMENT TO LEAD MARKET IN 2032
 
 
 
 
FIGURE 22
LANE DEPARTURE WARNING SYSTEM TO LEAD MARKET DURING FORECAST PERIOD
 
 
 
 
FIGURE 23
ULTRASONIC SENSORS TO DOMINATE MARKET DURING FORECAST PERIOD
 
 
 
 
FIGURE 24
ASIA PACIFIC TO ACCOUNT FOR LARGEST MARKET SHARE IN 2025
 
 
 
 
FIGURE 25
MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES
 
 
 
 
FIGURE 26
EVOLUTION OF AUTOMATED SAFETY TECHNOLOGIES
 
 
 
 
FIGURE 27
DRIVERS’ PERCEPTION OF AUTONOMOUS VEHICLES IN US
 
 
 
 
FIGURE 28
BENEFITS OF IOT IN AUTOMOTIVE SECTOR
 
 
 
 
FIGURE 29
HARDWARE BREAKDOWN OF AUDI Q5 ADAS FEATURES
 
 
 
 
FIGURE 30
INDICATIVE PRICING ANALYSIS, BY HARDWARE OFFERING, 2024
 
 
 
 
FIGURE 31
AVERAGE SELLING PRICE TREND OF CAMERA UNITS, BY REGION, 2022–2024 (USD)
 
 
 
 
FIGURE 32
AVERAGE SELLING PRICE TREND OF LIDAR, BY REGION, 2022–2024 (USD)
 
 
 
 
FIGURE 33
AVERAGE SELLING PRICE TREND OF RADAR SENSORS, BY REGION, 2022–2024 (USD)
 
 
 
 
FIGURE 34
AVERAGE SELLING PRICE TREND OF ULTRASONIC SENSORS, BY REGION, 2022–2024 (USD)
 
 
 
 
FIGURE 35
ECOSYSTEM MAPPING
 
 
 
 
FIGURE 36
SUPPLY CHAIN ANALYSIS
 
 
 
 
FIGURE 37
INVESTMENT AND FUNDING IN MARKET, 2022–2025
 
 
 
 
FIGURE 38
PATENT ANALYSIS, 2015–2024
 
 
 
 
FIGURE 39
LEGAL STATUS OF PATENTS, 2015–2024
 
 
 
 
FIGURE 40
ADAS AND INFOTAINMENT FUNCTIONS IMPLEMENTED ON SPECIALLY DESIGNED SOC
 
 
 
 
FIGURE 41
COMPARISON OF OBJECT-LEVEL AND LOW-LEVEL SENSOR FUSION ARCHITECTURES IN AUTONOMOUS DRIVING SYSTEMS
 
 
 
 
FIGURE 42
KEY STANDARDS AND CERTIFICATIONS FOR ADAS AND AUTONOMOUS DRIVING
 
 
 
 
FIGURE 43
KEY FEATURES OF TOYOTA SAFETY SENSE 3.0 (TSS 3.0)
 
 
 
 
FIGURE 44
WORLDWIDE DEPLOYMENTSOF ADAS AND AUTONOMOUSDRIVING TECHNOLOGIES
 
 
 
 
FIGURE 45
RENESAS: AI BASED SENSOR FUSION
 
 
 
 
FIGURE 46
IMPORT DATA FOR HS CODE 8708, BY COUNTRY, 2021–2024 (USD BILLION)
 
 
 
 
FIGURE 47
EXPORT DATA FOR HS CODE 8708, BY COUNTRY, 2021–2024 (USD BILLION)
 
 
 
 
FIGURE 48
INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR ADAS, BY VEHICLE TYPE
 
 
 
 
FIGURE 49
KEY BUYING CRITERIA FOR ADAS, BY VEHICLE TYPE
 
 
 
 
FIGURE 50
TRENDS AND DISRUPTIONS IMPACTING CUSTOMER BUSINESS IN MARKET
 
 
 
 
FIGURE 51
DIFFERENCES BETWEEN L2/L3 AND L4 STACKS
 
 
 
 
FIGURE 52
COMPUTING UNITS FOR ADAS APPLICATIONS
 
 
 
 
FIGURE 53
ADVANCEMENT TO L4 IN MOBILITY & TRUCKING
 
 
 
 
FIGURE 54
MARKET, BY VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
FIGURE 55
MARKET, BY ELECTRIC VEHICLE TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
FIGURE 56
MARKET, BY SYSTEM TYPE, 2025–2032 (THOUSAND UNITS)
 
 
 
 
FIGURE 57
MARKET, BY HARDWARE OFFERING, 2025–2032 (THOUSAND UNITS)
 
 
 
 
FIGURE 58
SOFTWARE LAYER: IN CLOUD VS. IN CAR
 
 
 
