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You are viewing: New Zealand Veterinary Imaging Market analysis
Part of: Veterinary Imaging Market (Global)

The New Zealand Veterinary Imaging Market was valued at $11.2 Million in 2026 and projected to reach to $15.8 Million by 2031, representing a compound annual growth rate of 7.1%. New Zealand's veterinary imaging market is positioned for steady growth, driven by evolving pet healthcare expectations and increased spending on animal diagnostics.

New Zealand Veterinary Imaging Market Trends and Insights

  • New Zealand's market growth is driven by increasing pet ownership, rising demand for advanced diagnostic capabilities, and growing investment in veterinary infrastructure across the country.
  • The market in New Zealand benefits from a developed healthcare system and strong awareness of animal welfare standards that encourage adoption of modern imaging technologies. New Zealand's veterinary imaging sector is characterized by steady adoption of digital radiography, ultrasound, and advanced modalities among both companion animal and equine practices.
  • New Zealand's market expansion is supported by the country's affluent pet-owning population and the presence of well-established veterinary networks.
  • Between 2026 and 2031, New Zealand is expected to see increased penetration of point-of-care imaging solutions and enhanced diagnostic capabilities in rural and urban veterinary clinics..

Key Market Statistics

  • CAGR (2026-2031) 7.1% CAGR
  • Market Size, 2026 ~USD 11.2 Million
  • Forecast, 2031 ~USD 15.8 Million
  • Country New Zealand

New Zealand Veterinary Imaging Market Overview

Market Valuation Growth :

New Zealand's veterinary imaging market is valued at USD 11.2 million in 2026 and is projected to reach USD 15.8 million by 2031, demonstrating strong expansion potential in the region.

Pet Ownership Surge :

Increasing pet ownership across New Zealand is driving demand for advanced diagnostic imaging services, as pet owners seek higher quality veterinary care and early disease detection for their animals.

Infrastructure Investment :

Growing investment in veterinary infrastructure throughout New Zealand is enabling clinics and hospitals to adopt modern imaging technologies, including digital radiography, ultrasound, and CT systems.

Diagnostic Advancement :

Rising demand for advanced diagnostic capabilities is pushing New Zealand veterinary practices to upgrade their imaging equipment, supporting market growth at a 7.1% CAGR through 2031.

New Zealand Veterinary Imaging Market Dynamics

  • The country's growing middle-class pet owners are increasingly willing to invest in preventive care and advanced imaging solutions, creating opportunities for equipment manufacturers and service providers.
  • Regional veterinary clinics are modernizing their facilities to remain competitive, particularly in urban centers like Auckland and Wellington.
  • The 7.1% CAGR reflects New Zealand's alignment with global veterinary healthcare trends, though at a measured pace relative to larger markets.
  • Continued investment in veterinary education and professional development will further support adoption of cutting-edge imaging technologies throughout the country..

Related Ecosystem

Animal Health

Top Technologies
  • Polymerase Chain Reaction (PCR) Tests
  • Porcine
  • Immunodiagnostics
  • Lateral Flow Assays
  • Microarrays
Top Companies
  • Zoetis Inc.
  • Patterson Companies, Inc.
  • Virbac
  • Elanco Animal Health Incorporated
  • BOEHRINGER INGELHEIM GMBH

    Medical Devices

    Top Technologies
    • Polymerase Chain Reaction (PCR)
    • Magnetic Resonance Imaging (MRI)
    • Disposable Autoinjectors
    • Pulse Oximeters
    • Blood Pressure Monitors
    Top Companies
    • Medtronic plc
    • Abbott Laboratories
    • Stryker Corporation
    • Becton, Dickinson and Company
    • JOHNSON & JOHNSON

      Key Takeaways

      • New Zealand's veterinary imaging market is valued at USD 11.2 million in 2026 and will reach USD 15.8 million by 2031.
      • New Zealand experiences a 7.1% CAGR, driven by rising pet ownership and demand for advanced diagnostic technologies.
      • New Zealand's market benefits from a developed healthcare infrastructure and strong animal welfare awareness.
      • New Zealand is expected to see increased adoption of digital imaging and point-of-care diagnostic solutions through 2031.

      Veterinary Imaging Market Report Scope

      Report Metric Details
      Base Year 2026
      Fastest Growing Segment WEB/CLOUD-BASED (Delivery Mode)
      Forecast Period 2026–2031
      Growth Rate CAGR of 7.7% from 2026 to 2031
      Largest Segment INSTRUMENTS (Offering)
      Market Size Base Year (Billions) ~USD 2.3 (2026)
      Revenue Forecast (Billions) ~USD 3.33 (2031)
      Segments Covered Offering, Type, Modality, Delivery Mode, Application, Animal Type, End User

      New Zealand Veterinary Imaging Market Report Segmentation

      7 segment dimensions are covered across the global market.

