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Part of: IoT Market (Global)

The US IoT Market was valued at $152440 Million in 2025 and projected to reach to $220470 Million by 2030, representing a compound annual growth rate of 7.7%. The US IoT market is poised for sustained growth through 2030, driven by accelerating digital transformation across enterprises and increasing consumer adoption of connected devices.

US IoT Market (2025-2030) : Size and Share
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Market Size in USD 26.32 MN
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US IoT Market Trends and Insights

  • The US represents a mature and highly competitive IoT ecosystem, driven by strong enterprise adoption, advanced infrastructure, and significant investment in connected devices across industrial, consumer, and smart city applications.
  • The US market benefits from early technology adoption, established 5G networks, and a concentration of leading IoT solution providers. Growth in the US IoT market is underpinned by increasing demand for real-time data analytics, edge computing, and AI-enabled IoT solutions across manufacturing, healthcare, retail, and logistics sectors.
  • The US continues to lead in IoT innovation, with enterprises prioritizing digital transformation and operational efficiency.
  • By 2030, the US IoT market is expected to capture significant value from autonomous systems, predictive maintenance, and integrated smart infrastructure deployments. The US market's 7.7% CAGR reflects steady but measured growth compared to emerging regions, reflecting market maturity and saturation in certain segments.
  • Strategic investments in cybersecurity, interoperability standards, and edge-to-cloud architectures position the US as a critical hub for IoT technology advancement through 2030..

Key Market Statistics

  • CAGR (2025-2030) 7.7% CAGR
  • Market Size, 2025 ~USD 152440 Million
  • Forecast, 2030 ~USD 220470 Million
  • Country US

US IoT Market Overview

Market Valuation :

The US IoT market is valued at $152.4 billion in 2025, with projections reaching $220.5 billion by 2030, representing a steady 7.7% CAGR over the forecast period.

Enterprise Leadership :

US enterprises lead global IoT adoption with significant investments in industrial IoT, smart manufacturing, and connected infrastructure, driving market maturity and competitive differentiation.

Diverse Application Sectors :

The US market spans industrial automation, consumer IoT devices, smart city initiatives, healthcare monitoring, and connected vehicles, creating multiple growth vectors across verticals.

Advanced Infrastructure Advantage :

Strong 5G deployment, robust cloud ecosystems, and established connectivity standards position the US as a technology leader in IoT innovation and implementation.

US IoT Market Dynamics

  • Manufacturing, healthcare, and smart city applications represent key growth drivers, with 5G infrastructure expansion enabling more sophisticated IoT deployments.
  • The market's maturity attracts significant venture capital and corporate investment, fostering innovation in edge computing, AI integration, and cybersecurity solutions tailored to US regulatory requirements. Competitive dynamics will intensify as established technology giants and emerging startups vie for market share.
  • Enterprise customers increasingly prioritize interoperability, data security, and ROI measurability, shaping product development strategies.
  • Government initiatives supporting smart infrastructure and industrial modernization will further accelerate adoption, while supply chain resilience and domestic manufacturing considerations influence purchasing decisions across the US IoT ecosystem..

Market Ecosystem

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IoT Market: COMMERCIAL USE CASES ACROSS INDUSTRIES

COMPANY USE CASE DESCRIPTION BENEFITS
Smart-city deployments connecting streetlights and municipal sensors to central platforms for remote management, analytics and new city services. Lower energy costs, faster rollouts, platform for additional services.
Real-time fleet and asset tracking using telematics and connected sensors to monitor location, condition, and route adherence for large shippers and logistics providers. Real-time visibility, reduced loss, improved routing and asset utilization.
Industrial IoT solutions that connect factory equipment and plant networks to edge and cloud platforms to enable telemetry, automation and operations integration. Improved uptime, faster incident resolution, better OT/IT alignment
Connected-vehicle and workshop data solutions that transmit vehicle diagnostics and service-relevant telemetry to OEMs and service providers. Faster diagnostics and servicing, better aftersales experience, secure data exchange.
Scalable IoT ingestion and platform services that connect medical devices and healthcare equipment for secure data processing and analytics at scale. Secure device connectivity, scalable data processing, accelerated analytics and ML.