 
FIGURE 59
MARKET, BY LEVEL OF AUTONOMY, 2025–2032 (THOUSAND UNITS)
 
 
 
 
FIGURE 60
MARKET, BY REGION, 2025 VS. 2032 (THOUSAND UNITS)
 
 
 
 
FIGURE 61
ASIA PACIFIC: MARKET SNAPSHOT
 
 
 
 
FIGURE 62
ASIA PACIFIC: REAL GDP GROWTH RATE, BY COUNTRY, 2024–2026
 
 
 
 
FIGURE 63
ASIA PACIFIC: GDP PER CAPITA, BY COUNTRY, 2024–2026
 
 
 
 
FIGURE 64
ASIA PACIFIC: INFLATION RATE AVERAGE CONSUMER PRICES, BY COUNTRY, 2024–2026
 
 
 
 
FIGURE 65
ASIA PACIFIC: MANUFACTURING INDUSTRY’S CONTRIBUTION TO GDP, 2024
 
 
 
 
FIGURE 66
EUROPE: MARKET, 2025 VS. 2032 (THOUSAND UNITS)
 
 
 
 
FIGURE 67
EUROPE: REAL GDP GROWTH RATE, BY COUNTRY, 2024–2026
 
 
 
 
FIGURE 68
EUROPE: GDP PER CAPITA, BY COUNTRY, 2024–2026
 
 
 
 
FIGURE 69
EUROPE: INFLATION RATE AVERAGE CONSUMER PRICES, BY COUNTRY, 2024–2026
 
 
 
 
FIGURE 70
EUROPE: MANUFACTURING’S INDUSTRY CONTRIBUTION TO GDP, 2024
 
 
 
 
FIGURE 71
NORTH AMERICA: MARKET SNAPSHOT
 
 
 
 
FIGURE 72
NORTH AMERICA: REAL GDP GROWTH RATE, BY COUNTRY, 2024–2026
 
 
 
 
FIGURE 73
NORTH AMERICA: GDP PER CAPITA, BY COUNTRY, 2024–2026
 
 
 
 
FIGURE 74
NORTH AMERICA: INFLATION RATE AVERAGE CONSUMER PRICES, BY COUNTRY, 2024–2026
 
 
 
 
FIGURE 75
NORTH AMERICA: MANUFACTURING INDUSTRY’S CONTRIBUTION TO GDP, 2024
 
 
 
 
FIGURE 76
REST OF THE WORLD: MARKET, 2025 VS. 2035 (THOUSAND UNITS)
 
 
 
 
FIGURE 77
REST OF THE WORLD: REAL GDP GROWTH RATE, BY COUNTRY, 2024–2026
 
 
 
 
FIGURE 78
ROW: GDP PER CAPITA, BY COUNTRY, 2024–2026
 
 
 
 
FIGURE 79
REST OF THE WORLD: INFLATION RATE AVERAGE CONSUMER PRICES, BY COUNTRY, 2024–2026
 
 
 
 
FIGURE 80
REST OF THE WORLD: MANUFACTURING INDUSTRY’S CONTRIBUTION TO GDP, 2024
 
 
 
 
FIGURE 81
MARKET SHARE ANALYSIS OF TOP ADAS COMPONENT MANUFACTURERS, 2024
 
 
 
 
FIGURE 82
REVENUE ANALYSIS OF TOP 5 MARKET PLAYERS, 2020–2024
 
 
 
 
FIGURE 83
COMPANY VALUATION OF TOP 5 PLAYERS, 2025 (USD BILLION)
 
 
 
 
FIGURE 84
FINANCIAL METRICS OF TOP 5 PLAYERS, 2025
 
 
 
 
FIGURE 85
BRAND COMPARISON OF TOP 5 PLAYERS
 
 
 
 
FIGURE 86
MARKET: COMPANY EVALUATION MATRIX (KEY PLAYERS), 2024
 
 
 
 
FIGURE 87
MARKET: COMPANY FOOTPRINT, 2024
 
 
 
 
FIGURE 88
MARKET: COMPANY EVALUATION MATRIX (STARTUPS/SMES), 2024
 
 
 
 
FIGURE 89
ROBERT BOSCH GMBH: COMPANY SNAPSHOT
 
 
 
 
FIGURE 90
CONTINENTAL AG: COMPANY SNAPSHOT
 
 
 
 
FIGURE 91
ZF FRIEDRICHSHAFEN AG: COMPANY SNAPSHOT
 
 
 
 
FIGURE 92
DENSO CORPORATION: COMPANY SNAPSHOT
 
 
 
 
FIGURE 93
MAGNA INTERNATIONAL INC.: COMPANY SNAPSHOT
 
 
 
 
FIGURE 94
MOBILEYE: COMPANY SNAPSHOT
 
 
 
