North America Veterinary Ultrasound Market (2026-2031)
The North America Veterinary Ultrasound Market was valued at $193.3 Million in 2026 and projected to reach to $274.2 Million by 2031, representing a compound annual growth rate of 7.2%. North America's veterinary ultrasound market is positioned as a mature yet expanding segment within the broader animal healthcare industry.
| Market Size in | USD 26.32 MN |
| Market Forecast in | |
| CAGR | |
| Forecast Period | |
| Units Considered | Value (USD MN) |
North America Veterinary Ultrasound Market Trends and Insights
- In North America, the market growth is driven by increasing pet ownership, rising demand for advanced diagnostic imaging in veterinary clinics, and growing investment in animal healthcare infrastructure.
- North America represents a mature yet expanding market where technological adoption and premium pricing support sustained revenue growth through the forecast period..
Key Market Statistics
- CAGR (2026-2031) 7.2% CAGR
- Market Size, 2026 ~USD 193.3 Million
- Forecast, 2031 ~USD 274.2 Million
- Geography North America
North America Veterinary Ultrasound Market Overview
Market Valuation & Growth :
North America's veterinary ultrasound market is valued at $193.3 million in 2026 and is projected to reach $274.2 million by 2031, representing a robust 7.2% CAGR over the forecast period.
Pet Ownership Surge :
Rising pet ownership across North America is a primary growth driver, with consumers increasingly willing to invest in advanced diagnostic imaging and preventive healthcare for their companion animals.
Diagnostic Imaging Demand :
Veterinary clinics in North America are experiencing heightened demand for advanced ultrasound technology, driven by the need for accurate, non-invasive diagnostic capabilities in routine and emergency care settings.
Healthcare Infrastructure Investment :
Significant investment in animal healthcare infrastructure across North America is expanding clinic capabilities and modernizing equipment, supporting sustained market expansion through 2031.
North America Veterinary Ultrasound Market Dynamics
- The region benefits from high pet ownership rates, strong disposable incomes, and a well-established veterinary infrastructure that supports adoption of advanced diagnostic technologies.
- Clinics are increasingly integrating ultrasound systems as standard diagnostic tools, driven by competitive pressures and client expectations for comprehensive care. Looking ahead to 2031, the market will continue to benefit from technological innovations in portable and point-of-care ultrasound systems, growing awareness of early disease detection, and expansion of veterinary services in emerging suburban and rural areas.
- The 7.2% CAGR reflects steady, sustainable growth as North American veterinarians prioritize diagnostic accuracy and animal welfare outcomes..
Related Ecosystem
Animal Health
- Polymerase Chain Reaction (PCR) Tests
- Porcine
- Immunodiagnostics
- Lateral Flow Assays
- Microarrays
- Zoetis Inc.
- Patterson Companies, Inc.
- Virbac
- Elanco Animal Health Incorporated
- BOEHRINGER INGELHEIM GMBH
Medical Devices
- Polymerase Chain Reaction (PCR)
- Magnetic Resonance Imaging (MRI)
- Disposable Autoinjectors
- Pulse Oximeters
- Blood Pressure Monitors
- Medtronic plc
- Abbott Laboratories
- Stryker Corporation
- Becton, Dickinson and Company
- CONMED Corporation
Key Takeaways
- North America's veterinary ultrasound market will grow from $193.3M (2026) to $274.2M (2031) at a 7.2% CAGR.
- North America leads in adoption of advanced diagnostic imaging technologies within veterinary practices.
- North America's market is supported by high pet ownership rates and premium veterinary service demand.
- North America shows strong potential for portable and point-of-care ultrasound solutions in veterinary settings.
Veterinary Ultrasound Market Report Scope
| Report Metric | Details |
|---|---|
| Base Year | 2026 |
| Fastest Growing Segment | ORTHOPEDICS (Application) |
| Forecast Period | 2026–2031 |
| Growth Rate | CAGR of 7.6% from 2026 to 2031 |
| Largest Segment | DIGITAL IMAGING (Technology) |
| Market Size Base Year (Billions) | ~USD 0.47 (2026) |
| Revenue Forecast (Billions) | ~USD 0.68 (2031) |
| Segments Covered | Type, Technology, Animal Type, Application, End User, Product, Equipment Type |
North America Veterinary Ultrasound Market Report Segmentation
7 segment dimensions are covered across the global market.