Logos and trademarks shown above are the property of their respective owners. Their use here is for informational and illustrative purposes only.

Related Ecosystem

Automotive Advance Technologies

Top Technologies
  • Battery Electric Vehicle (BEV)
  • Light Commercial Vehicles (LCVs)
  • Fuel Cell Electric Vehicle (FCEV)
  • Hybrid Electric Vehicle (HEV)
  • Internal Combustion Engine (ICE)
Top Companies
  • BOSCH LIMITED
  • Continental ag
  • Visteon Corporation
  • DENSO Corporation
  • ZF FRIEDRICHSHAFEN AG

    High Voltage Products And Systems

    Top Technologies
    • Analytics Software
    • Connected Healthcare
    • Connected Logistics
    • Geographical Information System (GIS)
    • Network Bandwidth Management
    Top Companies
    • ABB India Limited
    • Siemens ag
    • SCHNEIDER ELECTRIC SE
    • Eaton Corporation plc
    • Mitsubishi Electric Corporation

      Digitalization And Iot

      Top Technologies
      • Sensors
      • Remote Monitoring
      • Supply Chain Management
      • Passenger Information System (PIS)
      • Platform as A Service (PaaS)
      Top Companies
      • International Business Machines Corporation
      • Cisco Systems, Inc.
      • MICROSOFT CORPORATION
      • Oracle Corporation
      • Siemens ag

        Key Takeaways

        • The US IoT market will grow from $152.4 billion in 2025 to $220.5 billion by 2030, representing a 7.7% CAGR.
        • The US leads in enterprise IoT adoption, with strong demand from manufacturing, healthcare, and logistics sectors driving market expansion.
        • Advanced 5G infrastructure and edge computing capabilities position the US as a center for AI-enabled IoT innovation.
        • The US market reflects maturity with steady growth, as enterprises prioritize cybersecurity, interoperability, and ROI-focused IoT deployments.

        IoT Market Report Scope

        Report Metric Details
        Base Year 2025
        Fastest Growing Segment 5G SA (Network Type)
        Forecast Period 2025-2030
        Growth Rate CAGR of 9.6% from 2025 to 2030
        Largest Segment HARDWARE (Module Type)
        Market Size Base Year (Billions) ~USD 547.1 (2025)
        Revenue Forecast (Billions) ~USD 865.2 (2030)
        Segments Covered Module Type, Hardware, Connectivity, Software, Service, Professional Service, Focus Area, Component, Network Type, Organization Size, Type, End User, Deployment Mode

        US IoT Market Report Segmentation

        13 segment dimensions are covered across the global market.

        By Module Type

        • Connectivity
        • Hardware
        • Hardware Type
        • Services
        • Software

        By Hardware

        • Modules/Sensors
        • Other Hardware
        • Security Hardware

        By Connectivity

        • Cellular
        • Lp-Wan
        • Other Connectivity
        • Satellite

        By Software

        • Analytics Software
        • Application Software
        • IoT Platforms
        • Other Software
        • Security And Safety Software

        By Service

        • Managed Services
        • Professional Services

        By Professional Service

        • Implementation Services
        • Strategy & System Design Services

        By Focus Area

        • Connected Healthcare
        • Other Focus Areas
        • Smart Agriculture
        • Smart Buildings
        • Smart Energy & Utilities
        • Smart Energy And Utilities
        • Smart Healthcare
        • Smart Manufacturing
        • Smart Retail
        • Smart Transportation/Mobility

        By Component

        • Connectivity
        • Hardware
        • Platform
        • Services
        • Solutions

        By Network Type

        • 5G Nsa
        • 5G Sa

        By Organization Size

        • Large Enterprises
        • Smes

        By Type

        • Short-Range IoT Devices
        • Wide-Range IoT Devices

        By End User

        • Agriculture
        • Automotive And Transportation
        • Energy And Utilities
        • Government And Public Safety
        • Healthcare
        • Manufacturing
        • Other End Users
        • Supply Chain And Logistics