 
FIGURE 95
APTIV: COMPANY SNAPSHOT
 
 
 
 
FIGURE 96
VALEO: COMPANY SNAPSHOT
 
 
 
 
FIGURE 97
HYUNDAI MOBIS: COMPANY SNAPSHOT
 
 
 
 
FIGURE 98
NVIDIA CORPORATION: COMPANY SNAPSHOT
 
 
 
 
FIGURE 99
NXP SEMICONDUCTORS: COMPANY SNAPSHOT
 
 
 
 
FIGURE 100
AUTOLIV: COMPANY SNAPSHOT
 
 
 
 
FIGURE 101
HORIZON ROBOTICS INC.: COMPANY SNAPSHOT
 
 
 
 
FIGURE 102
ADVANCED MICRO DEVICES, INC.: COMPANY SNAPSHOT
 
 
 
 
FIGURE 103
FICOSA INTERNACIONAL SA: COMPANY SNAPSHOT
 
 
 
 

 

Methodology

The study encompassed four primary tasks to determine the present and future scope of the ADAS market. Initially, extensive secondary research was conducted to gather data on the market, its related sectors, and overarching industries. Subsequently, primary research involving industry experts across the value chain corroborated and validated these findings and assumptions. The complete adas market size was estimated by using both top-down and bottom-up methodologies. Following this, a market breakdown and data triangulation approach were utilized to determine the size of specific segments and subsegments within the market.

Secondary Research

In the secondary research process, various secondary sources such as company annual reports/presentations, press releases, industry association publications [for example, International Organization of Motor Vehicle Manufacturers (OICA), National Highway Traffic Safety Administration (NHTSA), International Energy Association (IEA)], articles, directories, technical handbooks, trade websites, technical articles, and databases (for example, Marklines, and Factiva) were used to identify and collect information useful for an extensive commercial study of the global ADAS market.

Primary Research

In the primary research process, various primary sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information on the market. The primary sources from the supply side included various industry experts, such as CXOs, vice presidents, directors from business development, marketing, product development/innovation teams, and related key executives from various key companies. Various system integrators, industry associations, independent consultants/industry veterans, and key opinion leaders were also interviewed.

Primary interviews were conducted to gather insights such as sizing estimates on the ADAS market and forecast, future technology trends, and upcoming technologies in the market. Data triangulation of all these points was done using the information gathered from secondary research and model mapping. Stakeholders from the demand and supply sides were interviewed to understand their views on the abovementioned points.

ADAS Market Size, and Share

Source: Secondary Research, Primary Interviews, and MarketsandMarkets Analysis

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

Both top-down and bottom-up approaches were used to estimate and validate the total size of the ADAS market. These methods were also used extensively to estimate the size of various subsegments in the market. The research methodology used to estimate the market size includes the following:

ADAS Market : Top-Down and Bottom-Up Approach

ADAS Market Top Down and Bottom Up Approach

Data Triangulation

After arriving at the overall market size—using the market size estimation processes as explained above—the market was split into several segments and subsegments. To complete the overall market engineering process and arrive at the exact statistics of each market segment and subsegment, data triangulation and market breakdown procedures were employed, wherever applicable. The data was triangulated by studying various factors and trends from both the demand and supply sides.

Market Definition

ADAS monitors a vehicle’s surroundings and driving behavior to pre-emptively detect potential hazards. This technology uses vehicle-based intelligent safety systems to enhance driving experience and vehicle & pedestrian safety by preventing crashes and mitigating crash severity.

Stakeholders

  • ADAS Integrators
  • ADAS/Occupant Safety Solution Suppliers
  • American Automobile Association (AAA)
  • Automobile Original Equipment Manufacturers (OEMs)
  • Automotive Camera Manufacturers
  • Automotive Component Manufacturers
  • Automotive Radar and Ultrasonic Sensor Manufacturers
  • Automotive SoC and ECU Manufacturers
  • Automotive Software and Platform Providers
  • Autonomous Driving Platform Providers
  • Brazilian Association of Automotive Vehicle Manufacturers
  • Comité des Constructeurs Français d'Automobiles (CCFA)
  • China Association of Automobile Manufacturers (CAAM)
  • Canadian Automobile Association
  • Canadian Automobile Dealers Association (CADA)
  • EV and EV Component Manufacturers
  • Government & Research Organizations
  • Japan Automobile Manufacturers Association (JAMA)
  • Korea Automobile Manufacturers Association (KAMA)
  • LiDAR Manufacturers
  • National Highway Traffic Safety Administration (NHTSA)
  • Society of Motor Manufacturers and Traders (SMMT)
  • Vehicle Safety Regulatory Bodies
  • Verband der Automobilindustrie (VDA)