By Type
- 2D
- 3D/4D
- Bovine
- Cart-Based
- Cat
- Cats
- Dog
- Dogs
- Doppler
- Equine
- Other Large Animals
- Other Small Companion Animals
- Portable
- Swine
By Technology
- Contrast Imaging
- Digital Imaging
By Animal Type
- Large Animals
- Large Farm Animals
- Other Animals
- Small Companion Animals
By Application
- Cardiology
- Obstetrics/Gynecology
- Orthopedics
- Other Applications
By End User
- Other End Users
- Veterinary Academic Institutes
- Veterinary Clinics
- Veterinary Hospitals
By Product
- Accessories & Consumables
- Equipment
- Software
By Equipment Type
- Cart-Based
- Portable
Target Audience
- Veterinary Equipment Manufacturers : Manufacturers need North America-specific market data to optimize product portfolios, identify distribution opportunities, and align R&D investments with regional demand for advanced ultrasound systems.
- Veterinary Clinic Operators : Clinic owners and managers require market insights to justify capital expenditures on ultrasound equipment, benchmark against peers, and understand competitive pressures in their regional markets.
- Healthcare Investors & PE Firms : Investment professionals evaluating veterinary healthcare assets need detailed North American market data to assess growth potential, valuation multiples, and exit opportunities in this expanding sector.
- Distributors & Resellers : Regional distributors and equipment resellers need country-level market sizing and growth forecasts to optimize inventory, negotiate supplier terms, and plan sales strategies across North America.
- Market Research & Consulting Firms : Research organizations and consultants require granular North American data to support client advisory work, competitive analysis, and strategic planning in the veterinary diagnostic imaging space.
Key Companies in the North America Veterinary Ultrasound Market
| Company | HQ | Ownership | Strongest segments |
|---|---|---|---|
| GE HEALTHCARE | United States | Public Company | Imaging,Advanced Visualization Solutions (AVS),Patient Care Solutions (PCS), |
| ESAOTE S.P.A. | Italy | Private Company | Ultrasound diagnostic imaging systems,Magnetic resonance imaging systems,Healthcare IT software applications, |
| SHENZHEN MINDRAY BIO-MEDICAL ELECTRONICS CO., LTD. | China | Public Company | Patient monitoring & life support (monitoring, ventilators, defibrillation, AED),Ultrasound & medical imaging (ultrasound, radiology, endoscope camera systems),Anesthesia, OR infrastructure & surgical solutions, |
| SAMSUNG ELECTRONICS CO. LTD. | South Korea | Public Company | Smartphones, tablets, wearables, and accessories,Memory, foundry, and system LSI,TVs, monitors, and display panels (including SDC), |
| SIEMENS HEALTHINEERS AG | Germany | Public Company | Imaging,Diagnostics,Varian (Oncology), |
| FUJIFILM HOLDINGS CORPORATION | Japan | Public Company | Healthcare (medical devices, CDMO, pharma, regenerative, cosmetics/supplements),Business Innovation (office equipment, document services, graphic communications),Electronics (display, semiconductors, storage, industrial equipment, fine chemicals), |
| BUTTERFLY NETWORK, INC. | United States | Public Company | Butterfly iQ+ and iQ3 handheld ultrasound,Butterfly Move and specialty devices (iQ+ Bladder),Software, AI, and workflow (Compass AI, ScanLab), |
| LEPU MEDICAL TECHNOLOGY | China | Public Company | Medical Devices (cardiovascular, IVD, surgical, peripheral, blood purification, ultrasound, orthopedics),Pharmaceuticals (cardiovascular-focused plus multi-system portfolio),Medical Services and Health Management (services, AI, home appliances, aesthetics, daily chemical), |
| CHISON MEDICAL TECHNOLOGIES CO., LTD. | China | Public Company | Cart-based color ultrasound systems,Portable laptop-style ultrasound systems,Handheld ultrasound systems, |
| EDAN INSTRUMENTS, INC. | China | Public Company | ECG and Cardiology Systems,Patient Monitoring and Vital Signs,Ultrasound Systems, |
| SONOSCAPE MEDICAL CORP. | China | Public Company | Ultrasound medical imaging (trolley, portable, B/W, transducers),Endoscopic diagnosis and treatment (GI, pulmonology, EUS, duodenoscopes, processors),Minimally invasive surgery (camera systems, flexible endoscopes), |
GE HEALTHCARE
GE Healthcare is a United States-based public company founded in 2022 with 54,000 employees. The company operates in the healthcare sector.
