Demographics and Urbanisation

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You may be aware that Demographics and Urbanisation can transform the future ecomomy of major and adjacent Industries


Do you know Which, What, Where & How?

What are the opportunities/implications of a heterogenous customer base?

Who are the new generations of customers, Gen Z and Gen Alpha?

What does population ageing mean for the design of products and services?

What are the challenges and opportunities associated with rapid urbanisation in the developing world?

What are the new frontiers of conflict and is your business prepared for disruption?

Key Sub Trends/Drivers of the Trend

  • Ageing Population
  • Urban sprawl models
  • Rise of Middle Earth (Middle Class)
  • Inequality
  • Neonationalism
  • Economic migration
  • Ageing Infrastructure
  • Extremism
  • Infectious Diseases
  • Gen Z/Alpha as Customer
  • Rise of Tier 2 cities
  • Trillion Dollar States
  • Heterogeneous Society

While the global population is ageing, some nations in Asia and Africa have young, fast-growing populations. The future customer will be more diverse in terms of age, sex, culture and wealth and will require more personalised services. Increasing rates of urbanisation, particularly in Africa and Asia, in small and intermediate sized cities, will have important implications for new markets, products and services. In addition, the impacts of urbanization will extend far beyond the boundaries of cities, impacting on biodiversity and natural systems. Protection Status