Report Objectives

  • To segment and forecast the size of the ADAS market in terms of volume (thousand units) and value (USD million)
  • To define, describe, and forecast the market based on system type, hardware offering, software offering, electric vehicle (EV) type, level of autonomy, vehicle type, vehicle class, and region
  • To analyze regional markets for growth trends, prospects, and their contribution to the overall market
    • To segment and forecast the market size by system type [adaptive cruise control (ACC), adaptive front light (AFL), automatic emergency braking (AEB), blind spot detection (BSD), cross traffic alert (CTA), driver monitoring system (DMS), forward collision warning (FCW), intelligent park assist (IPA), lane departure warning (LDW), night vision system (NVS), pedestrian detection system (PDS), road sign recognition (RSR), tire pressure monitoring system (TPMS), and traffic jam assist (TJA)]
    • To segment and forecast the market size by hardware offering (camera units, LiDARs, radar sensors, and ultrasonic sensors)
    • To provide qualitative insight into the market based on hardware offering (electronic control units (ECUs), and others  )
    • To provide qualitative insight into the market based on software offering (middleware, application software, operating systems)
    • To provide qualitative insight into the market based on the vehicle class (North America, Europe, Asia Pacific, and the Rest of the World (RoW))
    • To segment and forecast the market size by EV type [battery electric vehicle (BEV), hybrid electric vehicle (HEV), plug-in hybrid electric vehicle (PHEV), and fuel cell electric vehicle (FCEV)]
    • To segment and forecast the market size by level of autonomy (L1, L2, and L3)
    • To provide qualitative insight into the market based on level of autonomy (L4 and L5)
    • To segment and forecast the market size by vehicle type (passenger car, light commercial vehicle, truck, and bus)
    • To forecast the market size by region [North America, Europe, Asia Pacific, and the Rest of the World (RoW)]
  • To analyze technological developments impacting the market
  • To provide detailed information about the major factors influencing market growth (drivers, challenges, restraints, and opportunities)
  • To strategically analyze the market, considering individual growth trends, prospects, and contributions to the total market
  • To study the following concerning the market
    • Value Chain Analysis
    • Ecosystem Analysis
    • Technology Analysis
    • Trade Analysis
    • Case Study Analysis
    • Patent Analysis
    • Regulatory Landscape
    • Average Selling Price Analysis
    • Impact of AI/Gen AI
    • Trend and Disruption Impact
    • Key Stakeholders and Buying Criteria
    • Key Conferences and Events  
  • To strategically profile key players and comprehensively analyze their market shares and core competencies
  • To analyze the impact of the recession on the market
  • o track and analyze competitive developments such as deals (joint ventures, mergers & acquisitions, partnerships, collaborations), product developments and launches, and other activities carried out by key industry participants

Available Customizations

With the given market data, MarketsandMarkets offers customizations in accordance with company-specific needs.

  • ADAS market, for electric vehicles, by the system type
  • ADAS market, by vehicle type at the country level
  • Additional countries (Up to 5)

Company Information

  • Profiling of additional market players (Up to 5)

 

Key Questions Addressed by the Report

What is the current size of the global ADAS market?

The global advanced driver assistance systems market size is valued at 359.8 million units in 2025

Who are the key players in the global ADAS market?

The ADAS market is dominated by major players, including Robert Bosch GmbH (Germany), Continental AG (Germany), ZF Friedrichshafen AG (Germany), Denso Corporation (Japan), and Magna International Inc. (Canada).

Which region will have the largest ADAS market?

The Asia Pacific region will lead the ADAS market, driven by a combination of regulatory mandates, growing automobile demand, and technological advancements.

Which country will significantly demand ADAS in the APAC region?

China will hold the largest share of the ADAS market due to high vehicle production from domestic and international OEMs, government support for manufacturing, and rising premium vehicle demand, which increases the need for advanced safety systems.

What are the key trends impacting the growth of the ADAS market?

Stricter government mandates for vehicle safety and the rapid adoption of electric and autonomous vehicles are driving higher ADAS integration across new models.

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Growth opportunities and latent adjacency in Advanced Driver Assistance Systems Market

User

Nov, 2019

Surround camera systems for blind spot detection -Buses Surround camera systems for blind spot detection on Cars.

User

Nov, 2019

I am student from UniKL MFI, Malaysia, requesting for the sample report in order to make a research and analysis on the ADAS as required for my Final Year Project..

User

Nov, 2019

night vision sensor. Radar sensensors lidar , ultrasonic , pressure sensors markets in india for next five year .

User

Nov, 2019

Front assist system, Adaptive Cruise Control (ACC,)Lane Departure Warning (LDWS), Drowsiness Monitor, Blind Spot Detection (BSD), By Technology [Ultrasonic, Image, RADAR, LIDAR, Infrared (IR)], vehicle collision avoidance.

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