ESAOTE S.P.A.
Esaote S.p.A. is an Italian private company founded in 1982 with 1,067 employees. The company operates in the medical device and healthcare technology sector.
SHENZHEN MINDRAY BIO-MEDICAL ELECTRONICS CO., LTD.
Shenzhen Mindray Bio-Medical Electronics Co., Ltd. is a Chinese public company founded in 1991 with 21,288 employees. The company manufactures medical devices and diagnostic equipment.
SAMSUNG ELECTRONICS CO. LTD.
Samsung Electronics Co. Ltd. is a South Korean public company founded in 1969 with 128,735 employees. The company is a diversified electronics manufacturer with operations across multiple industries.
SIEMENS HEALTHINEERS AG
Siemens Healthineers AG is a German public company founded in 1896 with 72,369 employees. The company is a leading provider of medical imaging, diagnostics, and healthcare IT solutions.
FUJIFILM HOLDINGS CORPORATION
Fujifilm Holdings Corporation is a Japanese public company founded in 1934 with 73,526 employees. The company operates across imaging, healthcare, and industrial technology sectors.
BUTTERFLY NETWORK, INC.
Butterfly Network, Inc. is a United States-based public company founded in 2011 with 220 employees. The company develops portable ultrasound imaging technology and digital health solutions.
LEPU MEDICAL TECHNOLOGY
Lepu Medical Technology is a Chinese public company founded in 1999 with 8,689 employees. The company manufactures medical devices and cardiovascular intervention products.
CHISON MEDICAL TECHNOLOGIES CO., LTD.
Chison Medical Technologies Co., Ltd. is a Chinese public company founded in 1996 with 467 employees. The company specializes in ultrasound imaging equipment and medical devices.
EDAN INSTRUMENTS, INC.
Edan Instruments, Inc. is a Chinese public company founded in 1995 with 2,475 employees. The company manufactures patient monitoring and diagnostic medical equipment.
SONOSCAPE MEDICAL CORP.
Sonoscape Medical Corp. is a Chinese public company founded in 2002 with 3,133 employees. The company manufactures ultrasound imaging systems and medical diagnostic equipment.
Countries within North America - compare and drill down
| Country | 2025 size (native) |
|---|---|
| US | USD 136.26 Million |
| Canada | USD 18.69 Million |
Country market size visualization
Reasons to Buy this Report
- Regional Market Sizing & Forecasts : Obtain precise market valuations for North America ($193.3M in 2026) with detailed 5-year forecasts through 2031, enabling accurate budget allocation and revenue projections for regional expansion strategies.
- Country-Level Breakdown : Access granular market data for the US ($136.26M) and Canada ($18.69M), allowing targeted go-to-market strategies and competitive positioning within each North American submarket.
- Growth Driver Analysis : Understand the specific factors fueling North America's 7.2% CAGR—pet ownership trends, clinic modernization, and diagnostic demand—to identify high-potential customer segments and market opportunities.
- Competitive Landscape Intelligence : Benchmark your position against regional market dynamics and identify gaps in the North American veterinary ultrasound sector to inform product development and marketing strategies.
- Investment & Partnership Decisions : Make informed decisions on acquisitions, partnerships, and facility investments in North America with confidence backed by comprehensive market data and regional growth projections.
Frequently asked questions
What is the current size of North America's veterinary ultrasound market?
North America's veterinary ultrasound market is estimated at $193.3 million in 2026.
What is the projected market size for North America by 2031?
North America's veterinary ultrasound market is forecast to reach $274.2 million by 2031.
What is the CAGR for North America's veterinary ultrasound market?
North America's veterinary ultrasound market is expected to grow at a compound annual growth rate of 7.2% from 2026 to 2031.
What factors are driving growth in North America's veterinary ultrasound market?
Growth in North America is driven by increasing pet ownership, rising demand for diagnostic imaging, and greater investment in veterinary healthcare infrastructure.
How does North America's market compare to global trends?
North America's 7.2% CAGR is slightly below the global average of 7.6%, reflecting a mature market with steady, sustainable growth.
RESEARCH METHODOLOGY
This research study extensively utilized both primary and secondary sources. It involved analyzing various factors influencing the industry to identify segmentation types, industry trends, key players, the competitive landscape, key market dynamics, and strategies employed by key players.
