Here are relevant reports on : marketing-technology-martech-market
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Marketing Analytics Software Market by Application (Social Media Marketing, Email Marketing, SEO Marketing, Pay Per Click Marketing, Display Marketing, Video Marketing, Content Marketing), by Deployment (On-Premises, Hosted) - Global Forecast to 2019
Marketing analytics comprises the process and technologies that enable marketers to evaluate the success of their marketing efforts. It is a practice of measuring, managing, controlling and analyzing the marketing performance in order to maximize the effectiveness and optimize the Return on Investment (ROI). The global marketing analytics software market to grow from $1.20 billion in 2014 to $2.10 billion by 2019.
- Published: November 2014
- Price: $ 4950
- TOC Available:
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Account-Based Marketing Market by Account Type (Strategic Account-Based Marketing, Account-Based Marketing Lite, Programmatic Account-Based Marketing), Component, Deployment Model, Organization Size, Industry Vertical, and Region– Global Forecast to 2023
The global account-based marketing market size is expected to grow from USD 651.9 million in 2018 to USD 1,196.9 million by 2023, at a Compound Annual Growth Rate (CAGR) of 12.9% during the forecast period. Major growth drivers for the market include the focus on identifying the right audience, growth of social media and social advertising, and increased customer lifetime value.Demandbase (US), InsideView (US), 6Sense (US), Act-On Software (US), AdDaptive Intelligence (US), Albacross (Sweden), Celsius GKK International (France), Drift (US), Engagio (US), Evergage (US), HubSpot (US), Integrate (US), Iterable (US), Jabmo (France), Kwanzoo (US), Lattice Engines (US), Madison Logic (US), Marketo (US), MRP (US), Radius Intelligence (US), TechTarget (US), Terminus (US), Triblio (US), Uberflip (Canada), and Vendemore (Sweden).
- Published: September 2018
- Price: $ 4950
- TOC Available:
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Influencer Marketing Platform Market by Marketing Type (Content Marketing, Event Promotion, Thought Leadership), Application (Campaign Management, Analytics, Influencer Relationship Management, Social Listening, Product Seeding) - Global Forecast to 2028
The global influencer marketing platform market size is projected to reach USD 50.3 billion by 2028, at a CAGR of 37.1% during the period. Major vendors in the global Influencer marketing platform market are Izea Worldwide (US), Launchmetrics (US), Triller (US), Traackr (US), Upfluence (US), Meltwater (US), Aspire.io (US), CreatorIQ (US), Later (US), Impact.com (US), Linqia (US), Onalytica (UK), Social Beat (India), GRIN (US), BazaarVoice (US), Pattern (US), Lefty (France), Sprout Social (US), Intellifluence (US), Insense (US), Captiv8 (US), InBeat (Canada), Heepsy (Spain), LTK (US), TRIBE Influencer (Australia), Skeepers (France), Influencity (Spain), Zefmo (India), Afluencer (US), HypeAuditor (US), MagicLinks (US), SocialBook (US), Creator.co (Canada), Glewee (US), and ArabyAds (UAE).
- Published: March 2024
- Price: $ 4950
- TOC Available:
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Micro-Location Technology Market by Application (Asset Management, Proximity Marketing), Technology (BLE, UWB, Wi-Fi, RFID), Offering, Vertical (Retail and Hospitality, Healthcare, Industrial, Transportation, Sports), & Geography - Global Forecast to 2024
The micro-location technology market is projected to grow from USD 14.1 billion in 2019 to USD 34.1 billion by 2024 at a CAGR of 19.4%. Factors such as increasing importance of asset management across different industries, rise in the use of location-based mobile advertisement, high return on investment, growing adoption of mobile devices, and inefficiency of GPS in indoor premises are driving the market growth. Cisco Systems (US), Aruba Networks (US), Humatics Corporation (US), Estimote (US), Ruckus Networks (US), Zebra Technologies (US), CenTrak (US), Ubisense (UK), Camco Technologies (Belgium), and Siemens (Germany) are key players in the market. Decawave (Ireland), Apple (US), Google (US), Redpine Signals (US), and Visible Assets (US) are key innovators in the market.
- Published: April 2019
- Price: $ 4950
- TOC Available:
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Market for Proximity Marketing by Location (Indoor, and Outdoor), Technology (Wi-Fi, BLE Beacons, NFC, GPS Geofencing), Hardware (Sensors, RFID Tags), Software (Location Analytics), Service, Application - Global Forecast to 2022
In the modern world of advanced technologies, proximity marketing is a promising and upcoming medium in the field of information and advertising across sectors. The proximity marketing market was valued at USD 9.01 Billion in 2015 and is expected to reach USD 52.46 Billion by 2022, at a CAGR of 29.8% during the forecast period. Proximity marketing is gaining traction among retailers to send special offers to their customers when they come within proximity of a certain retail outlet’s location.