      By Offering

      • Accessories & Consumables
      • Instruments
      • Reagents
      • Software & Services

      By Type

      • 2D
      • 3D/4D
      • AI/Advanced Image Analysis
      • Bovine
      • Cats
      • Computed Radiography Systems
      • Cone-Beam Ct
      • Ct Accessories & Consumables
      • Ct Imaging Systems
      • Direct Radiography Systems
      • Dogs
      • Doppler
      • Equine
      • Film-Based Radiography Systems
      • Flexible
      • Fluoroscopy
      • High-Field
      • Low-Field
      • Mri Contrast Reagents
      • Mri Systems
      • Multi-Slice Ct
      • Nuclear Imaging Reagents
      • Nuclear Imaging Systems
      • Other Accessories & Consumables
      • Other Imaging Systems
      • Other Large Animals
      • Other Small Animals
      • Pacs/Ris
      • Radiography Imaging Systems
      • Rigid
      • Swine
      • Teleradiology Platforms & Reporting Services
      • Ultrasound Accessories & Consumables
      • Ultrasound Contrast Reagents
      • Ultrasound Imaging Systems
      • Video Endoscopy Imaging Systems
      • X-Ray & Ct Contrast Agents
      • X-Ray & Ct Contrast Reagents
      • X-Ray/Dr Accessories & Consumables

      By Modality

      • Portable Instruments
      • Stationary Instruments

      By Delivery Mode

      • On-Premises/
      • On-Premises/ Hybrid
      • On-Premises/Hybrid
      • Web/Cloud-Based

      By Application

      • Cardiology
      • Dentistry
      • Gastroenterology
      • Neurology
      • Obstetrics & Gynecology
      • Oncology
      • Orthopedics
      • Other Applications
      • Respiratory & Thoracic Imaging

      By Animal Type

      • Large Animals
      • Small Animals

      By End User

      • Academic & Research Institutes
      • Veterinary Diagnostic Imaging Centers
      • Veterinary Hospitals & Clinics

      Target Audience

      • Veterinary Equipment Manufacturers : Manufacturers need New Zealand market data to assess demand for imaging equipment, identify distribution opportunities, and develop localized product strategies for this growing regional market.
      • Veterinary Clinic Operators : Clinic owners and managers require market insights to justify capital investments in imaging technology, benchmark against peers, and plan facility upgrades aligned with market growth trends.
      • Healthcare Investment Firms : Investment professionals evaluating veterinary healthcare opportunities in New Zealand need market sizing and growth projections to assess portfolio potential and identify acquisition targets.
      • Veterinary Service Providers : Diagnostic imaging service providers and mobile imaging companies need regional market data to identify expansion opportunities and understand competitive dynamics in New Zealand.
      • Market Research & Consulting Firms : Research professionals and consultants require country-specific veterinary imaging data to support client advisory work, competitive analysis, and strategic recommendations in the New Zealand market.

      Key Companies in the New Zealand Veterinary Imaging Market

      CompanyHQOwnershipStrongest segments
      NOVANTA, INCUnited StatesPublic CompanyPrecision Medicine and Manufacturing (lasers, beam steering, motion, robotic tooling, spindles),Medical Solutions (insufflators, pumps, disposables, imaging, RFID, motion, OR integration),
      PATTERSON COMPANIES, INCUnited StatesPrivate CompanyDental consumables and equipment,Animal health products and private label,Software, services, and financing,
      GE HEALTHCAREUnited StatesPublic CompanyImaging,Advanced Visualization Solutions (AVS),Patient Care Solutions (PCS),
      IDEXX LABORATORIES, INC.United StatesPublic CompanyCompanion Animal Group (in-clinic analyzers, SNAP assays, reference labs, software, telemedicine),Livestock, Poultry and Dairy diagnostics,Water Quality Products,
      AGFA-GEVAERT GROUPBelgiumPublic CompanyHealthcare enterprise imaging platform and software,Diagnostic imaging hardware, X-ray and hardcopy film, DR equipment,Sign & display and packaging printing systems, printers, and software,
      ESAOTE SPAItalyPrivate CompanyUltrasound diagnostic imaging systems,Dedicated MRI systems (MSK, weight-bearing, neuro/head),Healthcare IT software (radiology, cardiology, oncology, breast, nuclear, orthopedics),
      FUJIFILM HOLDINGS CORPORATIONJapanPublic CompanyHealthcare (medical systems, CDMO, pharma, regenerative, cosmetics/supplements),Electronics (display, semiconductor materials, storage, industrial equipment, fine chemicals),Business Innovation (office equipment, document solutions, graphic communications),
      CANON INC.JapanPublic CompanyPrinting Business Unit,Imaging Business Unit,Medical Business Unit,
      SAMSUNG ELECTRONICS CO., LTD.South KoreaPublic CompanySmartphones, tablets, wearables, and accessories,TVs, audio, and digital signage,Home appliances and air solutions,