        By Deployment Mode

        • Cloud
        • On-Premises

        Target Audience

        • Enterprise Technology Leaders : CIOs and technology executives implementing IoT solutions need US market data to justify investments, evaluate vendor ecosystems, and align IoT strategies with competitive positioning.
        • IoT Solution Providers : Hardware manufacturers, software platforms, and system integrators require detailed US market insights to refine go-to-market strategies and identify emerging customer segments.
        • Investment & Private Equity Firms : Investors evaluating IoT companies and market opportunities need comprehensive US market analysis to assess growth potential, valuation benchmarks, and exit opportunities.
        • Strategic Business Planners : Corporate strategists and business development teams use US IoT market forecasts to identify expansion opportunities, partnership potential, and revenue diversification pathways.
        • Government & Policy Makers : Federal and state officials developing smart infrastructure initiatives and technology policies require market data to inform funding decisions and regulatory frameworks.

        Reasons to Buy this Report

        • Precise US Market Sizing : Access validated market valuations and forecasts specific to the US IoT landscape, enabling accurate budget allocation and revenue projections for US-focused business strategies.
        • Competitive Intelligence : Understand the US competitive ecosystem, identify key players, and benchmark your position against market leaders in the mature American IoT market.
        • Sector-Specific Insights : Gain detailed analysis of IoT adoption patterns across US industrial, consumer, healthcare, and smart city verticals to identify high-potential market segments.
        • Investment Decision Support : Leverage comprehensive market data to support investment decisions, M&A strategies, and market entry planning for the $220.5B US IoT opportunity by 2030.
        • Regulatory & Infrastructure Context : Understand US-specific factors including 5G deployment status, data privacy regulations, and government initiatives shaping IoT market dynamics and growth trajectories.

        Frequently asked questions

        What is the projected size of the US IoT market by 2030?

        The US IoT market is projected to reach $220.5 billion by 2030, growing from $152.4 billion in 2025 at a 7.7% CAGR.

        Which industries are driving IoT growth in the US?

        Manufacturing, healthcare, retail, logistics, and smart city applications are the primary drivers of IoT adoption and investment in the US market.

        How does the US IoT market compare to global growth rates?

        The US IoT market grows at 7.7% CAGR, slightly below the global average of 9.6%, reflecting market maturity and higher baseline penetration in the US.

        What role does 5G play in the US IoT market expansion?

        5G infrastructure in the US enables faster data transmission, lower latency, and supports advanced IoT applications in autonomous systems, real-time analytics, and edge computing.

        What are the key challenges for IoT growth in the US market?

        Cybersecurity concerns, fragmented standards, interoperability issues, and the need for robust data governance frameworks remain significant challenges for US IoT deployments.

        RESEARCH METHODOLOGY

        This research study extensively utilized secondary sources, directories, and databases, including Dun & Bradstreet (D&B), Hoovers, and Bloomberg Businessweek, to identify and collect information relevant to a technical, market-oriented, and commercial study of the IoT market. The primary sources have primarily consisted of industry experts from core and related industries, as well as preferred suppliers, manufacturers, distributors, service providers, technology developers, alliances, and organizations related to all segments of the value chain of this market. In-depth interviews have been conducted with various primary respondents, including key industry participants, subject matter experts, C-level executives of key market players, and industry consultants, to obtain and verify critical qualitative and quantitative information.

        Secondary Research

        The market size of companies offering IoT worldwide was arrived at based on secondary data available through paid and unpaid sources. It was also arrived at by analyzing the product portfolio of major companies and rating them based on their performance and quality. In the secondary research process, various secondary sources were referred to identify and collect information for the study. The secondary sources included annual reports, press releases, and investor presentations of companies; white papers, journals, and certified publications; and articles from recognized authors, directories, and databases.

        Secondary research was mainly used to obtain key information about the industry’s value chain and supply chain and to identify key players through various solutions and services, market classification and segmentation according to offerings of major players, industry trends related to technologies, applications, and regions, and key developments from both market-oriented and technology-oriented perspectives.