Secondary Research
This research study utilized a variety of comprehensive secondary sources, including directories, databases such as Bloomberg Business, Factiva, and Dun & Bradstreet, white papers, annual reports, company house documents, investor presentations, and SEC filings from various companies. Secondary research was employed to gather information crucial for an in-depth, technical, market-oriented, and commercial analysis of the veterinary ultrasound market. This approach also helped identify key players in the industry and allowed for classification and segmentation based on emerging trends at the most detailed level. Furthermore, significant developments pertaining to both market and technological perspectives were documented. A database of primary industry leaders was created as part of this secondary research.
Primary Research
In the primary research process, we interviewed a range of sources from both the supply and demand sides to gather qualitative and quantitative information for this report. Primary sources from the supply side include project/sales/marketing/business development managers, presidents, CEOs, vice presidents, chairpersons, chief operating officers, chief strategy officers, directors, chief information officers, and chief medical information officers related to the veterinary ultrasound market. Primary sources from the demand side include general veterinary clinicians and specialists, managers of veterinary clinics and referral hospitals, R&D and product development teams, and procurement and purchasing teams within veterinary practices and hospitals.
Note 1: C-level executives include CEOs, COOs, CTOs, and VPs.
Note 2: Other designations include sales, marketing, and product managers.
Note 3: Tiers are defined based on a company’s total revenue. As of 2025: Tier 1 = >USD 1 billion, Tier 2 = USD 500 million to USD 1 billion, and Tier 3 = <USD 500 million.
To know about the assumptions considered for the study, download the pdf brochure
Market Size Estimation
The total size of veterinary ultrasound market was determined after data triangulation from three approaches, as mentioned below. After each approach, the weighted average of the three approaches was taken based on the level of assumptions used in each approach.
Data Triangulation
After arriving at the market size, the total market was divided into several segments and subsegments. Data triangulation and market breakdown procedures were employed wherever applicable to complete the overall market engineering process and arrive at the exact statistics for all segments and subsegments.
Market Definition
The veterinary ultrasound market comprises the development, manufacturing, and use of ultrasound imaging systems and related accessories designed for diagnostic and monitoring applications in animals. These systems are widely used across companion and production animals for real-time, non-invasive imaging in areas such as abdominal, cardiac, reproductive, and musculoskeletal diagnostics, supporting early disease detection, treatment planning, and preventive veterinary care.
Key Stakeholders
- Veterinary ultrasound manufacturers and distributors
- Veterinary R&D companies
- Veterinary reference laboratories
- Government associations
- Market research & consulting firms
- Venture capitalists & investors
- Veterinary hospitals & clinics
- Veterinary research & academic institutes
- Diagnostic centers
Report Objectives
- To define, describe, segment, and forecast the veterinary ultrasound market by type, product, technology, animal type, application, end user and region
- To provide detailed information about the factors influencing market growth (such as drivers, restraints, opportunities, and challenges)
- To analyze micromarkets with respect to individual growth trends, prospects, and contributions to the overall veterinary ultrasound market
- To analyze market opportunities for stakeholders and provide details of the competitive landscape for key players
- To forecast the size of the veterinary ultrasound market in five main regions (along with their respective key countries): North America, Europe, the Asia Pacific, Latin America, and the Middle East & Africa
- To profile the key players in the veterinary ultrasound market and comprehensively analyze their core competencies and market shares
- To track and analyze competitive developments such as acquisitions, product launches, expansions, collaborations, agreements, and partnerships
Available customizations:
With the given market data, MarketsandMarkets offers customizations to meet yourcompany’s specific needs. The following customization options are available for the report:
Company Information
Geographic Analysis
-
Detailed analysis and profiling of additional market players (up to 5)
- Further breakdown of the Rest of Europe veterinary ultrasound market into Austria, Finland, Switzerland, and other countries
-
Further breakdown of the Rest of Latin America veterinary ultrasound market into Colombia, Chile, and other countries
Competitive Landscape Assessment
- Market share analysis for North America and Europe, which provides market shares of the top 3–5 key players in the veterinary ultrasound market
- Competitive leadership mapping for established players in the US
Get the Full Veterinary Ultrasound Market Report
Full forecast, segment splits, and company analysis for all Veterinary Ultrasound Market.
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- Italy Veterinary Ultrasound Market
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