      NOVANTA, INC

      Novanta, Inc. is a publicly traded United States company founded in 1968 with 3,000 employees, providing precision motion and imaging solutions.

      PATTERSON COMPANIES, INC

      Patterson Companies, Inc. is a United States-based private company founded in 1877 with 7,600 employees, serving the dental and animal health markets.

      GE HEALTHCARE

      GE Healthcare is a United States-based public company founded in 2022 with 54,000 employees, providing medical imaging and healthcare technology solutions.

      IDEXX LABORATORIES, INC.

      IDEXX Laboratories, Inc. is a publicly traded United States company founded in 1983 with 11,000 employees, specializing in diagnostics and software for veterinary and water testing markets.

      AGFA-GEVAERT GROUP

      Agfa-Gevaert Group is a Belgium-based public company founded in 1867 with 4,211 employees, operating in imaging technology and healthcare IT.

      ESAOTE SPA

      Esaote SpA is an Italy-based private company founded in 1982 with 1,067 employees, specializing in ultrasound and magnetic resonance imaging systems.

      FUJIFILM HOLDINGS CORPORATION

      Fujifilm Holdings Corporation is a Japan-based public company founded in 1934 with 73,526 employees, operating across imaging, healthcare, and document solutions.

      CANON INC.

      Canon Inc. is a Japan-based public company founded in 1933 with 165,547 employees, providing imaging and optical products across multiple industries.

      SAMSUNG ELECTRONICS CO., LTD.

      Samsung Electronics Co., Ltd. is a South Korea-based public company founded in 1969 with 128,735 employees, operating across consumer electronics, semiconductors, and healthcare technology.

      Reasons to Buy this Report

      • Market-Specific Sizing Data : Access precise valuation figures for New Zealand's veterinary imaging market (USD 11.2M in 2026, USD 15.8M in 2031) with country-specific CAGR of 7.1% to inform investment and expansion decisions.
      • Regional Growth Drivers : Understand New Zealand-specific factors including pet ownership trends, veterinary infrastructure development, and diagnostic demand patterns that differentiate this market from global averages.
      • Competitive Positioning : Benchmark your veterinary imaging products and services against New Zealand market dynamics to identify gaps, opportunities, and optimal pricing strategies for this specific geography.
      • Investment Decision Support : Make informed decisions about market entry, facility expansion, or equipment procurement in New Zealand based on localized market projections and growth trajectory analysis.
      • Strategic Planning Resource : Develop targeted go-to-market strategies for New Zealand veterinary clinics, hospitals, and equipment distributors using country-specific insights and forecast data through 2031.

      Frequently asked questions

      What is the current size of New Zealand's veterinary imaging market?

      New Zealand's veterinary imaging market is estimated at USD 11.2 million in 2026.

      What is the projected market size for New Zealand by 2031?

      New Zealand's veterinary imaging market is forecast to reach USD 15.8 million by 2031.

      What is the CAGR for New Zealand's veterinary imaging market?

      New Zealand's veterinary imaging market is expected to grow at a compound annual growth rate of 7.1% from 2026 to 2031.

      What factors are driving growth in New Zealand's veterinary imaging market?

      Growth in New Zealand's market is driven by increasing pet ownership, rising demand for advanced diagnostics, and investment in veterinary infrastructure.

      Which imaging modalities are most adopted in New Zealand?

      New Zealand's veterinary practices primarily adopt digital radiography, ultrasound, and advanced imaging modalities for companion animals and equine diagnostics.

      RESEARCH METHODOLOGY

      This research study extensively utilized both primary and secondary sources. It involved analyzing various factors that influence the industry to identify segmentation types, industry trends, key players, the competitive landscape, key market dynamics, and strategies employed by major players.

