Here are relevant reports on : personalization-in-marketing-market

• Marketing Cloud Platform Market by Component (Platforms and Services), Deployment Mode (Public Cloud and Private Cloud), Marketing Functions, Organization Size, Vertical and Region - Global Forecast to 2027

  The global marketing cloud platform market size is projected to reach USD 17.8 billion by 2027, at a Compound Annual Growth Rate (CAGR) of 8.7% during the forecast period. Some of the major marketing cloud platform market vendors are Adobe (US), Salesforce (US), Oracle (US), Pegasystems (US), HubSpot (US), SAP (Germany), SAS (US), Redpoint Global (US), Cheetah Digital (US), Acoustic (US), Braze (US), Acquia (US), Cision (US), Insider (US), Sitecore (US), Resulticks (US), Fico (US), Selligent (Belgium), Zeta Global (US), and Algonomy (US).

  • Published: September 2022
  • Price: $ 4950
  • TOC Available:

• Pharma & Healthcare Social Media Marketing Strategies –

  Increasing number of web users’ world wide (1.8 billion), development and popularity of web based community sites (Twitter, Facebook), tools and information centers (branded & unbranded sponsored communities) are changing approach towards Pharma and healthcare marketing and information sharing. In pharma industry social media has emerged as an effective tool for marketing, consumer engagement, monitoring & analyzing user generated content and building & changing brand perception. Social media is emerging as a strategic shift in organizations communication and operation model. Top pharmaceutical market players have started integrating social media in to their marketing mix. The effective social media marketing strategies that can help generate business exposure, market research data, relationship building and thus can prove as an important initiative to boom sales and overall business in the long term

  • Published: August 2010
  • Price: $ 4950
  • TOC Available:

• A2P Messaging Market by Application (Authentication Services, Promotional & Marketing Services, Customer Relationship Management Services, Pushed Content Services, Interactive Messaging Services, Notification & Alerts) - Global Forecast to 2029

  The A2P messaging market size is projected to reach USD 84.8 billion by 2029, at a CAGR of 3.0% during the forecast period. The A2P messaging market comprises major providers, such as AT&T (US), China Mobile (China), Sinch (Sweden), Twilio (US), Infobip (UK), Vonage (US), Orange (France), Comviva (India), Route Mobile (India), BICS (Belgium), Monty Mobile (UK), Tata Communications (India), Syniverse (US), Tyntec (UK), Soprano Design (Australia), Genesys (US), Clickatell (US), CEQUENS (Egypt), MSG91 (India), Plivo (US), Mitto (Switzerland), Bird (Netherlands), Telewhale (Cyprus), EnableX.io (Singapore), TextUs (US), Voxvalley (Singapore). To increase their market share in the A2P messaging industry, these competitors have used a variety of growth methods, including partnerships, agreements, collaborations, new product releases, product enhancements, and acquisitions.

  • Published: May 2024
  • Price: $ 4950
  • TOC Available:

• Big Data Market by Offering (Software (Big Data Analytics, Data Mining), Services), Business Function (Marketing & Sales, Finance & Accounting), Data Type (Structured, Semi-structured, Unstructured), Vertical and Region - Global Forecast to 2028

  The big data market is projected to reach USD 401.2 billion by 2028, at a CAGR of 12.7% during the forecast period. Some major players in the big data market include Oracle (US), Microsoft (US), SAP (Germany), IBM (US), and SAS Institute (US) along with startups and SMEs such as Sisense (US), Ataccama (Canada), Imply (US), Centerfield (US), and Datapine (Germany).

  • Published: January 2024
  • Price: $ 4950
  • TOC Available:

• Predictive Analytics Market by Solution (Financial Analytics, Risk Analytics, Marketing Analytics, Web & Social Media Analytics), Service, Deployment Mode, Organization Size, Vertical, and Region - Global Forecast to 2026

  The predictive analytics market is expected to grow from USD 10.5 billion in 2021 to USD 28.1 billion by 2026, at a CAGR of 21.7% during the forecast period. Major vendors in the global Predictive Analytics market IBM (US), Microsoft (US), Oracle (US), SAP (Germany), SAS Institute (US), Google (US), Salesforce (US), AWS (US), HPE (US), Teradata (US), Alteryx (US), FICO (US), Altair (US), Domo (US), Cloudera (US), Board International (Switzerland), TIBCO Software (US), Hitachi Vantara (US), Qlik (US), Happiest Minds (India), Dataiku (US), RapidMiner (US), Biofourmis (US), In-med Prognostics (India), Aito.Ai (Finland), Symend (US), Onward Health (India), Unioncrate (US), CyberLabs (Brazil), Actify Data Labs (India), Amlgo Labs (India), and Verimos (US).