- Published: September 2016
- Price: $ 4950
- TOC Available:
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Enterprise AI Market by Component (Solution & Services), Technology, Application Area (Security & Risk, Marketing, Customer Support & Experience, HR & Recruitment, Process Automation), Deployment, Organization Size, Industry, & Region - Forecast to 2022
MarketsandMarkets expects the global enterprise Artificial Intelligence (AI) market to grow from USD 845.4 Million in 2017 to USD 6,141.5 Million by 2022, at a Compound Annual Growth Rate (CAGR) of 48.7% during the forecast period. The rising demand for AI-based solutions and platforms, and the need to analyze large and complex data sets are expected to drive the growth of the enterprise AI market. The enterprise AI market report encompasses the competitive landscape and company profiles of the key vendors based on their product offerings and business strategies. The major enterprise AI vendors include IBM (US), Microsoft (US), AWS (US), Intel (US), Google (US), SAP (Germany), Sentient Technologies (US), Oracle (US), HPE (US), and Wipro (India).
- Published: March 2018
- Price: $ 4950
- TOC Available:
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Location-based Services (LBS) and Real-Time Location Systems (RTLS) Market by Offering (Platform, Services, Hardware), Location Type, Technology, Application (Tracking & Navigation, Marketing & Advertising), Vertical and Region - Global Forecast to 2028
The LBS and RTLS market size is projected to reach USD 60.4 billion by 2028, at a CAGR of 19.6% during the forecast period. The LBS and RTLS market comprises major providers, such as Cisco (US), Google (US), IBM (US), Microsoft (US), Oracle (US), Ericsson (Sweden), Qualcomm (US), TomTom (Netherlands), Zebra Technologies (US), ESRI (US), Teldio (Canada), HERE (Netherlands), Ubisense (UK), Apple (US), etc. These competitors have used various growth methods to increase their market share in the LBS and RTLS industry, including partnerships, agreements, collaborations, new product releases, product enhancements, and acquisitions.
- Published: February 2024
- Price: $ 7150
- TOC Available:
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Artificial Intelligence in Marketing Market by Offering (Hardware, Software, Services), Technology (Machine Learning, Context-Aware Computing, NLP, Computer Vision), Deployment Type, Application, End-User Industry, and Geography - Global Forecast to 2035
The Artificial Intelligence in Marketing Market is projected to experience substantial growth by 2035, driven by the rising adoption of data driven marketing strategies, automation, and customer personalization across industries. AI powered solutions are reshaping how businesses interact with consumers by enhancing decision making, predicting customer behavior, and optimizing campaign performance. From content creation to sentiment analysis, AI technologies are enabling marketers to achieve greater efficiency and precision. Machine learning and natural language processing dominate the market due to their ability to analyze large data sets, understand human language, and deliver real time insights. Context aware computing and computer vision are further expanding the potential of AI by enabling hyper personalized experiences and visual content optimization. Industries such as retail, BFSI, healthcare, and media are increasingly relying on AI tools to improve engagement, enhance ROI, and streamline marketing operations.
- Published: January 2026
- Price: $ 4950
- TOC Available:
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Digital Agriculture Market Offering, Technology (Peripheral, Core), Operation (Farming & Feeding, Monitoring & Scouting, Marketing & Demand Generation), Type (Hardware, Software, Services), Region - Global Forecast to 2029
The global Digital Agriculture Market is projected to reach USD 39.8 billion by 2029, exhibiting an optimistic Compound Annual Growth Rate (CAGR) of 10.4% during the forecast period. The key players in this market include Cisco Systems, Inc. (US), IBM Corporation (US), Microsoft (US), Accenture (Ireland), AGCO Corporation. (US), Deere & Company (US), Topcon Corporation (Japan), Kubota Corporation (Japan), CLAAS KGaA mbH (Germany), Epicor Software Corporation (US), Hexagon AB (Sweden), Bayer AG (Germany), and Vodafone Group PLC (UK). The top players in the market have been focusing on expanding their market presence, enhancing their solutions, and partnering with many channel partners and technology companies to cater to consumers across the globe. The key players have a strong presence in North America, Europe, Asia Pacific, South America, and RoW, and well-established distribution networks spanning these regions.
- Published: January 2024
- Price: $ 4950
- TOC Available:
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Computational Creativity Market by Component (Solutions and Services), Technology, Application (Marketing & Web Designing, Product Designing, Music Composition, Photography & Videography, Automated Story Generation), and Region - Global Forecast to 2023
MarketsandMarkets forecasts the global computational creativity market size to grow from USD 204 million in 2018 to USD 685 million by 2023, at a Compound Annual Growth Rate (CAGR) of 27.4% during 2018–2023. Major growth drivers for the market include automation of creative tasks and adoption of computational creativity solutions which would improve the creative process. Major vendors in the global computational creativity market include IBM (US), Google (US), Microsoft (US), Adobe (US), Amazon Web Services (US), Autodesk (US), Jukedeck (UK), HUMTAP (US), Amper Music (US), ScriptBook (Belgium), B12 (US), The Grid (US), Canva (Australia), Hello Games (UK), IntegraPay (Australia), B12 (US), Lumen5 (Canada), Skylum (US), Logojoy (Canada), Runway (US), Avia (Luxembourg), Prisma Labs (US), Object AI (Hong Kong), Firedrop (UK), Obvious (France), Automated Creative (UK), and Cyanapse(UK).
- Published: November 2018
- Price: $ 4950
- TOC Available:
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