      Secondary Research

      This research study used a range of comprehensive secondary sources, including directories, databases such as Bloomberg Business, Factiva, and Dun & Bradstreet, white papers, annual reports, company house documents, investor presentations, and SEC filings from various companies. Secondary research was used to gather information crucial for an in-depth, technical, market-oriented, and commercial analysis of the veterinary imaging market. This approach also helped identify key players in the industry and enabled classification and segmentation based on emerging trends at the most granular level. Furthermore, significant developments from both market and technological perspectives were documented. A database of primary industry leaders was created as part of this secondary research.

      Primary Research

      In the primary research process, a range of sources from both the supply and demand sides were interviewed to gather qualitative and quantitative information for this report. Primary sources from the supply side include project, sales, marketing, and business development managers; presidents, CEOs, vice presidents, chairpersons, chief operating officers, chief strategy officers, directors, chief information officers, and chief medical information officers in the biochips market. Primary sources from the demand side include researchers at biotechnology and pharmaceutical companies; healthcare professionals at hospitals and diagnostic centers; and academic and research institutes, as well as contract research organizations.

      A breakdown of the primary respondents is provided below:

      BREAKDOWN OF PRIMARY INTERVIEWS: SUPPLY-SIDE PARTICIPANTS, BY COMPANY TYPE, DESIGNATION, AND REGION

      Veterinary Imaging Market Size, and Share

      Note 1: C-level executives include CEOs, COOs, CTOs, and VPs.
      Note 2: Other designations include sales, marketing, and product managers.
      Note 3: Tiers are defined based on a company’s total revenue. As of 2024: Tier 1 = >USD 1 billion, Tier 2 = USD 500 million to USD 1 billion, and Tier 3 = <USD 500 million.

      To know about the assumptions considered for the study, download the pdf brochure

      Market Size Estimation

      The total size of the veterinary imaging market was determined through data triangulation across three approaches, as outlined below. After each approach, the weighted average of the three approaches was calculated based on the level of assumptions used in each approach.

      Veterinary Imaging Market Top Down and Bottom Up Approach

      Data Triangulation

      After determining the market size, the total market was divided into several segments and subsegments. Data triangulation and market breakdown procedures were employed wherever applicable to complete the overall market engineering process and arrive at the exact statistics for all segments and subsegments.

      Market Definition

      Veterinary imaging uses specialized diagnostic imaging systems, reagents, software, and accessories to visualize anatomical structures and physiological functions in animals. It encompasses a range of modalities, including radiography (CR/DR), ultrasound, computed tomography (CT), magnetic resonance imaging (MRI), nuclear imaging, and video endoscopy. Veterinary imaging solutions also include contrast reagents, PACS/RIS software, AI-enabled image analysis tools, and consumables for clinical use. These technologies enable veterinarians to diagnose diseases, assess injuries, guide treatment planning, and monitor health conditions in small animals, large animals, and exotic species across veterinary clinics, hospitals, mobile practices, and research settings.

      Key Stakeholders

      • Veterinary imaging equipment manufacturers
      • Veterinary imaging equipment distributors
      • Animal health research & development (R&D) companies
      • Veterinary reference laboratories
      • Veterinary hospitals and diagnostic imaging laboratories
      • Veterinary clinics and diagnostic centers
      • Market research and consulting firms
      • Government associations
      • Venture capitalists and investors

      Report Objectives

      • To define, describe, segment, and forecast the veterinary imaging market by product, animal type, modality, delivery mode, application, end user, and region
      • To provide detailed information about the factors influencing market growth (such as drivers, restraints, opportunities, and challenges)
      • To analyze micromarkets with respect to individual growth trends, prospects, and contributions to the overall veterinary imaging market
      • To analyze market opportunities for stakeholders and provide details of the competitive landscape for key players
      • To forecast the size of the veterinary imaging market in five main regions (along with their respective key countries): North America, Europe, Asia Pacific, Latin America, and Middle East & Africa
      • To profile key players in the veterinary imaging market and comprehensively analyze their core competencies and market share
      • To analyze competitive developments such as acquisitions, product launches, expansions, collaborations, agreements, and partnerships

      Available customizations:

      With the given market data, MarketsandMarkets offers customizations to meet your company’s specific needs. The following customization options are available for the report:
      • Company Information

      Detailed analysis and profiling of additional market players (up to 5)

      • Geographic Analysis

      Further breakdown of the Rest of Europe veterinary imaging market into Austria, Finland, Switzerland, and other countries

      Further breakdown of the Rest of Latin America biochips market into Colombia, Chile, and other countries

      • Competitive Landscape Assessment

      Market share analysis for North America and Europe, which provides market shares of the top 3–5 key players in the veterinary imaging market

      Competitive leadership mapping for established players in the US

       

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      Full forecast, segment splits, and company analysis for all Veterinary Imaging Market.

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