  • Published: October 2021
  • Price: $ 4950
  • TOC Available:

• Artificial Intelligence in Marketing Market by Offering (Hardware, Software, Services), Technology (Machine Learning, Context-Aware Computing, NLP, Computer Vision), Deployment Type, Application, End-User Industry, and Geography - Global Forecast to 2035

  The Artificial Intelligence in Marketing Market is projected to experience substantial growth by 2035, driven by the rising adoption of data driven marketing strategies, automation, and customer personalization across industries. AI powered solutions are reshaping how businesses interact with consumers by enhancing decision making, predicting customer behavior, and optimizing campaign performance. From content creation to sentiment analysis, AI technologies are enabling marketers to achieve greater efficiency and precision. Machine learning and natural language processing dominate the market due to their ability to analyze large data sets, understand human language, and deliver real time insights. Context aware computing and computer vision are further expanding the potential of AI by enabling hyper personalized experiences and visual content optimization. Industries such as retail, BFSI, healthcare, and media are increasingly relying on AI tools to improve engagement, enhance ROI, and streamline marketing operations.

  • Published: March 2026
  • Price: $ 4950
  • TOC Available:

• Data Wrangling Market by Business Function (Marketing and Sales, Finance, Operations, HR, and Legal), Component (Tools and Services), Deployment Model, Organization Size, Industry Vertical, and Region - Global Forecast to 2023

  The global data wrangling market is expected to grow from USD 1.29 Billion in 2018 to USD 3.18 Billion by 2023, at a Compound Annual Growth Rate (CAGR) of 19.7% during the forecast period. A rapid increase of data volumes across industry verticals is triggering organizations to incorporate advanced analytics algorithms in their systems to gain substantial insights that help them to stay competitive. The proliferation of data across verticals is one of the main growth for the data wrangling market. The major vendors offering data wrangling tools and services include Trifacta (US), Datawatch (US), Dataiku (France), IBM (US), SAS Institute (US), Oracle (US), Talend (US), Alteryx (US), TIBCO (US), Paxata (US), Informatica (US), Hitachi Vantara (US), Teradata (US), Datameer (US), Cooladata (US), Unifi (US), Rapid Insight (US), Infogix (US), Zaloni (US), Impetus (US), Ideata Analytics (India), Onedot (Switzerland), IRI (US), Brillio (US), and TMMData (US). These players have incorporated various strategies to expand their global presence to increase their market shares. The strategic partnerships, mergers and acquisitions, product upgrades, and expansions are some of the major strategies embraced by these players.

  • Published: May 2018
  • Price: $ 4950
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• Decision Intelligence Market by Type (Decision Automation, Decision Augmentation, Decision Support System), Business Function (Marketing & Sales, Finance & Accounting (Financial Planning, Cost Optimization), Operations, R&D) - Global Forecast to 2030

  The global market for the decision intelligence market is projected to reach USD 50.1 billion in 2030, at a CAGR of 24.7% during the forecast period. The major decision intelligence solution and service providers include IBM(US), Oracle (US), Google (US), Intel (US), Microsoft (US), TCS(INDIA), DOMO(US), Board International (Switzerland), Provenir (New Jersey), Pyramid Analytics (Netherlands), 4CAST(Israel), H20.ai(CA), Remi.AI (Australia), Quantellia (US), Peak.AI (UK), DIWO(US), Cerebra (US), Clarifai (US), FLYR LABS(US), Metaphacts (Germany), Systems Technology Group (US),paretos(Germany), Course5i(US), Telius (US), Evolution Analytics (US), HyperFinity (UK), Aera Technology (US), Quantexa (UK), Urbint(US), PlanningForce(Belgium), EY(UK). These companies have used both organic and inorganic growth strategies such as product launches, acquisitions, and partnerships to strengthen their position in the decision intelligence market.

  • Published: March 2024
  • Price: $ 4950
  • TOC Available:

• Content Services Platforms Market by Component, Enterprise Size, Deployment Mode, Business Function (Accounting & Legal, Sales & Marketing, and Procurement & Supply Chain) Vertical and Region - Global Forecast to 2027

  The global content services platform market size is expected to reach USD 101.6 billion by 2027, at a Compound Annual Growth Rate (CAGR) of 15.8% during the forecast period. The content services platform solutions vendors have implemented various types of organic as well as inorganic growth strategies, such as new product launches, product upgradations, partnerships and agreements, business expansions, and mergers and acquisitions to strengthen their offerings in the market. Some of the major content services platform market vendors are Microsoft (US), IBM (US), Open Text (Canada), Hyland (US), Box (US), Laserfiche (US), Adobe (US), Oracle (US), M-Files (US), SER Group (Germany), GRM Information Management (US), Intalio (France), Micro Focus (UK), Newgen (India), Kyochera (Japan), DocuWare (Germany), DocStar (US), Objective (Australia), and D.velop (Germany).

  • Published: May 2022
  • Price: $ 4950
  • TOC Available:

• BPaaS Market by Business Process (Human Resource Management, Customer Service & Support, Accounting & Finance, Sales & Marketing, Procurement, SCM, and Operations), Deployment Model (Public, Private, Hyrbid Cloud) - Global Industry Forecast to 2028

  The BPaaS market size is USD 92.2 billion by 2028 at a Compound Annual Growth Rate (CAGR) of 8.0% during the forecast period. Some of the key players operating in the BPaaS market are – Accenture (Ireland), Capgemini (France), Cognizant (US), IBM (US), HCL (India), TCS (India), Fujitsu (Japan), Genpact(US), Wipro (India), Tech Mahindra (India), EXL (US), DXC Technology (US), Conduent (US), Infosys BPM (India), Bizagi (US).

  • Published: February 2024
  • Price: $ 4950
  • TOC Available:

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