        Primary Research

        During the primary research process, various primary sources from both the supply and demand sides were interviewed to gather qualitative and quantitative information on the market. The primary sources from the supply side included various industry experts, including Chief Experience Officers (CXOs); Vice Presidents (VPs); directors from business development, marketing, and product development/innovation teams, related key executives from IoT solution vendors, professional service providers, and industry associations, and key opinion leaders.

        Primary interviews were conducted to gather insights, including market statistics, revenue data collected from solutions and services, market segmentations, market size estimations, market forecasts, and data triangulation. Primary research also helped in understanding various trends related to technologies, applications, deployments, and regions. Stakeholders from the demand side, such as Chief Information Officers (CIOs), Chief Technology Officers (CTOs), Chief Strategy Officers (CSOs), and end users using IoT solutions, were interviewed to understand the buyer’s perspective on suppliers, products, service providers, and their current usage of IoT solutions, which would impact the overall IoT market.

        IoT Market Size, and Share

        *Others include sales managers, marketing managers, and product managers.
        Note: Tier 1 companies’ revenue is more than USD 1 billion; Tier 2 companies’ revenue ranges between USD 500 million to 1 billion; and Tier 3
        companies’ revenue ranges between USD 100 million and USD 500 million

        To know about the assumptions considered for the study, download the pdf brochure

        Internet of Things Market Size Estimation

        Multiple approaches were adopted to estimate and forecast the size of the IoT market. The first approach involves estimating market size by summing up the revenue generated by companies through the sale of IoT solutions.

        Top-down and bottom-up approaches were used to estimate and validate the total size of the IoT market. These methods were also extensively used to estimate the size of various market segments. The research methodology used to evaluate the market size is listed below.

        • Key players in the market have been identified through extensive secondary research.
        • In terms of value, the industry’s supply chain and market size have been determined through a combination of primary and secondary research processes.
        • All percentage shares, splits, and breakups have been determined using secondary sources and verified through primary sources.

        IoT Market : Top-Down and Bottom-Up Approach

        IoT Market Top Down and Bottom Up Approach

        Data Triangulation

        After determining the overall market size, the IoT market was segmented into several categories and subcategories. A data triangulation procedure was employed to complete the overall market engineering process and derive the exact statistics for all segments and subsegments, as applicable. The data was triangulated by studying various factors and trends from the demand and supply sides. In addition to data triangulation and market breakdown, the market size was validated using both top-down and bottom-up approaches.

        Market Definition

        Internet of Things (IoT), is a network of physical devices embedded with sensors and software that can collect and exchange data over the internet, enabling them to communicate and interact with each other without human intervention; essentially, it encompasses hardware, software, connectivity, and services used to build and operate IoT systems across various focus areas such as smart transportation, smart energy & utilities, smart manufacturing, smart retail, among others.

        Stakeholders

        • Government agencies
        • IoT service providers
        • Telecom companies
        • System integrators
        • Smart device manufacturers
        • Healthcare providers and institutions
        • Automotive and mobility solution providers
        • Energy and utility companies
        • Retailers and E-commerce platforms
        • Industrial enterprises
        • Construction and real estate developers
        • Agricultural enterprises
        • Financial institutions and banks
        • Research and development institutions
        • Educational and training organizations

        Report Objectives

        • To determine and forecast the global IoT market by module type, hardware, connectivity, software, service, focus area, and region
        • To forecast the size of the market segments for North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa
        • To provide detailed information about the major factors (drivers, restraints, opportunities, and challenges) influencing the growth of the IoT market
        • To analyze each submarket concerning individual growth trends, prospects, and contributions to the overall IoT market
        • To analyze the opportunities in the market for stakeholders by identifying the high-growth segments of the IoT market
        • To profile the key market players, provide a comparative analysis based on business overviews, regional presence, product offerings, business strategies, and key financials, and illustrate the market’s competitive landscape
        • Track and analyze competitive developments in the market, such as mergers and acquisitions, product development, partnerships and collaborations, and research and development (R&D) activities

        Available Customizations

        With the given market data, MarketsandMarkets offers customizations to meet the company’s specific needs. The following customization options are available for the report:

        Geographic Analysis as per Feasibility

        • Analysis for additional countries (up to five)

        Company Information

        • Detailed analysis and profiling of additional market players (up to 5)

         

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